the signal 2014-15 print mediakit

OurReaders

AboutUs

OurReachOver the past five years, Georgia State has set record enrollment figures with each class more academically rigorous

and diverse than the one before it, putting GSU in place to soon become the largest public university in the state, which translates into continued expansion and economic impact for the Atlanta community.

We publish 4,500 copies each week both in and around the Georgia State campus, thereby reaching about *18,000 traditional and commuter students regularly, according to market research data.

On average, The Signal’s website (www.georgiastatesignal.com) receives between **400 and 600 views a day or 15,000 views a month. During peak news weeks, the site often receives in excess of 2,000 to 4,000 views a day.

THE SIGNAL | SUITE 200, UNIVERSITY CENTER | ATLANTA, GA 30303 | (404) 413-1618 | WWW.GEORGIASTATESIGNAL.COM

A nationally recognized and award-winning college newspaper, The Signal focuses on providing quality, timely and accurate reporting on the city of Atlanta and the Georgia State community, which boasts the second largest number of in-state alumni, thousands of faculty and administrators and a student body of more than

*32,000 graduate and undergraduate students. And it’s still growing! * SOURCE: University Relations, 8/18/2011

17 - 21

59.8%

22 - 25

24.9%

Over 35

4.8%

30 - 35

4.2%

26 - 29

6.3%

African-American

36.6%

Caucasian

36.3%Bi-racial

9.8%Asian

6.1%

Hispanic

5.5%Other

5.8%

are young... ...and

diverse

We proudly serve:

SOURCE: * 2011-12 SIGNAL READERSHIP SURVEY ** GOOGLE ANALYTICS

UndergraduatesGraduatesFacultyStaffIncoming Freshman*

27,456 4,532

1,131 2,771

2.758* In the 2013 year. SOURCE: colleges.findthebest.com

All ads can modified and updated each week.

Summer 2014• June 9, 2014** (New Student Orientation)

Fall Semester 2014• 8/26• *9/2 (Football preview)• 9/9• 9/16• 9/23• 9/30• 10/7 (Homecoming)• 10/14• 10/21• *10/28 (Halloween)• 11/4 (Basketball)• *11/11 (Food)• *11/18 (Holiday)• 12/2 Last Issue

Publication dates and special issues

DatesandRates

Spring Semester 2015• 1/13• *1/20 (Legislative)• 1/27• 2/3• *2/10 (Sex/Valentine’s)• 2/17• 2/24• 3/3• *3/10 (SGA)• 3/24• *3/31 (Panther Person of the Year)• 4/7• 4/14• *4/21 (Reader’s Issue)

The Signal publishes every Tuesday during the fall and spring semesters. *Special edition issue. **Refer to our INCEPT Media Kit for pricing and sizing details.

Want a package deal?

First Time Advertisers enjoy 15% off total ad price

Mix and match ad sizes• 10% off total ad price for 4 consecutive weeks• 15% off total ad price if ad runs for 6 consecutive weeks• 20% off total ad price if ad runs for 8 consecutive weeks• 25% off total ad price if ad runs for 12 consecutive weeks

Packages for specific sizes• Triple Ad - 15% for 3 consecutive weeks

» Full Page: (5C x 14”), Full Color• Quadruple Ad - 20% for 4 consecutive weeks

» Half page: (5C x 7”), Full Color• Octuple Ad - 25% for 8 consecutive weeks

» Quarter Page: (3C x 7”), Full Color

Coupon-Mania• At least 2 consecutive weeks• Coupon Size: (2C x 3.5), Full Color• $400.00 for first two weeks, then $100 for each following week.

Full Page: 5C x 14”

Half Page: 5C x 7”

1/4 Page: 3C x 7

1/6 Page: 2C x 7”

Banner: 5C x 2”

Coupon: 2C x 3.5”

*Full Color

*Single Color

Special Placement

*Inside Front Cover*Inside Back Cover

Inserts per 1,000 issues

Card/Flyer (5 x 7 max)2-7 Pages8-15 Pages16+ Pages

Georgia StateLocalNational

$420$210$126$84$60$42$300$80

$120$120

$170$196.50$245.50$307.50

$630$315$189$126$90$63$325$95

$135$135

$185$207.50$278.50$335.50

$770$385$231$154$110$77$350$95

$150$150

$204$227.50$297.50$367.50

Rates and Sizes

One 1.95 in

Two 4.05 in

Three 6.15 in

Four 8.275 in

Five 10.375 in

Column Widths

We offer custom sizes. The rate is $11 per column inch. Multiply width (columns) by height (inches) for cost. Refer to above chart for exact measurements. Custom ad sizes cannot be taller than 9”.

