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    Novell Sentinel Log Manager Automated Compliance and Security Management

    Norbert KlasenSenior Consultant

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    Schedule - Day 1

    09:00 Introduction 09:30 Why Log Manager? 10:30 Break

    10:45 Installation 11:15 Queries 12:00 Lunch 13:00 Event Source Management 14:00 Break 16:00 Wrap-Up

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    Schedule - Day 2

    09:00 Data Management 10:30 Break 10:45 Actions and Rules

    12:00 Lunch 13:00 Reporting 15:00 Integration with Sentinel 15:45 Q&A

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    Market Overview and Solution Architecture

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    Security Is a Major Concern

    Security breaches on the rise, morecostly, more visible According to ITRC report, 303 breaches

    reported in 2009 as of 7/21/09with over 12 million personal records exposed

    Almost no organization spared

    > NYPD 80,000 records exposed

    > FAA 45,000

    > UC Berkeley 160,000

    > Aetna 65,000

    Regulation has been stepped up in response to these risks

    Today's tools are not up to the challenge of tomorrow's hackers

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    Costs of Compliance on the Rise

    More frequent and cumbersome audits More data needed

    Deeper and deeper into the org

    More personnel are needed to analyze data Log files need to be stored and retained for significant

    periods of timeincreasing storage costs Amount of log files constantly increasing

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    Where Does Log Management Fit?

    Log management is a key element of many regulations PCI-DSS requirement 10 HIPPA SOX Section 404 FERC

    Log management also provides a holistic view of all ITsystems Helps ensure the network is hardened Administrators can spot weakness before it is exploited A starting point for a complete security strategy

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    Log Management Challenges

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    Log Management Shortcomings

    Why does everyone groan when log managementis mentioned?

    Vendors are not focused on reducing the cost of compliance

    Vendors sell proprietary storage systems

    Require customers to buy expensive appliances

    Store data in proprietary formats

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    Log Management Issues Storage

    Some log management vendors use proprietarystorage systems. This causes problems including:

    Dependence on vendor tools for reporting and search

    No way to analyze archived data without bringing it back intothe vendor's device

    Difficult to prove that the data is unmodified

    Some products have no mechanismfor forwarding events in real-time,making it a data black hole

    Your DataHere

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    Reporting Still Problematic

    According to this years survey, reporting is still a challenge for organizations. The surveybroke reporting into a number of differentfunctions. Of those, Using log data to enhance

    other operations/cost reduction, was consideredmost difficult by 23 percent of surveyrespondents and difficult by an additional 35percent. Other related items, includingsearching data and creating reports alsoranked relatively high on the difficulty question.

    -SANS Log Management Survey 2009

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    Reporting and Search

    Report: A subset of the stored logdata, defined and formattedaccording to a predefinedset of criteria

    Search:

    A subset of the stored log data,defined and formatted accordingto an ad-hoc set of criteria

    What do these termsmean in the context of Log Management?

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    Typical Reporting / SearchArchitecture

    Log Management Server

    Raw Data

    Parsed Data

    Reporting DB

    Parsing Appliances /Agents

    1. Raw data sent to theappliance is indexedand stored

    2. A separateappliance /agent parsessupportedevents for reporting

    3. Search function uses theindexed flat file data store

    4. Report function uses theparsed data stored in aninternal database

    5. Reports and searches can'tbe run against archivesuntil data is reloaded intoLog Management

    Log Archive

    Indexed raw files

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    Novell Architecture

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    Log Management Issues Retention

    Some log management tools collect all data Why do they do this?

    Vendors

    Want to sell you more storage capacity Aren't intelligent enough to know which data to filter

    Intelligent filtering can reduce the amount of storageused by the log management system

    They treat all data equally from a data retentionstandpoint Archived or deleted based solely on age, not value or

    retention policy

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    Log Management + SIEM

    Vendors love to tout their real-time capabilities Mediocre log management + mediocre SIEM does not

    equal great software

    Novell started with SIEM (Novell Sentinel

    ) Built a log management product that drew on its strengths

    Not trying to shoehorn SIEM on top of log management

    We perform exceptionally well with both use cases

    Once you have log management + SIEMthen what? How do you get actionable data?

