google plus a practical guide
TRANSCRIPT
A practical Guide
Available on - http://tinyurl.com/gplusrtn2
Twitter: @MichelleCasti Michelle Google+ http://tinyurl.com/cmg2013
@MichelleCasti
If you already use Gmail you practically have a Google+ account
Otherwise go to plus.google.com and create your account.
Since few weeks now Google has implanted a single login for everything in Google
Google+ Getting Started
@MichelleCasti
First Step -Optimize Your Google+ Profile
Add a good headshot picture
Add relevant keywords to Introduction, Employment, Education or Places lived
Include hyper links Link your profile to Your website(s) - (Under “contributor to
@MichelleCasti
Why does it matter
Your Tag Line
Employment
Location
@MichelleCasti
Google+ - The feed
@MichelleCasti
Optimize Your Google+ Profile - Continued
Part of claiming authorship-A short video that can help
http://castillomediagroup.com/claiming-google-authorship/
@MichelleCasti
Circles let you group people and pages together based on how you think of them
Circling is a one way relationship like follow in Twitter.
Can be used for both listening and talking Other people cannot see your circles names You can circle up to 5000
Step#2 – Organize Your Circles
@MichelleCasti
Create a circle of people who post content that is relevant to your business.
You can choose to see the content of only one circle on the stream.
An excellent way to get updated about topics you are interested in . This is a bit like twitter bit there much more information you can read right in the stream.
Engage – Ask questions, comment on post or Like (+1) posts
Using circle for listening
@MichelleCasti
Circle can be used to indicate what piece of content is shared with who. It is used with◦ Posts◦ Events◦ YouTube sharing◦ Hangouts
Using Circles for Boardcasting
@MichelleCasti
The Google+ settings can be found under your Google account settings (https://www.google.com/settings/plus)
You can control◦ Who can interact with you and your posts◦ Choose which profile tabs are shown to visitors◦ Chose when to get notified by email or phone when certain events occur
Your Google+ Settings
@MichelleCasti
Posting
Add photosAdd video
Add event
Add a link
@MichelleCasti
Tag people or page using + or @ You can edit after you post +1 = “Like” To bold text— put *asterisks* around the
word or phrase To underline text— put _underscores_
around the word or phrase • To strikethrough text— put— dashes—
around the word or phrase
Posting
@MichelleCasti
Setting post visibility
@MichelleCasti
When you are posting content to specific circle you can tick a checkbox that will send an email to everyone in this circle and push a notification to their phones if they have this feature turned on.
Send an Email to Your Circles
@MichelleCasti
You can post a Google form (from within Google Drive) onto Google+ and allow other to fill it without needing to log in.
Important – If you are using Google Make sure to uncheck the “Require <organization name> login to view the form
Posting Google Forms
@MichelleCasti
Posting Google Forms
@MichelleCasti
Click the down arrow in the upper right corner of the post.
Click ‘Embed Post’ Copy the text in the embed
post box
Embedding Posts in your website
@MichelleCasti
Paste the text into the code editor of the page you want to embed the post.
In a WordPress website:
Embedding Posts in your website - continued
@MichelleCasti
Google+ Pages provide businesses, products, brands, and organizations with a public identity and presence on Google+.
Pages can for the following categories:◦ Product or Brand◦ Company, Institution or Organization◦ Local Business or Place◦ Arts, Entertainment or Sports◦ Other
Google+ Pages
@MichelleCasti
Google+ Pages interact in the Google+ world similar to the way that regular Google+ profile owners do - they can ◦ Add people to circles (This is relatively new,
might not last)◦ Share things in Google+◦ +1 comments and photos◦ Connect to its own YouTube channel◦ Create and join Hangouts
Google+ Pages - Continued
@MichelleCasti
Creating and Managing Pages
@MichelleCasti
Personal profile must be for people and Google is very strict about it
You can create several pages as you want A page can be managed by several
managers
Pages vs. Personal Profile
@MichelleCasti
Google+ Local business page
@MichelleCasti
Local search results
@MichelleCasti
Google Maps
@MichelleCasti
Reviews can be added only by a logged in Google+ account
All local businesses will eventually be on Google+
Google+ Local
@MichelleCasti
There are two types of Google Hangouts:
◦ Hangouts which are are more of an engagement tool with friends, very much like Google chat and Skype.
◦ ◦ Hangouts on Air – Where you and up to 9
guests can hangout and discuss or present any topic and broadcast that conversation to the rest of the world.
Goolge+ Hangouts
@MichelleCasti
Broadcast your content live across the internet
Schedule broadcasts and go live in HD on Google+, YouTube, and your website.
It will be recorded and automatically saved on your YouTube channel.
Hangout On air
@MichelleCasti
@MichelleCasti
Join the Google+ Insider community:http://tinyurl.com/gplusinsider
Follow me in Google+ http://tinyurl.com/gplusinsider
Want to Learn More
@MichelleCasti
Thank YouConnect With Me:Phone: 778 998 5739
Email: [email protected]
Twitter: @MichelleCasti
Website:CastilloMediaGroup.com
Google+ https://plus.google.com/u/0/111100663202998797894/posts