south county magazine october 2012

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OCTOBER 2012 4 SOUTH COUNTY MAGAZINE

"What a great magazine!!!!! With all the advertising I have done for Salon Bamboo overthe last seven years, I love the response I have gotten from South County Magazine.Whether you are a new business or existing ... It's great when your customers noticeyour advertising!" - Jamie Springer, Owner of Salon Bamboo and Del MarBeauty Supply, San Clemente

“I really appreciate the help and support offered by Jody and her staff. Togetherwe came up with not only a successful ad and editorial, but have generated

enough business to increase our staff size. In the current state of the economy, it’sone thing to survive but thanks to South County Magazine we are thriving.”

- Candice Loren, C. Loren Studios, Dana Point

"I've been using media advertising for 5 years. I'm used to having to wait a fewmonths for any phone calls when I start in a new publication. I was so pleasantly

surprised when my phone started ringing from the very FIRST ad that I placedwith South County Magazine. Jody really has done a great job for me."

- Stephanie Frisch, Insurance 101

“I know when South County Magazine goes out into circulation because ourphone starts ringing. We love it!” - Scott E. West, D.D.S.

"Simply put, advertising in South County Magazine works. My participation has resultedin new customers and the process couldn't have been easier. Not only did the magazineoffer design services at no charge, they created a great ad without needing much inputfrom me because they took the time to really understand my business. The resulting addoes a great job of getting my 'message' out - I'm very pleased."- Betty Darroch, Mission Viejo Wigs, Mission Viejo

Hidden in a historic district, I wondered how anyone would find us. Of course,there's nothing like word-of-mouth, but when we decided to advertise, I felt thatSouth County Magazine was a good fit since it highlights all the best things to seeand do in the OC. Sure enough, we began hearing from our visitors that they sawus in the magazine and decided to check out our zoo. South County Magazine iscertainly something to crow about!" - Carolyn Franks, owner ZOOMARS Pet-

ting Zoo, San Juan Capistrano

"We have been involved with South County Magazine since its first edition in January2011. Monaco Jewelers was featured as the cover of the inaugural issue and weare still receiving positive feedback from customers - new and existing - who remem-ber seeing our showcase. Additionally, we are very happy with our advertising rela-tionship with South County Magazine and look forward many years of mutualsuccess and continued growth"

- Ron Pashaian, Monaco Jewelers, San Juan Capistrano

"I keep hearing that print media is going away, but I can't find any evidence of thatbased on my experience in advertising with South County Magazine. For my busi-ness, it's been phenomenal - every time the magazine goes out, I consistently re-ceive calls that have resulted in a steady stream of new clients. I couldn't be happierwith my placement and encourage other local business owners looking for avenuesto increase their customer base to look no further than South County Magazine." -

Candice Lopez, owner, Call in the Crew

October 2012 Issue

South County Magazine serves thecommunities of San Clemente, San JuanCapistrano, Dana Point, Laguna Niguel

and Aliso Viejo.

We will strive to continually improve with eachedition and welcome feedback from our

readers. For questions or comments, please e-mail the editor at

[email protected]

PublisherCommunity Publications LLC.

EditorJody Robinson (714) [email protected]

Art Director David Perez

Editorial AssistantChelsea Murphy

Associate Editor: Heather Evans

Contributing WritersRandy Adams • Stephanie FrischIvar E. Roth, D.P.M. • Betsy SanzC. Lawrence "Larry" Thomas

Scott E. West, D.D.S.

Sales & MarketingAnthony Arcurio

Michael Cupic • Marlo MorrisonLorn Walberg

Distribution Managers RolandoRuiz • David Starr

Advertising Inquiries(714) 469-3495

Editorial ContributorsStephanie FrischCandice Koontz

Abraham Lee • Gary PavittSamantha Penley • Betsy Sanz

Scott E. West, D.D.S.

Cover PhotographyAnthony Holguin, Raymond Pho-

tography

"We participated in South County Magazine for the first time in the July/August 2012issue and the response has been amazing! (Our placement) was better than any adver-tising we have done in any other publication - South County Magazine not brought inmany new customers, but the right kind of clientele we were hoping to attract for long-term success." - Mitch and Ashley O'Leary, Collective Habit. Laguna Niguel

ADVERTISER TESTIMONIALS

"I recently started advertising with South County Magazine and can honestlysay that after only one issue in print, I've seen a marked increase in calls, web-site hits and inquiries from new prospective clients. In less than one month,I've secured a handful of new clients. The support provided by Jody and herteam is amazing." - Robyn Mannaert, Permanent Makeup Artist/Owner,Permanent Makeup Lounge, San Juan Capistrano

"The first time I saw South County Magazine, I thought it would be a great av-enue to advertise my business and I was right. The ad South County created forme did a great job of getting my message out and more importantly, getting my

phone to ring. Thank you to South County Magazine for the excellent work!"- Marcio Andre Vigel, BBQ Cleaning Services, San Clemente

PERMANENTMAKEUPLOUNGE

Photo credit for Beveled Edgefeature (Sept. 2012)Matt Fukushima

St. Anne School Celebrates20th Anniversary 24

Spotlight On:Scott E. West, D.D.S. 26

The Latest in PreventativeMedicine 20

Calendar of Events 22


Spotlight On: Reel Time Sight & Sound 8

Business Showcase: OC Pharmacy 10

The Positive Effect of HealthcareReform on Medicare Part D 12

Cover Feature: Renaissance ClubSport Aliso Viejo 14

O C T O B E R 2 0 1 2

contents

14 Renaissance ClubSportAliso Viejo

The Definition of Conveniencein Banking is Rapidly Changing 16

Spotlight On: PreferredKitchen and Bath 18

American Cancer Society"Making a Difference" 29

Dining Review: SavannahChop House 32

and send you off to figure it out at home. That’s what they do. Andthat’s all they do.

