Trip Report Tecnomueble tradeshow August 13-19, 2018

M18GX-S38MX (M18M-38-910-MX-3) M18GX-X28MX

A. Travelers Natalie Thelen, Latin America and the Caribbean Representative, APA – The Engineered Wood Association, Panama Fernanda Vale, Director, American Softwoods Latin American Office, Mexico City, Mexico Gabriela Sandoval, American Softwoods Latin American Office, Mexico City, Mexico Eric Gee, SFPA Director, EXPO, Lumber Products & Forest Resources Hector Dimas and Aimee de Santiago, Boise Cascade Ken Caylor, Pacific Wood Laminates Robert Grijalva, Interfor Daniel Gonzalez, UFP International Nirian Ordoñez, International Forest Products

B. Purpose of Travel and Constraint/ Opportunity Addressed:

To participate in the Tecnomueble trade show in Guadalajara, Jalisco.

C. Itinerary August 13 – Thelen and Caylor depart cities of origin and arrive in Guadalajara, Mexico August 14 – Vale, Sandoval, Dimas, de Santiago, Gonzalez, Grijalva, Gee, and Ordoñez depart cities of origin and arrive in Guadalajara, Mexico. Thelen and Caylor visit construction sites and conduct trade servicing visits. August 15 – First day of Tecnomueble tradeshow August 16 – Second day of Tecnomueble tradeshow August 17 – Third day of Tecnomueble tradeshow, de Santiago and Caylor return home

August 18 – Fourth day of Tecnomueble tradeshow, Gee, Gonzalez, Dimas, Ordoñez, Grijalva, and Thelen return home

August 19 - Vale and Sandoval return home

D. Summary and Observations: Site visits in Guadalajara Construction sites In Guadalajara, we visited the construction company Anteus, as well as three different non-residential construction sites utilizing U.S. HDO panels. In addition, we toured their new warehouse and office complex, which will be completed by the end of the year. Beginning in October of this year, Anteus will have a second office in Mexico City, as well as increased project work in and around the area. We will visit their new office and see various projects in Mexico City during the Expo CIHAC tradeshow there in October. 2019 Construction Workshop - Guadalajara University visit In order to prepare for the construction workshop next year, we met with Dr. Ruth Padilla Muñoz, President of Guadalajara University and Dr. Jose Antonio Silva, Chief of the Lumber, Cellulose and Paper Department. Also, we met with someone from the legal and lumber departments. At this meeting, we proposed our interest in doing a construction workshop at their facilities, which will teach builders, architects, engineers, and students how to build a structure using SYP, structural panels, engineered wood products, and the proper connectors. Dr. Padilla as well as the rest of the committee showed great interest and granted their facilities to host the event. With their cooperation, this project will be a success. After the meeting with the university we visited another location: The Wood, Cellulose and Paper Department’s office. The workshop will take place next year in this area and they showed us the space where the construction will be built, as well as the rest of their facilities where we will have the seminars. Both parties agreed to begin with a project proposal sent by APA on behalf of American Softwoods, which outlined the various components and responsibilities of the workshop. IMEXFOR meeting On Friday, the IMEXFOR meeting took place. It is the biggest meeting that they have during the year, because most of the members are in town for the Tecnomueble tradeshow. This