*All rates are added on to the

cost of the ad


Sports 19

Arts & Living 9

Opinions 6

News 3

Daily news updates at www.gsusignal.com

AUG. 21 - 27, 2012 V

OL. 80 | NO. 1

Student Shayna Butler leaving

the Georgia State bookstore on

the first day of school.

Graham Robson | The Signal

looking back

It’s been 50 years

since Georgia State

desegregated. A look

at how it all started

NEWS | PAGE 3

Georgia State teams

look to change history

with the conference

they helped create

to the sun belt

sports | PAGE 4

Pumping iron

Christopher Brown

works out seven days a

week. Maybe we should

follow suit

a & l | page12

Welcome backAre you ready?

OPINIONs Then and now: our position on desegregation and georgia state’s diveristy page 6

SubmissionGuidelines Student ActivitiesSTUDENT ORGANIZATION ROUNDTABLEThursday, December 2 Noon - 1 p.m.235 University CenterR.S.V.P. for Student Activities events through OrgSync at http://gsu.orgsync.com

LEADERSHIP DEVELOPMENTCongratulations to Emily (Emma) Nell Adair,Winner of the Nell Hamilton Trotter Award!Emily (Emma) Nell Adair will receive the Fall 2010 Nell Hamilton Trotter Student Leadership Award during Commencement for her commitment to student involvement. The university’s highest student leadership award, it is given to students who represent strong leadership ideals and commitment to the Georgia State community, qualities personified by Nell Hamilton Trotter, GSU’s first dean of women and a dedicated faculty member for nearly 40 years.

CINEFEST FILM THEATRE

November 29 - December 5: “Troll 2”

Monday - Friday: 11 a.m., 3 p.m., 7 p.m.

Saturday - Sunday: 1 p.m., 5 p.m.

November 29 - December 5: “Best Worst Movie”

Monday - Friday: 1 p.m., 5 p.m., 9 p.m.

Saturday - Sunday: 3 p.m., 7 p.m.

December 6 - 13: “Despicable Me”

Monday - Friday: 11 a.m., 1 p.m., 3 p.m., 5 p.m., 7 p.m., 9 p.m.

Saturday - Sunday: 1 p.m., 3 p.m., 5 p.m., 7 p.m.

SPOTLIGHT PROGRAMS BOARD

All shows free for

Georgia State University

students with ID. Guests

$3 before 5 p.m.

and $5 after 5 p.m.

For more information,

visit gsu.edu/cinefest.

SAVE THE DATE!

COURTYARD SERIES

Comedian:

Prashanth Venkataramanujam

Thursday, January 13

12:30 p.m. - 1:30 p.m.

Soulful Musician: Chinua Hawk

Tuesday, January 18

12:30 p.m. - 1:30 p.m.

Pop Singer: Jessie Payo

Thursday, January 27

12:30 p.m. - 1:30 p.m.

Come enjoy a break from the stress of finals!

Have a relaxing evening and let us pamper you with

a massage. There will be many games and activities,

along with a southern-style dinner buffet, as you

enjoy a performance by Dad ’s Garage, a local

improv comedy group.

For more information, call the Spotlight Programs

Board at 404/413-1610.

Finals Break:

This is a

Stress-Free Zone

Tuesday, November 30

7 p.m - 10 p.m.

Student Center Ballroom

REMINDERClean Out Your Locker!The deadline to remove all items and

locks from lockers rented through the

Student•University Center is Tuesday,

December 14. Any items remaining in

lockers after this date will be discarded. NO EXCEPTIONS!

Spring locker rentals will begin January 5, 2011.

