selling in a social world - financeconnect 2015
TRANSCRIPT
Social Selling Defined
Create a Professional brand
Find the right people
Engage with insights
Build strong relationships
Sales Professionals Who Are Social Selling
More likely to reach quota
51%
Exceed quota
More likely to be top performers
3x
Top 10%
Average decrease in promotion to VP
17 months
Get promoted faster
Finding enough
people to talk to
Finding the right
people to talk to
#1 Challenge For BFSI Sales
SALES
Your Customers Are Here
600k+ Vp & cxoS
190K+ Doctors & Lawyers
797K+ Business owners
50K+ Finance
Director+
Marketing
Buyer’s Journey
The new normal Selling
1:M
AWARENESS Brand
1:F
KNOWLEDGE Content
1:1
TRUST Connection
(nurturing)