year, Natalie Thelen and Eric Gee attended the meeting, where some of the new members were introduced, one of which was the SFPA member, International Forest Products. At this meeting one of the seminars was about the political situation in Mexico, considering the new administration that belongs to a new political party and the NAFTA agreement and the changes it may represent in the economic and political situation for next year. At the meeting, the Vice Presidents of each area talked about the import statistics of softwoods and hardwoods, lumber and panels and the market share of the different players in the Mexican market. According to their data, for Mexico, the USA represents the biggest supplier of OSB, plywood, and lumber. Tecnomueble tradeshow The Tecnomueble tradeshow, held at the Centro de Exposiciones Guadalajara and AFAMJAL, is organized by the Jalisco Furniture Manufacturers Association. Tecnomueble tradeshow (furniture suppliers) and MOBLAJE tradeshow (furniture manufacturers) exhibit at the same venue for the duration of the tradeshow. At the tradeshow there were more than 200 exhibitors in 12,000 sq. meters with more than 5,000 visitors from Mexico and other countries. This year was the XXXI edition of the tradeshow. Over the past few years, we have had a bigger booth space, which has allowed us to more extensively display structural panels, I-joist, Glulam beams, and treated SYP for flooring. This year, the tradeshow was very well attended; some of the most popular products during the tradeshow were OSB for structural purposes and upholstery, glulam beams, HDO/MDO panels and southern yellow pine. Some attendees requested information on American plywood, HDO and MDO for concrete forming, and OSB for structures, while others wanted information for SYP and the different treatments and grades of the lumber. Some attendees mentioned that they had already purchased lumber and/or panels from APA and SFPA members. A prominent import/distributor buys SYP, OSB and plywood from Texas producers and showed interested in HDO and MDO panels. He is looking to buy about six containers per month. A distributor that imports Chilean pine and buys local lumber mentioned that they are having problems with twisting and cupping. He is interested to begin buying SYP and also showed interest in buying OSB.

Several different furniture manufacturers showed interest in SYP, others were looking to use it in decking and marine applications, and others for packaging. Another furniture manufacturer was looking for OSB to manufacture furniture using 15mm and 18mm panels

as well as for the fabrication of vintage furniture. FSC-certified panels were brought up by several different booth visitors, as it is an important requirement among importers and building project managers. A cabin and wooden houses manufacturer that uses SYP, OSB, oak and poplar was looking for US suppliers. Some people had questions regarding treatments, strength resistance, coating, maintenance, proper uses in different kinds of

applications such as construction, pallets, packaging, residential, pergolas, outdoor furniture and docks. All these uses require lumber that has high strength, and in most cases lumber that has been treated against termites and rot. We repeatedly heard that there have been a lot of lumber and panel competitors from Chile and Brazil, and that prices from those countries are very competitive. Some lumber importers mentioned that they handle Chilean lumber due to its price, but they have clients that require SYP because of its strength and do not care about the difference in price.

E. Names of Principal Contacts

Jorge Rodríguez Juan Ignacio Estrada / Alejandro Casas

Termo Formados de la Frontera ESCO Muebles

Steel transporter Furniture Manufacturer Import They could Import

Fray Servando Teresa de Mier, Num 6419-A Col. San Lorenzo Av. Justo Sierra 822 Agua Blanca Industrial

Ciudad Juarez Guadalajara Chihuahua Jalisco 32320 45235 656-422-2895 33-300-31203

(656)617.06.29 y (656)617.19.32 33-3003-1200

jorge@termo.com.mx ignacio@esco.com.mx

http://www.termo.com.mx/ http://www.esco.com.mx/

Urgently, he's looking for pine poles 2 1/4 x 2 1/4 x 40". They use the cheapest in the market because they use the wooden poles to separate each steal shipment. They sent an email requesting a quote, see the specifications in the next link: https://1drv.ms/f/s!Ag_qejdvVLfB3Vk6muJU_Ifo3gn8

They are looking 1000 ft SYP prime for appearance. They are buying with one Mexican importer (Ficamex).

Liliana de la Cruz / Carlos Venegas Arturo Yanar B. / Laura Gabriela Canales Peña

Purchasing manager WFI - Wholesale Furniture Imports

Ivyasa Furniture Manufacturer

Building Material Distributor, Lumber and panels distributor Import

Import Prof. Carrillo Díaz No. 84 Col. San José del Quince

Carretera a Sta Cruz del Valle No. 113 Col. Valle de la Misericordia El Salto

Tlaquepaque Jalisco Jalisco 45696 Mexico Mexico 33-3601-2500 33-3164-0445 liliana@maderasivyasa.com ayanar@wfi.com.mx

https://www.maderasivyasa.com/ www.wfi.com.mx

Interested PSF 1 trailer per month and MDO 6 trailers per month. Directly from the producers could be Texas or Louisiana, they´re importers of SYP, OSB, plywood