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    Building Identity-enabled Security

    Identity Management Security Monitoring

    Password Management

    AccountSynchronization

    Role-based

    Provisioning

    Log Management

    Real-timeMonitoring

    Incident

    Response

    Identity-aware Security and Compliance Monitoring

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    Qualifying Questions & Product Positioning

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    Continuing the Conversation

    Ask how their last audit went How long did it take to satisfy their auditor when it came to log files? Was it easy to get all the data together?

    Are they storing log data longer then they need to

    Might be spending more to store their log files than they need to Could be tired of paying for proprietary storage systems for their logs Can also talk about whether the data is stored in proprietary formats

    Are they worried about customer data Can they quickly and easily prove who has historically had access to it How prepared are they to determine the root cause of a data breach...that

    happened 6 months ago?

    Does their vendor have the capability to integrate logmanagement with identity management?

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    What to Look For

    Want: Homegrown log

    management, Splunk or LogLogic

    Existing investments inNovell I&S infrastructure Worried about data security Tough regulatory

    environment Heterogeneous environment

    Stay away from: Currently using ArcSight or

    RSA (we can win againstthem, but not worth your time when they are theincumbent)

    Compliance or security isnot a priority

    Conversations about netflow

    analysis

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    Sales Advantages

    Sentinel Log Manager can win in any sales situation Best-of-breed point solution for log management Starting point for a larger conversation about SIEM Building block for identity aware security infrastructure Suitable for large or small deals

    Late to market, but capitalizing on the mistakes of competitors

    This product can win against any competitive product

    Organizational support behind this product Getting a large share of marketing dollars Dedicated people who are supporting the product

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    Resources

    There is a lot of help available to help you If you're not sure where to get what you need, contact

    Brian Singer (PMM) - [email protected] Jason Arrington (PM) - [email protected] Technical Forum - http://forums.novell.com/novell-product-

    support-forums/sentinel/

    If you need help with pricing or licensing John Haberland - [email protected]

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    Sentinel Log Manager - Pricing

    Instance based pricing Designed to allow direct comparison to competitors Three tiers of pricing:

    500 EPS: List price $25,00 (new) 2500 EPS: List price $40,000 7500 EPS: List price $80,000

    SAP, Mainframe, other high-end devices require a

    separate license

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    Log Management vs. SIEM

    Log Management is sometimes referred to as SecurityInformation Management or SIM

    Security Event Management or SEM is focused onreal-time monitoring, alerting, incident response

    Event correlationRobust alerts

    Incident responseDashboardsData enrichmentFiltering

    Data collection Ad-hoc queryE-mail alerts

    Reports

    CompressionForensics

    Data integrityUnknown log supportData retentionRaw log forwarding

    SEM Log Management

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    With the release of Sentinel RD and Sentinel LogManager we now have a full line of SIEM products:

    Novell Identity Audit Log Management for Novell products Sentinel Log Manager event collection, storage, and

    reporting for all log sources Sentinel Rapid Deployment single box Sentinel for smaller

    organizations or regional deployment, with no externalsoftware required

    Multi-Platform Sentinel Enterprise class, multi-platform

    Goal is to provide a progression for our customers solve the immediate tactical problem, then upsellto the eventual solution

    How does SLM relate to Sentinel?

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    Product Positioning Log Manager

    Event collection &storage for all log sources

    Lot of Ad-hoc querying andReporting for all log sources

    No real-time eventcorrelation and workflowrequirements

    No need for Identity

    Tracking

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    Product Positioning Sentinel RD

    Real-time eventmonitoring, correlation,workflow and reporting

    Small to medium size

    organizations Regional deployments Low event rates (no more

    than 2500-3000 total EPS) Customers do no want to

    use third party commercialdatabase

    SLES platform only

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    Product Positioning Sentinel

    Real-time eventmonitoring, correlation,workflow and reporting

    Enterprise Scale rollout

    High event rates Customer prefers

    commercial databasecomponent (MS-SQL or Oracle)

    Multi-platform needs

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    Feature ComparisonLog Manger/ Sentinel RD / Sentinel