If you want the home theater system that you envision, you needSkip Myers of ReelTime Sight & Sound, the guy you can lean onto take you from start to finish for the home theater or sound sys-tem of your dreams.

“Usually there is a part of the job that you find you just can’t do byyourself,” says Skip, who has overseen the design and installationof thousands of home theater and sound systems over the courseof forty years in the business. “You get your brand new televisionhome, you’re so excited, then you realize you need to move an out-let or none of the cabinets you can find will fit your space. We’rehere to make sure you get the equipment that will give you whatyou want and the system that will work with that equipment, with-

out leaving you to fend for yourself.”

Skip opened the doors at ReelTime Sight& Sound in 1983. Today, the techniciansand designers that Skip assigns to clientsare all ReelTime Sight & Sound employ-ees, knowledgeable in all home theaterand sound technologies. First, they workclosely with you to determine whatyou’re looking for. Then they custom de-sign every aspect of the project, fromwiring to custom-built cabinets, frames,

or built-in wall designs. Finally, licensed, in-house contractors installyour entertainment system with care and precision.

There are a couple of things that people may not think aboutwhen they embark upon the road to their own home entertainmentsystem.

“You need to think about your home theater goals,” says Skip. “Youdon’t have to do everything at once – you can do it bit by bit – butif you know where you’re going, you’ll save money and when it’s allsaid and done, you’ll have exactly what you want and what you willactually use. We’re here to help you determine your goals.”

Skip is also an advocate for getting what you’ll use, which is partof the design and planning process.

“You can buy everything you want to, but if you can’toperate it, what’s the point?” he says. “There’s the tel-evision, DVD and Blue-ray; there’s the receiver, there’sApple TV… it’s all great, but how do you get them towork together? We’re big advocates of the universalremote. Not everyone knows how to get the most outof their systems with one powerful remote – they’renot expensive, but the best ones are computer-based.We’ll set that up for you so you’re getting the mostout of your custom system.”

It’s easy to assume that personal service is expensive,but a conversation with Skip and the experts atReeTime Sight & Sound is free.Ultimately, in planning yourpurchases for the right out-

come, you’re likely to save money whileavoiding chilling setbacks. The only chillingyou want to be doing is in front of your fan-tasy home theater system.

Connect with Skip Myers and ReelTime Sight & Sound by calling (949) 240-0555 or stop by theirshowroom at 26381 Via De Anza in San Juan Capistrano.


When you started planning for your ultimatehome theater set-up and sound system, didyou plot your perfect flat screen locationand find that the outlets were placed at ex-actly the right distance, with the perfect

electrical scenario for everything you wanted to do?Could you find the right media cabinetry for your par-ticular space – cabinetry that wouldn’t catch on fire fromthe heat of the equipment, or that would simply lookgood in the room? Did you understand half of what thetelevisions, receivers and other devices could do, anddid you have anyone to hold your hand to make sure youweren’t overspending for what you wanted?

Yeah, neither did I.

Big box retailers, the professed champions of value, are happy to sellyou any home theater and sound equipment you think you might like,

By Betsy Sanz

Breaking free from the big box foryour perfect home theater system

When I opened Capistrano Car Wash, I went in and met everyone at Independence Bank, and I’ve been happy since. They provide a great bankingexperience. Perfect location, easy access, friendly-personalized service, anda bank that really knows my business and has all the products and services totake care of my needs. That’s why we bank with Independence Bank and whyI recommend them to any South County business.

deliver for a nominal fee and will shipto California addresses.

“We wanted to bring back the tradi-tion of providing quality healthcare,”says MJ’s son Omeed Askari. “Be-cause of this, we have grown so muchand it’s our ultimate goal to be thetop, if not only choice of personalizedpharmacy in the area.”

Speaking of growing, OC Pharmacyhas their happy patients to thank for that! Word-of-mouth advertising hasreached many local households, andpeople rave they have never felt morecared for and listened to than at OCPharmacy. In addition to its stellarservice, OC Pharmacy also offer im-munizations, diabetic supplies, anddurable equipment such as wheel-chairs and walkers. OC Pharmacy alsospecializes in compounding prescrip-tions for the furry members of yourfamily as well - MJ and her team workwith many area veterinarians to cre-ate custom medications for people'sbeloved pets.

"OC Pharmacy brings back the per-sonal touch to getting your prescrip-tions filled," says San Juan Capistrano resident Stephanie Frisch. "Having the

pharmacist greet you by name or per-sonally returning a phone call whenyou have a concern, you just don't seethat in the corporate pharmacies. It'salso wonderful having a compoundingpharmacy so close, that REALLY issomething you don't see in the largerretail pharma-cies. The deliveryservice comes inhandy too! "

When you’re feeling under the weather and need your prescription filled, there is some-thing said for speedy service that is professional and above all: caring. Chances are,you’ve spent more time than you wanted to in the waiting room at your doctor’s office,you don’t feel well, and the last thing you want to do is stop somewhere else to fill yourprescriptions. All of it is enough to make you want to call your mother to come take careof you. Well, that’s exactly what the folks at OC Phar-

macy had in mind when they opened for business.

