1. 1. Private channels of Pakistan
2. 2. PTV (PAKISTAN TELEVISION) On 26 November 1964, President Ayub Khan inaugurated the first official television station commencing transmission broadcasts from Lahore.
3. 3. How did Private TV Channels Emerged in Pakistan? Surprisingly, the free electronic media in Pakistan was initiated by a dictator General Musharraf. in March 2002, he decided to set up Pakistan Electronic Media Regulator Authority (PEMRA) with a view to facilitate, license and regulate the growth of electronic media in the private sector.
4. 4. THE PAKISTAN ELECTRONIC MEDIA REGULATORY AUTHORITY (PEMRA) WAS FORMED TO "FACILITATE AND PROMOTE A FREE, FAIR AND INDEPENDENT ELECTRONIC MEDIA. BASICALLY IT ALLOWS ALL CABLE OPERATORS TO BROADCAST CHANNELS ACCORDING PEMRA PERMISSION. ISSUED 91 SATELLITE TV LICENSES; ISSUED LICENSES FOR 138 FM RADIO STATIONS, INCLUDING 40 NON-COMMERCIAL LICENSES TO LEADING UNIVERSITIES OFFERING COURSES MASS COMMUNICATION AND SIX LICENSES IN AZAD JAMMU AND KASHMIR; REGISTERED 2,346 CABLE TV SYSTEMS SERVING AN ESTIMATED 8MILLION HOUSEHOLDS.
5. 5. WHY PRIVATE TV CHANNELS WERE STARTED IN PAKISTAN ? Social Needs of Society The transmission on Pakistan Television was designed initially to capture the audiences interest but later on the dull style of presentation lost the Public interest. Lack of out door coverage and low budgeting made the programs less attractive.
6. 6. POLITICAL NEEDS OF SOCIETY Strict Govt. Control on Public sector TV The transmission of PTV was under strict control of Govt. leading to the absence of diverse view points on media, TV was just a watchdog to the interests of Govt. No TV news channels in mainstream media To maintain the audience`s opinion in its favor Govt. did not allow news transmission from any private electronic media in Pakistan leading to the dependency of masses on Public sector Electronic media.
7. 7. TECHNICAL NEEDS OF SOCIETY Terrestrial hegemony of public service TV Lack of community based transmission Neglecting different genres of Programming
8. 8. FIRST PRIVATE CHANNEL OF PAKISTAN NTM- A former shalimar television production. NTM (Network television marketing) First private channel of Pakistan Started in 1990 Shutdown in 1999 by financial problems NTM produced plays, stage and music shows.. Sania saeed, Atiqa odho, Humayun saeed, Nadia khan, Fakhr-e-alam were the compares and annoucers..
9. 9. LIST OF PRIVATE CHANNELS OF PAKISTAN
10. 10. Aaj TV Network AAJ News Play TV Music & Lifestyle channel Air Waves Media (Pvt.) Ltd. TV One News One Waseb TV
11. 11. ARY Digital Entertainment Channel ARY Musik Music channel ARY Zauq Food channel ARY News News channel ARY Qtv Religious channel AKS TV Light Entertainment Family Channel Asset Plus Pakistans First Community Television available only in DHA Lahore on cable network ARY Digital Network
12. 12. EYE TELEVISION NETWORK Hum TV Masala TV Food channel Style 360 Fashion Channel Oye Youth Entertainment and Music Lifestyle Channel Filmazia Pakistani Movies channel Filmax English Movies channel Film World Fun TV Good News TV (Currently on Test Transmission)
13. 13. GEO TELEVISION NETWORK Aag TV Music Channel Geo TV Entertainment Channel Geo News 24 Hour News Channel Geo Super Sports channel Hadi TV- First multilingual Islamic channel broadcasts programmes in English, Urdu, Thai and Malaysian languages. Haq TV Islamic Channel IRA News News Channel IRA Enter 10 Entertainment Channel IRA Urdu 24-Hour Urdu News Channel ILIM TV
14. 14. INDUS TELEVISION NETWORK Indus Vision Indus Music Indus News G Kaboom MTV Pakistan K2 Music channel Labbaik TV Islamic channel Madni Channel Islamic channel Mashriq TV Metro One Music Station Noor TV N Vibe Prime TV- UK & Europe R World Ravi TV Film and Entertainment Channel Roshni TV Rung TV Silver Screen Pakistani Movies channel Star Asia News channel Starlite TV Pakistans First TV Channel showing the Hollywood movies, dubbed in Urdu, Punjabi, Sindhi and Pushto. Sun Biz Value TV Real Estate & Lifestyle Channel Ujala TV Educational Waqt News News channel Zam TV
15. 15. ATV NETWORK PAKISTAN ATV Entertainment channel, also available on Terrestrial Networks. ALite Pakistans first Women Channel available on satellite (Currently on Test Transmission) Business Plus Wikkid Plus kids channel Channel 5 News channel City 42 News Channel of Lahore Dawn News English language News channel Din News Dhoom TV
