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COLOUR – Part 3 colour & contrast OUGD404 DESIGN PRINCIPLES

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COLOUR – Part 3colour & contrast

OUGD404 DESIGN PRINCIPLES

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Because of this physiological response, the eye can be "fooled" into seeing the full range of visible colors through the proportionate

adjustment of just three colors: red, green and blue.

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Itten’s 7 Contrasts

• Contrast of TONE

• Contrast of HUE

• Contrast of SATURATION

• Contrast of EXSTENSION

• Contrast of TEMPERATURE

• COMPLEMENTARY contrast

• SIMULTANEOUS contrast

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CONTRAST OF TONE

Formed by the juxtaposition of light and dark values. This could be monochromatic

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CONTRAST OF HUE

Formed by the juxtaposing of different hues. The greater the

distance between hues on a colour wheel, the greater the contrast.

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CONTRAST OF SATURATION

Formed by the juxtaposition of light and

dark values and their relative saturations

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CONTRAST OF EXSTENSION

Formed by assigning proportional field sizes in

relation to the visual weight of a colour. Also known as the

contrast of proportion.

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CONTRAST OF TEMPERATURE

formed by juxtaposing hues that can be considered ‘warm’ or

‘cool’. Also known as the contrast of warm and cool

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COMPLEMENTARY CONTRAST

formed by juxtaposing complementary colours from a colour wheel or

perceptual opposites

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SIMULTANEOUS CONTRAST

Formed when boundaries between colours perceptually

vibrate.

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