“It’s about being family. It’s about offering and delivering a higherstandard of care for our patients,” says Manijeh “MJ” Kazemi, ownerof San Juan Capistrano-based OC Pharmacy. “Because we are sospecialized in care, we make the time to listen to your needs and ad-dress any questions you might have. It’s also our duty to make sureyou get a good deal for your medicine.”

This specialized care and commitment to its clientele is evident in everyaspect of this family owned and operated business. The primary differ-ence between OC Pharmacy’s offerings and that of its impersonal na-tional chain counterparts lies in custom compounding or the “creationof a particular pharmaceutical product to fit the unique needs of apatient.”

To do this, MJ combines and/or processes appropriate ingredient(s)utilizing various tools. This may be done for medically necessary reasons (i.e. changing the form of amedication from a solid pill to a liquid), to avoid a non-essential ingredient that a person is allergic toor to obtain the exact dose needed.

Before mass production of medications, community pharmacists with compounding experience weremore common. Today, these specialists are fewer and far between. But luckily for those of us who livein South County, OC Pharmacy is truly our “neighborhood” pharmacy with all the “extras” and personalattention to detail you won’t find in a chain-store experience.

Add this to their free local delivery service (in San Juan Capistrano) and the large number of insurancecompanies they deal with and you are sure to become a lifelong fan. Even if you don’t live locally, they

by Heather Evans and Jody Robinson

To connect with MJ and her team at OC Pharmacy, call (949) 429-5326 or visit www.ocpharmacy.net.


From (L): Sadaf Bahadoran,Patteeh Manalo, OmeedAskari and CompoundingPharmacist and OwnerManijeh "MJ" Kazemi.

Prescription for Perfection:OC Pharmacy

Prescription for Perfection:OC Pharmacy

As a compounding pharmacist,MJ creates customized phar-maceuticals to fit the unique

needs of each patient.


In 2011, the rebate was replaced by a 50% discount on brand-name drugswhile in the gap, however, the full amount of the cost of the drug is appliedto their total out-of-pocket spending cap (so they get there twice as fastat half the price).

Since the beginning of 2012, beneficiaries who reached the doughnut holehave saved an average of $641. The doughnut hole is scheduled to be“filled in” and gone by 2020. Medicare and the drug manufacturers willslowly start contributing more toward the drug costs for those in the“gap” starting in 2013, gradually increasing their contributions while thebeneficiaries out of spending is reduced until completely closed. And thena “doughnut hole” will once again becomesomething only known as a great breakfast treat!

Did you know that Medicare beneficiaries have saved about $4.5billion since the Affordable Care Act started in January of 2011?

Prior to the healthcare reform law, Medicare Part D beneficiariespaid 25% of the cost of their drugs until the total bill reach $2,830.Beneficiaries then paid the full cost of their drugs until their totalout-of-pocket spending reached $4,550, a gap in coverage com-monly referred to as the “doughnut hole.”

In 2010, Medicare beneficiaries only received a one-time $250 re-bate if they reached the doughnut hole. Most people were “under-whelmed.”

by Stephanie Frisch

The Positive Effect ofHealthcare Reform onMedicare Part D

Stephanie Frisch is the owner of Insurance 101 and is an independent insurance broker dedicated tohelping others make “educated decisions” about their insurance choices when it comes to health insur-ance, life insurance, long-term care planning and annuities. For answers to your questions, or an in-

home, no-fee consultation, call (949) 351-2443


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an you count on one hand howmany times you have started andcancelled a gym membership? Itseems as though every January,the gym starts sounding like theplace to be – if not for the fun,then for the results that most ofus are ultimately happy to idealizerather than realize. But maybe,just maybe, our lack of consis-tency is less a symptom of weakwillpower and more about envi-ronment and convenience. Maybeif you loved your fitness center,you’d love getting fit.

Renaissance ClubSport Aliso Viejois not your everyday gym. It’s a

Renaissance ClubSportAliso ViejoRenaissance ClubSportAliso Viejo Redefining Fitness and

Wellness in Orange CountyRedefining Fitness and

Wellness in Orange CountyRedefining Fitness and

Wellness in Orange County

by Betsy Sanzcover photography

byAnthony Holguin, Raymond Photography

CGroup Fitness DirectorMarcia Volkmann and WellnessDirector Cesar Martinez


Want to see if Renaissance ClubSport is right for you, without making an immediate commitment? It’s easy(and fun!). Join current Renaissance members on a Friday night for live entertainment, or make a visit on a Tuesdayevening for Taco Tuesday at the on-site Citrus Fresh Grill, or bring the whole family for a Family Fun Thursday(where kids eat free). Non-members can do one season of the Renaissance swim program. Simply connect

with one of the friendly and knowledgeable Renaissance Club Fitness membership sales representative to set up a visit,preview classes and attend a special event, by calling (949) 643-6700.

world-class fitness club, full-service spa and boutique hotel com-bined, one of only two facilities like it in the world. It’s a fitness resort,where local individuals and families can enjoy a lifestyle of wellnesswhile finding opportunities to connect with other health-minded peo-ple in a comfortable atmosphere.

