sponsorship opportunities - segdplacemaking... · event. they provide both inspiration and...

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Kristin Bennani Kathleen Turner [email protected] [email protected] 703.657.9171

CONTACT:

About SEGDWe are a non-profit association of 2,100+ members who create content-rich, emotionally compelling, experiential spaces for a wide range of environments, from hospitals and transit hubs to museums and educational campuses.

Our members’ work creates a sense of place, helps people find their way, communicates important information, and fuels a dialogue between users and the spaces they inhabit.

Members develop static and digital wayfinding systems, signage, environmental graphics, exhibition content, multimedia installations, public art, user interfaces and branded/corporate environments.

For over 40 years, SEGD has existed to Educate, Connect and Inspire this global, multidisciplinary community. We invite you to join us and help support this critical mission!

To learn more about our community and join, visit segd.org/join

Global engagementOver 400,000 people participate in SEGD’s website, publications and events each year. SEGD members represent over 800 large and small design agencies from around the world, spanning 27 countries and represented by 32 chapters.

As a sponsor, you not only reach the attendees at each event, you also build brand recognition throughout the global community of experiential graphic designers, clients, suppliers and partners!

Here’s your opportunity to get involved, participate and connect.

Wayfinding and placemaking are at the heart of experiential graphic design. Which is why it should be no surprise that the SEGD Wayfinding event is growing exponentially. In fact, the 2017 SEGD Wayfinding event grew by over 50% to become the largest Wayfinding event in SEGD history. Join this dynamic event.

Who’s coming?An interdisciplinary audience of up to 200 designers, architects, fabricators, and facility managers, such as:

Join us!

• Anna Farrington Graphic Arts & Design

• Arrowstreet• Boulder Associates• BrandCulture

Communications• Calori & Vanden-Eynden• Capital Metropolitan

Transportation Authority• Central Park

Conservancy• Cloud Gehshan

Associates• CO Architects• Corbin Design• Corcoran College of Art

+ Design• CS Creative• Cuadran Design• Dallas/Fort Worth

International Airport (DFW)

• DBVW Architects• DGI Communications• DS Parker Design• Envision Architects• ex;it• Fusion Design

Consultants• Greater Toronto Airports

Authority (GTAA)• Gresham, Smith and

Partners• Guide Studio• Harvard University• IA Interior Architects• Imaginality Designs LLC• Infinite Scale• Infotraffic• Integrus Architecture PS• Kate Keating Associates• Kenton County Airport

Board (CVG)

• Labozan Associates• LLM Design• Maryland Institute

College of Art (MICA)• Massport• Miami-Dade Aviation

Department• Minnesota State

University (MNSU)• Mungsube Enterprise

Inc.• Mustard Square• New Balance• NJ Transit• None• Northeastern University• OpenEye• PAM Wayfinding• Personal Cities• Port of Portland• Port of Seattle• Poulin + Morris• Rhode Island School of

Design (RISD)• ribbit inc.• RISD Museum• Roll Barresi &

Associates• Sasaki Associates• Selbert Perkins Design• Southern Illinois

Healthcare• Syndicate Cartel• Tampa International

Airport• Two Twelve• University of California,

Berkeley (UC Berkeley)• Vancouver International

Airport (YVR)• Via Collective

Contact:[email protected] / [email protected] / 703.657.9171

PRESENTING SPONSORSHIP $8,500Presented by: Sherine Industries

Be a Presenting Sponsor of the 2018 SEGD Wayfinding & Placemaking event! This is the headlining sponsorship with a prestigious set of benefits. (Limit: 2)

Exclusive On-site Participation + Recognition as a Presenting Sponsor of the 2018

Wayfinding & Placemaking event in LA

+ Take the stage to offer welcome or closing remarks

+ Showcase a 2-minute video to this captive audience — an exclusive benefit only available to Presenting Sponsors and SEGD Industry Partners

On-site Branding and Visibility + Prominent logo placement throughout the event,

including the master slides, agenda and staging

+ Your logo and company representative’s name and photo displayed in the opening and closing remarks

