MODULE 5: CONTENT

There are definitely times when words tell the story best.

Visual appeal makes verbal elements more interesting.

Visual images command reader attention.

Photographs have strong storytelling appeal.

Contemporary yearbooks often feature many photos per spread.

Illustrations work for more abstract subjects.

Verbal and visual journalists must work together.

A story angle is more focused than the topic.

Angles drive decisions about verbal and visual formats.

Redundancy bores readers.

VERBAL | A series of six short stories combine with photographs to present quick-read presentations.

VISUAL | Photography is a powerful, storytelling tool.

CONTENT PLANNING | Verbal and visual content elements each present a different angle to the story.

PLANNING AHEAD | This form facilitates the planning of the spread’s verbal content.

PLANNING AHEAD | This form facilitates the planning of the spread’s visual content.

MODULE 5: CONTENT