how to grow your business using facebook
TRANSCRIPT
Business usingFacebook
Business usingFacebook
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from an interview with Anissa Holmes
How to Grow Your
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First things first...Get systems
in place
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BRANDING
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What do you want to beknown for in your community?
BRANDING
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What do you want to beknown for in your community?What is your brand?
BRANDING
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What do you want to beknown for in your community?What is your brand?What do people say about youwhen you’re not around?
BRANDING
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Use Facebook toBring People toYour Business
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ORGANIC REACHWhat to post:
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something your targetaudience really cares about
ORGANIC REACHWhat to post:
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something your targetaudience really cares aboutsomething shareable
ORGANIC REACHWhat to post:
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something your targetaudience really cares aboutsomething shareablesomething that’s going togenerate engagement
ORGANIC REACHWhat to post:
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ORGANIC REACHHow to identify shareable content:
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understand the culture of youraudience
ORGANIC REACHHow to identify shareable content:
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understand the culture of youraudienceidentify people’s problemswithin your audience, and thenoffer solutions
ORGANIC REACHHow to identify shareable content:
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understand the culture of youraudienceidentify people’s problemswithin your audience, and thenoffer solutionspay attention to special eventswithin your community.
ORGANIC REACHHow to identify shareable content:
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Listen to youraudience!
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Listen to youraudience! What are people asking on your FB page?
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Listen to youraudience! What are people asking on your FB page?
What are they sending to you through FBMessenger?
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Listen to youraudience! What are people asking on your FB page?
What are they sending to you through FBMessenger? What are they emailing you about?
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Listen to youraudience! What are people asking on your FB page?
What are they sending to you through FBMessenger? What are they emailing you about?Additional tip: Keep an eye on what’s newand exciting to your audience. Be the firstone to post about it.
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Listen to youraudience! What are people asking on your FB page?
What are they sending to you through FBMessenger? What are they emailing you about?Additional tip: Keep an eye on what’s newand exciting to your audience. Be the firstone to post about it.
You have to STAND OUT!
Facebook Tools You can use:
Facebook Tools You can use:
FacebookAds
Facebook Tools You can use:
FacebookAds
Allows you to targetdifferent and specific
audiences onFacebook
Facebook Tools You can use:
FacebookPixel
Facebook Tools You can use:
FacebookPixel
Provides you with areport on who has visitedthe page, who has signed,who has clicked through,who has purchased, andhow much they’ve spent.
Facebook Tools You can use:
FacebookLive
Facebook Tools You can use:
FacebookLive
Allows you to broadcastto a large Facebook
audience using live videostreaming.
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