the signal mediakit

MEDIAKIT 2015-2016

IT’S MORE THAN A NEWSPAPER.

SIGNALTHE

About Us

Over the past five years, Georgia State has set record enrollment figures with each class more academically rigorous and diverse than the one before it, putting GSU in place to soon become the largest public university in the state, which translates into continued expansion and economic impact for the Atlanta community.

We publish 4,500 copies each week both in and around the Georgia State campus, thereby reaching about *18,000 traditional and commuter students regularly, according to market research data.

On average, The Signal’s website (www.georgiastatesignal.com) receives between **400 and 600 views a day or 15,000 views a month. During peak news weeks, the site often receives in excess of 2,000 to 4,000 views a day.

THE SIGNAL | SUITE 250, STUDENT CENTER WEST | ATLANTA, GA 30303 | (404) 413-1618 | GEORGIASTATESIGNAL.COM

A nationally recognized and award-winning college newspaper, The Signal focuses on providing quality, timely and accurate reporting on the city of Atlanta and the Georgia State community, which boasts the second largest number of in-state alumni, thousands of faculty and administrators and a student body of more than

*32,000 graduate and undergraduate students. And it’s still growing! * SOURCE: University Relations, 8/18/2011

&

We proudly serve:

undergraduates

* In the 2014 year. SOURCE: colleges.findthebest.com

Our Readers

YOUNG

SOURCE: GOOGLE ANALYTICS

DIVER S E

18-24 YRS old

25-44 YRS old

25-34 YRS old

27.50%

15.50%

33.50%

White/ Caucasian

35.80%

Black/ African American

35.30%

HIspanic

7.70%

ASian

10.1%

24,868 7,297 3,460graduates Freshman

Our Reach

All ads can modified and updated each week.

Summer 2015• June 3, 2015** (New Student Orientation)

Fall Semester 2015• 8/25* (Football Preview)• 9/1• 9/8• 9/15• 9/22• 9/29• 10/6* (Homecoming)• 10/13• 10/20• 10/27* (Halloween)• 11/3* (Basketball)• 11/10* (Food)• 11/17* (Holiday/Traditions)• 12/1

Publication dates and special issues

Spring Semester 2016• 1/12• 1/19* (Legislative)• 1/26• 2/2• 2/9* (Sex/Valentine’s Day)• 2/16• 2/23• 3/1• 3/8* (SGA)• 3/15• 3/22* (Panther/Person of the Year)• 4/5• 4/12• 4/19* (Reader’s Issue)

The Signal publishes every Tuesday during the fall and spring semesters. *Special edition issue. **Refer to our Summer Media Kit for pricing and sizing details.

Want a package deal?First Time Advertisers enjoy 15% off total ad price

Mix and match ad sizes• 5% off total ad price for 2 consecutive weeks• 10% off total ad price for 4 consecutive weeks• 15% off total ad price if ad runs for 8 consecutive weeks• 20% off total ad price if ad runs for 12 consecutive weeks

Packages for specific sizes• Triple Ad - 15% off for 3 consecutive weeks

» Full Page: (5C x 14”), Full Color• Quadruple Ad - 20% 0ff for 4 consecutive weeks

» Half page: (5C x 7”), Full Color• Octuple Ad - 25% 0ff for 8 consecutive weeks

» Quarter Page: (3C x 7”), Full Color

Coupon-Mania• At least 2 consecutive weeks• Coupon Size: (2C x 3.5), Full Color• $400.00 for first two weeks, then $100 for each following week.

