wildix convention 2017
TRANSCRIPT
#wconvention
Wildix Convention 2017Stefano Osler
#wconvention
Stefano Osler
2016 ReviewEmiliano Tomasoni
Marketing
Dimitri Osler
New ProductsCristiano Bellumat
Wildix for the Channel
2016 Review
20062014
2016
20122016
2016
DACH Region
+89%
France
+47%
Italy
+17%
+27%
+20%+39%
+31%+26%+48%
+20%
Cosa si aspettano le aziende dall’UC&C
• Un aiuto per il business
• Aumento di produttività
• Che non aggiungano problemi al dep. IT
Come dovrebbe essere
• I clienti dell’azienda sono contemplati dall’UC
• Le interfacce sono semplici
• I sistemi sono sicuri e semplici da gestire
Com’è in realtà
• I clienti non sono contemplati dalle UC
• I colleghi usano tool non organizzati
• Sono necessari altri livelli di sicurezza
Le UC non mantengono la promessa
• Aiutare ad avere più clienti e mantenere gli attuali
• Aumentare efficienza e produttività
• Ridurre la complessità tecnica
Il mercato è inquinato dai cacciatori di opportunità
• I Walking Dead Vendors
• Gli Operatori di Telecomunicazioni
• I VoIPTruz
La UC&C dovrebbe ambire a fare di più per le aziende
• I clienti sono passati dal telefono al Web
• La produttività è conseguenza dell’usabilità
• La sicurezza deve essere by design
Perché Wildix può mantenere la promessa?
• Come i clienti interagiscono naturalmente
• Come i lavoratori utilizzano la tecnologia
• La sicurezza è conseguenza della semplicità
Focus
Perché Wildix può mantenere la promessa
Plus - l’ingrediente segreto per battere la cattiva concorrenza
• I Walking Dead Vendors
• Gli Operatori di Telecomunicazioni
• I VoIPTruz
2017 Focus
• WebRTC
• Cloud and Apps
• Security through simplicity
• Sales strategy for System Integrators in UC&C
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Technical Point Dimitri Osler
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Results 2016
New PBX
380
760
1140
1520
1900
2014 2015 2016
9681.294
1.848+42 %
Tickets per Month
100
200
300
400
2014 2015 2016
392
215 197
The Team 2016
2 - New DevOps / Cloud Specialists 3 - New Mobile and WebRTC Specialists
2 - New Support Specialists 3 - New Integration Specialists
Development
New Features
212
Improvements
255
Bug Fixing
468
Average Response time
Critical bugs
2 Days
DevOps
Main Releases - every 3-4 months Hot Fixes - 2 days
Beta Releases - weekly Alpha Releases - daily
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Integrations improve efficiency
Presence Status Message
Until
Call - Chat - Video buttons
Single Sign-On Users Import
Contacts Import
On-Premise Active Directory
(Federation Services)
Office 365 Authentication
Sign-On Contact Import Users Import
Presence Click2Call
Call Pop-Up Chat
IBM Connections
screenshot
Chrome Extension Click2Call
Collaboration Finder
Chrome App Open at boot
Single Sign-On Contacts Import
Colleagues Import
Google - Chrome Book
Kuando - Open Space Problem Solver
Citrix Certified Applications
BYOD
Citrix
BYOD
BYOD
incoming call, ring - led blinks on the headset
short press, call is answered / disconnected long press, call is rejected
press mute, call is muted in collaboration on call - long press, call is held
held call - long press, call is unheld idle - long press, redial
Mute status Sync
Features
BYOD
Universal Headsets Support
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WMS & Cloud secure by design
Cloud Telephony Problems
no local survivability no mobile apps
no local lines (FXO / GSM / BRI / PRI) no multi operator
no reliable fax support no phone features
Unified Communications?
9 Secrets of Wildix Cloud
Easy to create and maintain - No Downtime 99.94% Automated provisioning
All the features built in, full UC Full Separation and Privacy for each customer
Static Dedicated Public IP Addresses Use any SIP trunk / media gateway
WMS Network, Cloud / VM / HW Smart Bandwidth saver
Built-In Security
Easy to create an maintain
Per User License mode Choose the platform HW / VM / Cloud
Choose the amount of users A few seconds and the system is ready
Self Activations at any time
Automatic Provisioning
Order Devices Assign to PBX
Ship
DONE
All features built-in
All Integrations CRM, ERP, Ticketing systems, Productivity tools, Hotel PMS
Headset Integration Full Phones Services
Full UC Services
Direct RTP - Network Bandwidth Saver
Works for remote sites / remote devices Works for video / audio calls
Disable video when not needed (up to 70 % less bandwidth) Fully Automatic
Spares Gigabit of traffic every year Necessary for low bandwidth internet connections
RTP Audio/Video
Internet
Bandwidth Saver
RTP Audio/Video
Internet PBX April 2017
HW / VM PBXs - Devices Reachability
• open a PBX from WMP
• click on it to connect to it • open devices tab to
access any device connected to it
WMS Network over Cloud / VM / HW
Mix PBXs of any technology Offers redundancy Local survivability
Multicast Paging
Multicast Paging does not work over Internet
Paging over Cloud
15
a solution which supports multicast and point2point paging
over single devices
Internet
Paging over Multicast and Internet
Secure by Design
SBCVPN
Firewall..
