web management 20110201
DESCRIPTION
Some ideas on how to manage your business on the web prepared for Web in Feb at the British LibraryTRANSCRIPT
Managing your business on the Web
Johnny is an experienced finance director who has raised some £25m for a variety of companies and seen through
three trade sales for Baring Venture Partners, JO Hambro and Monument Trust. His passion now is explaining finance and he
runs finance at the British Library and has helped 100s of people to understand finance.
S1 – Google the business model
S2 – google apps
S3 – people make profits
S4 – communication
S 5– taking the dough
Merchant Charges
•£150 sign up•£10/month service•2.5% credit cards•15p debit cards•£20/month for machine
S6 – knowing the score
Rule 1
“Don’t account for your business using a spreadsheet”
Rule 2
“Delegate finance but don’t Abdicate”
S7 – time/project management
What else?...
Files/Back Up
• Google• Dropbox• Usendit• Superduper• Mozy
Expenses
• Snapexpense• shoebox
Keeping up to date
• IP – British Library• HMRC• Newsletters eg Angelnews• Lifehacker• Cobweb/Enterquest• School for Startups• Business Link – the website• Specialist eg Techcrunch & TED• www.johnnymartin.co.uk• Linkedin groups
Keeping on top of Social media
• Hootsuite • Woopra• Slideshare• Issuu• Evernote
Keeping Fit
• Runkeeper..• Yomomedia – downloads for gym
S9 – the killa app!