persuasive devices {how to win friends and influence people}

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Persuas ive Devices {How to win friends and influence people}

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Page 1: Persuasive Devices {How to win friends and influence people}

Persuasive Devices

{How to win friends

and influence people}

Page 2: Persuasive Devices {How to win friends and influence people}

Persuasive Devices

Anaphora

Allusion

Euphemism

Hyperbole

Understatement

Humor

Innuendo

Irony

Oxymoron

Personification

Repetition

Rhetorical Question

Page 3: Persuasive Devices {How to win friends and influence people}

Anaphora

A rhetorical device that consists of repeating a sequence of words at the beginnings of neighboring clauses, thereby lending them emphasis.

Example:It was the best of times, it was the worst of times, it was the age of wisdom, it was the age of foolishness, it was the epoch of belief, it was the epoch of incredulity, it was the season of Light, it was the season of Darkness, it was the spring of hope, it was the winter of despair.

• Charles Dickens, A Tale of Two Cities

Page 4: Persuasive Devices {How to win friends and influence people}

Allusion

A figure of speech that makes a reference to, or representation of, a place, event, literary work, myth, or work of art, either directly or by implication.

Commonly made to the Bible, nursery rhymes, myths, famous fictional or historical characters or events, and Shakespeare. They can be used in prose and poetry.

Example:“Christy didn't like to spend money. She was no Scrooge, but she seldom purchased anything except the bare necessities.”

Page 5: Persuasive Devices {How to win friends and influence people}

Euphemism

A substitution for an expression that may offend or suggest something unpleasant to the receiver, using instead an agreeable or less offensive expression.

Examples:“Little Girl’s/Boy’s Room”

“Kicked the Bucket” or “Passed Away”

“Adult Entertainment”

“Pre-owned”

“Not all there”

Page 6: Persuasive Devices {How to win friends and influence people}

Hyperbole

The use of exaggeration as a rhetorical device or figure of speech. It may be used to evoke strong feelings or to create a strong impression, but is not meant to be taken literally.

This is the DIRTIEST bathroom in the ENTIRE UNIVERSE! You need CLOROX.

Page 7: Persuasive Devices {How to win friends and influence people}

Understatement

A form of speech which contains an expression of less strength than what would be expected

The opposite of hyperbole.

http://www.youtube.com/watch?v=EAt36-EqHIE

Page 8: Persuasive Devices {How to win friends and influence people}

Humor

Page 9: Persuasive Devices {How to win friends and influence people}

Innuendo

An indirect intimation about a person or thing, insinuation

http://www.youtube.com/watch?v=vgxxAwue7Fs

Page 10: Persuasive Devices {How to win friends and influence people}

Irony

VerbalWhen what is meant is the opposite of what is said.

Sarcasm

DramaticWhen the audience know something the speaker doesn’t

Situationalhttp://www.youtube.com/watch?v=Nm-1xvWibt0

Page 11: Persuasive Devices {How to win friends and influence people}

Oxymoron

A figure of speech that combines normally-contradictory terms. Oxymorons appear in a variety of contexts, including inadvertent errors such as extremely average and literary oxymorons crafted to reveal a paradox.

http://www.youtube.com/watch?v=cWY_NTLFSa4&feature=related

Page 12: Persuasive Devices {How to win friends and influence people}

Personification

Page 13: Persuasive Devices {How to win friends and influence people}

Repetition

The simple repeating of a word, within a sentence or a poetical line, with no particular placement of the words, in order to emphasize.

http://www.youtube.com/watch?v=LVx6lp5IC6o

Page 14: Persuasive Devices {How to win friends and influence people}

Rhetorical Question

A figure of speech in the form of a question posed for its persuasive effect without the expectation of a reply.

A question with no answer

http://www.youtube.com/watch?v=Dtp_mq2fO24