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June 25-26, 2015 • Convene, Midtown East • New York

GRO PRO 20/20 The Only Tactical Event Crafted Exclusively for Sales & Marketing Leadership in Response to Evolving

Market Conditions, Growth Trends and Disruptive Challenges in a Rapidly Changing Envrionment

From the creators of FirmThink and Gro Pro, Catapult Growth Partners and Momentum are pleased to offer you:

Conveniently packaged into one and a half days, Gro Pro 20/20 immerses you into an exploration of how to not only survive, but thrive in today’s rapidly changing legal and business services environment as you hear from:

Melissa CroteauCMONixon Peabody

Jeff AntayaPartner, CMOPlante Moran

Ezra CrawfordDirector of MarketingBuckleySandler

Laura BreslawChief Client Development OfficerProskauer Rose LLP

Vincent J. Cordo Jr. Global Director Client ValueReedSmithLLP

Gabie BokoEVP MarketingSage

Jeanne HammerstromCMOBenesch

Jennifer MantonChief Marketing and Business Development OfficerKramer Levin Naftalis & Frankel LLP

Sarah KulkaCMOL.E.K. Consulting

www.gropro2020.com

Offering you the best of today’s thinking in law firm and professional services strategy, Gro Pro 20/20 offers distinct presentation formats that address the myriad of trends and challenges currently disrupting, guiding and fueling these established industries including – • Measuring Client Engagement and Digital Marketing Communications for a New Generation of Professional Services Leaders• High Speed, High Impact: The Tip of the Sword – Pioneering Insights for Maintaining Your Competitive Edge and Responding to Current Disruption Realities • 5 Questions: Differentiation and Market Positioning Strategies for Driving Unique Firm Value and Heightened Brand Recognition• A Roadmap for Successfully Building and Maintaining Star Power: How to Retain and Develop the Next Generation of Marketing, Sales & BD Talent within Your Organization• From Vision to Action: Winning Strategies in Digital Marketing and Social Media for Driving Conversation, Content and Brand Engagement

Don’t Miss the Opening Spotlight Presentation - The Secret Sauce: Key Behaviors & Activities That Drive World-Class Business Development & Sales Performance

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Mani DasguptaCMO North AmericaCapgemini

Laurie HerlihyCMOEKS&H

John HurleyChief Business Development OfficerDLA Piper

Byron MatthewsPresident and General ManagerMHI Global

Mark Messing CMODuane Morris

Brian MiskeChief Marketing OfficerKPMG LLP

Cathy OlofsonChief Marketing OfficerInnosight

Shannon Prown Executive Director, Strategic Marketing Initiatives Navigant

Douglas ReeseUS Sales Network Leader, Managing DirectorPwC

John SimpsonCEOOne North Interactive

Matthew ThompsonDirector, Client Advisor Program LexisNexis

Thomai SerdariProfessor of Marketing NYU Stern School of Business

Joe GalvinChief Research Officer and Executive Vice PresidentMHI Research Institute, a division of MHI Global

ABOUT MOMENTUM

www.gropro2020.com

HOW WE DIFFERMomentum is an international company that is on a mission to make attending conferences truly valuable again. By providing every delegate with the highest quality speakers, content and format, full access to the attendee list via Momentum Connect, complimentary workshop and webinar attendance, and a host of innovative amenities all at an attractive price point, we are re-setting the conference experience.With complimentary Wi-Fi, reinvigorated content formats and multiple networking breaks to ensure maximum facetime, Momentum events are a centralized hub for fueling learning, partnering and idea exchange. With access to Momentum Hosts who ensure the smooth running of the event and answer any questions you have, a “match and meet” service, a money-back guarantee and a programming format that blends the dissemination of critical information with the need for intimate discussion, Momentum Events are unlike any other event you have ever experienced.

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ALL-INCLUSIVE PRICING

We charge one price for access to all aspects of the event—general session, social events, webinars and more.

NETWORKING

All attendees are provided with access to their fellow registered delegates in advance of the conference. Start developing relationships on your schedule.

MOMENTUM CONNECT

Access your fellow attendees in advance via our powered online community designed to enhance the networking experience associated with attending the event.

MOMENTUM HOSTS

Our pleasant and professional hand-picked team of greeters and problem solvers have been specially trained to facilitate the best possible conference experience.

POST EVENT ACTIVATION WEBINARS

We offer up to three free post-event webinars to help maintain your connection with fellow attendees and continue your learning months after the conference concludes.

MATCH AND MEET

Services to help facilitate your introduction to the right people at the event to make your conference time even more productive.

A GUARANTEE

We offer a money-back guarantee. If youattend this event and are dissatisfied simplytell us after the first day and we will refundyour money in full. This eliminates any riskfor you and helps our team focus on alwaysproviding an exceptional event experience. Terms and conditions apply. Please visit www.momentumevents.com/attendee-information

The Only Tactical Event of Its Kind Crafted Exclusively for Professional Services Leadership

Disruption in Professional Services is Here...Ensure Your Organization is Best Equipped to Meet the Challenges

of an Evolving Client Base at GroPro 20/20

Across multiple market sectors, but most notably within legal, accounting and management consulting firms, professional services client expectations are rapidly changing – And the race is on to meet the evolving needs of clients of all sizes while still remaining competitive. Fueled by increased competition among established firms, new market entrants and the undeniable spark ignited by a few industry disruptors, professional service firms now face heightened client expectations not only in value, service and pricing but also by way of innovation, marketing prowess and technology.

