neverblue webinar wednesday part 8
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Neverblue Webinar Wednesday Kelvin LeungTRANSCRIPT
Asia Webinar WednesdayAsia Webinar WednesdayKelvin Leung – Senior Affiliate Manager (Asia Pacific)
September 4, 2013
Today’s Webinar presented by…Kelvin LeungSenior Affiliate Manager – Asia Pacific
-Over 7 years of internet marketing experience-Strong in SEO, PPC and SocialNet -Speaker of several Neverblue Interact Events at Hong Kong, New Delhi, Singapore, Shenzhen, Shanghai, Beijing and Bangkok-Frequent speaker of Neverblue monthly webinars
Webinar Case Studies Outline
17508 - Health Insurance - Pay Per Call - US
9287 - Weather Blink Toolbar - US (XNxdm033)
14171 - Free Score 360 *NEW TRACKING*
17508 - Health Insurance - Pay Per Call - US
No capNo approval is required (you need a RR account)Best to run using PPC (Adwords, BingAds)One of the best pay per call offersEasy to get pay bump when traffic quality and volume are goodOnly runs from Monday to Friday 9am-9pm, and Saturday 9am-5pm EST
17508 - Health Insurance - Pay Per Call - US
An Enquiry call for more Health Insurance InfoCan at least afford $200 USD/monthRecommended angles include
1) Individual, Groups2) Just married couple (who needs better health
protection to the family)3) Location (New York Insurance, Boston Insurance
etc)
17508 - Health Insurance - Pay Per Call - US
“Just Married Couples” Angle
Keywords to bid:• “New couples check up”• “Couples Body Check”
Ad copy: “More health protection to your new family? Looking for more information about health insurance to your new family members? Call us now!”
9287 - Weather Blink Toolbar - US (XNxdm033)
No capNo approval is requiredBest to run using PPC (Adwords, BingAds)Very reliable advertiserEasy to get pay bump when traffic quality and volume are good
Offer promotion guide: Weather Blink
New Affiliates: “Local Weather” “New York Weather” “Boston Weather” Weather forecast
Problem: Too competitive, High CPC
Result? “Not making money”
“Offer does not work”
Offer promotion guide: Weather Blink
Experienced affiliates would ask:
Who needs the map?
• Outdoor Sport Players• Campers• Road Trip Backpackers
Offer promotion guide: Weather Blink
Target： Outdoor Sport Players
Keywords:• New York Football venue• New York Outdoor Tennis venue• Boston Outdoor Tennis venue• Boston Outdoor Baseball Park
Ad Copy“Looking for Tennis Venue?Make Sure you have the most updated weather report before you head to the venue. Download this free toolbar today!”
Offer promotion guide: Weather Blink
Target： Road Trip Backpackers
Keywords:• “Grand Canyon Las Vegas”• “Big Sur California”
Ad Copy“Heading to Grand Canyon?Make Sure you have the most updated weather report before you head to Vegas. Download this free toolbar today!”
14171 - Free Score 360 *NEW TRACKING*
No capBest to run using PPV (leadimpact, trafficvance)Very reliable advertiserEasy to get pay bump when traffic quality and volume are good
14171 - Free Score 360 *NEW TRACKING*
Direct LinkingCheap TrafficKeyword SelectionNiche Selection
Neverblue Click Flow Contest
http://neverblueperformance.com/contests/clickflow/
Next Out of Bounds – Rio De Janeiro!
Affiliate competition recognising the best affiliates in Neverblue and GlobalWide Media.
Top affiliates in various categories get to interact, learn and network.
Current competition period: July 1 to Dec 31, 2013
Categories:Top revenue (10 winners)Top incremental revenue (based on highest increase) (4 winners)Top incremental increase running mobile offersTop incremental increase running Mindspark offersTop incremental increase running dating offersTop incremental increase running offers via emailOne winning spot will be chosen at random
Visit http://NeverblueEscape.com to get contest details and participate
Thank YouKELVIN LEUNGSenior Affiliate Manager – Asia Pacific Email: [email protected]: +852 3972-6123 ext 207Skype/Twitter: neverbluekelvin
Next Webinar – Sept 11, 2013