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Our VisionA THRIVING

WOOD BUFFALOWITH

REMARKABLESOCIAL PROFITS

Our MissionSocial profits

strengthen communities. We

help strengthen social profits.

Strategic Directions & Priorities (2018-2020)

STRATEGICDIRECTIONS & PRIORITIES

1. STRENGTHEN OUR COMMUNITYRELATIONSHIPS AND ENGAGEMENTS

Strategic Directions & Priorities 2. FOCUSING OUR ROLE

AND SERVICES

Strategic Directions & Priorities

3. ADVANCING OUR STRATEGICCOMMUNICATIONS

Strategic Directions & Priorities 4. STRENGTHENING OUR

CAPACITY TO SERVE

A Year in Review

In both 2018 and ‘19 FuseSocial engaged a third-party professional evaluator to evaluate our value and impact in the sector.

In 2018, 17% of evaluation respondents indicated that FuseSocial provides "high value" to the Wood Buffalo social profit community. Evaluation respondents in 2019 had a vastly different opinion, with 65% of these individuals indicating that FuseSocial provides "high value". This shift represents a 282% positive increase.

As we shared with you last year, in 2018, evaluation respondents expressed concern around .

• The Lack of follow through by FuseSocial on commitments made.

• The Lack of clarity on the value that FuseSocial adds to the social profit sector.

• The Lack of trust in FuseSocial among other social profit agencies. and

• The Lack of program offerings with practical value to the social profit sector.

Evaluation respondents in 2019 indicated that FuseSocial overcame these weaknesses and effectively turned them into strengths over the past year. These individuals believed that FuseSocial's role in the social profit community is clear and intentional and that the organization follows through in a strong, reliable, and consistent manner. Further, these individuals asserted that while FuseSocial continues to "think big", they now have a sharpened attention to meeting present needs in the social profit community. Finally, these individuals stated that FuseSocial has become a trusted leader in the social profit community and an organization that others look to for support and leadership.

Strategy on the Ground in 2019

• We have worked with 483 unique individuals from 120 unique organizations so far this year (we’re not done yet), not including our work within the scope of wbvolunteers.ca, where...

• 2,048 individuals have signed up as a volunteer

• 788 opportunities have been responded to by volunteers

• 115 organizations have created their own profile

• AND 358 local opportunities have been posted


• We successfully graduated a cohort of 11 individuals from Leadership Wood Buffalo in the Spring of 2019.

• The 2019 Leadership Wood Buffalo cohort is comprised of 19 individuals from 9 sectors.

• This year we offered 16 unique academic calendar session to 142 unique individuals from 52 unique organizations. There are still 3 courses to be facilitated before year end.


• 25 distinct organizations have attended 7 Board of Directors courses so far this year–there are still more to come!

• We have completed customized one-on-one Board of Directors support with 11 unique agencies.

• We launched a Board Chair networking and support table this Fall – with resoundingly positive feedback the table will continue.


• 5 Executive Director Round Tables supporting 53 unique individuals from 49 unique organizations.

• 9 new Executive Directors matched with mentors.

• 4 Executive Director Elevation Series Training Sessions supporting 36 unique Executive Directors or Succession Leaders


• We explored viable options to introduce Shared Services to our sector: we have landed on a model that includes HR, marketing, communication, and evaluation support for 25 agencies in the first year.

• We have secured a majority (-85k) of the funding to implement in the new year!


• We re-opened the Wood Buffalo Volunteer Centre and enhanced wbvolunteers.ca

• Timeraiser raised 2,623 hours of volunteer time.

• We began a Volunteer Manager’s Round Table with great success, we have held 3 gathering so far, hosting 27 unique attendees to date.

• We have provided one-on-one direct outcome-based volunteer management support to 28 different organizations.


We have been VERY active collaborators:• Alberta Nonprofit Network• Social Sustainability Plan• Convergence• Heart of Wood Buffalo Awards• Canadian Index of Wellbeing• United Way and Community Foundation –

“the Collaboration”• Volunteer Canada• Volunteer Alberta• Get Involved Wood Buffalo• MacDonald Island Park


• We engaged with a communications professional this year to complete a comprehensive communications strategy and key messaging focused on promotion of our newly defined mission, vision, role, and scope.

