final presentations sxm094120 attempt_2014-05-08-05-11-27_sarah martinez_semester redesign
TRANSCRIPT
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HAWK NELSONSarah MartinezATEC 6332.501
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Poor Design Principles
Confirmation Entry point Expectation
effect
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Poor Design Principles
Alignment – news page Chunking – about page text wall Closure – color change on long
pages Five hat racks – store sections Good Continuation – store page Hierarchy – about page Legibility – about page, news
page Mental Models – clicking on logo
doesn’t lead to home page Proximity – main page
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Good Design Principles
Color – blue: logo, section Highlighting – selected section
is highlighted Iconic Representation – social
media icons Top-Down Lighting Bias –
banner Visibility – different sections on
main page and on news page Wayfinding – navigation bar on
top
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