What’sHappening

on Campus!Supported by

Student Activity Fees

Give Us Your Ideas for Upcoming EventsWant your voice to be heard about future concerts and comedic acts? A survey by Spotlight Programs Board and Campus Events is now available to collect your opinions and suggestions. Check your e-mail or visit the Spotlight website at www.gsu.edu/spotlight for a survey link.

Full Page

1/2Page

Quarter Page

1/6 PageCoupon

Size }Banner

}Submission Guidelines

Print ad sizes


Ad material must be received one week before desired publication date at 5 p.m.GRAPHIC ART• Size of art must be equal to ad size requested. Indicate permission to float if ad is smaller than the size requested.• Acceptable formats are PDF and TIFF only! • All images must be in CMYK, not RGB color mode. • Images are at least 300 dpi and are not compressed.

RESTRICTIONS• Advertisements for gambling, adoption, or soliciting egg donors cannot be accepted per Georgia state law.• Requests for placement in a particular location of the newspaper will be considered but cannot be guaranteed.• Complaints regarding errors will be considered if contacted within 14 days of the publication date. Our liability is limited to the cost of

the ad.• Proof of printing (one full issue) will be sent. Invoice will be sent via email to the email address associated with the contact

information on the Contract.

TO SUBMIT AND PAY:• Pay through check or money order. Payment must be received in advance unless advertiser is a contracted agency, campus

organization, or long-term customer. Payment is to be sent to the following address (make checks out to Georgia State University): Bryce McNeil (RE: SIGNAL) 360 Student Center 44 Courtland Street Atlanta, GA 30303

Complete the attached contract and email to [email protected], or drop by in our office at University Center Suite 200 . Artwork submissions should also be sent to [email protected] (see “GRAPHIC ART” section above for artwork guidelines).

Note:• Accounts not paid within 30 days from billing date are considered overdue and will accumulate a 3% per month service charge on

the overdue balance.• The editorial board of The Signal reserves the right to reject or modify any ad for any reason.

The SignalP.O. Box 3968Suite 200, University CenterAtlanta, GA 30303

More questions? Contact us!

OnlineRatesNEW!

Static Ad300 x 250 pixels

Cycle Ad300 x 250 pixels

Banner Ad768 x 90 pixels

Banner Ad• $350 per week• $1,100 per month• Ad will appear every

3 page views

Side Static Ad• $300 per week• $850 per month• Ad will appear on

every page view

Side Cycle Ad• $250 per week• $750 per month• Ad will appear every

4 page views

More package deals!If you purchase: • Full-page,full-colorad—receivefreeSideCycleAdforoneweek.• Halfpage,fullcolorad—receive 50%offSideCycleAdforoneweek.

Ad Coordinator: Khatleen [email protected](404) 413-1618

Office hours: Monday-Friday 9 a.m. — 5 p.m.

In addition to our weekly print editions, The Signal officially became a daily online news operation in 2013. We offer competitive rates and package deals, along with complimentary ad design from our award-winning art department.


By his/her signature below, the undersigned acknowledges that he/she 1) has the authority to bind the above department or organization and 2) understands and agrees to be bound by the terms as stated in The Signal advertising brochure, and 3) agrees to pay the above total for this advertisement.

CONTACT INFORMATIONCompany/Agency: ___________________________________________________________________________________________________

Contact Name: _______________________________________________ Email: ______________________________________________

Address: ___________________________________________________________________________________________________________

City: _________________________________________________ State: ________________ ZIP: ____________________________

Telephone: _______________________________________________ Fax: __________________________________________________

ADVERTISEMENT INFORMATIONAdvertisement title (or first line of ad): ___________________________________________________________________________________

Publication date(s): ___________________________________________________________________________________________________

Ad cost (multiply Ad Size times Rate):

AUTHORIZATION

NOTE: Submitting an Advertising Form and making payment does not guarantee placement in The Signal. All advertising submitted is subject to approval or rejection by the editorial board.

NOTE: Proof of printing will be sent (one full issue) to the contact information filled out above. Please verify its correctness before submitting materials. Invoice will be sent for ads not paid for in advance.

____________________________________________Signature

____________________________________________Printed Name

____________________________________________Title

____________________________________________Date

GEORGIA STATEADVERTISING FORM

Email this contract to: [email protected] or drop off in our office at 200 University Center. Form, payment and art must be received by advertising deadline (one week before publication).

