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SOCIOLOGIAL DIMENSIONS OF TECHNOLOGICAL POLICIES by Pal TAMAS

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Page 1: SOCIOLOGIAL DIMENSIONS OF TECHNOLOGICAL POLICIES · Cellular telephones Percent of Households 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 100 80 60 40 20 0 Household Adoption

SOCIOLOGIAL DIMENSIONS OF TECHNOLOGICAL POLICIES

by

Pal TAMAS

Page 2: SOCIOLOGIAL DIMENSIONS OF TECHNOLOGICAL POLICIES · Cellular telephones Percent of Households 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 100 80 60 40 20 0 Household Adoption

Technology and Society [20c. US]

Electric power

Automobiles Televisions

Home computers

Cellular telephones

Percent of Households

1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000

100

80

60

40

20

0

Household Adoption of Selected Technologies Since 1900

Source: Office of the President. 2000. Economic Report of the President: Transmitted to the Congress, February 2000. Washington, DC: U.S. Government Printing Office, p. 100.

Page 3: SOCIOLOGIAL DIMENSIONS OF TECHNOLOGICAL POLICIES · Cellular telephones Percent of Households 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 100 80 60 40 20 0 Household Adoption

3

Greatest Engineering Achievements of

the 20th Century

• The National Academy of Engineering published a list of the 20th century's most notable engineering achievements. Some of the top achievements include:

• electrification --automobile

• airplane --water supply and distribution electronics --radio and television

• Computers --agricultural mechanization

• Spacecraft --household appliances

• internet; telephone --highways; imaging

• health technologies --petroleum technologies

• high-performance materials.

Page 4: SOCIOLOGIAL DIMENSIONS OF TECHNOLOGICAL POLICIES · Cellular telephones Percent of Households 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 100 80 60 40 20 0 Household Adoption

4

Defining Engineering

• ― Scientist discovers that which exists. An

engineer creates that which never was‖» Theodore von Karman (1881-1963)

Page 5: SOCIOLOGIAL DIMENSIONS OF TECHNOLOGICAL POLICIES · Cellular telephones Percent of Households 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 100 80 60 40 20 0 Household Adoption

5

Defining Engineering

• ―Engineering is that profession in which knowledge of the mathematical and natural sciences gained by study, experience, and practice is applied with judgment to develop ways to utilize, economically, the materials and forces of nature for the benefit of mankind.‖ (The Accreditation Board for Engineering and Technology –ABET, 1992)

• ―Engineering is the application of scientific and mathematical principles to practical ends such as the design, manufacture, and operation of efficient and economical structures, machines, processes, and systems.‖

• ―Engineering is the art of directing the great sources of power in nature for the use and the convenience of people. In its modern form engineering involves people, money, materials, machines, and energy. It is differentiated from science because it is primarily concerned with how to direct to useful and economical ends the natural phenomena which scientists discover and formulate into acceptable theories. Engineering therefore requires above all the creative imagination to innovate useful applications of natural phenomena. It seeks newer, cheaper, better means of using natural sources of energy and materials.‖ (Science and Technology Encyclopedia, McGraw Hill)

• Engineering is the professional art of applying science to the optimum conversion of the resources of nature to the uses of humankind. (Encyclopedia Britannica)

• Engineering is the application of science and mathematics by which the properties of matter and the sources of energy in nature are made useful to people (Merriam-Webster Dictionary)

Page 6: SOCIOLOGIAL DIMENSIONS OF TECHNOLOGICAL POLICIES · Cellular telephones Percent of Households 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 100 80 60 40 20 0 Household Adoption

6

The Intrinsic Nature of Engineering

The Broad Definition

• The engineer is one who is claimed to possess specialized knowledge, esp. as regards the treating of human problems by scientific or technical means.

• "Engineering is the professional art of applying science to the optimum conversion of natural resources to the benefit of man.―

• Engineering is the profession that puts power and materials to work for the benefit of mankind

Page 7: SOCIOLOGIAL DIMENSIONS OF TECHNOLOGICAL POLICIES · Cellular telephones Percent of Households 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 100 80 60 40 20 0 Household Adoption

7

The Intrinsic Nature of Engineering

The Broad Definition

• Engineering is the application of science to the common purpose of life.