    LogManager Feature or Capability

    Web Launching of Client

    Platform support - SLES

    SentinelRD Sentinel

    Report Crystal Server Report Jasper

    RemediationReal-time threat dashboard with Advisor High-speed, multi-event correlationReal-time user activity dashboard

    Platform support: Windows*/RedHat*/Solaris*

    Managing Raw Event Storage

    ad-hoc search Web Client

    Platform support, multiple platform installationPlatform support, Oracle or MS SQL

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    SIEM Graduated Maturity Model Novell Entry Points

    Log Manager Entry Point

    Identity Audit Entry Point

    Sentinel Entry Point

    Sentinel-RD Entry Point

    Upsell

    Upsell

    Upsell

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    Competition

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    Selected Players ArcSight>2007 Market share 18.6%, Revenue 91.3M

    >Both SEM and Log Management (ArcSight Logger)

    RSA>2007 Market Share 11.0%, Revenue 61.4M>Combination Log Management / SEM appliance

    NetForensics>2007 Market Share 6.9%, Revenue 34M>Both SEM and Log Management (nFX Log One)

    LogLogic>2007 Revenue $20M, Log Management only

    Q1 Labs>2007 Revenue $19.5M, Released Log Management in 2008 (QRadar SLIM)

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    RSA enVision

    Former Network Intelligence current #2 SIEM vendor Products considered combination SIEM / LM Competitive talking points:

    Mediocre at both the SIEM and LM use cases Gartner refersto it only as good enough

    No way to move from single-box to multi-site solution Multi-site solution requires a minimum of 3 appliances per

    location, so at least 6 for a 2 site installation

    UI is poorly designed and unresponsive click, then waaaaait Proprietary database makes it impossible to prove that the data

    is unmodified No option to filter out unwanted data buy more EMC storage

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    RSA enVision Pricing Simple pricing they sell boxes NO upgrade path from ES to LS rip and replace Basic LS pricing scheme, with approx. US street prices:

    Application Server: $56k Database Server: $56k Local Collector: $56k or $86k Remote Collector: $25k or $46k 60% of production list for standby system 60% of standby list for test system

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    LogLogic

    Historic leader in Log Management space Recently acquired Exaprotect for SEM functionality Competitive talking points:

    Flagship product stagnant in recent years Face major challenges integrating acquired technology; new

    technology was not a market leading SEM product Viability concerns rumors of staff cuts Hardware appliance has lower EPS rates than our solution Database for reporting, flat files for search / retention No Syslog-SSL support

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    ArcSight Current leader in overall SIEM / Log Management mkt Publicly traded, pure-play SIEM vendor In-depth Logger product review here:

    http://www.sans.org/reading_room/analysts_program/loggerReview_Jan09.pdf

    Competitive talking points: Standalone Log Manager does almost nothing by itself -

    SmartConnector appliance needed to convert raw info into ArcSight's CEF event format for reporting, etc.

    Reputation for upcharging after the sale separate licenses are

    needed for Loggers, SmartConnectors, per-CPU charges for ESM Server, per-user charges for ESM console, etc... Similar architecture to LogLogic, with separate DB and flat file

    data store Clunky search interface hit next after each page of results

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    Arcsight overview

    Recognized leader in SIEM Three main products

    Arcsight Event Security Manager (ESM) Software Arcsight Logger Hard Appliance Arcsight Express Standalone SEM / LM Appliance (new)

    Reputation for being very expensive, upcharging after the initial sale

    Introduce their Logger initially, then upsell the rest of their products

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    SenSage

    Historical competitor to LogLogic Now refers to their technology as a Log Data

    Warehouse HP offers an appliance based on SenSage Competitive Talking Points

    Huge Black hole problem once the data goes intoSenSage it never comes out

    Now claim to offer real-time SEM capability but we've never seen it in a deal

    Viability concerns common to all small independent vendors

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    Appliances

    Most Log Management products are sold pre-loadedon hardware appliances

    Not specialized hardware a Dell blade with adifferent faceplate

    Bundled OS may or may not be hardened - RSAenVision is generic Windows 2003 Server

    Sentinel Log Manager has three deployment options: Software SLES11 based installation package Soft Appliance Self-installing ISO with OS + Sentinel Virtual Appliance Pre-configured VMWare ESX Image

