online marketing video series - week 1: evaluating your online presence
TRANSCRIPT
Online Marketing Video SeriesWeek 1: Evaluating Your Online Presence
Evaluate Your Online Presence
• Several free tools can help you evaluate where your business stands with online listings so you can work towards improving your presence
• Every listing you complete will increase inbound links to your website, help more people find your business and build up your virtual real estate
• Incomplete or inconsistent information can be harmful to your web presence and search ranking
• Two popular tools we will be exploring today are Yext&Moz Local