monthly performance pack june...
TRANSCRIPT
June 2014
Monthly Performance Pack
Christopher Duggan, BBC iPlayer
BBC Communications
07753302778 | [email protected]
Monthly summary – June 2014
Slide 2
• June saw 260 million requests to BBC iPlayer, up +9% on the same t ime last year.
• One-off BBC Three drama Murdered by my Boyfriend was the most popular programme on BBC iPlayer last month with nearly 2 million requests, and David Beckham documentary Into the Unknown also did well with 1.2 million requests.
• Live viewing increased across TV and radio last month as audiences turned to BBC iPlayer to keep up to
date with sport ing action from the World Cup, Test Cricket and Wimbledon. On TV, the Brazil v Chile game generated over 1 million requests, 600k of which were live; and on radio there were over 1.5 million requests for the England v Sri Lanka test.
• Alongside the cricket, Chris Evans’ Breakfast Show on Radio 2 was popular last month, as was Radio 4 comedy, The News Quiz.
Consistent with previous months:
• The profile of BBC iPlayer users has evened out over t ime in terms of male/female rat io, but remains strongly under-55 in terms of age, which is younger than the typical TV viewer or radio listener’s profile
(although more in line with home broadband users)
• BBC iPlayer is used for TV at roughly the same t ime of day as linear TV viewing, although there is proport ionally more daytime and late-peak use. For radio, BBC iPlayer is used far more in daytime than tradit ional radio listening, which peaks at breakfast -t ime
Index
Slide 3
Page Content
4-8 Monthly BBC iPlayer requests by media type and dev ice type
9 Notes about the data in this report
10 Weekly request latest 6 months
11 Top TV programmes
12 Top radio programmes
13 TV and radio requests - live v s catch-up
14 Use of BBC iPlayer for TV by time of day
15 Use of BBC iPlayer for radio by time of day
16 Profile of BBC iPlayer users
17 Glossary
Total monthly BBC iPlayer requests across all platforms, since 2009
There were 260 million requests to BBC iPlayer in June, up +9% on the same time last year.
Slide 4
16
18
27
24
25
25
26
25
26
26
29
28
32
30
33
30
33
31
27
28
28
31
32
32
35
32
38
33
37
36
37
40
40
44
46
44
46
46
48
45
49
42
45
46
50
49
40
42 61
68
72
74
76
69
77
74
69
63
68
69
74
67
72
64
71
70
45
50 52
52
55
51
62
59
61
71
78
86
88
87
84
93
97
86
87
91
86 108
109
114
127
117
122
108
122
120
117
115
113 134
139
143
145
146
142
140
138
125
130
151
150
165
167
174
212
194
200
183
181
170
164
159
176
200
198
202
242
234
248
204
202
190
62 69 78
76
81
76 87
85
87 97 107
114
120
116
118
123
130
117
114
119
114
139
141
145 162
148
160
141 159
157
153
155
153
178
185
187
191
192
190
185
187
167
175 1
96
199 213
207
217
272
262
272
257
257
239
242
234
245 2
63
266
271
315
301 320
268
273
260
Ja
n 0
9Fe
bM
ar
Ap
rM
ay
Ju
nJu
lA
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Se
pt
Oc
tN
ov
De
cJa
n 1
0Fe
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ar
Ap
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ay
Ju
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No
