how to be social at an event

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HOW TO BE SOCIAL AT AN EVENT MPISCC WEEKEND EDUCATION SUMMIT 9/21/13

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Whether you are managing an event, or attending as an exhibitor or attendee, this presentation gives you great ideas on how to be social at an event!

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Page 1: How to be social at an event

HOW TO BE SOCIAL

AT AN EVENTMPISCC WEEKEND EDUCATION SUMMIT 9/21/13

Page 2: How to be social at an event

#2013WES @ELIZABETHGLAU

ELIZABETH GLAU, CMPWWW.BASICSOCIALMEDIATRAINING.COMWWW.LINKEDIN.COM/IN/ELIZABETHGLAU

Page 3: How to be social at an event

#2013WES @ELIZABETHGLAU

ALL ABOUT HASHTAGS

Page 4: How to be social at an event

#2013WES @ELIZABETHGLAU

PRE-EVENT PLANNINGCONTENT CREATIONSCHEDULING POSTSWORKING WITH PARTNERS

Page 5: How to be social at an event

#2013WES @ELIZABETHGLAU

CONTENT CREATIONMEETING PLANNERS

•STALK THE HASHTAG•ENCOURAGE / REWARD

SOCIAL •NOTIFICATIONS

Page 6: How to be social at an event

#2013WES @ELIZABETHGLAU

CONTENT CREATION (CONT.)EXHIBITORS / ATTENDEES

•SESSIONS YOU WILL ATTEND•WHO DO YOU WANT TO

MEET / SEE•STALK THE HASHTAG

•ADD VALUE•BLOG: “PRE-SHOW

ADVICE”

Page 7: How to be social at an event

#2013WES @ELIZABETHGLAU

SCHEDULING POSTS

HootSuite HubSpot

Page 8: How to be social at an event

#2013WES @ELIZABETHGLAU

WORKING WITH PARTNERS

Page 9: How to be social at an event

#2013WES @ELIZABETHGLAU

DURING THE EVENTNOTIFICATIONSREAL TIME SHARINGTWEET-UPS

Page 10: How to be social at an event

#2013WES @ELIZABETHGLAU

NOTIFICATIONS

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#2013WES @ELIZABETHGLAU

CAN I OUTSOURCE THIS?

DREAMFORCE 2012 VIA HTTP://WWW.BLUEWOLF.COM/BLOG

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#2013WES @ELIZABETHGLAU

REAL TIME SHARING

LIVE TWEETINGINSTAGRAM PICTURES

FACEBOOK POSTS

Photo courtesy of SocialPoint

Page 13: How to be social at an event

#2013WES @ELIZABETHGLAU

PROMOTE YOUR SOCIAL SELF

TWITTER NAMETAGTWITTER HANDLES ON NAME TAGS

“I TWEET” RIBBONS

Page 14: How to be social at an event

#2013WES @ELIZABETHGLAU

TWEET-UPSTHEN• MEET PEOPLE WHO YOU ONLY KNEW

ONLINE• INFORMAL• SPONTANEOUS

NOW• RECEPTION / MIXER• PLANNED• SPONSORED

Page 15: How to be social at an event

#2013WES @ELIZABETHGLAU

POST EVENTBLOGDATA CAPTUREFOLLOW UP

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#2013WES @ELIZABETHGLAU

BLOG

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#2013WES @ELIZABETHGLAU

DATA CAPTURE

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#2013WES @ELIZABETHGLAU

FOLLOW UPMEETING PLANNERS• RESPOND TO FEEDBACK• ENGAGE WITH INDIVIDUALS• MEASURE ROI

EXHIBITORS / ATTENDEES• CONNECT ONLINE• CONNECT OFFLINE• MEASURE ROI

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#2013WES @ELIZABETHGLAU

HOW TO BE SOCIAL IN OUR

INDUSTRYFACEBOOK GROUPS

TWITTER CHATSGOOGLE+ HANGOUTS

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#2013WES @ELIZABETHGLAU

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