At Renaissance, you can come to sweat and burn using a sea of thenewest exercise and weight machines, two pools and a splash park,multiple ball courts (including basketball, racquetball and squash)and a lineup of group fitness classes that is second to none. But Ren-aissance ClubSport has set itself apart from other fitness centers byaiming to truly be a destination for its members, going on the phi-losophy that if members enjoy being there, they’re going to get thehealth and fitness results they’re looking for.

A constant stream of events, such as poolside barbeques and familymovie nights, provide fun and entertainment, and they take the con-versation from the grunts in spin class to lasting friendships in thereal world.

A pillar of the Renaissance ClubSport experience is its family focus,with something exceptional for every member of the family. The10,000 square-foot childcare facil-ity is where kids (six weeks totwelve years old) play, learn andstay active while parents are free toget their daily workout or relax inthe spa. This service (three hoursper day free with family member-ship) is an absolutely crucial pieceof the puzzle for some parents, al-lowing them an invigorating escapein their day. To keep little bodiesbusy and healthy, an abundance ofkids programs are available, such asswim lessons and all types of sportsgroups. When kids turn twelve andare ready to discover their own fit-ness path, Renaissance ClubSport offers a certification programcalled “Teen Fit” that educates them on thesafest, most effective use of fitness equipmentand adult classes.

There are countless ways to work out at Ren-aissance ClubSport, with an abundance of thelatest cardio, circuit and weight trainingexercise equipment available. Defy your per-sonal limits with the help of one of the manycertified Renaissance ClubSport personaltrainers.

One exciting highlight of the many fitness opportunities at Renais-sance ClubSport is the group fitness classes.

“I look for emerging trends and new techniques in the field of health,wellness and exercise and test and evaluate various programs to de-termine if they can or should be introduced and made available,”says Group Fitness Director Marcia Volkmann.

Each day of the week you can find beginner to advanced classes forany discipline and schedule, with the best trainers

in the business – literally. Burn with FernandaRocha during Brazilian Booty Camp, TurboKick with Chalene Johnson, or tap into yourinner strength with one of Rob Glick’s PowerYoga classes.

Of course, there’s more to life than the burn, anda trip to the R Spa is the perfect reminder. A fullrange of massage services includes everythingfrom classic Swedish to prenatal to tandem(where four hands work your body in unison –

save this one for after the Brazilian Booty Camp group class!). Also of-fered are facials, cellulite treatments, medi-pedis and more.

What you’ve read here only scratches the surface of what Renais-sance ClubSport has to offer its members, who tend to rave abouttheir fitness club as their second home. Renaissance ClubSport ismore than a fitness facility; it’s a community.


This ‘Amazon of Banking’ concept seems tobe far from what our south county marketis looking for, but who would have thoughtthat mega-stores would replace our localoffice supply? We live in a transitional worldthat is difficult to predict.

While that concept develops, we local bankerswill continue to offer a high degree of per-sonal service, financial stability, and the tech-nology our customers need. After all, at theend of the day, meeting the customer’s needsis what we should beabout.

Not long ago "convenience" in banking meantyour bank was close to your home or busi-ness. The next step in the journey was beingopen past 3:00 in the afternoon on week-

days and, eventually, open Saturdays. More recently,ATMs and debit cards came along to make bankingeven more convenient.

Some still consider the older “conveniences,” suchas the bank being close, important, but many don'tcare about them any more because they never go tothe bank (although most folks probably like the debitcard). In today’s world, many customers want theconvenience of technology and not have to visit the bank at all.

Let’s fast-forward to today; we can access our accounts and do transactions online on our com-puters and smart phones, including paying bills. Businesses can deposit checks using a scanneron their desk (called Remote Deposit Capture).

Individuals can set up automatic payments from and deposits to their checking account.

Businesses can send wires, set up automatic transactions, and download transactions to thecompany’s accounting software, all from their local computer, any day any time.

It is an interesting new world of convenience in banking. Many customers want the superior, per-sonal customer service of a community bank. Many customers, especially those on the youngerside, want technology conveniences. Many want both.

by C. Lawrence “Larry” Thomas

The Definition of Conveniencein Banking is Rapidly Changing

C. Lawrence “Larry” Thomas is First Vice President and South County Regional Manager of Inde-pendence Bank. The South County Regional Office is located at 32291 Camino Capistrano, Suite A inSan Juan Capistrano. Larry can be reached at (949) 373-1578 or visit www.independence-bank.net

The recent study, The New Banking ValueProposition, from market research firmChadwick Martin Bailey, finds that commu-nity banks and credit unions are maintain-ing their perception of having high levels ofpersonalized service while offering thetechnology that is closing the gap with theirmega-bank competitors. It seems to be amatter of the customer finding the level ofpersonal service coupled with their techno-logical needs that makes them satisfiedthat they have chosen the right financial in-stitution. Sometimes their choice is a large,multi-national bank and sometimes it is asmaller community bank or credit union.

Certainly on-line and mobile banking serv-ices are important to a wide range of cus-tomers who need the ability to do bankingtransactions 24/7. Yet, those same peoplewant to call and talk to an actual live, com-passionate person when there is a problem.Further, the farther the customer is awayfrom the bank, the more important technol-ogy becomes, as does responsive andfriendly customer service.

Experts observe that there are severalbanks, mostly internet-based, that are“vying to become the next ‘Amazon’ ofbanking, supported by products producedby others and sold through them.

It is an interesting new world of convenience in

banking. Many customers want the superior,

personal customer service of a community bank. Many

customers, especially those on the younger side, want

technology conveniences. Many want both.