• Engineering is the art of directing the great sources of power in nature for the use and convenience of man.

• Engineering is the art of organizing and directing men and controlling the forces and materials of nature for the benefit of the human race.

• Engineering is the profession in which a knowledge of the mathematical and natural sciences gained by study, experience, and practice is applied with judgment to develop ways to utilize, economically, the materials and forces of nature for the benefit of mankind.

--Engineers Council for Professional Development (1961/1979)

Page 8: SOCIOLOGIAL DIMENSIONS OF TECHNOLOGICAL POLICIES · Cellular telephones Percent of Households 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 100 80 60 40 20 0 Household Adoption

8

The Intrinsic Nature of Engineering

The Broad Definition

• The engineer is the key figure in the material progress of the world. It is his engineering that makes a reality of the potential value of science by translating scientific knowledge into tools, resources, energy and labor to bring them into the service of man ... To make contributions of this kind the engineer requires the imagination to visualize the needs of society and to appreciate what is possible as well as the technological and broad social…understanding to bring his vision to reality.

Page 9: SOCIOLOGIAL DIMENSIONS OF TECHNOLOGICAL POLICIES · Cellular telephones Percent of Households 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 100 80 60 40 20 0 Household Adoption

A NEW DISCIPLINE?

STS –SOCIAL STUDIES OF SCIENCE AND TECHNOLOGY

SCIENCTOMETRICS

TECHNOLOGY POLICY STUDIES

INNOVATION STUDIES

Page 10: SOCIOLOGIAL DIMENSIONS OF TECHNOLOGICAL POLICIES · Cellular telephones Percent of Households 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 100 80 60 40 20 0 Household Adoption

Imperial College Business SchoolSubject Categories of citations

Page 11: SOCIOLOGIAL DIMENSIONS OF TECHNOLOGICAL POLICIES · Cellular telephones Percent of Households 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 100 80 60 40 20 0 Household Adoption

Sussex SPRUSubject Categories of citations

Page 12: SOCIOLOGIAL DIMENSIONS OF TECHNOLOGICAL POLICIES · Cellular telephones Percent of Households 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 100 80 60 40 20 0 Household Adoption

Manchester MIoIRSubject Categories of citations

Page 13: SOCIOLOGIAL DIMENSIONS OF TECHNOLOGICAL POLICIES · Cellular telephones Percent of Households 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 100 80 60 40 20 0 Household Adoption

Edinburgh ISSTISubject Categories of citations

Page 14: SOCIOLOGIAL DIMENSIONS OF TECHNOLOGICAL POLICIES · Cellular telephones Percent of Households 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 100 80 60 40 20 0 Household Adoption

14

Professionalism

WHAT IS A PROFESSIONAL?

Originally, one who professed adherence to monastic vows of a religious order.

*a free act of commitment to a specific way of life

*allegiance to high moral standards

*skill, knowledge, practice of an art

WHAT IS A PROFESSIONAL?

Today, it is one who is ―duly qualified‖ in a specific field

*special theoretical knowledge or education

*appropriate experience

*knowledge and skills vital to the well-being of a large potion of society

*Professional organization and a code of ethic

*special social sanction

Page 15: SOCIOLOGIAL DIMENSIONS OF TECHNOLOGICAL POLICIES · Cellular telephones Percent of Households 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 100 80 60 40 20 0 Household Adoption

15

Models of Professionalism

Business Model

* professional status provides economic gain

* monopoly provides for high pay

* self-regulation avoids government regulation

Page 16: SOCIOLOGIAL DIMENSIONS OF TECHNOLOGICAL POLICIES · Cellular telephones Percent of Households 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 100 80 60 40 20 0 Household Adoption

16

MODELS OF PROFESSIONALISMSocial Contract Model

• Professionals are guardians of the public trust

• Professions are social institutions—they are organized by some act of society and are granted special powers in return for socially beneficial goods and services (Licensure)

