retail introduction ppt

7/28/2019 Retail Introduction PPT

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FOOD AND GROCERY RETAILING


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Key Challenges in Food Retailing

DEMAND SIDE:

Penchant for fresh/home-made and value

consciousness

Diversity of tastes and preferences

Willingness to travel


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SUPPLY SIDE:

Sourcing base and efficiency

Real estate availability and cost Manpower availability


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Emerging trends in food retailing

Big becoming bigger

Rise of organic foods and health and wellness

segment

Increasing focus on private labels


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Scope for innovation in food retail

Innovation on Retail format - Players can innovateon formats in different ways :

by targeting specific customer segments and

serving their needs better e.g. working women,single office goers, etc

by changing the product mix e.g. entirely privatelabel stores, exclusively fresh produce stores

by offering new forms of convenience and widerrange to the customer e.g. teleretail and internetretail


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Technological Innovations - Employing cutting edgetechnology in retail could prove to be the source of

competitive advantage for retailers. Self-scan checkouts have the potential of both reducing

check-out time manpower cost for the retailer

Using RFID tags can help track and reduce in-storeinventory management costs and give retailers better

insights into customer in-store movement patterns Web-enabled POS systems, e-SCM systems, e-Procurement

systems and warehouse management systems will enablefood retailers in integrating the entire agri value chainleading to efficient procurement and supply chain

management. Use of cutting edge analytics can bring insights into

customer buying behaviour with implications on storelayout, pricing and promotions.


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There are various factors paving the way to revolutionizing food retailing in

India. Among them few are:

Changing life styles and tastes

Growing need for convenience

Increasing disposable income

Increasing numbers of working women Change in consumption patterns

Higher aspirations among youth

Impact of western lifestyle

Plastic Revolution Increased use of credit cards anddebit cards


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UP-AND-COMING FOOD RETAIL FORMATS:

A. Neighbourhood Stores B. Supermarkets

C. Hypermarkets


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OPPORTUNITY IN FOOD & GROCERY

Consumers : Urban Middle Class continues to grow by 20-25million annually, the population is predominantly young, betterexposed to modern lifestyles, and harbours a preference forpackaged food and beverages.

This growing Indian Middle Class, especially the employedyouth in the ITES, BPO and other Service sectors, have higher

propensity to consume, which is further fuelled by easyavailability of credit due to popularization of plastic cards.

Retailers : More than 3,500 Food outlets and restaurantsoperational across tier-I & tier-II cities and Retail space of over5 million sq.ft have come up for F&G supermarkets, departmentstores, hypermarkets and food catering outlets.

25 major F&G Retailers emerged in less than a year and Retailsales in the segment grew by nearly 150% over 2006!


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OPPORTUNITY IN LOGISTICS

Logistics, Supply Chain : Improved logistics, warehousing, state-

of-the-art technology and availability of quality processed andpackaged food are factors that will boost the growth oforganised F&G retail in India.

Indian corporates like ITC, Godrej, DCM Shriram have initiatedthe process of direct supply linkages with the farm, Globalmajor Metro AG was the first to introduce up-to-date know-

how logistics and supply chain management, Corporate majorReliance is investing heavily on this front, Wal-Mart too plansback-end operations with Bharti.

Investments to the tune of USD 23.5 Billion in the foodprocessing sector over the next three years is in the pipeline.

This will undoubtedly create a huge demand for the foodprocessing and packaging industry But keeping in view thevast farm sector and the surmounting demand for quality foodproducts, there remains room for much more


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OPPORTUNITY IN FOOD PROCESSING

Nearly 80% of agricultural produce in developed

countries gets processed and packaged. It is just about 1.3% in the case of India - a reason

why less than 1% of the F&G retail segment isorganised.

Even the existing organised F&G Retailers arefinding it difficult to keep their stacks full & fresh.

This is just the right time for global firms to invest inthe food processing sector, especially so when thegovernment seems eager to boost rural/farm

incomes. Marine Food Parks & Agricultural Special Economic

Zones are already being worked out to ensure thatfarmers are not displaced.


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STAR BAZAARchota budget lambi shopping

A TATA enterprise.

All home and foodneeds available (staplefoods, beverages,personal care products,fresh dairy products &durables, freshvegetables and fruits,and household items)

Neat storage and freshvegetables

All groceries arrangedsystematically
http://saleraja.com/offer-sale/Star-Bazaar


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Guide to whats available where?

20-20 special

Back to school offer

Winter mega offers

Various schemes and offers run on weekdaysand weekends

Multiple billing counters to save time.

In house bakery Non veg in cold storge
http://saleraja.com/offer-sale/Star-Bazaar


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STAR BAZAAR ADVANTAGE

One of the largest live bakeries in the city offering

delicious cakes, pastries cookies, breads

Multiple check out counters to make your shopping easier and faster

High quality products made available at extremely low prices in the city

A wide range of private labelled apparels offering the best value tocustomers

Unparalleled and irresistible offers and discounts

Exclusive programs:

'Star Power Rewards Program (Rs. 500 or more)


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Reliance FreshGrowth through value creation
http://1.bp.blogspot.com/_bnTH_4QgfBA/RfFJNDHJN_I/AAAAAAAAASU/4mFu57qxzNg/s1600-h/vegetable+sellers.gif


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Fresh

Cheap
http://1.bp.blogspot.com/_bnTH_4QgfBA/RfFJNDHJN_I/AAAAAAAAASU/4mFu57qxzNg/s1600-h/vegetable+sellers.gif


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Eg: Banjara hill outlets-sourced directly- vantimamdi, chevella, and

nearby mandals in ranga reddy district.

Recruiting PeopleUnderprivileged Community

Biometric CardsFarmersLoans upto Rs. 15000

Training the farmer

Information centre:

Increase productivity

Market rates of different Corps

Technical HelpQuality of seeds and fertilizers


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Product Range:

Vegetables and fruits House hold items

Food and beveragesAll premiere

brand + Private label

Groceriesonly private label

Dairy products

Non veg food items

Ready to eat items


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Promotion:

Main ideamake bulk purchase

Discount scheme daysSaturday and Sunday

Reliance fresh membership cardReliance One


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Pricing:

Low prized private labels

Discount on bulk buying

Private Labels:

Maximum Space: Own Products Less Space: Nestle Maggi, MTR Masala, Pepsi, Lays Chips.

Reasons: High Margin

retail introduction ppt

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