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You can get anything you want in life if you'll just help enoughother people get what they want." - Zig Ziglar, author andmotivational speaker

This is the underlying philosophyupon which David and Julie Allenbuilt their Lake Forest-based busi-ness. At Preferred Kitchen andBath, the Allens and their team“think like homeowners” askingthemselves "Knowing what weknow, what would we do if we werespending our own hard earnedmoney on this project?" and "If wewere the client, what would we wantto know and how would we want tobe treated?"

“We don't think like contractors orsalespeople even though we areboth,” says David. “It starts with theattitude of the owners, which becomes the company culture and in-evitably guides the day to day actions. We have attracted to oursmall firm a wonderful family of designers and craftsmen which inturn help our clients imagine what they want and then make it a re-ality. Are we perfect? Hardly, but you don't need to be perfect tobe "Best in Show.”

In 2003, David and his wife Julie saw an opportunity to bring theirinterests and skills together in interior design and renovation. Davidbrought over 40 years of experience in construction to the busi-ness, while his wife had worked for years in clothing design andmanufacturing.

“We believed the Orange County market was ready for a remodelingcompany that thought and behaved differently,” says David. “Manycompanies had operated here for a long time and had become com-

placent regarding the way they served homeowners. We believedwe could do better, which would improvepeople's remodeling experience andprovide us a good living.”

So far, the couple’s concept seems tohave served them well. Their full serv-ice interior design and remodeling firm,specializing in kitchen and bathroomremodels, has not only survived, butthrived in today’s challenging eco-nomic climate.

“As you work with us you will see thatwe are committed to helping you getwhat will make you happy and not justselling you a bunch of stuff to make abuck,” says David. “We have investedextensively in computers, softwareand displays so that you can get as

clear a picture as possible what your kitchen or bath will look likebefore you spend one red cent.”

David and his team of professionals understand that when you de-cide to remodel your kitchen or bathroom, you are paying for morethan just cabinets, counters, and fixtures. You are paying for design-ing, planning, scheduling, communicating and installing - a total re-modeling experience culminating in a rewarding outcome orfinished product.

Happy customers like Troy and Jill DeCamp of Mission Viejo attest tothe “Preferred” experience by saying that "Preferred Kitchen & Bathcertainly was the right choice for us. Right on schedule,right on budget. We had beautiful new kitchen cabinets and granitecountertops installed in 7 days and the cost was only $2,800more than the re-facing bids we had gotten. We couldn't be morepleased and recommend Preferred Kitchen & Bath to all our friends."

Are you dreaming of a beautiful kitchen or bath remodel that fits your budget and lifestyle? Experience the personalattention and professional service of the Preferred Kitchen & Bath team by calling 949.830.6300, stopping by theirshowroom at 22600 Lambert St., Bldg.A, Suite 709 in Lake Forest or visiting www.preferredkitchenandbath.com

Different by DesignDifferent by DesignDifferent by DesignDifferent by DesignPreferred Kitchen and Bath’s “back to basics” business philosophyhelps company thrive in today’s challenging economyPreferred Kitchen and Bath’s “back to basics” business philosophyhelps company thrive in today’s challenging economyPreferred Kitchen and Bath’s “back to basics” business philosophyhelps company thrive in today’s challenging economyPreferred Kitchen and Bath’s “back to basics” business philosophyhelps company thrive in today’s challenging economy by Jody Robinson

“

A paradigm shift has occurred in the world of orthopedics. Personal perfected posture is now possiblefor everyone. What does this mean and why is this so important to you?

The latest advancements and research in Podiatric Medicine have improved not just your gait and pos-ture, but also relieves joint pain and prevents complications in the future. It may even prevent the needfor surgical intervention. This article will discuss common causes of chronic pain, as well as the newestpreventative treatment.

Your feet serve as the foundation for the body. The alignment of the feet not only determines the wayyou walk, but also determine your posture and balance. Your feet also serve as the buffer for the forcesthat transfer from the ground to your body and vice versa. These forces, including gravity and groundforces, are transferred from the feet all the way up the back.

Ideally, when the feet are in proper alignment, people can walk without developing pain long-term. How-ever, it is estimated that 95% of the population will have some kind of foot imbalance or misalignmentin their lifetime. Common foot problems include bunions, hammertoes, and heel pain. These can becaused by hereditary foot imbalances, injuries, or diseases. Over many years, these foot imbalancesmay cause abnormal forces to act on your feet, causing pain, which can negatively change the way youwalk. Other joints in your body, including the ankles, knees, hips, and back, may have to compensatefor the imbalance, resulting in the overuse, wear, increased pressure and discomfort to those joints.Corrective major surgery may then need to be involved. How can this be resolved, or even prevented,from happening?

The Latest inPreventative Medicine

by Ivar E. Roth, DPM

Ivar E. Roth, DPM, MPH, operates Concierge Podiatry, Newport Beach, CA,and may be contacted by calling (949)650-1147

UPDATE 2012:

The latest in Biomechanical re-search from Podiatric Medicine hasdeveloped the next generation ofcustom orthotic. Unlike previouscustom orthotics, the newest gener-ation maximizes contact with yourfoot throughout the entire gaitcycle. With maximum contact, theorthotic realigns the foot into itsideal position, restoring you to yourproper balance and posture, reduc-ing abnormal forces from acting onyour joints, preventing long-termdegeneration. These new orthoticsare also precisely calibrated to yourweight, offering the correct amountof rigidity and flexibility to allowyour feet to move through its idealgait.

