product vision - introduction

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Page 1: Product vision - Introduction

Day 2: Product Vision

Page 2: Product vision - Introduction

Overview

Part 1: Every product needs a vision

Part 2: The product vision board

Part 3: How to use the product vision

board

Page 3: Product vision - Introduction

Every project needs a vision

Page 4: Product vision - Introduction

A vision?

“Would you tell me, please, which way I ought to

go from here?"

"That depends a good deal on where you want

to get to."

"I don't much care where –"

"Then it doesn't matter which way you go.”

― Lewis Carroll, Alice in Wonderland

Page 5: Product vision - Introduction

A vision?

= know where you’re going

= create the same product

People always have an idea in their head,

but is it the same as yours?

Page 6: Product vision - Introduction

Goal

Clear overview of product

Better presentation, pitch, alignment

within team

Clearer statement towards customers,

partners, investors, …

Limit scope, create focus

Be more efficient

Page 7: Product vision - Introduction

Questions?