Wildix - Security, full encryption
W-AIR Base Multi Cell Auto Roaming Feature
Roaming over up to 200 sites W-AIR 70 Support
Master PBX
Feb 2017
15 Slave PBXs
W-AIR Base SB
PoE powered base station
IEEE 802.3af
Ethernet PoE
W-AIR Multi Cell, benchmark Gigaset
Spectralink 6500
Snom W-AIR BASE
Max Phones 100 4096 200 1000 (multicell)
Calls per base 8 11 8 8
Def Bases 30 1024 40 200
XML Phonebook Ext. Server Ext. Server Ext. Server YES
Features Sync no no no YES
Presence no no no YES
Intercom no no no YES
G.729 YES License! Module YES
Man Down no Ext. Server no YES (W-AIR 150)
Signon no no no YES
Remote Image no no no YES (100-150)
Multi base / PBX no no no 200
W-AIR Single Cell, benchmark
Gigaset C600 Gigaset
N510Snom W-AIR SB
Telephones 1 6 8 8
Calls 1 4 4 4
XML Phonebook no Ext. Server Ext. Server yes
Presence no no no yes
Intercom no no no yes
G.729 yes yes no yes
Man Down no no no yes
Remote Picture no no no yes
PoE no (pro version) no yes
Switch Series 2016
High Power
All Gigabit
Green Ethernet 802.3az
WSG24POE 24 Ports PoE
Auto creation of Voice VLAN using manufacturer id
Embedded dhcp serverfor Voice VLAN
April 2017
Not enough ethernet ports in an room?
Solutions:
Add cabling? Add local switch?
Missing ethernet ports
New PoE 5 ports switch
1 port IN up to 30 W 4 ports OUT, up to 15 W per port
Switch + Extender No power adapter needed
PoE Switch
WSG05POE
New PBX HW 2017
New CPU Intel J1900 Fan Less CPU - Silent Design
Tested up to 1500 users - More Powerful Same Power Consumption - Green
SSD Lifetime Sensor - Temperature Sensors
April 2017
SSD Sensor Temperature Sensor
CPU / Memory Phone Users Connected
Collaboration Users Connected SIP Devices Connected
Active Lines
Feb 2017
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Collaboration improve efficiency
All my devices are ringing at the same time?
Device Selection
Using Collaboration
Via Feature Code
New Call Continuity
*5 During a call
*5
New File sharing
Mobile ready (April 2017) Image & Video Previews
Cloud Secure History Video Conference ready (April 2017)
New Chat Engine
Sync between devices Full History New Design
April 2017
BLF Tab
Timetables Switches Trunks
Feb 2017
RealCaller
Who is calling?
Unknown +1231232
John Doe
Presence Driven Features
manage automatically calls depending on your status
use calendar
Outlook Calendar Presence
Outlook Calendar Presence
Status driven by events in Calendar Auto Store two weeks of events
Works when Collaboration is closed
ASR / AI
Video Support
Browser
Camera
Mobile Apps
Collaboration - W-AIR 100 - 150
See who is calling Show remote camera
June 2017
Good Bye!
Mobile - Call Interruption Protection
iOS: native call dialogs with video support iOS: native call history Call interruption protection on iOS 10 and all Android versions
Feb 2017
iOS - Headset Integration
Answer / Hang up on Headset
iOS / Android - Smart Connection
Push notifications Reduced Battery Usage Works when app is closed
screenshoot
iOS - Voice Actions
• Start a call using your Voice • developed using SiriKit
video
iOS / Android - File sharing
screenshoot
• Pictures • Video up to 20 MB
(available April 1 2017)
iOS / Android - Conference Support
• up to 4 participants • iOS support (April 2017)
Android already available via Chrome
New WP410 2017
• 2 feature keys • 2 pages • 4 BLF • Improved Audio • Quick DND
WP480G 2017
Display 132x64 3 Feature Keys
Display 320x240 Color Display
8 Feature Keys 2 Pages
WP480G 2017
Caller Image Presence Ready
Super HD Max 16 BLF
Gigabit
New WP490G 2017
10 Line Keys 2 Pages
Color Display New Design
8 Line Keys
New WP490G 2017
Caller Image Max 30 BLF
Presence Ready Gigabit
Visual Voicemail
* Cristiano B. * 103 * Stefano Osler
13 Jan 08:30 13 Jan 10:47 13 Jan 14:30
Improved audio - TIA-920 Wideband Capable
Eliminated resonance issue on WP480 / WP410 handsets
New Handset Speaker
Isolating and sound enhancing material in handset
Updated DSP SW in collaboration with Audiocodes (WP480 - WP490)
BLF
Visual BLF Audio BLF
Custom for each Key
Show who is calling
I.Michelaz …
Full Presence
Show ACD Status (available, not available, wrap up - pause)
Show Presence Status (online, away, dnd)
June 2017
New Expansion Module WP490EXT
Color display New Design
2 pages 40 BLF
Presence Ready
Video preview
who is in front of the door phone? button to answer
video preview WP600A / ACG
Separated Audio / Video Sources
AUDIO
VIDEO
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Business find and retain customers
Chat Video
Screen Sharing File Sharing
Kite vs Zopim, comparison
Kite Zopim
Chat YES YES
Video YES no
Screen Sharing YES no
File Sharing YES no
Kite - How it works?