These new orthotics use a state-of-the-art digital postural analysis,which can determine if and howmuch these orthotics can correctyour imbalance. If you currentlyuse orthotics, our digital posturalanalysis can compare the supportthey provide with the support ourorthotics can give you.

Of particular importance is theneed to prevent foot problems fromdeveloping in the first place. Manyfoot problems we face as adults de-velop during childhood, from footimbalances not caught and treatedearly enough. By using these neworthotics, the child’s foot can beplaced in its ideal posture, maintain-ing its corrected posture as theygrow into adulthood.

Imagine a world where feet arefixed as children. Where our chil-dren can enjoy increased perform-ance in sports, less pain, injuriesand future deformities, and hope-fully no surgery for their once wornout knees and hips. Wouldn’t thatbe a gift we can give our childrenfor a better, more productive world.


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SUNDAY MONDAY TUESDAY WEDNHyperlocal, Targeted Readership.

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Casanova RistoranteDana Point

Daily Happy Hourat Bar Top

3:30-6:00pm

Preschool Story Timeat Aliso Viejo Library 1:15pm

(949) 360-1730

Annual San Clemente Seafest. 9:30 a.m.

Sunday BrunchGemmell's Restaurant in DP

www.gemmellsrestaurant.com

SJC F Yorba

Casanova RistoranteDana Point

Daily Happy Hour atBar Top

3:30-6:00pm

Reverse Happy HourFrench 75LB 9 p.m. closing

JazzWednesdaysHotel LagunaLB 6 p.m.

Teen Art Class! Ages 13+ Art Steps - Mission Viejo

7 p.m.(949) 454-9555

Bell Ringingfor Feastof St. John of CapistranoMission SJC12:00 PM

Jazz WednHotel Laguna

SJC Walking Tour 1pmTours leave from "Lady Debra's" at the

corner of Camino Capistranoand Verdugo Street.

Pajama Time Story Hour Dana Point Library 7pm

Savannah Chop HouseHappy Hour - Lounge

Specials and Live MusicLN 4:30 p.m. - 7 p.m.

Special dinner paire celebration of OktobSavannah Chop Hous

Microbrews b

HALL

Ricardo's Place Taco Tuesdays2 p.m. - 9 p.m.

Asian Cuisine Sash

Sa

www.savan

Align Pilates Center Grand Opening26850 Ortega Hwy Suite K

SJC 4 - 7 p.m.Live music, appetizers &

specials on serviceswww.alignpilatescenter.com

DAR VIEJO • MISSION VIEJO

List Your Event [email protected]

ESDAY THURSDAY FRIDAY SATURDAY

www.southcountymag.com

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OCTOBER ’12

Laguna Beach Art Walk!Free admission and trolley ride.www.firstthursdaysartwalk.com

David RosalesArtist Reception & SaleOctober 5th, 6th, & 7thComplimentary Margaritas& Hors d’oeuvres • Low Sale Prices!

ZIa Jewelry31761 Camino Capistrano • SJC

16th Annual Vintage Food & Wine FestivalMission San Juan Capistrano SJC

www.vintagesjc.com

Farmer's Market Street and Camino

CapistranoEvery

Wed. 3-7pm.

"Play andLearn"Toddler Time!(949) 360-1730Camino Playhouse San Clemete

Reverse Happy Hour French75 • LB 9 p.m. - closing

Live Mixed MusicAboard the Morning

Breeze CruiseOcean InstituteDP 10-12:30

Sherlock Holmes and theSpinsters of Blackmead!

Camino RealPlayhouseSJC 8pm

Aliso Viejo Fun FallHarvest FestivalGrand Park, AV Town Center10am-12pm




nesdays • LB 6 p.m.

Music Of TheWorld: GreeceCasa Romantica

SC 7 p.m.

11th Annual Haunted Trails Crown Valley Community Park LN 6:30 - 10 p.m.

Mission Treasures:Historical Collection Revealed

Mission SJC10:00 a.m. - 5:00 p.m.

d with beer in erfest

se • LN 6:30 p.m.

by the Mission SJC4 p.m. - 8 p.m.

LOWEEN

Mission Grill Live Music EverySat. & Sun. 1:30 - 4 p.m.SJC

e Cooking Class -imi Cutting Techniques,

Stir-Fry & More!vannah Chop House

LN 11:30 a.m.

nahchophouse.com


The Miracle School. In June of 1992, an ambitious group of parentsand educators had a wonderful idea. It was an idea that would touchthe lives of thousands of children. It was an idea that would changeCatholic education in South Orange County, as well as across our na-tion. St. Anne School.

Twenty years ago, Tim Busch and a group of parents and clergy openedSt. Anne School. On September 17, 1992, St. Anne opened its doors to113 students from preschool through 7th grade. St. Anne School began in a humble collectionof portable classrooms located on Greenfield Avenue, behind the Rancho Niguel Cinemas. Theschool was on 4.5 acres of land, had no fields, and morning chapels and assemblies were heldoutdoors. The first principal of the school was Janice Stonebreaker, and the original teachingstaff included Joanne Williams and Cherryl Richardson. The first 8th grade class had a gradu-ating class of eight students in June of 1994.

Over the past twenty years we have had many accomplishments at St. Anne School that havebeen made possible through the generous donations of many people through the gifts oftime, talent, and treasure. From the inception of our school, our parents have always beenthe backbone of St. Anne School. Parent commitment is what continues to set us apart fromother schools. We are governed by a Board of Directors that is comprised of parents, and wetake pride in our “in Partnership with Parents” model.