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    High EPS Rates LogLogic and Arcsight have devices that claim 50-100k EPS

    on a single device These boxes are NOT Log Management devices all they do

    is store and archive data Customers need to copy the data from the archive back to a

    Log Management box for reporting, search Better to leave the data in place and do distributed search Real-world Maximum EPS for a single device:

    Arcsight Logger: 5000 EPS

    LogLogic LX: 4000 EPS RSA enVision ES Series (Standalone): 7500 EPS Novell Sentinel Log Manager: Over 10000 EPS in testing, plan to

    certify at 7500 EPS

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    Arcsight Pricing Originally had a Server / Collector model like Sentinel

    Currently they typically sell Arcsight Logger appliances Basic pricing scheme, with approx. US street prices:

    ESM server, priced per CPU - $24k, or $30k including DB ESM pattern discovery, per CPU - $13k Data collection per source (Rarely) Comparable to Sentinel Arcsight Loggers based on event load, geographic needs, and

    number of devices (more common) - $60k / each Connector Appliances for parsing raw data into CEF - $18k Additional licenses for HA, web console, content subscription

    services, content packs, identity integration, etc. US federal price list:

    http://var.immixgroup.com/contracts/sewpIV_pricing.cfm?client_id=19&contract=NNG07DA20B

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    Arcsight Pricing (example)New York

    900 Devices12,000 EPS

    Rome

    300 Devices4,000 EPS

    Paris

    700 Devices3,000 EPS

    Security Operations Center

    3x E7100s @ $60,5803x Connector @ $18,640Total: $237,600

    1x E7100s @ $60,5801x Connector @ $18,640Total: $79,220

    3x E7100s @ $60,5803x Connector @ $18,640Total: $237,600

    2x E7100s @ $60,5801x Connector @ $18,640Total: $139,800

    3x E7100s @ $60,5803x Connector @ $18,640Total: $237,600

    4x ESM CPU @ $30624(with Oracle)4x Discovery @ $13,3984x ESM HA @ $15,3121x IdentityView @ $66,9901x PCI Compliance Insight

    package @ $22,330 Total: $326,656

    Overall:$783,276

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    RSA enVision Pricing (example)New York

    900 Devices12,000 EPS

    Rome

    300 Devices4,000 EPS

    Paris

    700 Devices6,000 EPS

    Security Operations Center

    1x LS A60 @ $56,2451x LS D60x @ $56,2451x LS L605 @ $56,2451x LS L605SB @ $36,983Total: $205,718

    1x LS A60 @ $56,2451x LS D60x @ $56,245

    1x LS L610 @ $86,1181x LS L605 @ $56,2451x LS L610SB @ $56,6251x LS L605SB @ $36,983Total: $291,836

    1x LS A60 @ $56,2451x LS D60x @ $56,2451x LS L610 @ $86,1181x LS L610SB @ $56,625

    Total: $255,233

    2x LS A60 @ $56,2451x LS D60x @ $56,2451x LS L605 @ $56,2451x LS L605SB @ $36,983Total: $261,963

    Overall:$1,014,750

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    How to win vs. ArcSightDo: Talk about Identity

    ArcSight 4 includes Identity and RoleCorrelation, so they will try to talk Identity. Wehave the advantage here!

    Highlight their database dependence If the ArcSight database goes down, their data

    collection, dashboards, correlation, and alertsall stop working. Show this in a POC.

    Leverage the Novell relationship ArcSight usually has no incumbent presence.

    Focus on scalability and TCO Shift the focus in the POC to the Event Per

    Second rate try to get it above 1000 EPS. Bring in partners

    ArcSight doesn't generally partner well. Wecan win by leveraging those relationships.

    Don't: Allow statements to go unchallenged

    For example, they now say they havedatabase independent correlation, which isprovably false in a POC.

    Only play defense ArcSight reps are very aggressive we need

    to drop our own landmines and not play fromour heels.

    Ignore the hardware Apples to apples, Sentinel does more with far

    less hardware cost.

    Let them marginalize Sentinel With Novell customers, they try to position

    Sentinel as only relevant for Novell products

    Confuse marketing with capability For example, they try to pass off the same

    report as applicable to multiple regulations.

