What images would capture your attention?

What images would capture your attention?

Beautiful People,Scary Images,

You Decide

Beautiful People,Scary Images,

You Decide

Visual Persuasion That Causes an Emotional Response

Youth Attends Community Education

Information provided to the public by a group or organization. The goal is to induce the reader to agree with the issuer’s point of view.

Propaganda is a Tool of Persuasion

To PersuadeTo induce a target audience to

undertake a course of action (or to embrace a point of view)

through argument, reasoning or entreaty.

How did the propaganda reach the masses? Radio, newspaper, magazines, and posters

Terms to KnowBasic Message: The base message that the advertiser is trying to say.Visual Message: Objects, word, and pictures that the advertiser uses to get your attention .

•Name calling. •Glittering generalities. •The device of transfer. •The device of the testimonial. •The device of plain folk. •Card stacking. •The band wagon device.

7 Common Devices Used With Propaganda

Propaganda can be as blatant as a swastika or as subtle as a humorous joke. Its persuasive techniques are regularly applied by politicians, advertisers, journalists, radio personalities, and others who are interested in influencing how humans behave Propagandistic messages can be used to accomplish positive social ends, as in campaigns to reduce drunk driving, to win elections, and cause people to hate others.

Using Fear Uncertainty and the fear of the

worst can influence people

into action to protect their

own.

Persuading the Children

"Youth Serves the Führer. All 10-year-olds into the Hitler Youth. " Membership in the Hitler Youth was mandatory in 1936

The Poisonous Mushroom by Julius Streicher. This children’s book was often taught in schools.

Diminishing the Soul

"The Jew: The inciter of war, the prolonger of war." "The Eternal Jew."

“The Seed of PeaceNot Dragons Teeth”

The angel in the background suggests that German greatness is a positive thing and not a threat. This imagery is quite deliberate and is based on a parable in the bible of a man sowing seeds, which suggests a link between Hitler and God.

Loyalty Caption:

“The sword will not be sheathed. The Stürmer stands as ever In battle for the people and the fatherland. It fights the Jews because it loves the people. “

November 1935

Newspaper Cartoons

The cartoon shows a photograph of a Jew captioned "Satan."

Streicher regularly used the old religious

argument that the Jews were in league with the

Devil.

Now it is Your Turn!

Create your ownPersuasive Poster on the following topic:

The Arts could be cut from the school budget, design a poster to “SAVE THE ARTS”

What if the only classes in school were the core classes only, and there were no more art, music or other elective choices? Where would you learn how to be more creative?

IMAGINE SCHOOL WITHOUT ART AND MUSIC.

REQUIREMENTS•Design a poster that promotes the Visual Arts.

•The target audience is the school board and legislators.

• Use at least two of the persuasive devices mentioned.

•Use color and images that have an impact on the viewer.

•Use any media you would like, but it MUST BE IN COLOUR.

•The size must 11x17 in size.

Grading Criteria

• Your grade will be determined by the overall design and whether you have met all the criteria listed in the rubric.

• There is evidence that you used the persuasive device to capture the attention of your audience.

•You demonstrated a mastery of suggestion by your word choices or other alliteration devices.

•Evidence in effort, forethought and planning.

•Total mark will be out of 50 marks