+ Opportunity to include one (1) promotional item in the workshop tote bags

Promotion and Recognition

+ Prominent logo placement included in the Wayfinding & Placemaking event brand identity

+ Your logo inclusion in all promotional materials, including the weekly e-newsletter to 40,000 people

+ A 3-month complimentary banner rotation on the event homepage

+ Presenting Sponsor credit in the newly designed SEGD18 awards annual, published in September and online throughout the year

+ A social mention; one pre-show and one post-show

On-going Education with SEGD Talks + As Presenting Sponsor, you support the ongoing

education of the entire membership through SEGD Talks.

+ Videos from Wayfinding & Placemaking are available online indefinitely for ongoing inspiration and education to the entire membership — expanding your in-person audience by five times

+ Receive sponsor recognition in the opening credits for each video (see samples below)

PRESENTING SPONSORSHIP $17,500 (one sold)

This is the most prominent position at the conference and an exclusive opportunity to make a lasting impact on the field of experiential graphic design. Not only will you receive exposure at the conference, but also in the SEGD Talks videos that will be posted online post-show.

Exclusive On-site Participation + Recognition as a Presenting Sponsor of the 2016

SEGD Conference from the stage

+ Welcome attendees alongside SEGD on the morning of your choice: Thursday, Friday, or Saturday (first-come, first-served)

+ Host a roundtable session or tour (when available)

+ Showcase a 3-min video to this captive audience, during the session of your choice

On-site Branding and Visibility + Prominent logo placement throughout on-site sig-

nage, master slides, agenda, and printed program

+ Your logo and company representative’s name and photo displayed in the opening and closing remarks

+ Opportunity to include one (1) promotional item in the conference tote bags

Promotion and Recognition + Prominent logo placement and inclusion in the

SEGD Conference brand identity

+ Your logo inclusion in all promotional materials, including the weekly e-newsletter to 15,000 people

+ A 3-month complimentary banner rotation on the conference homepage at segd.org (average 60k brand impressions)

+ 2016 Presenting Sponsor credit in the new SEGD Awards Annual and online throughout the year on segd.org’s Sponsors & Supporters page

On-going Education with SEGD Talks + As Presenting Sponsor, you support the ongoing

education of the entire membership through SEGD Talks.

+ Videos from each session are available online indefinitely for ongoing inspiration and education to the entire membership — expanding your in-person audience by five times

+ Receive sponsor recognition in the opening credits for each video (see samples below).


Sponsored by: Daktronics

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YOUR LOGO HERE


EVENT SPONSORSHIPS Get involved in something specific and memorable at the Wayfinding & Placemaking event. Contribute to an educational session, provide a much-needed refreshment break for attendees or host one of the social events. There’s a lot of opportunity to get involved here.

SESSION SPONSOR $4,000

Align your organization with one of the influential talks of the day while also showing your support for the educational programming at SEGD. Review the online agenda and choose an open session to sponsor.

Receive all event-level benefits, plus: + Choose one of five sessions to sponsor (2 open)

+ The moderator will introduce your company as the session sponsor, along with your representative’s name and photo displayed

+ Your name included on the workshop agenda distributed to all attendees and online

BREAK SPONSOR SOLD

Sponsor a Break and treat attendees to a much-needed coffee/refreshment break and an opportunity to get to know each other.

Receive all event-level benefits, plus: + Your company name, logo, and your representative’s

name and photo displayed at the start of the break

+ Choose the AM or PM break

+ Your name included on the workshop agenda distributed to all attendees and online

MIXER SPONSOR $5,000 (1 of 2 open)

Help us celebrate another amazing event with a festive evening of drinks, appetizers and networking. There’s an opportunity to sponsor either the opening SEGD LA Chapter Mixer or the Closing Reception.

All event-level benefits, plus: + Choose to Sponsor the LA Chapter Mixer at LA

Live on Thursday evening, July 19, or the closing reception at the DTLA JW Marriot on Friday, just after the closing session.

