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GLOBAL INNOVATION TRENDS FOR THE FASHION AND RETAIL INDUSTRY FASHION TECHNOLOGY ACCELERATOR

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Page 1: GLOBAL INNOVATION TRENDS FOR THE FASHION AND RETAIL INDUSTRYforges.forumpa.it/assets/Speeches/22470/tl_06_cannone.pdf · 2017-11-02 · OUR VALUES TECHNOLOGY LEADER.FTA is the international

GLOBAL INNOVATION TRENDS FOR THE FASHION AND RETAIL INDUSTRY

FASHION TECHNOLOGY ACCELERATOR

Page 2: GLOBAL INNOVATION TRENDS FOR THE FASHION AND RETAIL INDUSTRYforges.forumpa.it/assets/Speeches/22470/tl_06_cannone.pdf · 2017-11-02 · OUR VALUES TECHNOLOGY LEADER.FTA is the international

Digital Technology has already pervaded several industries, transforming their business and changing our daily habits.

Fashion is one of the late comers, but is currently facing a digital and technology revolution

DIGITAL TRANSFORMATION

Telecoms Music

Tourism Social

Payments Publishing

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Page 3: GLOBAL INNOVATION TRENDS FOR THE FASHION AND RETAIL INDUSTRYforges.forumpa.it/assets/Speeches/22470/tl_06_cannone.pdf · 2017-11-02 · OUR VALUES TECHNOLOGY LEADER.FTA is the international

ABOUT FTA

FTA was originally founded in Silicon Valley in 2012, a key location for technological development and entrepreneurial efforts. FTA is part of an international network, with an office in Seoul, situated in the heart of emerging markets, and our Milan office being situated in the heart of fashion. Today FTA Milan has a portfolio of 22 companies.

PaloAlto

Milano

Seoul

FTA Milan opens calls for applications from new startups biannually. On average we receive 300 direct applications from startups a year, of which only 36% is from Italy, 12% from the UK, 10% from the US, 25% from the rest of the European Union, and 18% from other parts of the world.

Currently FTA Milan has 14 startups in its portfolio.

FTA Milan is the worldwide leading Business Accelerator for companies at the intersection between Fashion and Technology. We select start-ups market ready and accelerate their growth providing strategic consultancy in exchange of an equity interest.

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OUR VALUES

TECHNOLOGY LEADER. FTA is the international hub for technology and digital innovation in the fashion, luxury, retail industry recognized worldwide as industry leader. We believe social behaviors evolve and shape every industry, technology is a key mean to adapt and meet customers’ evolution.

INDEPENDENT. We are an independent organization funded by private investors. We have connections with many fashion and luxury brands and groups, but we are not sponsored by any of them.

STARTUP LOVERS. Our team has an extensive experience with the startups world. We know were to find them, which language to use it and how to deal with them. We are passionate about making a small organization scale.

FASHION ORIENTED. We are the only hub for startups dedicated to fashion and luxury industries. We have built around us a wide and international network of experts operating in key positions in fashion and luxury companies. Moreover we have built strong relationships with international groups.

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Past companies

Silicon ValleyMilan

Seoul

GLOBAL FTA PORTFOLIO

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Internet of thingse-Commerce

Data - Artificial Intelligence

TECHNOLOGY ENABLING FACTORS

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Page 7: GLOBAL INNOVATION TRENDS FOR THE FASHION AND RETAIL INDUSTRYforges.forumpa.it/assets/Speeches/22470/tl_06_cannone.pdf · 2017-11-02 · OUR VALUES TECHNOLOGY LEADER.FTA is the international

SOCIO-BEHAVIORAL FACTORS

Mobility Ego-self

Those technology evolutions and behavioral changes have given rise to several new trends pervading the fashion industry