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Ja
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1Fe
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Ju
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No
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Ja
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2Fe
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4Fe
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ar
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Requests for TV programmes
Requests for radio programmes
Please refer to slide 9 for guide notes
Mill
ion
s o
f re
qu
est
s p
er m
on
th
0.6
0.7
0.9
0.8
0.8
0.8
0.8
0.8
0.9
0.9
1.0
0.9
1.0
1.1
1.1
1.0
1.1
1.0
0.9
0.9
1.0
1.0
1.1
1.0
1.1
1.1
1.2
1.1
1.2
1.2
1.2
1.3
1.3
1.4
1.5
1.4
1.5
1.6
1.6
1.5
1.6
1.4
1.4
1.5
1.7
1.6
1.3
1.4
2.0
2.4
2.3
2.5
2.4
2.3
2.5
2.4
2.3
2.0
2.3
2.2
2.4
2.4
2.3
2.1
2.3
2.3
1.6
1.8
1.7
1.7
1.8
1.7
2.0
1.9
2.0
2.3
2.6
2.8
2.9
3.1
2.7
3.1
3.1
2.9
2.8
2.9
2.9
3.5
3.6
3.7
4.1
4.2
3.9
3.6
3.9
4.0
3.8
3.7
3.8
4.3
4.6
4.6
4.7
5.2
4.6
4.7
4.5
4.2
4.2
4.9
5.0
5.3
5.6
5.6
6.8
6.9
6.4
6.1
5.8
5.7
5.3
5.1
5.9
6.5
6.6
6.5
7.8
8.4
8.0
6.8
6.5
6.3
2.1
2.4
2.5
2.5
2.6
2.5
2.8
2.7
2.9
3.3
3.6
3.7
3.9
4.2
3.8
4.1
4.2
3.9
3.7
3.8
3.8
4.5
4.7
4.7
5.2
5.3
5.2
4.7
5.1
5.2
4.9
5.0
5.1
5.8
6.2
6.0
6.2
6.8
6.1
6.2
6.0
5.6
5.7
6.3
6.6
6.9
6.9
7.0
8.8
9.3
8.8
8.6
8.3
8.0
7.8
7.5
8.2
8.5
8.9
8.7
10.2
10.7
10.3
8.9
8.8
8.7
Ja
n 0
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Daily TV requests Daily radio requests
Average daily BBC iPlayer online requests
Slide 5
Mill
ion
s o
f re
qu
est
s p
er d
ay (a
ve
rag
e m
on
thly
)
There were 8.7m average daily requests in June, 700k higher than they were at the same point last year.
Measurement
correct ion
38 37 33 37 43 42 45 56 54 59 51 49 50
38 38 43 47 53 53 57
71 69 77
68 65 58
106 108 99 99 102 102 97
110 105 105
82 90 86
10 10 10
10 11 10 10
12 11
11
9 9 8 27 27
27 30
34 36 35
39 36
39
30 34 31 6 6
6 6
7 7 7
8 8
8
7 7 6
14 17 18
18 17
20
19 20 22
239 242 234 245
263 266 271
315 301
320
268 273 260
Jun
Jul
Aug
Sep
Oc
t
No
v
De
c
Jan-1
4
Feb
Ma
r
Ap
r
Ma
y
Jun
Unknown
Internet TV /connected devices
TV platformoperators
Games consoles
Computers
Tablets
Mobile devices
TOTAL
TV and radio: Requests for programmes by device type The proportion of requests from each platform remained largely stable in June, with computers still the biggest single
platform.
Slide 6 Please refer to slide 9 for guide notes
16% 15% 14% 15% 16% 16% 17% 18% 18% 18% 19% 18% 19%
16% 16% 18% 19% 20% 20% 21% 22% 23% 24% 25% 24% 22%
44% 45% 42% 41% 39% 38% 36% 35% 35% 33% 31% 33% 33%
4% 4% 4% 4% 4% 4% 4% 4% 4% 4% 3% 3% 3%
11% 11% 11% 12% 13% 13% 13% 13% 12% 12% 11% 13% 12%
3% 2% 2% 2% 3% 3% 3% 3% 3% 3% 3% 3% 2%
6% 7% 8% 7% 5% 6% 7% 6% 6% 6% 7% 7% 8%
Jun
Jul
Aug
Sep
Oc
t
No
v
De
c
Jan
-14
Feb
Ma
r
Ap
r
Ma
y
Jun
% of requests Number of requests (millions)
Notes: Before July 13, some Android devices w ere being mistakenly counted within the “mobile” category. This has now been corrected.