Send a reminder of the chat
chat transcript, both user and agent receive a memo of the chat for future reference
Business - Kite - Chat Transcript
Business - Kite - Video
Video to WP600ACG
Video to mobile Apps
Screen Sharing
• Remote display selection • support special key combinations
(ctrl-alt-del) • support for international keyboard
March 2017
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Video Conference
Video Conference
What Gartner said about our Video Conference?
Business - Video Conference
Easy to use Full PBX integration
Full PSTN Integration
Business - Video Conference
Firefox Support Website SharingConference Introduction
NEW
Business - New Dial-In Numbers
Ubiconf-Voice
1 HD speaker 8 Watt 4 meters of radius
Audio HD optimized for voice
3 microphones built-in 2 x external mic support (not
available)
Battery 700mAh
4 hours talk time
USB Win - Mac OS X - Linux
Bluetooth WP600A - iOS / Android - W-AIR
150
Dedicated answer / hang up button
via Headset Integration Utility
Secure by Design - WMS Improve efficiency - Collaboration
Find and retain customers - Kite & ubiconf
Partner - Technical Trainings
A lot of solutions on the market but lack of information about their differences
UC&C Specialist Advanced Training
No dedicated trainings on UC in Italy
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MarketingEmiliano Tomasoni
marketing
marketingdo
marketingprogram
do
marketingprogram
do
support
marketingprogram
do
support
wildix.com
marketingprogram
do
support
e-mailing
wildix.com
marketingprogram
do
support
e-mailing
contacting
wildix.com
marketingprogram
do
support
road show
e-mailing
contacting
wildix.com
marketingprogram
do
support
road show
e-mailing
contacting
wildix.com
lead generation
marketingprogram
do
support
road show
e-mailing
contacting
events support
wildix.com
lead generation
marketingprogram
do
support
Data vs.
StoriesKouzes and Posner (2002)
road show
e-mailing
contacting
events support
wildix.com
lead generation
wildix.com blog.wildix.com manuals.wildix.com landing pages
16.900 2.800 3.700 6.800
Visits per month
30.200 visits
AdWords
IMPRESSIONS CLICKS CONVERSIONS
339.983 11.256 123
Campaigns
195 € / per conversion14 deals
LEAD to DEAL
Luca Mogentale - RETI
EVENTS PEOPLE CALLED PEOPLE PRESENT
6 578 113
Road Shows
94.000 € sales
"Il 21 ottobre abbiamo organizzato un Road Show con 26 partecipanti. Abbiamo invitato non solo i potenziali clienti ma anche i già clienti.”
“…abbiamo dimostrato loro che il prodotto che hanno scelto è sempre capace di rinnovarsi."
Eddy Randon - New snc
Road Show
"L'evento ha accelerato alcune trattative e c'è stata anche la chiusura di una vendita
il giorno stesso "
Eddy Randon - New snc
#wconvention
Cristiano BellumatSales Manager
MANTENERE RAFFORZARE
CREARE
Il System Integrator ideale
MANTENERE RAFFORZARE
CREARE
Il System Integrator ideale
• Acquisire nuovi clienti COSTA 5 VOLTE di più
• Le aziende perdono mediamente il 10% dei clienti all’anno
• Ridurre la defezione al 5% incrementa i PROFITTI fino al 65%
Philip Kotler - Professor of International Marketing
Il System Integrator ideale
• Misurare e verificare se le aspettative sono soddisfatte
• Stimolare i feedback dal cliente
• Suggerire regolarmente un uso efficace del prodotto
• Collaborare in modo continuativo con i clienti per migliorare i propri processi
Il System Integrator ideale
Il System Integrator reale
• Uso scarso o incorretto dei social network
• Non esiste un processo per generare referenze
• Mancanza focalizzazione
LIBERARE RISORSE
Il System Integrator ideale
6 - 7 - 8 Aprile 2017 unica sessione Bologna
€ 2.200
UC&C Sales Specialist
• schema per liberarsi dalle attività poco remunerative
• identificare le attività sulle quali investire
• generare vendite attraverso i clienti
• mantenere e rafforzare la relazione con il cliente
Wildix Sales Community
•novità e approfondimenti commerciali
•competenze sulle soluzioni Wildix
•cosa, come e a chi vendere
•casi di successo
•opportunità di business
•gestione trattative
Wildix Sales Community
NUOVI PRODOTTI 2017
“I clienti possono avere la macchina in qualsiasi colore vogliono a patto che sia nero”
Henry Ford - founder Ford Motor Company
NUOVI PRODOTTI 2017