• An implicit, unstated agreement exists between professional and society

• Society may subsidize training of professionals

Page 17: SOCIOLOGIAL DIMENSIONS OF TECHNOLOGICAL POLICIES · Cellular telephones Percent of Households 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 100 80 60 40 20 0 Household Adoption

17

The Implicit Contract Between Society

and the Engineering Profession

Society agrees to:

*allow a certain autonomy

- freedom of self-regulation

- freedom to choose clients

*social status

- respect from society, titles

*high remuneration

- reward for services

- attract competent individuals

• Society grants the professions the autonomy to define their own norms of behavior and action because it values their knowledge and the discretion to use it towards some socially recognized ends

• Society gives professions and professionals special powers not granted to ordinary citizens to perform their socially defined roles

Page 18: SOCIOLOGIAL DIMENSIONS OF TECHNOLOGICAL POLICIES · Cellular telephones Percent of Households 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 100 80 60 40 20 0 Household Adoption

18

The Implicit Contract Between Society

and the Engineering Profession

Professionals agree to:

* provide a service

- for the public well-being

- promote public welfare, even at own

expense

* self-regulation

- enforce competence

- enforce ethical standards

Page 19: SOCIOLOGIAL DIMENSIONS OF TECHNOLOGICAL POLICIES · Cellular telephones Percent of Households 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 100 80 60 40 20 0 Household Adoption

19

The Implicit Contract Between Society

and the Engineering Profession

• Self regulation places the burden of proof collectively on the organization to ensure that individual members are technically competent to perform their duties according to high ethical standards and that engineers have genuine concern for how technology impacts society, both negatively as well as positively

• To voluntarily claim the benefits of a profession a member of that profession is obligated to follow the rules and norms of that profession—If not, they would be taking unfair advantage of a voluntary cooperative practice

Page 20: SOCIOLOGIAL DIMENSIONS OF TECHNOLOGICAL POLICIES · Cellular telephones Percent of Households 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 100 80 60 40 20 0 Household Adoption

Upcoming Grand Challenges?

• Big data, knowledge and information infrastructures– Dynamics of e-science/open science– Data in biomedical research – New business and work models– Digital Social Research

• The Brain programme: The next post-genomics edgy technoscience?

• ????

Page 21: SOCIOLOGIAL DIMENSIONS OF TECHNOLOGICAL POLICIES · Cellular telephones Percent of Households 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 100 80 60 40 20 0 Household Adoption

Federal Health (budget function 550) v PhRMA R&D 1970-2000

Thousand $ (1996 dollars)

-

5,000.00

10,000.00

15,000.00

20,000.00

25,000.00

1970

1971

1972

1973

1974

1975

1976

1977

1978

1979

1980

1981

1982

1983

1984

1985

1986

1987

1988

1989

1990

1991

1992

1993

1994

1995

1996

1997

1998

1999

2000

PhRMA

NSF pharma

Fed Health R&D (550)

Page 22: SOCIOLOGIAL DIMENSIONS OF TECHNOLOGICAL POLICIES · Cellular telephones Percent of Households 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 100 80 60 40 20 0 Household Adoption

Preliminary Data about the 30 Entities Holding the Largest Numbers of DNA-Based Patents

(as of 02-05-04)

0 100 200 300 400 500 600 700 800 900 1000

University of CaliforniaUnited States Government

GlaxoSmithKlineIncyte Genomics

AventisChiron

GenentechBayerWyeth

NovartisMerck

University of TexasHuman Genome Sciences

AmgenJohns Hopkins University

AppleraMassachusetts General Hospital

Novo NordiskHarvard University

PfizerStanford University

LillySalk Institute

Cornell UniversityMIT

AffymetrixColumbia University

University of WisconsinWashington University

University of Pennsylvania

En

tity

Na

me

Number of DNA-Based Patents

Academic Institution Government For Profit Firm

This research was supported by Grant No. R03 HG02683-02, “DNA Patent Policies at Academic Institutions,” from the National Human Genome Research Institute, NIH, and Grant No.