Internet TV / connected devices include Freeview and Freesat smart TVs, set-top-boxes and devices like Roku and blu-ray DVD players. TV platform operators include Virgin M edia, Sky, YouView and BT Vision. Games consoles comprise Sony PS3, Nintendo Wii and M icrosoft XBox 360.
Unknown devices are mostly due to online radio services such as the TuneIn radio app, w hich w e are currently unable to classify accurately by device. Radio requests from Week 12 2014 to Week 17 2014 are undercounted. Virgin TiVo request data w as incomplete from 14th to 22nd April 2014.
41%
17%
TV only: Requests for programmes across BBC iPlayer by device type
In June, the proportion of requests from tablets and computers remained relatively stable at just under 30% each.
Slide 7 Please refer t o s lide 9 for guide not es
30 28 24 27 33 31 34 45 43 44 36 34 36
35 35 39 43
49 49 53
66 64 71
61 59 52
63 59 53 58
66 65 62
71 71 72
58 58
54
10 10
10
10
11 10 10
12 11 11
9 9
8 27
26 27
29
34 36 35
39 36
39
30 34
30 6 6
6
6
7 7 7
8 8
8
7 7
6 170 164
159
176
200 198 202
242 234
248
204 202
190
Jun
Jul
Au
g
Se
p
Oc
t
No
v
De
c
Jan
-14
Feb
Ma
r
Ap
r
Ma
y
Jun
Unknown
Internet TV /connected devices
TV platform operators
Games consoles
Computers
Tablets
Mobile devices
TOTAL
17% 17% 15% 16% 16% 16% 17% 18% 18% 18% 18% 17% 19%
21% 21% 25% 25% 25% 25% 26% 27% 27% 29% 30% 29% 27%
37% 36% 33% 33% 33% 33% 31% 29% 30% 29% 28% 29% 28%
6% 6% 6% 6% 5% 5% 5% 5% 5% 5% 5% 4% 4%
16% 16% 17% 17% 17% 18% 17% 16% 15% 16% 15% 17% 16%
4% 4% 4% 3% 3% 3% 4% 3% 3% 3% 3% 3% 3%
Ju
n
Ju
l
Au
g
Se
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Oc
t
No
v
De
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Ja
n-1
4
Fe
b
Ma
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Ap
r
Ma
y
Ju
n
Notes: Due to a measurement fix , a greater number of tablets are now being correctly identified which caused a step change in tablet requests in August 13.
Internet TV / connected devices include Freeview and Freesat smart TVs, set-top-boxes and devices like Roku and blu-ray DVD players. TV platform operators include Virgin M edia, Sky, YouView and BT Vision. Games consoles comprise Sony PS3, Nintendo Wii and M icrosoft XBox 360.
Some stats from PS3 devices were missing between 18 Feb – 21 May 2013. Virgin TiVo request data was incomplete from 14th to 22nd April 2014.
% of requests Number of requests (millions)
46%
23%
8 9 9 9 10 11 11 12 11 14 15 15 143
3 4 4 4 4 4 5 5
6 7 6 6
4448 46
41 36 37 3639
3432
2432 32
14
1615
15
1316 17
17
1619
18
18 18
69
7774
69
63
68 69
74
67
72
64
71 70
Jun
Jul
Aug
Sep
Oc
t
No
v
De
c
Jan-1
4
Feb
Ma
r
Ap
r
Ma
y
Jun
Unknown
Internet TV / connected
devices
TV platform operators
Games consoles
Computers
Tablets
Mobile devices
TOTAL
Radio only: Requests for programmes across BBC iPlayer by device type
Slide 8 Please refer t o s lide 9 for guide not es
There were 70 million radio requests in June, stable month-on-month, with the vast majority of requests coming from
computers.
Notes: Internet TV / connected devices include Freeview and Freesat smart TVs, set-top-boxes and devices like Roku and blu-ray DVD players.
TV platform operators include Virgin M edia, Sky, YouView and BT Vision. Games consoles comprise Sony PS3, Nintendo Wii and M icrosoft XBox 360.
