how to use google analytics (for beginners)

8/13/2019 How to Use Google Analytics (for beginners)

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How To Use

Google

Analyticssuperinquisitiveva.wordpress.com - How To Use Google Analytics 1


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Why Use

Google Analytics?

superinquisitiveva.wordpress.com - How To Use Google Analytics 2


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Basically, Google

Analytics helps you

track



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what people do whenthey visit your website



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and how much thesite contributes to

your bottom line



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PART 1

> Creating An Account



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Creating

An Account



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If you dont havea google analytics

account yet,



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you likelybelong to one

of three categories:



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1) You have no priorGoogle accounts

at all



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2) You havea Google account

(e.g. Gmail)

but not AdWords



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3) You have aGoogle account

thats already

associated



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The recommendedway is to create a

Google Analytics

account



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from within AdWords

to make linking bothaccounts easier



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If you dont have a

Google account yet,



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reate oneby referring

o this link:ww.wikihow.com/

Make-a-Google-Account

http://www.wikihow.com/Make-a-Google-Accounthttp://www.wikihow.com/Make-a-Google-Accounthttp://www.wikihow.com/Make-a-Google-Accounthttp://www.wikihow.com/Make-a-Google-Accounthttp://www.wikihow.com/Make-a-Google-Accounthttp://www.wikihow.com/Make-a-Google-Accounthttp://www.wikihow.com/Make-a-Google-Accounthttp://www.wikihow.com/Make-a-Google-Accounthttp://www.wikihow.com/Make-a-Google-Accounthttp://www.wikihow.com/Make-a-Google-Accounthttp://www.wikihow.com/Make-a-Google-Account


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you then have to

make your GoogleAdWords account



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Launch yourWeb browser



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Google Chrome,Mozilla Firefox, etc.



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Go to the address bar



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type: www.google.com/

adwords/

http://www.google.com/adwords/http://www.google.com/adwords/http://www.google.com/adwords/http://www.google.com/adwords/http://www.google.com/adwords/http://www.google.com/adwords/


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Hit Enterto

load the page



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Click Get started now



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Select the first option



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if you already

have or createda Google account


F thi t t i l


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For this tutorial, were

using our existingGoogle

account


E t


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Enter your

account information



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and click Sign in



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Set up your time

zoneand currency



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Billing and statistics

are set based onyour time zone



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Your chosencurrency

will be the one

you're billed in



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and will be used

in your performance

reports



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You can setyour time zone

and currency

only once



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so choose thesesettings carefully



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Click Continue



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Look for a

verification emailin the email

address



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you just used to

sign up forAdWords



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Click the

verification link inthe email



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to activateyouraccount



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Once youve loggedinto your Google

AdWords account,



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click on the Toolstab



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Click on the Google

Analyticslink



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Youll be asked to sign

up for a new account



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Click

Signup



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For this tutorial,

we would betracking a Website



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Scroll down

to theSetting up

your

accountsection


T pe in an acco nt


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Type in an account

name that meanssomething to you



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Then type in your

Website name


N t t i th


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Next, type in the

URL of your website.



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Select the Industry

Category,



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Country and Time Zone



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Scroll downwards


d li k


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and click

Get Tracking ID



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Read through the

Terms of Service



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Click I Accept


Y h t d


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You have now created

your account


d


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and can now see your

tracking code



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Installing Google

Analytics trackingcode on a site



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will actually perform

the tracking



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This isnt likeinstalling a software

product



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All you need to do is

copy and paste



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the tracking code onevery page of your

site



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Coming Soon:

Part 2 ofHow To Use

Google Analytics



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Try to turn everydisaster into an

opportunity.

- John Rockefeller

how to use google analytics (for beginners)

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