For

furt

her

info

rmat

ion

on t

he A

IM p

roje

ct p

leas

e co

ntac

t

Vik

rant

Bha

tiaPR

IAE

31-3

2 Pa

rk R

ow,

Leed

s LS

1 5J

DTe

l: +

44 (

0)11

3 28

5 59

90

Fax:

+44

(0)

113

285

5999

Em

ail:

vikr

ant.

bhat

ia@

pria

e.or

gW

eb:

ww

w.p

riae.

org

Ab

ou

t PR

IAE

Polic

y R

esea

rch

Inst

itu

te o

n A

gei

ng

an

d E

thn

icit

y

PRIA

E (p

rono

unce

d ‘p

reey

a’)

is a

n in

depe

nden

t re

gist

ered

cha

rity

wor

king

to

impr

ove

pens

ions

, em

ploy

men

t, h

ealth

, so

cial

car

e an

dho

usin

g, a

nd q

ualit

y of

life

for

bla

ck a

nd m

inor

ity e

thni

c (B

ME)

eld

ers

in t

he U

K a

nd a

cros

s Eu

rope

. Es

tabl

ishe

d in

199

8, t

he In

stitu

te a

ims

toin

fluen

ce n

atio

nal a

nd E

urop

ean

polic

y an

d in

crea

se a

nd e

ncou

rage

good

pra

ctic

e in

wor

k w

ith B

ME

elde

rs.

PRIA

E do

es t

his

thro

ugh

crea

ting

and

lead

ing

on o

ften

‘fir

st o

f its

kin

d pr

ojec

ts’

in r

esea

rch,

info

rmat

ion,

ser

vice

dev

elop

men

ts,

trai

ning

and

con

sulta

ncy.

Th

is in

clud

es m

ajor

dev

elop

men

ts li

ke M

E2 PN

Min

ority

Eth

nic

Elde

rs'

Polic

y N

etw

ork;

PA

LCO

PE P

allia

tive

Car

e; S

CEE

S de

velo

pmen

t in

Scot

land

; M

enta

l Hea

lth;

Hos

pita

l Car

e; t

o m

ajor

res

earc

h lik

e M

ECM

inor

ity E

lder

ly C

are;

CEM

ESM

E C

ontr

ibut

ion

of E

thni

c M

inor

ityEm

ploy

ees

to S

mal

l and

Med

ium

Siz

ed E

nter

pris

es;

and

in t

his

flyer

the

AIM

Age

ing

Act

ivel

y in

Min

ority

Com

mun

ities

.

31-3

2 Pa

rk R

ow L

eeds

LS1

5JD

, U

KTe

l: +

44 (

0)11

3 28

5 59

90 F

ax:

+44

(0)

113

285

5999

Web

: w

ww

.pria

e.or

gC

harit

y N

o.10

8193

0 C

ompa

ny N

o.38

9897

4

Support

ed b

y Th

e D

epar

tmen

t of

Hea

lth

Nob

ody

grow

s ol

d m

erel

y by

livi

ng a

num

ber

of y

ears

We

grow

old

by

dese

rtin

g ou

r id

eals

Year

s m

ay w

rinkl

e th

e sk

in,

but

to g

ive

up e

nthu

sias

mw

rinkl

es t

he s

oul

Sam

uel

Ullm

an

Aim Brochure AW 13/9/06 1:49 pm Page 1

Wha

t w

ill I

wan

t to

do

whe

n I g

row

old

er?

Why

the

sam

e as

I do

now

of

cour

se,

only

my

capa

city

to

do it

will

cha

nge.

The

AIM

Pro

ject

aim

s to

en

cou

rag

e an

d p

rom

ote

th

e b

enef

its

of in

crea

sed

activ

ityof

BM

E el

ders

as

mea

ns f

or p

rom

otin

g in

depe

nden

ce a

nd w

ell-b

eing

.

Ag

ein

g A

ctiv

ely

in M

ino

rity

Co

mm

un

itie

s

Sam

Tu

rner

, PR

IAE

If yo

u w

ant

to b

e ha

ppy

in r

etire

men

t, k

eep

your

self

activ

e an

d bu

sy.

If no

t, m

y br

ain

beco

mes

inac

tive

and

I can

’t le

t th

at h

appe

n ju

st b

ecau

se o

f m

y ag

e.

Mr

SS K

oh

li M

BE,

Sco

tlan

d in

Pla

yin

g o

ur

Part

Aft

er 5

0, a

PR

IAE

film

lau

nch

ed a

t B

AFT

A

At

hom

e yo

u do

n’t

feel

like

doi

ng a

nyth

ing,

but

her

e w

e al

l exe

rcis

eto

geth

er a

nd it

’s fu

nM

rs S

ola

nki

, Tay

lor

Rd

Day

Cen

tre

Whe

n yo

u do

yog

a, a

ll yo

ur c

ares

just

flo

at a

way

Mr

Mak

wan

a, B

AO

PA

Wh

y is

th

e p

roje

ct n

eed

ed?

The

UK

pop

ulat

ion

is a

gein

g an

d in

par

ticul

ar t

he n

umbe

rs o

fBM

E el

ders

are

set

to

rise

dram

atic

ally.

‘It

is e

stim

ated

tha

t by

2030

the

min

ority

eth

nic

elde

r po

pula

tion

will

hav

e in

crea

sed

from

175

,000

to

1.7

mill

ion’

(O

ffic

e of

Nat

iona

l Sta

tistic

s).