They had imported Chilean pine, but they commented that this pine is not useful because it twists. Also, they used national lumber but they had the same problem, it twist and curve at 2.40m. They used to import 10,000 ft every 30/45 days. Interested in OSB 12", lumber 8 width/10 long. 2 or 4 cm, planning two faces

Juan Carlos del Reguero Díez Jose Antonio Sanchez

General Manager VTP de Mexico Madereria del Bajio Pallets and packaging

Lumber and panels distributor They could Import

Import Av. San Lorenzo No. 1210 San Lorenzo Almecatla Cuautlancingo

Priv. De la ConcordiaNo. 3 Zona Industrial de la Montaña Puebla

Queretaro Puebla Queretaro 72710 76150 Mexico Mexico 2221864268

442-217-0626 j_sanchez@vptdemexico.com.mx

217-0138 http://vptdemexico.com.mx/

442-197-0081 Company dedicated to manufacture pallets and packaging, they are buying 3 trailers per week of Mexican pine.

jcreguero@madereriadelbajio.com

http://www.madereriadelbajio.com/

He wants to import SYP and ponderosa pine, also lumber or panel for packaging (1x8 - 9mm). 1 wagon

Luis Ramiro Ledesma Alcantar Jose Fernandez de Castro

Director Director

Madereria El Pino Maderas y Equipos de Seguridad del Bajio

Building Material Distributor, Lumber and panels distributor Lumber and panels distributor

Import They could Import

Eduardo Rodriguez S/N Col. El Zacatal Leon

San Jose del Cabo Guanajuato Baja California S Mexico Mexico 477-774-2079

624-142-2934 maderasyequipos@hotmail.com

624-142-0872 ; https://www.maderasyequipos.com.mx/

melpino@prodigy.net.mx ; mpichonchas@outlook.com

General information, interested in plywood, they could import the product.

Aron Derechin Audi David Tejeda Productos Forestales La Misión SA de CV Maderas Kumaru

Lumber and panels distributor Lumber and panels distributor

Import Import

Poniente 140 No. 840 Bodega 5A 1er. Piso Industrial Vallejo Azcapotzalco Av. Puerto Juárez, 91

Ciudad de Mexico Cancún Ciudad de Mexico Quintana Roo México 77516 55-5148-0514 México 556608-9944 998-2417-296

aderechin@lamision.com.mx dtejeda@maderaskumaru.com

https://www.lamision.com.mx/ http://www.picluck.net/user/maderas.kumaru/3438861137

He's in the office in Guadalajara and receive products for their customers

Importers, they need SYP for Cancun, 2x4 treated for deck.1 container

Jesus Aguirre Pizarro Hiram Mov Maderas Tarahumara Sales Manager

Building Material Distributor, Lumber and panels distributor Bennett Crone Lumber & Plywood INC

Import Mills and exporters of hardwoods, softwoods and panels in US

Two stores: Av. De la solidaridad Iberoamericana 5555, Col. Las Pintas, El Salto Jalisco ; Av. Mariano Otero 680 Col. Mariano Otero 45067, Zapopan, Jal

Import

Jalisco San Diego Mexico CA 33-3839-5473 USA 52 (33) 3689 1373 6192503976

j.aguirre@maderastarahumara.com ; ventas@panelstore.com.mx hirambclp@aol.com

http://www.maderastarahumara.com/ https://www.bennettcrone.com/

Importers, they are selling Chilean pine, OSB, cimbraplay (formwork). Interested in OSB, treated pine, formwork, 10 trailers per month

Currently buy from APA/SFPA members, they are commercializing products from USA, China etc. Hardwoods, softwoods, plywood, veneers, MDF etc.