Full Page: 5C x 14”

Half Page: 5C x 7”

1/4 Page: 3C x 7”

1/6 Page: 2C x 7”

Banner: 5C x 2”

Coupon: 2C x 3.5”

*Full Color

*Single Color

Special Placement*Back Page*Inside Front Cover*Inside Back Cover

Inserts per 1,000 issues

Card/Flyer (5 x 7 max)2-7 Pages8-15 Pages16+ Pages

Georgia StateLocalNational

$420$210$126$84$60$42$300$80

$320$120$120

$170$196.50$245.50$307.50

$630$315$189$126$90$63$325$95

$420$135$135

$185$207.50$278.50$335.50

$770$385$231$154$110$77$350$95

$520$150$150

$204$227.50$297.50$367.50

Rates and Sizes

One 1.95 in

Two 4.05 in

Three 6.15 in

Four 8.275 in

Five 10.375 in

Column Widths

We offer custom sizes. The rate is $11 per column inch. Multiply width (columns) by height (inches) for cost. Refer to above chart for exact measurements. Custom ad sizes cannot be taller than 9”.

*All rates are added on to the

cost of the ad


Dates and Rates

New advertisers discount: Only redeemable once by a single adver-tiser and can be applied to print or web off total ad cost. Advertising agencies and or change of agencies do not apply for discount.

SEPT. 29 - OCT. 6, 2015 VOL. 83 | NO. 6

Arts & Living 9

News 3

DAILY NEWS AT WWW.GEORGIASTATESIGNAL.COM

A few thoughts on Georgia

State’s policies regarding

undocumented students

and higher education.

Opinion| Page 7

Education for All

InsideInside

tweet us!

twitter.com/gsusignal

facebook.com/gsusignallike us!

Panthers on pedals

News |

Georgia State and city

initiatives push for more

bike lanes in Downtown

Atlanta.

Sweater Weather is here

A&L | pages 12

The Signal is guiding all students

through the summer to fall

transition. Grab your Starbucks

and cardigans, and get reading!

Opinion 7

Sophomore Ivie Drake

begins Panther softball

after a record-breaking

freshman campaign.

Sports | page 15

Drake the great

Sports 15

PHOTO BY JASON LUONG | THE SIGNAL

Searching

A Georgia Sate student living

with blindness discusses her

experiences and how the

university can make it easier

maneuvering around

a city full of lights.

News | Page 3

Instagram.com/gsusignalFollow us!

IN THE DARK

Ad material must be received one week before desired publication date at 5 p.m.

GRAPHIC ART• Size of art must be equal to ad size requested. Indicate permission to float if ad is smaller than the size requested.• Acceptable formats are PDF and TIFF only! • All images must be in CMYK, not RGB color mode. • Images are at least 300 dpi and are not compressed.

RESTRICTIONS• Advertisements for gambling, adoption, or soliciting egg donors cannot be accepted per Georgia state law.• Requests for placement in a particular location of the newspaper will be considered but cannot be guaranteed.• Complaints regarding errors will be considered if contacted within 14 days of the publication date. Our liability is limited to the cost

of the ad.• Proof of printing (one full issue) will be sent. Invoice will be sent via email to the email address associated with the contact

information on the Contract.• Special placement for back page, inside front cover, and inside back cover are restricted to only full page or half page advertisers.

TO SUBMIT AND PAY:• Pay through check or money order. Payment must be received in advance unless advertiser is a contracted agency, campus

organization, or long-term customer. Payment is to be sent to the following address (make checks out to Georgia State University): Bryce McNeil (RE: SIGNAL) Student Center East Suite 310 55 Gilmer Street Atlanta, GA 30303

Complete the attached contract and email to [email protected], or drop by in our office at University Center Suite 200.

Note:• Accounts not paid within 30 days from billing date are considered overdue and will accumulate a 3% per month service charge

on the overdue balance.• The editorial board of The Signal reserves the right to reject or modify any ad for any reason.