BME

grou

ps a

lso

suff

er f

rom

wha

t is

kno

wn

as h

ealth

ineq

ualit

ies;

for

exa

mpl

e Ty

pe 2

dia

bete

s is

up

to s

ix t

imes

mor

eco

mm

on f

or A

fric

an a

nd A

fric

an C

arib

bean

com

mun

ities

. D

eath

rate

s fr

om h

eart

dis

ease

are

tw

o to

thr

ee t

imes

hig

her

in t

hose

of S

outh

Asi

an d

esce

nt w

hils

t de

ath

rate

s fr

om s

trok

e ar

e th

ree

times

hig

her

in t

hose

of

Afr

ican

and

Afr

ican

Car

ibbe

an d

esce

nt(D

epar

tmen

t of

Hea

lth).

In a

dditi

on B

ME

elde

rs a

re m

ore

likel

y to

suf

fer

from

mat

eria

lde

priv

atio

n, e

xper

ienc

e di

ffic

ultie

s ac

cess

ing

serv

ices

and

appr

opria

te in

form

atio

n (P

RIA

E M

EC r

esea

rch

2003

, 20

04).

We

wo

uld

all

like

to g

row

old

hap

py

and

hea

lth

yb

ut

ho

w d

o w

e re

ally

ach

ieve

th

is?

Wh

en it

co

mes

to

ph

ysic

al a

nd

men

tal a

ctiv

ity

do

eso

ne

size

fit

all?

Wh

at w

e w

ant

to A

chie

ve?

The

proj

ect

has

a nu

mbe

r of

aim

s:

•R

esea

rch

- es

tabl

ish

bene

fits

and

barr

iers

to

rem

aini

ng a

ctiv

e

•K

no

wle

dg

e Ex

chan

ge

& E

ven

ts-

Show

case

BM

E ag

e

orga

nisa

tions

inno

vativ

e w

ork,

sha

re g

ood

prac

tice,

rec

eive

go

od q

ualit

y in

form

atio

n an

d de

velo

p fu

rthe

r.

•C

ross

cu

ltu

ral P

hys

ical

Act

ivit

y Pr

og

ram

me

- de

velo

p su

ch a

pro

gram

me

with

eld

ers

and

staf

f, r

ich

in v

arie

ty w

hile

be

ing

rele

vant

and

use

r fr

iend

ly.

•Po

licy,

Par

tici

pat

ion

an

d F

un

din

g-

to h

elp

mai

nstr

eam

to

add

ress

BM

E el

ders

’ ne

eds

and

aspi

ratio

ns t

hrou

gh t

he

proj

ects

’ co

llect

ion

of p

ositi

ve im

ages

and

exp

erie

nces

in

activ

e ag

eing

and

incr

ease

BM

E or

gani

satio

ns’

fund

ing

base

.

Wh

at w

e fo

un

d in

ou

r p

relim

inar

y re

sear

ch p

has

e Fa

ce t

o fa

ce in

terv

iew

s w

ith 6

5 el

ders

and

36

blac

k an

dm

inor

ity e

thni

c ag

e or

gani

satio

ns in

Lon

don

and

York

shire

show

ed t

hat

•72

% o

f th

e el

ders

wer

e ta

king

par

t in

org

anis

ed a

ctiv

ities

fo

r he

alth

y lif

esty

le.

They

had

spe

cific

hea

lth p

robl

ems

rang

ing

from

H

yper

tens

ion,

str

ess

& a

nxie

ty,

Dia

bete

s, H

eart

pro

blem

s &

Bl

ood

pres

sure

, A

rthr

itis

and

othe

r ch

roni

c di

seas

e.

•Th

ere

is g

reat

er li

kelih

ood

for

tran

sfer

ence

fro

m o

rgan

ised

ac

tivity

in a

Cen

tre

to h

ome.

•Fo

ur M

otiv

ator

s w

ere

iden

tifie

d:

Goo

d fo

r he

alth

& g

ener

al w

ell-b

eing

; M

akes

you

fee

l be

tter

; It’

s fu

n an

d is

soc

ial;

Hel

ps w

ith a

spe

cific

hea

lthco

nditi

on a

nd e

nhan

ces

qual

ity o

f lif

e.

•M

any

activ

ities

are

wom

en le

d an

d fo

llow

ed;

Men

nee

d di

ffer

ent

appr

oach

es.

•Fo

r or

gani

sed

activ

ities

to

take

pla

ce r

esou

rces

are

nee

ded

(fin

ance

and

sta

ff)

apar

t fr

om m

otiv

atio

n, k

now

ledg

e,

imag

inat

ion.

BM

E ag

e or

gani

satio

ns a

re m

anag

ing

finan

ce

out

of t

heir

own

effo

rts

(79%

) bu

t fu

ndin

g is

hig

hly

limite

d an

d sh

ort

term

.

The

AIM

Pro

ject

will

use

thi

s an

d ot

her

findi

ngs

to A

ctiv

ate,

Insp

ire a

nd M

otiv

ate

furt

her.

Wh

at c

an y

ou

do

?In

form

Us

- Le

t us

kno

w o

f an

y pi

onee

ring

proj

ects

to

prom

ote

phys

ical

and

men

tal a

ctiv

ity in

you

r ar

ea o

r an

ypo

licie

s w

hich

may

aff

ect

wor

k in

thi

s ar

ea.

Net

wo

rk-

Beco

me

part

of

our

mem

ber

netw

ork;

bec

ome

bett

er in

form

ed a

nd s

hare

you

r kn

owle

dge

as w

ell a

squ

estio

ns w

ith o

ther

s.Sh

are

you

r ex

per

ien

ces

– if

you

have

a s

tory

to

tell,

goo

dor

bad

abo

ut t

he a

dvan

tage

s or

diff

icul

ties

of s

tayi

ng a

ctiv

ew

e’d

be p

leas

ed t

o he

ar f

rom

you

.

Aim Brochure AW 13/9/06 1:49 pm Page 3