Advanced Keyword Strategies for Local Search

February 25th 2015

Meet The Panelists

Dev BasuPoweredbysearch.com

Casey MerazEthicalseoconsulting.com

Gyi TsakalakisGyitsakalakis.com

Hosts & Help

Myles AndersonBrightlocal.com

Colan NielsenImprezziomarketing.com

Linda BuquetLocalsearchforum.com

Objectives & Outcomes Keyword Planning Process Favorite Sources of Data & Tools Intent & Conversion of Keywords Influence of Hyper-Location on Keyword

Strategy

Agenda / Topics

Use ‘Question’ box to pose Q&As

Links & resources in Chat box

Webinar is being recorded

Slidedeck on slideshare.net

Round-up Email on Friday

Hashtag = #insidelocal

Polls running

House keeping…

1st Poll

Q. How important is keyword research

for local search?

VOTE NOW

Objectives & Outcomes

2nd Poll

Q. How many keywords do you target

per location?

VOTE NOW

Keyword Planning Process

Favorite Sources of Data & Tools

3rd Poll

Q. Which 2 factors are most important

when choosing keywords?

VOTE NOW

Intent & Conversion of Keywords

Influence of Hyper-Location on Keyword

Strategy

Thanks to our Panelists!

Dev BasuPoweredbysearch.com

Casey MerazEthicalseoconsulting.com

Gyi TsakalakisGyitsakalakis.com

Thanks to Linda & Colan!

Colan NielsenImprezziomarketing.com

Linda BuquetLocalsearchforum.com

Upcoming WebinarsDATE TIME TITLE PANELISTS

March 11th 2pm EST Alternative Citation Strategies Debated

Darren Shaw,Matthew Hunt,Damian Rollison

March 18th 2pm EST Effective Optimization for Multi-Location Businesses

Gib Olander,Andrew Beckman,Brian Anderson

April 22nd 2pm EST Social Strategies that Really Generate New Customers

Dana DiTomaso,Chris Marentis,Cami Bird

See More: Brightlocal.com/insidelocal

Alternative Citation Strategies Debated

Darren ShawWhitespark.ca

Matthew HuntPoweredbysearch.com

Damian RollisonUBL.org

March 11th 2pm EST / 11am PSTbit.ly/citation_strategies

Thanks for watching!