visions and ideas - fabiano birchal may 2016.pdf

8/16/2019 Visions and Ideas - Fabiano Birchal May 2016.pdf

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PROGRAM

De onde

vêm asBOAS IDEIAS

10 REGRAS

FALARAMISSO PRA

VOCÊ!


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TEMPO

INCUBAÇÃOTRANSFORM

AÇÃO

CONEXÃO

COCR

A


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1. Esteja apaixonado por isso

Money is no substitute for passion, so

entrepreneurial journey should start with a paBe careful, however: don’t be blind!


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2. É simples.All the great businesses of our time have startean incredibly simple idea, and then expanded

that.If you can start by solving one problem, witproduct, for one customer, you will be suffifocused and can have a great foundation for suc


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3. Um fluxo de Receitas.In the early stage, you need to be laser-focusone revenue stream, and your idea needs to h

clear, singular revenue stream that can conceivalarge enough to support the entire business. then its time to go back to the drawing board.


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4. Alguns passos para a ReceThe more steps there are to revenue, the more comidea is to build out and execute. This is a very imstep during the ideation process: what are the thin

need to happen before you make a dollar? If you provide a service in order to collect data that will tsold to advertisers, for example, you have a very cbusiness. Try to limit the number of steps to revenuthe beginning.


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5. Você conhece o Consumido You need to understand very clearly who yohelping, what exactly they need, why they need

they would be willing to solve their problem, whaspend their money on, what goals they have in lother words, you need to have a very sarchetype.


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6. Você conhece o Mercado.In almost all cases, there are several people adevoting their lives to your idea. In order to wi

need to engulf yourself into your market in orhave the requisite insight and vision needed to you are not an expert on your market, then it’s tget to work. There are no shortcuts here.


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7. Mercado suficientemente GranLarge and fast growing markets have the powemediocre companies into greatness, and codying markets can pull otherwise solid compa

the ground. If you are going to devote your lidea, the market where you operate better be big(or growing at such a fast rate) to support a meand enduring company.


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8. Tempero Original Secreto.Every great business has a secret sauce. Not every cstarts out with that secret sauce, but building a company wplan for how you will differentiate and win from the o

simply foolish. Also, your secret sauce needs to be origibest ideas have a secret sauce that is transformatioincremental. What secret do you know that will help you wexample, Tony Hsieh started Zappos with a very distinctand secret sauce - customer service.


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9. Você tentou matar a sua idIt is very easy to fall in love with your idea - ait’s your baby, and almost nobody will tell yobaby is ugly. Positive reinforcements are very

find. Your job in the idea stage is to find thethat make your idea bad. Try to kill your idethen, one-by-one, iterate and eliminate the naspects of the idea. The result will be a mucdefensible foundation by which to start.


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10. Você está compartilhandsua ideia.Nobody is going to steal your idea. Think about it - really think your idea is so great, so original, that som

who hears it is going to go home, quit their job, and their entire lives to it? And be successful? The channear zero. You need to be pitching your idea all day anybody who will listen, and incorporating all the feyou receive into improving the idea. Feedback entrepreneur’s best friend.


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TAMBÉM


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Uma ideia não vai mudar o mundo.

A Ideia, transmutada em Produtos e/ou Serviços I

alicerçada em Processos de gestão e/ou produção e

acolhida por um Modelo de Negócios ágil e enxuto

alimentado diariamente por uma equipe qualifipropósito, comprometida integralmente, livre pa

sentir, agir, errar e aprender, reconhecida e reco

pode Impactar o Mundo e Mobilizar as Pessoas dest

mudá-lo para melhor.


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- Teste a sua ideia inúmeras vezes.

- Critique a sua ideia até não enco

mais por onde acabar com ela.

- Daí, peça a outras pessoas para fao mesmo.


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Se você tiver foco apenas noProduto / Serviço, mas se esquece

negócio, terá uma jornada curta


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E, se você apenas focar na operaçdeixar de lado a constante reinvençãseu produto / serviço, deixar de la

espaço para novos experimentos,morrer rapidinho também.


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Aprenda com as ideiasexperiências dos outros, mas

copie os seus passos.


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Muitas vezes a inovação se originpessoas que têm pontos de v

distintos sobre problemas antPromova a colisão.


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Não, sua ideia não vale 1 Bilhãdólares. Sim, seu ego está te engana

Lembre-se: sua ideia, pura, soparada, não vale nada.


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Mais importante do que idealizar o é trazê-lo ao presente por me

experimentos.

Vai lá e faz: teste, experimente, apcontinue testando. Forever Beta Wor


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[email protected]

Fabiano Birchal

visions and ideas - fabiano birchal may 2016.pdf

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