six methods of influence for persuasive presentations
DESCRIPTION
A slideshare to support our six-part blog series based on Robert Cialdini’s methods of influencing people, as per his pivotal 1984 text Influence, the Psychology of Persuasion. We have adapted the six methods of influence to illustrate their applicability to the creation and delivery of memorable, more persuasive sales presentations. Visit www.activepresence.com/presentation-theory/ to read the posts.TRANSCRIPT
SIX METHODS OF INFLUENCE FOR
PERSUASIVE PRESENTATIONS
RECIPROCITY
CONSISTENCY
SOCIAL PRO
OF
LIKEABILITY
AUTHORITY
SCARCITY
www.activepresence.com/presentation-theory
www.activepresence.com/presentation-theory