• We updated and refined our website and social media to ensure ease of use.

• We created and implemented a “be present” strategy whereby FuseSocial ensured its presence at key community engagements

• We undertook a review and rewrite of our organizational policies

• We undertook a review and revamp of our organizational structure to better support our staff, programs, and collaborations.

• We implemented new tracking software and implemented quarterly staff reports detailing activities, outputs, outcomes, and impacts.

• We completed an environmental scan to examine stakeholder perception of our strengths, weaknesses, opportunities, and threats and allowed the results to inform our 2020 operations plan.

The Year Ahead

Strategy on the Ground in 2020: Key Partnerships

• We will continue to work collaboratively to convene and steward the Social Sustainability Plan (SSP), including holding the co-chair position.

• We will lead and work collaboratively with a team of community stakeholders to launch and steward the results of the 2019 Canadian Index of Wellbeing.

• We will promote our partnership with Macdonald Island Park to offer discounted membership rates for social profit staff.

• We will continually seek to understand the priorities of Keyano College and participate in the Curriculum Advisory panel to grow strategic relationships with administration and faculty to allow for future partnerships

• We will continue to work collaboratively to steward the Convergence advisory committee including holding the chair position. Convergence 2020 is being held on March 26th

• We will continue to work collaboratively with the United Way of Fort McMurray, the Wood Buffalo Community Foundation, and others to facilitate a long-term blueprint for social profit sustainability.

• We will remain engaged with the Alberta Non-Profit Network, prioritizing the exploration of a non-profit pension program.

• We will maintain active memberships with Volunteer Canada and Volunteer Alberta.

• We will remain accredited and engaged with Imagine Canada.

Strategy on the Ground in 2020:

Leadership Wood Buffalo

• We will graduate a minimum of 90% of our 2019/20 Leadership Wood Buffalo Cohort and maintain or grow our 2020/21 Leadership Wood Buffalo enrollment.

• We will connect cross-sectorally to establish a Leadership Wood Buffalo program that is reflective and adaptive to the changing leadership needs in Wood Buffalo.

• We will engage with key alumnae and Alberta Social Innovation Connect to inform the development and implementation of a strategy to promote innovative self-directed community action projects.

• In alignment with the Truth and Reconciliation Calls to Action: Ensure that Aboriginal peoples have equitable access to jobs, training, and education opportunities. We will hold one space at no-cost to support a cohort member of Indigenous ancestry to build their Leadership Capacity and support the development of Indigenous Leadership in our region.


Operations Support

• We will implement and continually evaluate the Shared Services model developed in 2019, with a goal of offering 2-3 Shared Services to 12+social profit agencies in the first year.

• We will provide outcome based one-on-one customized support to local community benefit organizations and groups.

• We will collaborate with partners and colleagues regionally, provincially, and nationally to share relevant research and resources with our local sector partners when appropriate.

• We will engage with agencies across the sector and community with Social Profit 101 to ensure staff and boards have a foundational level of knowledge about agencies and the sector to promote working together and filling knowledge gaps. We will continue to build partnerships with agencies to build Social Profit 101 into onboarding processes.


Board Support

• We will continue to facilitate the Board Chair Roundtable to enable opportunities for peer support and dialogue, as well as to serve as an advisory table to the FuseSocial Education team.

• We will develop a “Youth on Boards” program and/or campaign to promote and develop Youth Leadership within the region.

• We will provide active outcomes-based case management to support Boards in our region.

• We will support Community Leaders on Boards through a new Board-to-Board Mentoring program.

• We will offer a minimum of 10 publicly accessible Board development sessions.


Education

• We will offer world renowned “Partnership Brokers” training here in Wood Buffalo this Winter.

• We will engage and collaborate with a Credentialed Evaluator to introduce and enhance program evaluation skills and promote the practice of evaluation to Wood Buffalo’s community benefit sector. This training will take the form of multiple sessions and independent work over the period of 3-6 months, starting this coming February.