Unknown devices are mostly due to online radio services such as the TuneIn radio app, w hich w e are currently unable to classify accurately by device. Radio requests from Week 12 2014 to Week 17 2014 are undercounted. Virgin TiVo request data w as incomplete from 14th to 22nd April 2014.
% of requests Number of requests (millions)
11% 12% 12% 13% 16% 16% 16% 16% 17% 20% 23% 21% 20%
4% 4% 5% 5% 6% 6% 6% 7% 7%
8% 10%
9% 8%
64% 62% 62% 59% 57%
55% 52% 53% 51% 45% 38% 45% 46%
20% 21% 21% 22% 20% 24% 25% 23% 24% 26% 28% 25% 25%
Ju
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v
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Ju
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Notes for figures in this report
Slide 9
The remainder of this report excludes data from Virgin Media cable and Sky. Virgin Media cable is not included as the data arrives later than BBC internal AV stats and Sky is treated separately as it is not currently consolidated within BBC iStats AV systems.
These notes apply to all the data in this pack and should be included as footnotes as relevant when quoting any of these figures. A glossary is
on page 18.
• This data is collected v ia a BBC internal data warehouse (BBC iStats). The methodology adheres to industry standard guidelines as defined by JICWEBs and ABCe, with the exception that the BBC data is based on a 25% sample of users and not 100%. The BBC are working
towards 100% sample over the coming months
• Note on the top 20 lists for TV and radio episodes: these show the most-requested individual episodes for the month, for interest, but only represent a fraction of all the episodes available on iPlayer. They are indicative only, since they do not represent total request numbers per
series.
• In 2009 the BBC refined its methodology for measuring AV requests, so figures for 2007/8 are not comparable. There may be further changes in the data in future releases as we continue to refine the methodology
• Please quote the source of these figures as “BBC iStats”
• Unless specified otherwise, figures include requests for both on-demand catch-up (streams and downloads), or v iews of live simulcasts. We
cannot report download playback due to data privacy restrictions
• All data is for the UK only and excludes listening outside the UK
• This data includes requests v ia BBC iPlayer on any BBC website – whether on a programme, channel or station page, v ia the pop-out console, or on the BBC iPlayer website itself
• This report does not include requests for web-only content (such as online news or sport coverage) – only requests for full-length
programmes which have been transmitted on a TV channel or radio station
• BBC iPlayer stats measurement was under-representing radio data up to mid-January 2013, when a problem was corrected.
• Radio requests from Week 12 2014 to Week 17 2014 are undercounted.
• Virgin TiVo request data was incomplete from 14th to 22nd April.
Weekly BBC iPlayer online requests – latest 6 months (excluding Virgin Media cable and Sky)
Slide 10
This data excludes Virgin Media cable and Sky data for BBC iPlayer (see page 8 for more details).
Average weekly requests remained stable at 57m in June.
53 50 50 46 49 53 53 54 52 52 51 51 48 46 43 40
45 42 45 38 39 40 40 41 41 40
14 16 17
17 16
17 17 16 17 17 18 16
15 15
15 14
15 17
16
16 16 15 16 16 17 17
67 66 67 63
65
70 70 71 69 68 69
66 63
61 58
54
60 59 61
54 55 55 55 57 58 56
30-D
ec
06-J
an
13-J
an
20-J
an
27-J
an
03-F
eb
10-F
eb
17-F
eb
24-F
eb
03-M
ar
10-M
ar
17-M
ar
24-M
ar
31-M
ar
07-A
pr
14-A
pr
21-A
pr
28 A
pr
05 M
ay
12 M
ay
19 M
ay
26 M
ay
02-J
un
09-J
un
16 J
un
23 J
unW
ee
kly
Re
qu
est
s (m