DE FG 02 01ER63171, “Enhancing the DNA Patent Database,” from the U.S. Department of Energy. Io Nami Wolk 03-03-04

Page 23: SOCIOLOGIAL DIMENSIONS OF TECHNOLOGICAL POLICIES · Cellular telephones Percent of Households 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 100 80 60 40 20 0 Household Adoption

Genomics Funding: private>public(Year 2000)

Genomics research funding

($ million US)

1,653

2,061

900

0

500

1,000

1,500

2,000

2,500

Gov&nonprofit Genomics firms Pharma&biotech

Source: World Survey of Funding for Genomics ResearchStanford in Washington Programhttp://www.stanford.edu/class/siw198q/websites/genomics/

Page 24: SOCIOLOGIAL DIMENSIONS OF TECHNOLOGICAL POLICIES · Cellular telephones Percent of Households 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 100 80 60 40 20 0 Household Adoption

PATTERNS OF TECHNOLOGICAL CHANGE [FRANK GEELS, SPRU]

1. Add-on and hybridization

2. Fit-stretch pattern

3. Hype-disappointment cycles

4. Niche-accumulation pattern

Page 25: SOCIOLOGIAL DIMENSIONS OF TECHNOLOGICAL POLICIES · Cellular telephones Percent of Households 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 100 80 60 40 20 0 Household Adoption

1. Add-on and hybridization

Comet (1812)

Rising Star (1822)

Great Britain (1843)Great Eastern (1858)

Page 26: SOCIOLOGIAL DIMENSIONS OF TECHNOLOGICAL POLICIES · Cellular telephones Percent of Households 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 100 80 60 40 20 0 Household Adoption

2. Fit-stretch pattern:

• Changing beliefs about form and function

• Learning, negotiation, debate

Page 27: SOCIOLOGIAL DIMENSIONS OF TECHNOLOGICAL POLICIES · Cellular telephones Percent of Households 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 100 80 60 40 20 0 Household Adoption

Daimler’s horseless carriage (1885)

Electric car (1880s) used in parks, promenading

Technical novelty + showing off (1880s)

Page 28: SOCIOLOGIAL DIMENSIONS OF TECHNOLOGICAL POLICIES · Cellular telephones Percent of Households 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 100 80 60 40 20 0 Household Adoption

Adventure machine (1895-1910): Racing + touring

Mercedes from 1901.

Page 29: SOCIOLOGIAL DIMENSIONS OF TECHNOLOGICAL POLICIES · Cellular telephones Percent of Households 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 100 80 60 40 20 0 Household Adoption

Utilitarian automobile (1910-1920)

Practical use by professionals (not 'fun', pleisure)

T-Ford (1908): strong, sturdy, cheap

Page 30: SOCIOLOGIAL DIMENSIONS OF TECHNOLOGICAL POLICIES · Cellular telephones Percent of Households 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 100 80 60 40 20 0 Household Adoption

Multifunctional automobile (1920-1940)

* Commuting

* Tourism

* Professions

Page 31: SOCIOLOGIAL DIMENSIONS OF TECHNOLOGICAL POLICIES · Cellular telephones Percent of Households 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 100 80 60 40 20 0 Household Adoption

3. Hype-disappointment cycles (Gartner)

Time/maturity of technology

Visibility oftechnology (in media,societal debate,politics)

Trough ofdisillusionment/backlash

Peak of inflatedexpectations/hype

Slope of gradualimprovements

Technologytrigger

Page 32: SOCIOLOGIAL DIMENSIONS OF TECHNOLOGICAL POLICIES · Cellular telephones Percent of Households 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 100 80 60 40 20 0 Household Adoption

Visibility in societal and policy debates

1990 2000 201020051995

Battery-electric

Hybrid-electric

Fuel cell

Biofuel

Battery-electric

Hype-cycles in debates of ‘green’ car propulsion systems

Page 33: SOCIOLOGIAL DIMENSIONS OF TECHNOLOGICAL POLICIES · Cellular telephones Percent of Households 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 100 80 60 40 20 0 Household Adoption