By his/her signature below, the undersigned represents that he/she 1) has the authority to bind the above department or organization and 2) understands and agrees to be bound by the terms of this agreement as stated in The Signal advertising brochure, and 3) agrees to pay the above total for this advertisement.

CONTACT INFORMATION

Company/Agency: ___________________________________________________________________________________________________


Address: ___________________________________________________________________________________________________________

City: _________________________________________________ State: ________________ ZIP: ____________________________

Telephone: _______________________________________________ Fax: __________________________________________________

ADVERTISEMENT INFORMATION

Advertisement title (or first line of ad): ___________________________________________________________________________________



PAYMENT INFORMATION

AUTHORIZATION

Receipt of a signed contract and/or payment or art does not constitute a binding contract. All contracts received are subject to approval or rejection by the editorial board of The Signal.


____________________________________________Signature

____________________________________________Printed Name

____________________________________________Title

____________________________________________Date

Check/ Money Order (Make all checks out to Georgia State University.)

Mail to: Bryce McNeil (Re: Signal) 330 Student Center 44 Courtland Street Atlanta, GA 30303

Sizes (Check one): Full Page:5C x 14” = $420 Half Page: 5C x 7” = $210 1/4 Page: 3C x 7” = $126 1/6 Page: 2C x 7” = $84 Banner: 5C x 2” = $60 Coupon: 2C x 3.5” = $42 Custom: ________________ (Verify custom price with ad coordinator.)

Color: Full Color = $300 Single Color = $80 Black & White = No Charge

Placement: Inside Front Cover = $120 Inside Back Cover = $120 Any Placement = No Charge

Discount Amount: (If applicable. See media kit.) -______ (subtract)

Subtotal: ______Quantity: ______ (multiply with Subtotal)

Total Cost: ______

GEORGIA STATEADVERTISING CONTRACT

Email this contract to: [email protected] or drop off in our office at 200 University Center. Contract, payment, and art must be received by advertising deadline (one week before publication).

Speedtype (GSU Departments Only) Speedtype Code: _______________


CONTACT INFORMATION

Company/Agency: ___________________________________________________________________________________________________


Address: ___________________________________________________________________________________________________________

City: _________________________________________________ State: ________________ ZIP: ____________________________

Telephone: _______________________________________________ Fax: __________________________________________________





PAYMENT INFORMATION

AUTHORIZATION



____________________________________________Signature

____________________________________________Printed Name

____________________________________________Title

____________________________________________Date

Check/ Money Order (Make all checks out to Georgia State University.)







Total Cost: ______

GEORGIA STATEADVERTISING CONTRACT


Speedtype (GSU Departments Only) Speedtype Code: _______________

PAYMENT INFORMATION

360


CONTACT INFORMATION

Company/Agency: ___________________________________________________________________________________________________


Address: ___________________________________________________________________________________________________________

City: _________________________________________________ State: ________________ ZIP: ____________________________

Telephone: _______________________________________________ Fax: __________________________________________________





PAYMENT INFORMATION

AUTHORIZATION



____________________________________________Signature

____________________________________________Printed Name

____________________________________________Title

____________________________________________Date

Check/ Money Order Mail to: Bryce McNeil (Re: Signal) 330 Student Center 44 Courtland Street Atlanta, GA 30303Make all checks out to Georgia State University.






Total Cost: ______

LOCALADVERTISING CONTRACT




CONTACT INFORMATION

Company/Agency: ___________________________________________________________________________________________________


Address: ___________________________________________________________________________________________________________

City: _________________________________________________ State: ________________ ZIP: ____________________________

Telephone: _______________________________________________ Fax: __________________________________________________





PAYMENT INFORMATION

AUTHORIZATION



____________________________________________Signature

____________________________________________Printed Name

____________________________________________Title

____________________________________________Date

Check/ Money Order Mail to: Bryce McNeil (Re: Signal) 330 Student Center 44 Courtland Street Atlanta, GA 30303Make all checks out to Georgia State University.






Total Cost: ______

NATIONALADVERTISING CONTRACT



$770

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