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2014MEdIAKIT
m e d i a k i t 2 014 æ o x y g e n m a g . c o m
A ctive Interest Media is the leading
publisher of consumer interest magazines
in the U.S. With more than 40 national
titles, Active Interest Media’s fi ve publishing
groups — the Equine Network, the Home Buyer
Group, the Healthy Living Group, the Marine Group
and Outdoor Group — reaches more than 10 mil-
lion readers in 85 countries worldwide. Active
Interest Media’s readers are smart, engaged and
loyal, and they look to our magazines for trustworthy
information that will serve their interests and better
their lives.
c o m p a n Y o v e r v i e w
m e d i a k i t 2 014 æ o x y g e n m a g . c o m
O xygen is a monthly publication that offers
solid fitness programs, practical fat-loss
solutions, and nutrition and healthy recipes
geared toward busy, active women. Oxygen has built
an active and loyal community of women who take
their fitness and health seriously. They can be found
reading the latest issue on their computers or tablets,
chatting with other readers on Twitter, and cheer-
ing their success stories on Facebook and our blog.
Oxygen is everywhere its readers are.
m a g a z i n e o v e r v i e w
m e d i a k i t 2 014 æ o x y g e n m a g . c o m
[ F e b r u a r Y ] GET A GOLd-MEdAL BOdY (Olympic issue) Faster, Leaner, Stronger• Olympic workouts• Power-packed meals• Calorie-torching cardio
[ m a r c h ] THE AB ISSUE• Crunch-free abs for home or gym• Custom-design your own lower-body workout• Reveal amazing abs with fi ber-rich meals
[ a p r i l ] YOUR BEST SPRING TUNEUP ... EVER!• Melt winter fat ... fast!• Supplement savvy: 10 best rules• Meditate your way to a better workout• The active woman’s guide to smart eating• Total body weight training (plus: gear that moves with you)• Shoulders plus!
[ m aY ] GET A BEACH BOdY!• Six-week bikini-body training and nutrition guide• New fi tness gear • Best supplements for you• drop stubborn pounds (the last 10 pounds)• Great glutes
[ J u n e ] YOUR HOT SUMMER BOdY• Get a sexy back• Beach plyo• Easy abs in 3 moves• Summer grilling
e d i t o r i a l c a l e n d a r
[ J u lY ] LOOK GREAT TOdAY!• Best moves to a summer body• Fit gear for the fi t gal• On-the-go meals in minutes
[ a u g u s t ] FIT ANd FAB! • Your Olympia primer• Flat-belly fi xes
[ s e p t e m b e r ] A LEAN, SEXY YOU! • What do I eat to grow lean muscle?• Calorie-blasting cardio• Hybrid yoga• 21 rules for eating clean
[ o c t o b e r ] REV IT UP!• Secrets to a speedy metabolism• Lean, long legs• Smart snacks for the busy woman
[ n o V e m b e r ] MORE ENERGY, LESS STRESS!• Supplement guide• Gift gear guide• Six-week holiday diet and exercise plan
[ d e c e m b e r ] BOOST YOUR IMMUNITY• Oxygen’s annual Health and Fitness Awards• Easy home workout • Mindful movement
Preliminary dates and editorial subject to change.
m e d i a k i t 2 014 æ o x y g e n m a g . c o m
d i g i t a l i n t e g r a t i o n
[ h o m e pa g e ] [ n e w s l e t t e r ]
1,061,017Page Views
179,234Subscribers
m e d i a k i t 2 014 æ o x y g e n m a g . c o m
[ s ta n d a r d a d u n i t s ]
d i g i t a l i n t e g r a t i o n
Unit name
• Badge
• Banners (fixed placement)
• Button
• Home-Page Roadblock
• Home-Page Takeovers – Wraps
• ROS
• Skyscraper
Unit Size
160 x 300 pixels
300 x 250, 160 x 600 and 728 x 90 pixels
160 x 150 pixels
300 x 250 (or 300 x 600) and 728 x 90 pixels
300 x 250 (or 300 x 600) and 728 x 90, and 800 x 1000 pixels
300 x 250, 160 x 600 and 728 x 90 pixels
160 x 600 pixels
*Prices subject to change depending on channel traffic.
*Minimum online campaign purchase $1,000/month.
*Click through URL must be provided for all ads.
m e d i a k i t 2 014 æ o x y g e n m a g . c o m
d i g i t a l i n t e g r a t i o n
e - b l a s tOxygen will send a dedicated html email on advertisers’ behalf. E-blasts should be built to 700 x 600 pixels.
w e b s i t e• Sponsored Content• Video Posts• Sponsored Athlete Interviews
s o c i a l m e d i a p o s t sOxygen will put your message in front of our active community. Oxygen’s social network includes: • Facebook: 203,000+ Likes• Twitter: 36,000+ Followers• Instagram: 28,000+ Followers• Pinterest: 90,000+ Followers
[ o t h e r o p p o r t u n i t i e s ]
c u s t o m i z e d p r o g r a m sYour Oxygen sales rep will work with you on a program that will fit your marketing needs. From contests, fitness challenges and samplings, Oxygen will get your product in front of our readers.