Gonzalo Vega Osuna Juan Ramon Padilla Azul Madero Owner Furniture Manufacturer Maderas y Materiales JR

They could Import Building Material Distributor, Lumber and panels distributor

Calle acceso Principal, Lote 19 Mza. 17-A Col. Las Palmas Import

Cabo San Lucas Tijuana Baja California S Tijuana Mexico Baja California 62412-21297 Mexico gvega@azulmadero.com 664-701-0160

http://www.azulmadero.com/ direccion@maderasjr.com

Finishes and furniture manufacturers, they imported from USA (San Diego) SYP for marine construction and decks

http://maderasjr.com/index.html

Federico Dabdoub Urquidy Ubaldo Villa

Commercial Director Muebles Contemporáneos Delicias

Alassa (Tijuana office) Furniture Manufacturer

Building Material Distributor, Lumber and panels distributor They could Import

Import Delicias

Blvd. Insurgentes No. 20002, Col. Azteca Chihuahua

Tijuana Mexico Baja California uvilla.az@gmail.com

Mexico They used to import poplar and cottonwood, they are looking for pine.

52-664-410-1100 664-626-8150 to 53 ventasmayoreo@alassa.com.mx ; ventastj@alassa.com.mx http://www.alassa.mx/

Importers and distributors of panels and lumber; they have 4 offices: 3 in Sonora and one in Baja California (Tijuana). They are interested to have more information -prices- for plywood, OSB, wooden bars, MDO

Cirenio Cabañas Pedro Arellano

Maderera y Ferretera Blanquita SA Owner

Building Material Distributor Casas Los Andes SA de CV

Import Builder of cabins and wooden houses

Reynosa They could Import Tamaulipas Guadalajara Mexico Jalisco 01 899 921 8750 México

ciro.cabanas@gmail.com ventas@casaslosandes.com.mx

http://www.construramablanquita.com/sucursales.php

https://casaslosandes.com/

Interested in HDO, OSB, SYP. They are importing white pine No. 2 and No. 1. They have 5 stores in Reynosa and they are importing 3 or 4 containers per month, by Laredo. They're suppliers for the nearby towns

He wants SYP 2x4, 1 1/2 x 2, OSB, poplar, maple and oak. He's building wooden houses and cabins. This contact commented that he has built wooden houses for more than 20 years, he was one of the first to start CMPC in Mexico and he would like to participate in the workshop

Dr. Jose Antonio Silva Guzmán, Chief of Department Dra. Ruth Padilla Muñoz, Rector

Universidad de Guadalajara, Centro Universitario de Ciencias Exacts e Ingenierias, Departamento de Madera, Celulosa y Papel

Universidad de Guadalajara,Centro Universitario DE cIENCIAS exactas e Ingenieria Rectoria

Km 15.5 Carretera Guadalajara Nogales, Predio Las Aguilas, Mpio Zapopan, Jal.

Boulevard Marcelino Garcia Barragan 1421, esq. Calzada Olimpica CP44430, Guadalajara , Jalisco Mexico

33-36820110 ext 104 Tel 33-13785900 ext 27402,05,27,29

jasilva@dmcyp.cucei.udg.mx rector@cucei.udg.mx

www.maderacelulosaypapel.mx

F. Conclusions and Recommendations At the tradeshow, we had the opportunity to get in contact with a wide variety of professionals. It became apparent that there is still a lack of knowledge regarding US structural wood panels, engineered wood products, and SYP grades and treatments. The lack of knowledge does not appear to be limited to any one part of the supply chain – it includes importers, distributors, architects, engineers and end users. Attendees at the tradeshow showed a lot of interest in learning more about the different panels and their uses, as well as getting in contact with US suppliers and how to correctly build with panels, lumber and the different types of connectors. AMSO should continue conducting educational activities in 2019, in order to continue to educate the trade. Only then will Mexican importers feel

confident to import greater volumes and different products from the US and will receive requests from those further down the supply chain. G. Copies Distributed to: To: Erich Kuss, Director, and Julio Maldonado, Deputy Director, Agricultural Trade Office/Mexico City, Julie Scott/FAS HQ CC: Brad Rose/Rose Research, Charlie Barnes and Shelly Wiseman/APA HQ, Tami Kessler/SFPA