illio
ns)
TV Requests
Radio Requests
Please refer t o s lide 9 for guide not es
BBC iPlayer - top 20 TV episodes, June 2014 (excluding Virgin Media cable and Sky)
Slide 11
Murdered by My Boyfriend 23/06/14 1,942,000
David Beckham Into the Unknown 09/06/14 1,284,000
EastEnders 13/06/14 1,180,000
EastEnders 23/06/14 1,166,000
EastEnders 16/06/2014 1,120,000
EastEnders 18/06/14 1,120,000
EastEnders 17/06/14 1,097,000
EastEnders 27/06/2014 1,055,000
EastEnders 03/06/14 1,048,000
MOTD Live 2014 FIFA World Cup Brazil v Chile 1,041,000
EastEnders 06/06/14 1,039,000
EastEnders 10/06/14 1,016,000
A Very British Airline Episode 1 1,004,000
EastEnders 12/06/14 996,000
EastEnders 24/06/14 995,000
MOTD Live 2014 FIFA World Cup England v Italy 982,000
EastEnders 20/06/14 981,000
Happy Valley Episode 6 910,000
EastEnders 05/06/14 872,000
EastEnders 02/06/14 871,000
Murdered by My Boyfriend 23/06/14 1,942,000
David Beckham Into the Unknown 09/06/14 1,284,000
EastEnders 13/06/14 1,180,000
MOTD Live 2014 FIFA World Cup Brazil v Chile 1,041,000
A Very British Airline Episode 1 1,004,000
Happy Valley Episode 6 910,000
The Graham Norton Show Series 15 Episode 12 679,000
Mock the Week Series 13 Episode 1 654,000
The Next Step Episode 14 627,000
Amber Episode 1 609,000
World Cup's 50 Greatest Moments Episode 1 601,000
Tyger Takes On... Episode 3 594,000
Celebrity MasterChef Series 9 Episode 2 579,000
Jonah from Tonga Episode 5 569,000
Casualty Series 28 Episode 42 561,000
Tigers about the House Episode 1 513,000
Horizon 2013-2014 Episode 11 513,000
Backchat with Jack Whitehall and His Dad 03/06/2014 458,000
Holby City Series 16 Episode 36 454,000
Glastonbury 2014 Dolly Parton 29/06/2014 402,000
BBC iPlayer Top 20 TV episodes – All
Total requests per ep. BBC iPlayer Top 20 TV episodes –
most requested episode per series Total requests per ep.
Please refer t o s lide 9 for guide not es
One-off BBC Three drama Murdered by my Boyfriend was the most popular programme on BBC iPlayer last month with nearly 2
million requests. The World Cup also proved popular on BBC iPlayer - the Brazil v Chile match got the most requests (over 1 million), 600k of which were live streams. Coverage of Dolly Parton at Glastonbury 2014 also did well, generating 400k requests
in the last two days of month.
BBC iPlayer - top 20 radio episodes, June 2014 (excluding Virgin Media cable and Sky)
Slide 12
TMS - England v Sri Lanka - Day Four 23/06/2014 219,000
TMS - England v Sri Lanka - Day Two 13/06/2014 209,000
TMS - England v Sri Lanka - Day Five 16/06/2014 204,000
TMS - England v Sri Lanka - Day Five 24/06/2014 188,000
TMS- England v Sri Lanka - Day One 12/06/2014 181,000
The Chris Evans Breakfast Show 25/06/14 179,000
TMS - England v Sri Lanka - Day Two 21/06/2014 162,000
The News Quiz Series 84 Episode 1 156,000
TMS - England v Sri Lanka - Day Three 22/06/2014 155,000
TMS - England v Sri Lanka - Day One 20/06/2014 149,000
Today 25/06/14 139,000
The News Quiz Series 84 Episode 2 133,000
The News Quiz Series 84 Episode 3 127,000
World Cup Brazil 2014 Uruguay v England 19/06/2014 124,000
World Cup Brazil 2014 Costa Rica v England 24/06/2014 123,000
TMS - England v Sri Lanka - Day Four 15/06/2014 123,000
The Radio 1 Breakfast Show 25/06/2014 116,000
The Chris Evans Breakfast Show 24/06/14 115,000
The Chris Evans Breakfast Show 06/06/2014 114,000
The Chris Evans Breakfast Show 27/06/2014 113,000
TMS - England v Sri Lanka - Day Four 23/06/2014 219,000
The Chris Evans Breakfast Show 25/06/14 179,000
The News Quiz Series 84 Episode 1 156,000
Today 25/06/14 139,000
World Cup Brazil 2014 Uruguay v England 19/06/2014 124,000
The Radio 1 Breakfast Show 25/06/2014 116,000