Today, at St. Anne School we have over 800 students in grades preschool through 8, whoare blessed to attend our 7.5 acre campus that was completed in April of 2000. Our campusnow consists of three buildings that house three science labs, two computer labs, two artclassrooms, one orchestra classroom, one music classroom, and forty general classroomsfor our preschool through middle school classes. In June of 2012, we had a graduating classof 72 eighth grade students and will graduate 87 this year. We have made several upgrades,additions, and improvements to the campus and facilities over the past twelve years. Thisfall, we will be kicking off a campaign to remodel and expand our current lunch facilities toincrease space for our students and improve their overall lunch experience.

Moving forward into the next twenty years of St. Anne School, it is important we rememberour past and never forget the sacrifices made by many who have made St. Anne School whatit is today. St. Anne School is more than a school, it is a community. A community of learningand a community of faith.

A community comprised of parents, educators, and children who work together, in partner-ship, to make our school, city, country, and world a better place. A world of opportunity whereour children have a strong sense of confidence, which is backed with competence.

A world in which our children have hearts filled with hope, compassion andempathy to spread hope to others.

St. Anne School Celebrates 20th Anniversaryby Randy Adams

To connect with Randy and the staff at St. Anne School, visitwww.st-anne.org

SPOTLIGHT ON


“We don’t have a one-size-fits-all approach to our patients,” saysDr. West. “For this reason, we have a very high success rate. Ialso have a very skilled and caring staff. We make sure to followup, get to know you, and we want you to feel welcome when youwalk through the door. Our patients love the friendly and relaxedenvironment, and we love working for them!”

Dr. West began his career as a general dental practitioner in Mis-sion Viejo, where he worked for over 30 years doing cosmetic,biologic and family dentistry. Five years ago, Dr. West began anew direction when he decided to limit his practice exclusivelyto sleep issues. While most dentists use only one type of sleepaid appliance, Dr. West is trained on several different sleep aidappliances and is widely recognized as a talented specialist inhis field. He is also one of only a few Southern California-basedMedicare Providers for Sleep Appliances.

“I can’t tell you how good it feels to hear a patient tell me they’vehad the best sleep in years, or that they’ve been able to sleep inthe same room as their partner again,” he says. “I’ve seen a pa-tient’s entire life change simply because they were able to get agood night’s sleep!”

Dr. West offers complimentary consul-tations, and many of his patients claimthey learned more about sleep studiesfrom his free consultations then theydid from their Sleep Specialist M.D.

If you think you might have a sleepingissue, let Dr. West treat you today. Bet-ter sleep is truly the key to a better life.I

I bet you didn’t know you could sleep your way to a better life. That’sexactly what Scott E. West, DDS, helps his patients do. Specializing inSnoring, Sleep Apnea and CPAP intolerance, Dr. West has been the pre-mier expert for treating sleep problems with highly customized treat-ments, designed exclusively on a case-by-case basis.

To connect with Dr. West, call (949) 829-6700 or visit www.cannotusecpap.com.Questions about your insurance plan? Not a problem. His staff is ready to find the best options for you.

Offering Alternative Treatment of Snoring,Sleep Apnea and CPAP Intolerance

By Heather Evans

Scott E. West, DDS

SPOTLIGHT ON:


Signature Sports Bar &

Restaurant is now open in La-

guna Niguel Town Center. A

premier location for sports,

camaraderie, great food and

drink, Signature Sports Bar is

a second sports bar location

for owners Michelle and Paul

Hamilton. Their Huntington Beach loca-

tion, Centerfield Sports Bar & Grill, was

voted OC’s Best Sports Viewing in 2007

and Best Neighborhood Bar in 2009.

Guests will enjoy state of the art TVs, in-

cluding a theater wall of four 70-inch

screens, live music and two pool tables.

Add to that a menu that includes a starting

line-up of over a pound of Buffalo wings for

$10.99, or tequila flights starting at $8.50.

Fan favorites include the Olvera Street-

style tacos, carnitas tacos, nachos and slid-

ers. Appetizers including potato skins,

crispy green beans or Santa Fe chicken

rolls range in price from $3.99 to $10.99.

Sandwiches and pizza are also served. The

Beach Boulevard Burger is a classic char-

grilled ½ pound Angus beef patty with your

choice of melted cheese, sweet fresh

onion, tomato, lettuce, Chef’s special dress-

ing on a buttered toasted sesame seed bun

assembled to scientific precision for the

perfect bite!

Signature Sports Bar is located inLaguna Niguel Town Center at 30100Town Center. Dr., in Laguna Niguel.For more info, call (949) 582-4011or visit the Center’s website atcentersoflagunaniguel.com

Opens in LagunaNiguel Town Center


Making aDifference

For enrollment sites or to schedule anappointment, visit cps3oc.org or call

1.888.604.5888

To participate in the study you must be be-tween the ages of 30 and 65, never been di-agnosed with cancer and are willing to makea long-term commitment (20-30 years) thatconsists of a follow-up questionnaire everythree years. At enrollment, you’ll fill out ashort comprehensive survey on health his-tory provide a small blood sample (to be col-lected by trained phlebotomists) along witha waist measurement. That’s it!

“As a cancer survivor, I’m not eligible to par-ticipate, but I’m encouraging my family andfriends to join, in celebration of my survivor-ship,” said Steve Bell, American Cancer So-ciety volunteer.