• Our goal is to offer a minimum of 18 unique Academic Calendar sessions to 50 unique organizations in 2020.

• We commit to engaging with other local groups, such as the Chamber of Commerce and Economic Development, who are also providing local professional development opportunities to explore synergies and opportunities to partner.


Executive Directors

• We will facilitate and support a minimum of 10 Executive Director mentorship pairings.

• We will host a minimum of 5 Executive Director Roundtables, with a goal of engaging a minimum of 40 unique Executive Directors from 35 unique agencies, accounting for turnover.

• We will provide the opportunity for 30 Executive Directors and/or Succession Leaders to learn how to influence culture in the workplace with in-person training from the authors of The Culture Question. (Randy Grieser, Eric

Stutzman, Wendy Loewen, and Michael Labun, 2019). • We will host ACHIEVE Centre

for Leadership & Workplace Performance and the Crisis & Trauma Resource Institute (CTRI) to offer Leadership –Insights for Thinking Differently to 30 Executive Directors and/or Succession Leaders.


Volunteerism

• We will streamline the process to recruit and engage appropriately matched volunteers, including individual event and mass volunteer coordination.

• We will educate the social profit sector to recruit, retain, and reward volunteers so that they are more effectively strengthened in their abilities to fulfil their mission/purpose.

• We will promote Volunteerism and target new volunteers through Community Campaigns (National Volunteer Week, Craft-your-change, Get Involved Wood Buffalo).

• We will promote National Volunteer Week in Wood Buffalo, including Timeraiser, and the Heart of Wood Buffalo Awards.

• We will engage the public, private and non-profit sectors to encourage best practices in volunteerism collectively and independently.

• We will continue to facilitate the Volunteer Managers Roundtable to enable opportunities for peer support and dialogue, as well as to serve as an advisory table to the FuseSocial Volunteerism team.

• We will work collaboratively with Regional Emergency Support Services and the Canadian Red Cross through a lens of Disaster Risk Reduction to ensure community organizations and volunteers are equipped and resilient in cases of emergency.

• We will promote our internal volunteerism policy and actively and mindfully plan staff volunteer activities therein.


Engagement and

Communication

• We will implement the comprehensive communications strategy and key messaging developed in 2019, including a FuseSocial storytelling strategy/campaign.

• We will convene and facilitate the Executive Director, Volunteer Manager, and Board Chair Roundtables to enable opportunities for peer support and dialogue, as well as to serve as an advisory table to FuseSocial programming and services teams.

• We will explore partnerships (local, provincial, national) to ensure our programming and supports best meet community need and our organizational outcomes.

• We will create a procedure for external feedback and create a safe space for public feedback using our website as the medium.

• We will complete a 2020 environmental scan to examine stakeholder perception of our strengths, weaknesses, opportunities, and threats and compare the results to the 2018 and 19 scans as well as allow the results to inform our 2021 operations plan.

• We commit to hosting a stakeholder appreciation event and strategic plan update, annually in December.


Best Practices

• We will remain Imagine Canada accredited.

• We will implement recommendations and best practices outlined in the Wood Buffalo Workplace Inclusion Charter by working our way through its list of commitments including training, inclusive space and human resource policies, and employee and volunteer supports.

• In the spirit of reconciliation, we commit to providing access to education and training for our staff and Board on the history of Indigenous people, which may include, but is not limited to, intercultural competency, human rights and anti-racism.

• We commit to investing in our staff to ensure that they can learn and grow as professionals in our sector.

• We will conduct ongoing appraisals of our programs and services to determine whether the relevance is still as expected, or if there are adaptations required.

• We will explore partnerships (local, provincial, national) to ensure our programming and supports best meet community need and our organizational outcomes.

• We commit to ensuring internal accountabilities through ongoing reporting, evaluation, and performance management.

• We will complete a sustainability plan for FuseSocial describing our long-term purpose and vision and the support needed to accomplish the vision, as well as potential obstacles or problems and strategies to overcome them.

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