4. Niche-accumulation pattern

Technology A Technologicalniche X

Market niche Y Market niche Z

Example of cars

Page 34: SOCIOLOGIAL DIMENSIONS OF TECHNOLOGICAL POLICIES · Cellular telephones Percent of Households 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 100 80 60 40 20 0 Household Adoption

Steamship niche-trajectory

Navy (anti-pirate ships on Colonialwaters, mail carriage) (1820s)

Passenger transport on oceans(all classes) (mid-1850s)

Subsidised mail transporton oceans (1838)

Steam tugin harbours(1810s)

Navy (iron steamshipsfor fighting) (1860s)

Oceanic freight transport

China teatrade (1865)

India trade (1869)

Transport of passengers and high-value cargoon coastal waters and small seas (1820s)

First steamboat experiments (1880s, 1890s)

Transport of passengers and high-valuecargo on inland waterways (1807)

First-class passenger transporton oceans (late 1840s)

Page 35: SOCIOLOGIAL DIMENSIONS OF TECHNOLOGICAL POLICIES · Cellular telephones Percent of Households 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 100 80 60 40 20 0 Household Adoption

RISKS OF INNOVATION

• Cartel of fear (first-mover risks)

• Innovation race (Toyota Prius)

• New entrants overthrow established firms

• Sailing ship effect

Page 36: SOCIOLOGIAL DIMENSIONS OF TECHNOLOGICAL POLICIES · Cellular telephones Percent of Households 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 100 80 60 40 20 0 Household Adoption

The Thomas Lawson (1902-1907)

Page 37: SOCIOLOGIAL DIMENSIONS OF TECHNOLOGICAL POLICIES · Cellular telephones Percent of Households 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 100 80 60 40 20 0 Household Adoption

37

CONCLUSIONS; Three Theories of the

Technology- Society Relationship

• Technological Optimism – All technology is good (―you can’t stop progress‖)

• Technological Pessimism – Luddite rejection of the excesses of technology (Luddites were English crafts workers in the nineteenth who destroyed the new machines that were taking their jobs)

• Technological Democratism – Value-Laden Technology must be controlled democratically

Page 38: SOCIOLOGIAL DIMENSIONS OF TECHNOLOGICAL POLICIES · Cellular telephones Percent of Households 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 100 80 60 40 20 0 Household Adoption

38

Technological Optimism

• Thesis: Technology gives rise to powerful

enabling factors which greatly enhance

human powers and helps maximize

human freedom, decreases human

disease, and creates abundant material

wealth and well-being which heightens

improved social standards

Page 39: SOCIOLOGIAL DIMENSIONS OF TECHNOLOGICAL POLICIES · Cellular telephones Percent of Households 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 100 80 60 40 20 0 Household Adoption

39

Technological Pessimism

• Antithesis: Technological Determinism

• Technology can have a life of its own

• It exhibits an inner logic or momentum of development that makes it autonomous and beyond human control

• Technological development takes place without a plan and without regard to values and to the final ―ends‖ and purposes of technology

• The influence of technology is all-pervasive

• The level of technology in any period in history determines the way in which the majority of people can earn their living and spend the majority of their time

• The comforts and advantages of technology are like addictions that ―hook‖ us

• Those who try to rebel are rendered ineffective and ultimately destroyed

Page 40: SOCIOLOGIAL DIMENSIONS OF TECHNOLOGICAL POLICIES · Cellular telephones Percent of Households 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 100 80 60 40 20 0 Household Adoption

40

Technological Democratism

• Synthesis: Technology is mediated, both acting on and acted upon by society. Technology is so powerful that philosophical thought about its development and use is seriously needed

• Responsibility of being accountable for the effects of technology on our lives and the ways in which technology may involve values and possible hidden social agendas

• Responsibility for engineers, corporations, and society to deliberate together about how technology can best be developed and used to promote the social and human good