Cricket England v Sri Lanka 03/06/2014 107,000
Jeremy Vine 23/06/14 100,000
Scott Mills 23/06/14 97,000
Just a Minute Series 69 Episode 3 93,000
Miss Marple: The Body in the Library 30/04/05 89,000
Glastonbury 2014 Fearne Cotton 27/06/2014 82,000
Ken Bruce 30/06/2014 79,000
Annie Mac 20/06/2014 79,000
Agatha Christie: The Pale Horse 29/04/06 78,000
Steve Wright 23/06/2014 77,000
Fearne Cotton Annie Mac sits in for Fearne 06/06/2014 77,000
The Official Chart with Jameela Jamil 01/06/14 73,000
The Archers 22/06/14 72,000
BBC Radio 1's Dance Anthems 07/06/2014 70,000
BBC iPlayer Top 20 Radio episodes – All
Total requests per ep. BBC iPlayer Top 20 Radio episodes –
most requested episode per series Total requests per ep.
5 Live’s coverage of Test Match Special – England v Sri Lanka was very popular last month, constituting eight then top 10
most listened-to programmes. The Chris Evans Breakfast Show also did well in June, as did the two England matches which each generated 125k requests.
TV and radio requests: live vs catch-up online requests (excluding Virgin Media cable and Sky)
Slide 13
This data excludes Virgin Media cable and Sky data for BBC iPlayer (see page 9 for more details).
The proportion of live requests to TV increased to 14% while Radio live requests increased to 82%, both figure boosted by
live sport last month.
% requests for TV programmes % requests for radio programmes
87
85
88
88
89
87
89
90
88
89
89
88
86
13
15
12
12
11
13
11
10
12
11
11
12
14
Ju
n
Ju
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Au
g
Se
p
Oc
t
No
v
De
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Ja
n-1
4
Fe
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Ma
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On-demand Simulcast1
6
15
16
17
17
19
19
19
19
21
23
20
18
84
85
84
83
83
81
81
81
81
79
77
80
82
Ju
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Oc
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No
v
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Ja
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4
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On-demand Simulcast
Please refer t o s lide 9 for guide not es
BBC iPlayer – use for TV online by time of day, June 2014
Slide 14
The scale for each line on this graph is different – traditional TV v iewing is far higher than BBC iPlayer use. However it
shows the relative usage pattern by time of day – with BBC iPlayer use (for TV) being closer to the pattern of TV v iewing, than of internet use, with proportionally more viewing in daytime and late peak
06:0
0
07:0
0
08:0
0
09:0
0
10:0
0
11:0
0
12:0
0
13:0
0
14:0
0
15:0
0
16:0
0
17:0
0
18:0
0
19:0
0
20:0
0
21:0
0
22:0
0
23:0
0
00:0
0
01:0
0
02:0
0
03:0
0
04:0
0
05:0
0
TV viewers
BBC iPlayer TV requests
Internet users (any website)
TV peak –
24.2 million
BBC iPlayer peak –
546,000
Internet peak –
28.4 million
No
te:
ea
ch
lin
e h
as
a v
ery
diffe
ren
t sc
ale
(se
e p
ea
ks)
Sources – TV from BARB June 2014, internet from Nielsen March 2012, BBC iPlayer from BBC iStats June 2014 - see footnotes on final page for more detail
Please refer t o s lide 9 for guide not es
BBC iPlayer – use for radio online by time of day, June 2014
Slide 15 Please refer t o s lide 9 for guide not es
The scale for each line on this graph is different – traditional radio listening is far higher than BBC iPlayer use. However it shows the relative usage pattern by time of day – with BBC iPlayer use (for radio) being in-between
the pattern of radio listening and internet use, with proportionally more listening in daytime and evening compared with the traditional linear breakfast peak.
