BUSINESS OPPORTUNITYBUSINESS OPPORTUNITY

Business from Zero to Established business

• Service standards of established business with all experience dealing with clients have customized services with higher customer satisfaction which result in benefits word to mouth & advantage of reference business

• A Well established branch can certainly attract 100% more business

FranchiseFranchise A franchise is a business arrangement where the

owner (the franchiser) of a business concept grants others (the franchisees) the licensed right to own and operate a business based on the franchiser's business concept, using its trademark.

The franchiser helps the franchisee start his or her business, providing training, assistance with site selection, site development and ordering inventory, advertising and marketing support.

Franchise Vs. Starting A New BusinessFranchise Vs. Starting A New BusinessPeople generally like the idea of building their own business up from the ground and earning recognition on their own. However, they do not realize that you can earn just as much recognition when owing a franchise as well.

The ten points illustrated here will clearly define why opening a franchise should ultimately be your first choice:

A Higher Success Rate And Lower A Higher Success Rate And Lower RiskRisk

It is a well known fact that franchise businesses have a higher success rate and lower risk than their new counterparts.

New Business- Less applicationsSuccess rate- LowProven Results- Low

Established Business – More applicationsSuccess rate – HighProven Track Record- High

More RevenueMore Revenue• New Business- 20 students

Failure Rate = High Refrences = Negative

Revenue = Low

• Established Business – 100 StudentsFailure Rate = LowReferences = Positive

Revenue = High

Less ExpenditureLess Expenditure on Advertisementon Advertisement• New Business-

Advertisement budget/– INR 1 LacCost in paper – INR 250 per cmsSize- 10X8Total Cost per adv–10X8X250= Rs. 20,000/-Total Advertisement in a month- 1,00,000/20,000=5

• Established Business-Franchiser contribute to the central marketing .

All franchisee share Advt. cost hence high Advt. at reduced cost.

Command Higher Tuition FeeCommand Higher Tuition Fee

• New Business- People do not pay a premium.Tuition fee low by 50%

• Established Business – People pay more for proven track record and established Brand name.

High Quality study MaterialHigh Quality study Material

• New Business• Can not afford the cost of R&D• Can not afford development cost• Can not hire people for R&D• Established Business- • Have means and resources for

R&D and development and production of resources.

Hard to get New Tie- upsHard to get New Tie- ups

• For New establishment, it is very hard to get tie-ups & accreditations with reputed bodies in India and abroad.

• Established business will have all the tie ups already so franchise need not to get the tie-ups.

Cost on Different DepartmentsCost on Different Departments• New establishment New Business is generally under staffed

with more focus on the core and peripheral services suffer.

Lack of R&D Lack of supervision and quality control

• Established Business - Already have all Departments

Thus Franchise can save:

Salary cost of more than 10 staff,

that they do not need to employ.

R & DR & D ResourcesResources• New Business-

Put ResourcesDevelop new productNew Venture will suffer from RiskHigh Reward, High Risk

• Established Business-Low Risk, High RewardHigh ExperienceForesight in outcomesMeasure in advance to prevent

Risk

Less IT CostLess IT Cost• New Business will have

cost on IT Structure Website Which costs appox. 1 lac/yr.

• Established Business-Already have website

Thus Franchise does not require to spend on these as

they will be listed on website.

LegalLegal IssuesIssues

• New Business-

Can’t afford to have bigger legal back-end & framework Memberships of various bodies

• Established Business-Already have all of above mentioned facilities

BenefitsBenefits of Franchise at Glanceof Franchise at Glance

New Business Established Brand

• High Entry Barriers Already established easy new product entry

• High Risk from Competition Low Risk• High Financial inputs Low Financial inputs• Larger time span to Expertise

master the business• Low Success rate High success rate• Learning by mistakes Have learnt maximum• Low brand value High Brand Value• Small customer base(5 customers) Big Customer Base(10

customers)• High advertising Low Advertising cost

Why LinguaSoft Franchise??Why LinguaSoft Franchise??

LinguaSoft ProfileLinguaSoft Profile• The Purpose of LinguaSoft EduTech Private

Limited is to provide result oriented language skills development.

• LinguaSoft EduTech uses various scientific methods and techniques to boost the enjoyment of learning a language.

• LinguaSoft EduTech has developed LinguaSoft Software which covers all aspects of English language from listening, speaking, reading, writing, to grammar. This software improves accent and speech in interactive way.

LinguaSoft SoftwareLinguaSoft SoftwareLinguaSoft Software helps in improving speaking,

listening, pronunciation, writing and grammar. LinguaSoft Software is natural way of learning English.

• Learn Accent • Improve Speech • Quick Results• Extensive Content• Interactive Learning

Research and Development Research and Development • LinguaSoft EduTech has R&D department

which not only develops the content but keep on updating material as per market demand.

• R&D Department has developed in house study material for all courses.

Internet Marketing Internet Marketing

• LinguaSoft EduTech has IT professional team in which includes web developers, web designers and content writers.

• IT team works regularly on website, blogs, Social Media and other internet marketing and promotional activities.

Brand Building Brand Building • Towards brand building, we have done following steps:

• Brand ambassador onboard• PR agency onboard• Corporate video and Advertisements for TV

and Cinema.• Prepared Promotional activity material.

Operational SystemOperational System• Regular ‘Train the Trainer Programs’ • Teaching manual• Counseling manual• Centre management manual• Marketing manual

Can something be better Can something be better than this????than this????

• It is the time for you to make the right investment and reap the benefits.

• Submit your expression of interest atmarketing@lingusoftedu.com or

contact Mr. Chandan at 7087001150

THANK YOU