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    Novell Sentinel Log Manager

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    Novell Sentinel Log Manager

    Based on the Novell advanced Sentinel SIEM product Designed to combine quick out-of-the box ROI with the

    ability for future expansion Intuitive, AJAX-based interface Compressed, file-based data store with signatures for

    data integrity Out of the box reports and ad-hoc indexed searching

    Easy integration with Sentinel and the NovellCompliance Management Platform for full SIEMfunctionality with the Novell unique identity integration

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    Data Collection

    Out-of-the-box support for Syslog and native collectionfrom other protocols

    Syslog: Support for UDP, TCP, and SSL including authentication and

    custom certificates Auto-detection of event source type: PIX, Linux, Solaris, etc. Universal syslog collector for unrecognized syslog events

    Other Protocols: Uses pluggable Novell Sentinel

    connector frameworkadditional protocols configured using the Event SourceManagement interface

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    Reliable TCP and Secure SSL

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    Data Collection Syslog

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    Data Collection Other Protocols

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    Novell Sentinel Log Manager Data Storage and Archiving

    All data is stored in the same storage system Data is automatically compressed to minimize storage

    requirements10:1 ratios are typical Connects to SAN / NAS to expand archive capacity Custom retention policies can be defined based on the

    value of the information and/or a specific mandate Intuitive graphical interface shows data usage trends

    and any potential problems Online and Archive refer to storage location only;

    search and reporting functions work with both

    N ll S i l L M

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    Novell Sentinel Log Manager Data Storage and Archiving

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    Reporting and Search

    Reports and searches run against the same data Search results contain hyperlinks to quickly drill down

    and refine the search criteria Web 2.0 tools allow search results begin to appear

    almost immediately, then automatically update asadditional results are found without the need to click tothe next page

    Query and search span online and archived data

    seamlessly Once click converts a search into a reusable report

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    Seamless Search

    CompressedOffline Storage(SAN or NAS)

    SearchUI

    OnlineStorage

    All other systems, must bring storage online to search

    time consuming and cumbersome Novell Sentinel Log Manager can search compressed,

    offline storage on the fly

    N ll S i l L M

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    Novell Sentinel Log Manager Reporting and Search

    N ll S i l L M

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    Novell Sentinel Log Manager Reporting and Search

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    Novell Sentinel Customers

    Telecom ArgentinaU.S. Navy Cyber Defense

    Operations Command

    Cite Media Holding Group

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    In Summary

    Log management does not have to be cumbersomeand expensive Despite what other vendors may offer

    Novell Sentinel Log Manager Provides fast ROI Ships with reports that you need for PCI-DSS, HIPPA, SOX and

    more Stores data in a non-proprietary flat file, on any storage

    medium, on any file-system Is available as a simple install on any hardware that meets the

    minimum specifications Is built on the enterprise tested Sentinel

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    Unpublished Work of Novell, Inc. All Rights Reserved.This work is an unpublished work and contains confidential, proprietary, and trade secret information of Novell, Inc.

    Access to this work is restricted to Novell employees who have a need to know to perform tasks within the scopeof their assignments. No part of this work may be practiced, performed, copied, distributed, revised, modified,translated, abridged, condensed, expanded, collected, or adapted without the prior written consent of Novell, Inc.

    Any use or exploitation of this work without authorization could subject the perpetrator to criminal and civil liability.

    General Disclaimer This document is not to be construed as a promise by any participating company to develop, deliver, or market aproduct. It is not a commitment to deliver any material, code, or functionality, and should not be relied upon inmaking purchasing decisions. Novell, Inc. makes no representations or warranties with respect to the contentsof this document, and specifically disclaims any express or implied warranties of merchantability or fitness for anyparticular purpose. The development, release, and timing of features or functionality described for Novell productsremains at the sole discretion of Novell. Further, Novell, Inc. reserves the right to revise this document and to

    make changes to its content, at any time, without obligation to notify any person or entity of such revisions or changes. All Novell marks referenced in this presentation are trademarks or registered trademarks of Novell, Inc.in the United States and other countries. All third-party trademarks are the property of their respective owners.