16. 16. PUSHTO LANGUAGE TV CHANNELS AVT Khyber Khyber News VSH News
17. 17. ARY DIGITAL Launched: 2000 Owned by: ARY Group Sister channel: ARY News, ARY Musik, ARY Qtv ARY Zauq, ARY zindagi.. Owned by: Independent Media Corporation Slogan: Colors of life
18. 18. HUM TV Launched: January 17, 2005 Owned by: HUM network limited Sisters channels: Masala TV, Style 360, HUM Sitaray Language: Urdu Slogan: HUM JAISA KOI NAHI
19. 19. GEO TV Launched: October 1, 2002 Owned by: Geo and jung groups Sisters channels: Geo news, geo kahani, geo super Language: Urdu Slogan: Har pal haseen hai har pal geo
20. 20. GEO KAHANI Launched : 16 May, 2013 Owned by : Geo group Broadcast area :South Asia Replaced by: Aag TV Sisters channels: Geo super, Geo news, Geo tez, Geo entertainment Slogan: Meri tumhari Geo kahani
21. 21. URDU 1 Launched: 12 June, 2012 Owned by: Alliance media Headquarter: Karachi, pakistan Slogan: Sirf entertainment
22. 22. Urdu 1 is the channel that is airing national and international serials such as Pakistani, Turkish, and Indian serials. Turkish and Spanish serials are aired after dubbing in Urdu. After airing the first Turkish series Ishq-e-mamnu is an all time blockbuster by getting ratings. After this serial every channel started showing foreign content. After getting 10+ rating Ishq-e-mamnu aired once again on public demand.
23. 23. ATV Launched May 1, 2005 Owned by Shalimar Recording & Broadcasting Country Pakistan Language Urdu Broadcast area South Asia Headquarters Islamabad Sister channels: Aplus, Alite
24. 24. GEO NEWS Headquarters : Karachi Launched: August 14, 2002 Owned by: independent media of corporation Slogan: Har pal haseen hai har pal geo Country Pakistan
25. 25. DUNYA NEWS Launched : December 1, 2008 Owned by : Mian Amir Mahmud Slogan :Khabar Ki Dunya Broadcast area :South Asia Headquarter: 8-A, Abbot Road, Lahore. Punjab
26. 26. A comedy show of Dunya news hosted by : Noman ijaz with some comedian stage actors and DJ A comedy talk show of Sohail Ahmad..
27. 27. EXPRESS NEWS Headquarters : Karachi Launched: January 1, 2008 Owned by: Television Media Network (Private) Limited Slogan: Har KhabarPar Nazar
28. 28. ARY NEWS Headquarters: : Karachi Launched: September 26, 2004 Owned by: ARY Group Slogan: Har lamha ba khabar Sisters channels: ARY musik, ARY Qtv, ARY digital
29. 29. AAJ NEWS Launched: 2005 Owned by: : Business group recorder Slogan: Pakistan ki awaz Broadcast area: South Asia
30. 30. SAMAA NEWS Headquarters: Karachi Launched: December 2007 Owned by: Jaag broadcasting limited Slogan: Sansani nahi sirf khabrein.. Language: Urdu
31. 31. WAQT NEWS Launched: 2008 Owned by: : Hameed Nazami Slogan: Karo Waqt Ka Samna Broadcast area: South Asia
32. 32. CITY 42 Launched: August 2009 Owned by: Mohsin naqvi Broadcast area: Lahore Slogan: Shehr ki sab batein (ALL ABOUT THE CITY) Headquarter: Lahore Website: www.city42.tv Language: Urdu
33. 33. City 42 is a lahore_based news channel which broadcasts news and information about latest happenings and events in the city of Lahore.. The channel contains a variety of programs in Urdu and English which span from current affairs to general infotainment.
34. 34. CHANNEL 24 Launched: January 1, 2015 Owned by: Mohsin naqvi Broadcast area: Lahore Slogan: Har izhar qabil e aitbar Headquarter: Lahore Language: Urdu
35. 35. Positive aspects of private channels Variety of information and entertainment Helpful in to get awareness of people like in politics, current affairs and also our society. The film industry of Pakistan was not stable as contrary to the India. Pakistani audience was expose to propaganda of Indian movies. So, in that case private channels became helpful to bring the entertainment in peoples home. 24 hours transmission. To get employment for people.
36. 36. Negative aspects of private channels Indian shows on private channels of Pakistan Indian channels were blocked by PEMRA and we saw the officials condemning the broadcast of Indian Channels in the country, declaring them as a threat to the integrity and culture of Pakistan. Amazingly, now that the audience has converge its interests from the Indian stories to the Local content, the private, reowned channels are now airing the same, I repeat, the same Indian shows through their platform.
37. 37. MORNING SHOWS
38. 38. Questions?????
39. 39. Thank you