Student ActivitiesSTUDENT ORGANIZATION ROUNDTABLEThursday, December 2 Noon - 1 p.m.235 University CenterR.S.V.P. for Student Activities events through OrgSync at http://gsu.orgsync.com

LEADERSHIP DEVELOPMENTCongratulations to Emily (Emma) Nell Adair,Winner of the Nell Hamilton Trotter Award!Emily (Emma) Nell Adair will receive the Fall 2010 Nell Hamilton Trotter Student Leadership Award during Commencement for her commitment to student involvement. The university’s highest student leadership award, it is given to students who represent strong leadership ideals and commitment to the Georgia State community, qualities personified by Nell Hamilton Trotter, GSU’s first dean of women and a dedicated faculty member for nearly 40 years.

CINEFEST FILM THEATRE

November 29 - December 5: “Troll 2”

Monday - Friday: 11 a.m., 3 p.m., 7 p.m.

Saturday - Sunday: 1 p.m., 5 p.m.

November 29 - December 5: “Best Worst Movie”

Monday - Friday: 1 p.m., 5 p.m., 9 p.m.

Saturday - Sunday: 3 p.m., 7 p.m.

December 6 - 13: “Despicable Me”

Monday - Friday: 11 a.m., 1 p.m., 3 p.m., 5 p.m., 7 p.m., 9 p.m.

Saturday - Sunday: 1 p.m., 3 p.m., 5 p.m., 7 p.m.

SPOTLIGHT PROGRAMS BOARD

All shows free for

Georgia State University

students with ID. Guests

$3 before 5 p.m.

and $5 after 5 p.m.

For more information,

visit gsu.edu/cinefest.

SAVE THE DATE!

COURTYARD SERIES

Comedian:

Prashanth Venkataramanujam

Thursday, January 13

12:30 p.m. - 1:30 p.m.

Soulful Musician: Chinua Hawk

Tuesday, January 18

12:30 p.m. - 1:30 p.m.

Pop Singer: Jessie Payo

Thursday, January 27

12:30 p.m. - 1:30 p.m.

Come enjoy a break from the stress of finals!

Have a relaxing evening and let us pamper you with

a massage. There will be many games and activities,

along with a southern-style dinner buffet, as you

enjoy a performance by Dad ’s Garage, a local

improv comedy group.

For more information, call the Spotlight Programs

Board at 404/413-1610.

Finals Break:

This is a

Stress-Free Zone

Tuesday, November 30

7 p.m - 10 p.m.

Student Center Ballroom

REMINDERClean Out Your Locker!The deadline to remove all items and

locks from lockers rented through the

Student•University Center is Tuesday,

December 14. Any items remaining in

lockers after this date will be discarded. NO EXCEPTIONS!

Spring locker rentals will begin January 5, 2011.

What’sHappening

on Campus!Supported by

Student Activity Fees

Give Us Your Ideas for Upcoming EventsWant your voice to be heard about future concerts and comedic acts? A survey by Spotlight Programs Board and Campus Events is now available to collect your opinions and suggestions. Check your e-mail or visit the Spotlight website at www.gsu.edu/spotlight for a survey link.

Full Page

1/2Page

Quarter Page

1/6 PageCoupon

Size}

Banner}

Submission Guidelines

Print ad sizes


Submission Guidelines

Banner Ad768 x 90 pixels

The SignalP.O. Box 3968Suite 200, University CenterAtlanta, GA 30303

More questions? Contact us!

NEW!

Banner Ad• $350 per week• $1,100 per month• Ad will appear every

3 page views

Side Cycle Ad• $250 per week• $750 per month• Ad will appear every

4 page views

Side Static Ad• $300 per week• $850 per month• Ad will appear on

every page view

More package deals!

If you purchase:• Full-page, full-color ad — receive free Side Cycle Ad for one week.• Half page, full color ad — receive 50% off Side Cycle Ad for one week.

Ad Coordinator: [email protected](404) 413-1618

Office hours: Monday-Friday 9 a.m. — 5 p.m.

In addition to our weekly print editions, The Signal officially became a daily online news operation in 2013. We offer competitive rates and package deals, along with complimentary ad design from our award-winning art department.


Online Rates

Static Ad300 x 250 pixels

Cycle Ad300 x 250 pixels

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