This October, residents of Or-ange County can help make adifference by participating inthe American Cancer Society’sCancer Prevention Study(CPS-3). This historical study

will help us better understand the factorsthat cause or prevent cancer.


On date nights, my husband and I take turnspicking the restaurant we’d like to patronize.I love seafood and he is a meat-and-potatoesman, so finding an eatery that offers both –

and does them equally well – can be a little limiting.Unless you’re lucky enough to live within easy drivingdistance to Savannah Chop House in Laguna Niguel’sOcean Ranch center.

In the early years of my career, I wrote restaurant re-views for an Orange County-based business/lifestylemagazine. Between that experience and the fact thatTim and I like to eat out, we’ve sampled the fare atscores of Southern California restaurants over theyears. A few have been standouts on all counts: Ex-cellent service, consistently delicious dishes, greatambiance.

Savannah Chop House is deserving of every superlative I can think of. Executive Chef Chris Tzorin and Chef deCuisine Manny Velasco’s creative (and incredibly flavorful) rendition of familiar favorites – steaks, chops, seafoodand Southern specialties - are nothing short of a spectacular culinary experience. The service is attentive, yetunobtrusive. The atmosphere is comfortable and classic – the dining room defined by clubhouse lounge-styledécor characterized by dark wood, overstuffed booths, soft lighting and stone fireplaces.

For starters, try the butternut squash lobster bisque finished with a delicious truffle cream and topped with

DINING OUT

Savannah Chop Houseby Jody Robinson

To make a reservation, call (949) 493-7107 or visit www.savannahchophouse.net

blue crab or the grilled filetmignon skewers served withcremini mushrooms, carmelizedonions and béarnaise.

The grilled marinated artichokesare complimented with a roastedpoblano remoulade while thejumbo shrimp cocktail arrived ina chilled chipotle cocktail saucethat has just enough kick.

I’m a huge fan of beets andChef’s version is as good as itgets when paired with arugola,goat cheese and a raspberry-prickly pear vinaigrette.

If you are a meat eater who alsoenjoys seafood, you’re going tohave your work cut out for you indeciding among the entrees. Butno matter your choice, you can’tgo wrong whether you opt forthe pistacio-crusted halibutwhich arrives with goat cheese,mashed potatoes and spinach,Day Boat U10 Scallops accompa-nied by a tasty potato corn hashor the prime pork chop.

My personal pick combines thebest of both worlds - the filetmignon Oscar-style comes with acooked-to-perfection cut, lemon-grass hollandaise, asparagus andserved atop Blue crab.

Prefer pasta? The wild mush-room ravioli (Portobello andcremini) is a little on the rich sideand worth every extra calorie –made with mozzarella, parme-san, arugola, grilled artichokeand roasted garlic in a sagebrown butter.

Although we always say we’retoo full for dessert, the sweettreats are pretty hard to pass up– including the signature Savan-nah pecan pie served withcaramel pecan gelato (pictured)and the Rum Flaming Flan withcandied sugar drizzle and freshseasonal berries.

1. How did you perfect the lasertreatment for fungal nails?Ivar Roth, DPM: After performing thou-sands of laser fungal toenail treatments, Ideveloped and refined a proprietary proto-col coupled with the newest second gen-eration FDA approved laser. The new laserwith its digital readouts allows me to tellprecisely how much energy is required tokill the fungus. With this information, I cal-culate a specific customized laser treatment tailored to each patient. This patient specifictreatment means that no two patients are given the same laser treatment. In addition, I in-vented a new way to get rid of the fungal infection in the toenails. Before your lasertreatment, I will perform Maximum Nail Reduction (MNR) which removes at least 80% f your fungus in a single office visit. This exclusive protocol is so effective that I appliedfor a patent and it is currently only available at my office. The initial treatment fee includes asecond treatment session in order to ensure your success.

2) What is the cost for laser toenailtreatment?IR: The treatments are broken downinto two easy to understand compo-nents. The first is the examinationand nail treatment which may be cov-ered by insurance. The second part isthe actual laser treatment which isnot covered. A one-time examinationfee of $500 is charged during the first

session which covers both the fee for the initial examination as well as the follow-up officevisit. There is a separate laser fee of $70 for each toe which is also paid upfront and coverstwo laser treatments. For example, treating one toe would be $570; however if all ten toe-nails are treated, the charge would be $1200. For severe infections, a third laser treatmentmay be necessary. Exclusive anti-fungal products are sold separately. You are not forced totreat all your nails as may be mandatory at other offices.

3) Are there any other problemsassociated with fungal toenailinfections?IR: Dry, scaly skin, cracked heelsor thick calluses are commonproblems directly associated withinfected toe nails. Dr. Roth has de-veloped a unique bedtime skintreatment regimen to eliminate

any fungus on your skin while you comfortably sleep. Simply apply Dr. Roth's specially for-mulated "Bedtime Skin Rejuvenation" gel and foot wrap before you climb into bed. Resultswill knock your socks off!

BEFORE AFTER 6 MONTHS

BEFORE AFTER 1 YEAR

Contact Dr. Roth today for your appointment:351 Hospital Road #407 • Newport Beach, CA 92663

T: 949.650.1147 • F: 949.650.6434 • [email protected]

BEFORE AFTER

Dr. Roth's Patient

Dr. Roth's Patient

Dr. Roth's Patient

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