Personal Brandingwww.bretlsimmons.com

New business card

www.namecheap.com

Name - Picture - Purpose

1 year5 minutes

Excellence is a form of deviance

DO things your peers are not willing to do

Permission

UntouchableInitiative to find and

create new work

Consistently Contribute

Value

ContentConversation

FLOWActive• Twitter:

River• Blog:

Rain

Passive• Linkedin:

Lake• Facebook:

Stream

Integrate

Lies

Twitter is a broadcast medium

•Be yourself, not your business•Link to your business or blog•Contribute value•Acknowledge value others contribute•Introductions in Twitter, connections offline•Be strategic •Be patient!

Blogging• Micro publishing platform• Force yourself to become

part of the conversation• Best damn marketing tool• Free

Benefits of Blogging

• Clarity• Consistency• Challenge• Community• Commitment

What to blog about?

• Own your own business• Work for someone else

Some Examples

• http://michaelhyatt.com/about • http://christineadams.wordpress.com/• http://aliciagardner.wordpress.com/ • http://sheridanstoryart.com/ • http://marketforcause.com/

Questions?