06:0
0
07:0
0
08:0
0
09:0
0
10:0
0
11:0
0
12:0
0
13:0
0
14:0
0
15:0
0
16:0
0
17:0
0
18:0
0
19:0
0
20:0
0
21:0
0
22:0
0
23:0
0
00:0
0
01:0
0
02:0
0
03:0
0
04:0
0
05:0
0
Radio listeners
BBC iPlayer requests
for radio
Internet users (any
website)
Sources – radio from RAJAR Q1 2014, internet from Nielsen March 2012,
BBC iPlayer from BBC iStats June 2014 - see footnotes on final page for more detail
Radio peak –
13.9 million
BBC iPlayer peak –
150,000 Internet peak –
28.4 million
No
te:
ea
ch
lin
e h
as
a v
ery
diffe
ren
t sc
ale
(se
e p
ea
ks)
BBC iPlayer use by demographic
Please refer t o s lide 9 for guide not es
The profile of users of the BBC iPlayer is measured on a monthly survey of 700+ UK adults. The demographic profile has
remained broadly stable in recent months, with an even gender split, and young skew.
70
63
59
59
57
56
58
57
57
57
57
55
53
51
53
51
52
50
52
52
51
50
50
53
51
31
37
41
41
43
44
42
43
43
43
43
45
47
49
47
49
48
50
48
48
49
50
50
47
49
Q1
08
Q3 Q1
09
Q3 Q1
10
Q3 Q1
11
Q3 Q1
12
Q3 Q1
13
Q3
13
Q1
14
Women
Men
38
39
40
42
43
43
43
42
43
42
44
41
41
38
40
39
39
38
39
38
37
37
37
38
37
40
41
44
41
40
40
42
43
37
40
38
40
40
41
40
40
41
39
39
38
40
39
40
39
39
22
20
16
17
17
17
16
15
19
18
18
19
19
21
20
22
20
23
22
24
22
24
22
24
24
Q1
08
Q3 Q1
09
Q3 Q1
10
Q3 Q1
11
Q3 Q1
12
Q3 Q1
13
Q3
13
Q1
14
55+
35-54
16-34
51 50 49 49
49 50 51 51
Users of BBCiPlayer
Homebroadband
users
All TV viewers All radiolisteners
Women
Men
37 33 31 31
39 36 34 34
24 31 35 35
Users of BBCiPlayer
Homebroadband
users
All TV viewers All radiolisteners
55+
35-54
16-34
User profiles - TV from BARB (Q1 14), radio from RAJAR (Q1 14), broadband from BARB (Q4114)
Glossary
Slide 17
• Stream – click to play instantly
• Download – save to your computer to play later. We cannot report on playback of downloads due to technical and data
privacy restrictions
• Users – a count of computer browsers accessing the online BBC iPlayer service. So, please note: if someone has a different
computer at work and at home, they are counted twice. If a family watches on a computer together, only one browser is
counted. This is the industry-standard way of counting “users” or “visitors” to websites
• Requests – the number of successful requests to stream or download a programme. We only count successful requests, where
a stream or a download actually starts, rather than “clicks” which can be repeated if the user does not see an immediate
reaction on the website
• Catch-up / on-demand – programmes requested after they have gone out on traditional TV/radio stations and are available
on BBC iPlayer
• Live / simulcast – streaming of live TV channels / radio stations on the website, at exactly the same time as broadcast on
traditional TV / radio stations
Extra footnotes for slides 15-16 showing data for time of day • TV data – BARB average audience, live overnights, by hour, all individuals aged 4+, Total TV
• Radio data - RAJAR average audience, by hour, all adults 16+, all radio stations
• BBC iPlayer - average requests, by hour, all programmes, stream & downloading, live and on-demand, UK only
• Nielsen – user numbers, aged 2+ based on internet population estimate of 38 million individuals