+ Mix and mingle with event and chapter participants and be recognized for your support of SEGD

+ Lead a toast for participants and take a moment to share remarks

+ Receive all event branding benefits and advance promotion through SEGD’s website and participant communications

TOUR SPONSOR $3,000Multiple available

Tours are one of the signature components of an SEGD event. They provide both inspiration and networking opportunities for participants and sponsors. Here’s your opportunity to share your work first hand, or align your brand with one of the six tours offered.

Receive all event-level benefits, plus: + Review the online agenda to choose an open tour

(up to 6 tours available for sponsorship)

+ Earn an introduction at the start of the tour and an opportunity to welcome participants

+ Spend an intimate morning or afternoon with a group of up to 25 people

+ Your name included on the tour schedule distributed to all attendees and online


BRAND SPONSORSHIPSGet your brand in attendee’s hands with one of these branding sponsorships. Receive event-level benefits.

WIFI SPONSOR $3,000

Sponsor the wifi connection for all conference participants. This highly visible sponsorship brings exclusive benefits and all day recognition.

Receive all event-level benefits, plus: + Your custom designed wifi connection card provided

to attendees at the registration counter (200 units)

+ Your custom login provided during welcome remarks

BRANDING SPONSOR $2,500

Have something special you’d like to provide attendees? Like the official Wayfinding & Placemaking T-Shirt or the official event Watter Bottle, etc? You provide the goods, we’ll provide you event-level sponsorship recognition at the workshop.

TOTE BAG SPONSOR SOLD

Event attendees will receive a custom-branded eco-friendly tote with your one-color logo imprint on the front.

BADGE & LANYARD SPONSOR SOLD

Receive your one color logo imprint on the lanyards provided to all attendees. Also provide artwork to brand the back of each badge.


A LA CARTE OPTIONS

Here are some additional opportunities to participate at the Wayfinding & Placemaking event.

EXHIBIT $2,500(10 of 15 open)

Receive a 6’ skirted table to display your work in the lobby of the JW Marriot, just outside the conference rooms. This is where attendees will spend time networking at the beginning of the day and throughout breaks. Sponsors can add a display space for $1,000.

Exhibit includes: + Receive a 6’ skirted table and one chair

+ Receive (1) one event registration

+ Your name included on the agenda provided on-site and online

A LA CARTE BAG INSERT $1,000

Provide an item to be included in attendee bags (up to 200 units).


Review your benefits

Benefit levels:PRESENTING SPONSOR

EVENT SPONSOR A LA CARTE

registrationvalued at $495 each 3 2 1 with exhibit space

SEGD Talks post-event videos5X reach of in-person audience exclusive benefit

stage-time2-min introduction exclusive benefit

video short-clipin-session, captive audience 2-min video exclusive benefit 1-min (Industry Partners only)

table display6’ table in room included add for $1,000 for exhibitors only

segd.org advertising 400,000 visitors, 2.5 million pageviews

workshop page banner rotation25% off 3-mo sitewide banner 25% off 3-mo sitewide banner

advance promotionsegd.org event homepage

prominent displaylogo / hotlink free firm listing on segd.org

logo / hotlink free firm listing on segd.org

social + e-mail promotion10,000 followers, 15,000 recipients

1 tweet pre-show1 tweet post-showemail with logo email (name only)

logo visibility

presenting sponsor event brand identityevent master slidessponsor slidesemail messagesSEGD Talk videosSEGD18 Awards Annualsegd.org program sponsors

sponsor slidesevent website

recognitionon-site, in print, online

opening and closing remarksSEGD18 Awards Annual with logo, segd.org program sponsors with logo

opening and closing remarksSEGD18 Awards Annual (name)segd.org program sponsors (name)

exhibitors name included in event agenda

lead generation pre and post-show pre and post-show post-show for exhibitors only

bag inserts 1 item 1 item 1 item w/ purchase of bag insert

Investment $8,500 $2,500 - $5,000 $1,000 - $2,500

sponsorship opportunities - segdplacemaking... · event. they provide both inspiration and...

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