the keys to successful coalition building_sarah smolowitz_final
TRANSCRIPT
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ENDING HUNGER THROUGH CITIZEN SERVICE CONFERENCE
NEW ORLEANS MARRIOTT METAIRIEJANUARY 21-26, 2015
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THE KEYS TO SUCCESSFUL COALITION BUILDING
Sarah SmolowitzAnti Hunger-Opportunity Corps VISTA
The Community Food Bank of Southern ArizonaTucson, AZ
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OBJECTIVES AND GOALS
By the end of this presentation: • You will be able to define what a coalition
is and how it works• Learn how to recruit potential members• Gain an understanding of key best
practices and benchmarks for success• Troubleshoot common (and uncommon)
problems in coalition building
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COALITIONS: A PRIMER
Definition: A group of individuals coming together for a specific purpose or goal
• Is most commonly seen in mental health/substance abuse circles
• The model we are using• Easily modified for hunger, homelessness, etc.
Key identifier of a coalition:• Different parts of the community come
together to solve a community problem • Example: Underage drinking
• Solution: Social Host Ordinance Laws
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COALITIONS: A PRIMER
Different “sectors”—i.e., parts—of the community come together with their talents to promote cultural change
• Example: An individual who works in media puts together a PSA campaign to educate potential donors/volunteers about current challenges
• Example: Religious leaders hold a press conference to promote their work in hunger relief• Key: Cultural Change
• Informing the general public about the facts about hunger/poverty/etc.
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COALITION MEMBERSHIP
Key #1: Define your community; this will define who needs to be in your coalition
• At The Community Food Bank of Southern Arizona, our clients determine our community• Who/What organizations should be involved given
that…• 43% of our clients are working poor? • 27% of our clients are SNAP recipients or are SNAP
eligible? • 40% of our clients are children? • What organizations did we name multiple times?
• These are the core of our coalition members• (All statistics courtesy of The Community Food Bank of
Southern Arizona)
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Key #2: After brainstorming who, in general, is in your community, refine your list
• At The Community Food Bank, we refined our list by asking “Who, specifically, does SNAP as an elemental part of their organization?”• Created the following list:
• Interfaith Community Services• The Salvation Army of Southern Arizona• Medicare Health Benefits Cooperative• Flowing Wells Family and Community Resource Center• University of Arizona Health and Nutrition Cooperative • Iskashitaa Refugee Network• Lutheran Social Services • Catholic Social Services
COALITION MEMBERSHIP
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Key #3: When reaching out to these organizations, keep their best interests in mind
• What’s in it for them? • University of Arizona Health and Nutrition Cooperative:
Wants to educate lower income SNAP recipients on using their benefits at Farmer’s Markets
• Interfaith Community Services: Wants to lessen client dependence on their services
• Flowing Wells Community and Family Resource Center: Same as Interfaith Community Services
• Time is money• Be on time• Be ready to talk about the project• Be excited!
COALITION MEMBERSHIP
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COALITION ACTIVITIES
Key #4: Avoid reinventing the wheel by conducting a survey
• Also a service year requirement• Goal: Who does what the best out of everyone?
• Answer this question with data • The Community Food Bank, out of all our coalition
members, is the best at getting food to clients in the most rural areas
• Interfaith Community Ministries is the best at uniting the churches around poverty prevention
• Iskashitaa is the best at reaching refugees
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COALITION ACTIVITIES
Key #4: Avoid reinventing the wheel by conducting a survey
• Most (if not all) members will have their own data about their organization• Budget• Clients served• Services provided and dates of service
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COALITION ACTIVITIES
Key #5: Engagement promotes commitment, resulting in sustainability
• Put the coalition in control of its own wellbeing • What topics do your coalition members think need
to be covered? • Example: Our coalition focuses on SNAP & SNAP
Related Challenges
• When does your coalition want to meet? Where? For how long?• Example: At The Community Food Bank, we meet the
1st Monday of the month, at 9:30am, at The Community Food Bank
• Discussing teleconferencing/location rotation
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TROUBLESHOOTING
Challenge #1: Too many cooks spoil the soup• If too many organizations/people are involved in the
coalition, at least initially, it will not be as effective as possible
• The story of Loma Woodburn
• The Community Food Bank of Southern Arizona decided, at this moment, we would limit our coalition to SNAP & SNAP Centered Organizations• Allows for very specific networking
• Interfaith networking event• Organizational networking event• SNAP Volunteer Fair
• Keeps our discussion focused on current issues and challenges• Policy/Procedural Changes• Funding cutbacks/changes
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TROUBLESHOOTING
Challenge #2: Keep the meeting about solutions that lead to cultural change
• Create “House Rules of Play”• At The Community Food Bank:
• No speechmaking• Safe space for discussion• Be on time• Mindfulness and compassion
• At the first meeting, appoint a facilitator and secretary• At The Community Food Bank:
• For this year, I am the facilitator• Still discussing a secretary
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TROUBLESHOOTING
Challenge #3: “Problem” Coalition Members• Most common challenges
• Consistently tardy members• Consistently on their phone• Do not honor the rules
• Professionalism, above all else• Don’t call these members out in the middle of the
meeting• Talk with your supervisor • Can they talk with this member and find out what’s going
on?
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TROUBLESHOOTING
Challenge #3: “Problem” Coalition Members• Uncommon, but not unheard of, problems
• Sexual harassment• Verbal and/or Physical Abuse• Bullying and intimidation
• The story of Nancy Spear
• NYCCAH/VISTA/CNCS Reporting Procedures• In the VISTA/NYCCAH handbook, it outlines the
procedure• Key points:
• Tell the person to stop• Tell your supervisor• Contact your VISTA Leader• Document the incident, including any possible witnesses
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TROUBLESHOOTING
Challenge #4: Losing the long term focus• Best way to avoid this: mix in short term success with
long term goals • Ex.: The Community Food Bank decided that, for our first
challenge, to work with farmers markets• Where are they? • When are they?• Which ones use SNAP?
• Coalitions are used to institute long term, cultural change• This means that we won’t see the results of our work in
the near future; we will, however, see the results in generational, attitude changes
• Be upfront with your coalition members about this fact• Their reaction to this gauges their commitment
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QUESTIONS?
Thank you for attending!