MEDIA PLACEMENT IMPACT REPORTANDTWEETS

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St. John’s Media@StJohnsUMedia

SJU Media Relations handles external communications for St. John’s University: press releases, interview requests, and all official statements.

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LETTER FROM THE DIRECTOR

Dear St. John’s University Community,

From freshman Ramya Ramana speaking at Mayor Bill de Blasio’s inauguration to the Presidential Investiture ceremony of Conrado “Bobby” Gempesaw, Ph.D., the University made headlines locally, nationally, and internationally throughout 2014.

St. John’s image as a leading Catholic, Vincentian, Metropolitan, and Global University was seen by millions of people around the world and featured in newspapers such as the New York Times and the Wall Street Journal, as well as on many television and radio outlets.

Our esteemed faculty’s expert opinions were quoted in hundreds of media outlets on topics ranging from cybersecurity to family traditions, and the University was recognized on several college-ranking lists in categories such as innovative programs and campus security.

In this year’s Media Impact Report, you will find that the important work St. John’s students and faculty are doing in both the classroom and our community has touched more people than ever before.

These media placements are equivalent to millions of dollars in advertising. This was a banner year for St. John’s, and the Office of Media Relations is proud to share these snapshots with you as highlights from our past calendar year.

Sincerely,

Elizabeth ReillyDirector of Media Relations

GRAPHS

St. John’s Media@StJohnsUMedia

The following graphs serve as a visual representation of coverage of all St. John’s University news throughout 2014. The graphs included depict monthly coverage by focus, potential viewership and ad values; percentage of hits by medium, and total clips per month.

GRAPHS

HIGHLIGHTS

St. John’s Media@StJohnsUMedia

These articles highlight the coverage St. John’s received during 2014. They are a representation of the various types of coverage St. John’s has received, from TV to print, and from faculty experts to University events. The links let you view the stories as they actually ran.

Queens, NY

stjohns.edu/news

Investiture of Conrado “Bobby” Gempesaw, Ph.D., St. John’s 17th President; Asian News Journal; October 31Dr. Gempesaw’s investiture stands out as a commemorative milestone in the history of St. John’s University, and marks the ceremonial beginning of his tenure as president. The celebration of this formal change in leadership was attended by presidents and delegates from universities across the country, as well as church leaders, local elected officials, and members of the St. John’s community. Coverage of the event also appeared in the Queens Chronicle, Queens Courier, and TimesLedger, MindaNews, 4-traders, Street Insider. Story.

NBC Nightly News; Professor John Otero Talks Cybersecurity; April 14St. John’s John Otero, Ph.D., professor of computer science, mathematics, and science, was a featured expert on NBC Nightly News. Otero discussed the security concerns of filing taxes wirelessly. His comments also appeared on CNBC and WSAZ-TV in West Virginia. Story.

The New York Times: St. John’s University Freshman Reads Poem at NYC Mayor de Blasio’s Inauguration; January 1Freshman Ramya Ramana, New York’s 2014 Youth Poet Laureate, participated in the inauguration ceremony of NYC Mayor Bill de Blasio by reading one of her poems. The article calls the reading “the most show-stopping performance of the ceremony.” Ramya was also featured in articles in New York Daily News, the American Spectator, LaVanguardia.com, Robesoniam.com, The Daily Caller, and TimesLedger. Story.

WABC; St. Baldrick’s Event Raises $33,000 for Charity; March 20St. John’s University’s annual St. Baldrick’s event received coverage on WCBS, NY1, and WABC-TV, which featured SJU senior Jackie Herro, in a story covered by Sapna Parikh. The event raised more than $33,000 for the organization, and the story was picked up by the New York Daily News and Queens Ledger. Story.

NY1; DOJ Visits SJU to Commend Its Work in Promoting Sexual Assault Prevention Measures; April 24When the US Department of Justice embarked on a nationwide tour of universities working to prevent sexual assault, its officials applauded St. John’s for its efforts to bring awareness to the issues. Kathryn Hutchinson, Ph.D., vice president for student affairs, commented on the various workshops presented by the University. The DOJ’s stop at St. John’s was also noted by Bloomberg Businessweek and ABC News Radio. Story.

HIGHLIGHTS

St. Baldrick’s Event, March 2014

HIGHLIGHTS

Conrado “Bobby” Gempesaw, Ph.D., Featured as One of “People to Watch in Higher Education”; Crain’s New York Business; September 22University President Dr. Gempesaw was featured as one of the “People to Watch in Higher Education.” St. John’s and Dr. Gempesaw were cited for technological innovations and the new president’s goal to “ensure student success.” Story.

SJU Tops Safety List of Schools in Staten Island; NY1; December 7Andrew M. Cuomo, governor of New York, launched a website that tracks crime on college campuses around New York state. St. John’s University’s Staten Island campus has had no campus offenses since 2008. NY1’s coverage highlighted the camera system, emergency alert system, and public safety officials, and also praised the community feel of the campus. Story.

Joann Heaney-Hunter, Ph.D., Speaks on Importance of Family Traditions; Fox 5; December 22Joann Heaney-Hunter, Ph.D., associate professor of theology, was asked to be a part of a holiday piece for a feature on Fox 5 NY’s 6 p.m. newscast. Heaney-Hunter spoke on how traditions bring families together and connect us to the past. She also specified what the holidays are about: sharing with those less fortunate. Story.

HIGHLIGHTS

New York Post: SJU Announces Conrado “Bobby” Gempesaw, Ph.D., as 17th President; April 11The announcement of Dr. Gempesaw as the first lay president of the University also appears in Newsday, DNAinfo New York, the Wall Street Journal, University Herald, NPR, NIACU, Filipino Reporter, Cincinnati.com, The Tablet, Queens Chronicle, GMA News, TimesLedger, and The Chronicle of Higher Education. Story.

Professor Anthony Sabino Comments on Burger King-Tim Hortons Merger; Reuters; August 25 Anthony Sabino, professor of business law, commented on the decision to merge these two companies. Sabino spoke about the money that would be saved on taxes, and added: “They’re going to have natural synergies merging with a sister food company.” His remarks ran in Yahoo, Yahoo Finance, Yahoo Finance UK & Ireland, Newsmax, Newsmax Finance, Newsmax Global Talk, Newsmax Newsfront, MSN Money, and KSPR 33 in Missouri. Story.

Elizabeth Brondolo, Ph.D., Explains the Role of Stereotypes in Eyewitness Testimony; AP (via Huffinton Post); November 27Elizabeth Brondolo, Ph.D., a professor of psychology who specializes in the effects of race on mental and physical health, was a featured expert in an article regarding the Michael Brown case in Ferguson, MO. Brondolo discussed the reliability issues regarding eyewitness testimony and the effect stereotypes have on eyewitnesses’ interpretation of events. This story ran in The Review, Times Free Press, Huffington Post, and Yahoo News, in addition to Associated Press. Story.

Law Professor Margaret Turano Provides Expert Analysis on Trusts and Estates; Daily Mail UK; September 1Margaret Turano, George F. Keenan Professor of Law, provided her expertise for an inheritance case that received international attention. Turano’s comments also ran in Associated Press, The Washington Post, ABC, Guardian Liberty Voice, The Examiner, Desert News, Fox News, Daily Record, New York Daily News, Poughkeepsie Journal, Huffington Post, Yahoo News Australia, Detroit Free Press, and the Cornell Daily Sun. Story.

Presidential Investiture, October 2014