Social impact

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IoT - CONNECTED RETAIL

PROXIMITY MARKETING REAL TIME ANALYTICS

The retail is trying to reinvent itself in order to attract customers and to be

integrated with online channels

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Getting data from consumers

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IoT - CONNECTED RETAIL

VIRTUAL MANNEQUINS AUGMENTED REALITY VS

VIRTUAL REALITY

The retail is trying to reinvent itself in order to attract customers and to be

integrated with online channels

OMNICHANNEL

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SMART FITTING ROOM

Page 10: GLOBAL INNOVATION TRENDS FOR THE FASHION AND RETAIL INDUSTRYforges.forumpa.it/assets/Speeches/22470/tl_06_cannone.pdf · 2017-11-02 · OUR VALUES TECHNOLOGY LEADER.FTA is the international

IoT - SMART TEXTILES

Wearable technologies are slowly but consistently penetrating the market. The

new frontier is smartness embedded into textile

INTERACTIVE TEXTILES

SMART DISPLAYS

LOCALIZED WARMING FUNCTIONS

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ADAPTIVE TEXTILES

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CUSTOMER CENTRIC APPROACH

INFLUENCER CUSTOMIZATION

FRIENDS RECOMMENDATION

The customer is increasingly interested in taking part to the entire fashion chain

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PERSONAL RECOMMENDATION

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A large quantity of data are available, those can enhance customers’ experience as well as corporates performances

PLAYING WITH DATA

SCALING PERSONAL SERVICE ALIGNING SUPPLY AND DEMAND

KNOWING THE CONSUMER BEHAVIOR REDUCING LEAD TIME

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PLAYING WITH DATA

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A large quantity of data are available, those can enhance customers’ experience as well as corporates performances

PLAYING WITH DATA

SCALING PERSONAL SERVICE ALIGNING SUPPLY AND DEMAND

KNOWING THE CONSUMER BEHAVIOR REDUCING LEAD TIME

A large quantity of data are available, those can enhance customers’

experience as well as corporates performances

SCALING PERSONAL SERVICE

KNOWING CONSUMER BEHAVIOR

ALIGNING SUPPLY AND DEMAND

REDUCING LEAD TIME IMPROVE RETURNS ECONOMICS

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A large quantity of data are available, those can enhance customers’ experience as well as corporates performances

PLAYING WITH DATA

SCALING PERSONAL SERVICE ALIGNING SUPPLY AND DEMAND

KNOWING THE CONSUMER BEHAVIOR REDUCING LEAD TIME

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A large quantity of data are available, those can enhance customers’ experience as well as corporates performances

PLAYING WITH DATA

SCALING PERSONAL SERVICE ALIGNING SUPPLY AND DEMAND

KNOWING THE CONSUMER BEHAVIOR REDUCING LEAD TIME

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A large quantity of data are available, those can enhance customers’ experience as well as corporates performances

PLAYING WITH DATA

SCALING PERSONAL SERVICE ALIGNING SUPPLY AND DEMAND

KNOWING THE CONSUMER BEHAVIOR REDUCING LEAD TIME

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SUSTAINABILITY

The customer is increasingly interested in reducing is negative impact on the planet

RE-USE

RECYCLE

BIO BASED SHARING

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TRACEABILITY

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THE FASHION TECH OPPORTUNITY

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6 European fashion online-based companies are valued > $1 billion.

The number of such companies will grow to 16 in the next 3-5

years.*

The Fashion-Tech industry received > $8.6 billion investments

in the last 4 years.*

The field of combined Fashion & Technology is poised to be a great economic opportunity of the 21st century.

Fashion Brands are still far from comprehend and face the Digital

Transformation.

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HOW CORPORATES ARE INVESTING IN INNOVATION?Fashion, retail and luxury has seen several initiatives during 2016 demonstrating a mature interest from the

industry towards technological and digital innovation.

Rebecca Minkoff VC fundAll the initiatives have been launched in partnership with existing organizations

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FASHION TECHNOLOGY ACCELERATOR

www.ftaccelerator.it

CONTACT US VISIT US Giusy Cannone Managing Director [email protected] +39 0236573130

Superstudio 13 Via Forcella 13 20144 Milano Italy