m e d i a k i t 2 014 æ o x y g e n m a g . c o m
p r i n t s p e c i f i c a t i o n s
Magazine Tr iM: 7.625” x 10.5”
(7-5/8” x 10-1/2”)
PrinT ing Process : Web Offset
Binding MeThod : Perfect Bound
a
[sPread]15.25’’ x 10.5” TRIM
14.25” x 9.5” LIFE15.5” x 10.75” BLEEd
[ Full Page]7.625’’ x 10.5” TRIM
6.75” x 9.5” LIFE7.875” x 10.75” BLEEd
[MeThods oF ProducT ion]Oxygen is printed by high-speed web offset and is perfect bound. As a result of this process, folding and trimming are subject to variation.• Type should be a minimum of 8 points. Type that is less than 8 points should be 100% black. Oxygen is not responsible for reproduction of reverse, color or 4-color black type that is less than 8 points.
[reQu ireMenTs]• All ads must be high-resolution, flattened PdF files (Acrobat 4-PdF 1.3 compatible) or saved as PdF-X1a files.• We do not accept TIFF, JPEG, EPS, AI or other file formats.• Images and page content must be CMYK or grayscale (no RGB or spot colors accepted), TIFF or EPS (no JPEG) and higher than 280 dpi. Total ink density of images or page content should not exceed 320%.• All ads with bleed must have .125” (1/8”) bleed beyond trim on all four sides.• Offset crop/registration marks .167” beyond trim OR do not embed.• More detailed instructions for proper file creation are available by contacting your account rep.
[sPreads & MulT iPle-Page ads]• Spread ads must be submitted as spreads.• Ads with 3 or more pages should be submitted as single pages.• Gutter allowance not included for spreads. Give 1/2” allowance for type running across the page.
[ad suBMiss ions]• All files must be submitted via our FTP site. Please con-tact your account rep for more details.
[PreMiuM ads & MarKeTPlace]• Gatefolds, posters, inserts and bind-in/blow-in cards may be supplied on Cd or dVd or sent via our FTP site. Marketplace ads may be supplied by email. Please contact your account rep for more details.
[general inForMaTion] • Advertiser accepts responsibility for any printing errors resulting from materials supplied other than as specified.
[1 /2 Page horizonTal]
N/A TRIM
6.75” X 4.25” LIFE
7.875’’ X 5.5” BLEEd
[1 /3 Page verT ical]
N/A TRIM
1.9375” X 9.5” LIFE
3” X 10.75” BLEEd
m e d i a k i t 2 014 æ o x y g e n m a g . c o m
7-Eleven Canada Inc.
A&P-Food Emporium
A&P-Metro
A&P-Superfresh/Baltimore
A&P-Superfresh/Philadelphia
A&P-Waldbaum’s
Barnes & Noble College Bookstores
Barnes & Noble Superstores
Books-A-Million
Books Inc.
Brookshire Grocery
Buy-Low Foods Ltd.
Cooper’s Foods
duane Reade
Federated Co-op
Giant Eagle Inc.
Hastings Entertainment Inc.
H.E. Butt Grocery
H.Y. Louie
Hy-Vee Food Stores Inc.
d i s t r i b u t i o n h i g h l i g h t s
Joseph-Beth Booksellers
London drugs
Lunds Supermarkets
Meijer Inc.
Metro Ontario
Military Exchange/AAFES
Military Exchange/Marine
Military Exchange/Navy NEXCOM
Nash Finch Co.
Overwaitea Foods
Pathmark
Pharmasave
Price Chopper-Golub Corp.
Publix Group
Quick Chek
Rexall Pharma Plus
Roundy’s Supermarkets Inc.
Safeway Canada
Safeway denver
Safeway dominick’s
Safeway Eastern
Safeway Genuardis
Safeway NorCal
Safeway Phoenix
Safeway Portland
Safeway Randall’s/Tom Thumb
Safeway Seattle
Safeway Vons
Save Mart
Schnucks Markets Inc.
Sobeys Atlantic
Sobeys Ontario
Sobeys West
Stewart’s Shops
Supervalu/Albertsons
Intermountain West
Albertsons
Target U.S.
Tops
Walmart Canada
Walmart U.S.
Walgreens Co.
WinCo Foods
Woodman’s
m e d i a k i t 2 014 æ o x y g e n m a g . c o m
[ g r o u p p u b l i s h e r ]Cheryl Angelheart661-257-4066, ext. 1654800-423-2874, ext. [email protected]
[ g r o u p a d V e r t i s i n g d i r e c t o r ]donna diamond661-257-4066, ext. 1622800-423-2874, ext. [email protected]
c o n t a c t i n f o
[ a d V e r t i s i n g a c c o u n t m a n a g e r ]Laura (Flores) Thorne661-257-4066, ext. 1653800-423-2874, ext. 1653lfl [email protected]
[ a d V e r t i s i n g a c c o u n t m a n a g e r ]Julie Stone661-257-4066, ext. 1621800-423-2874, ext. [email protected]