Bringing together executive leadership from law firms, financial institutions, accounting, management consulting, and other professional services firms to discuss the myriad of trends and challenges disrupting these established industries, Gro Pro 20/20 will offer you the rare opportunity to meet with the leading minds shaping the future of the professional services industry.

Featuring a mix of panel sessions, case-studies, thought leader and roundtable discussions, and mock hypotheticals led by senior sales, marketing and business development executives at leading professional services firms including Benesch, Buckle-ySandler, Cadwalader, Capgemini, Cegedim, Duane Morris, EKS&H, Fentress Architects, KPMG, Kramer Levin Naftalis & Frankel, L.E.K. Consulting, LexisNexis, MHI Research Institute, a division of MHI Global, Navigant, Nixon Peabody, One North Interactive, Plante Moran, PwC, ReedSmith, and Sage, attendees of this uniquely structured, advanced-level strategy event will benefit from a collaborative atmosphere that highlights an exchange of ideas between and amongst peers while providing tactical insights and proven ideas that can be actioned immediately upon your return to the office.

Interactive Peer-to-Peer Brainstorming SessionFacing a challenge? Seeking a creative solution for engaging with a specific market demographic? Benefit from this opportunity to gain direct input from the best minds in your industry as you take part in “open mic” discussion and receive recommendations from your peers on how to best respond to key issues and challenges your organization is facing during this free-form Open Mic portion of the event at the conclusion of Day Two.

Take advantage of this rare opportunity to hear from those on the leading edge of disruption, innovation, marketing and sales strategy within the professional services field and beyond as you are provided with a wealth of knowledge that will surely re-shape your approach to client service and marketing in the days, weeks and months following this event.

To register, visit the website at www.gropro2020.com

www.gropro2020.com

Each focused on addressing a discrete topic, gain firsthand insights from industry leaders on key issues during the following speed session “GroTalks”:

• Using Segmentation, Personalization and Analytics to Deepen Client Relationships

• Customer Centric Approaches for Professional Services Firms - Successful New Business Development and Marketing Initiatives for Driving Client Engagement and Value

• Harnessing the “Voice of the Client”- Connecting Client Feedback to Firm-Wide Actionable Insights That Create Focused Accountability at All Levels

GRO PRO 20/20

Sandra GalvinHead US Marketing and CommunicationsEgon Zehnder


Toni Minick Sr. Product Manager for InterAction LexisNexis

Damon JonesExecutive Vice President, Enterprise AccountsMHI Global

Laura BreslawChief Client Development OfficerProskauer Rose LLP

Agatha KesslerChairperson & CEOFentress Architects

Benjamin Greenzweig Co-CEO Momentum

Jeff AntayaPartner, CMOPlante Moran

Dawn M. MuellerConsulting Marketing LeaderDeloitte

Doug JohnsonFounder & Managing DirectorCatapult Growth Partners


Cathy OlofsonChief Marketing OfficerInnosight

CHAIRMEN EMERITUS:

To register visit us online at www.gropro2020.com

WHO YOU WILL MEET AT GRO PRO 20/20

• Marketing • Business Development• Sales • Strategy

• Talent Management • Recruitment• Client Engagement • Customer Experience

• Big Data & Analytics • Social Media • Digital• Market Innovation

Attendance at Gro Pro 20/20 is reserved for professional services executives responsible for crafting, deploying, communicating and managing elements of their firm’s annual growth strategy. Gro Pro 20/20 has been designed to attract a “Who’s Who” of senior sales, marketing, business development and strategy professionals across various national and international professional services industries that includes chief officers and senior business executives with responsibility for:

www.theacesummit.comwww.gropro2020.com

GRO PRO 20/20 LEADERSHIP ADVISORY BOARDComprised of a select group of seasoned marketing, sales and business development practitioners representing diverse professional services firms across industry sectors, the Gro Pro 20/20 Leadership Advisors guidance on the overall direction of the event, including the identification of relevant speakers, emerging hot topics and trends specific to the growing professional services business.

ABOUT THE VENUE

THE CONVENE MIDTOWN EAST 730 3RD AVE, NEW YORK, NY 10017 888.730.7307 Innovative corporate conference centers with an unparalleled commitment to space, service, culinary, and technology. Preferred by the Fortune 500.

RECOMMENDED HOTEL ACCOMMODATIONS

NEW YORK MARRIOTT EAST SIDE, 525 LEXINGTON AVE. AT 49TH STNEW YORK, NY 10017 • 212.755.4000Indulge in elegance, great service, and an incredible location in the heart of Midtown Manhattan at the New York Marriott East Side. Our Manhattan, NY hotel features the new M Club Lounge, perfect for business travelers, with complimentary wifi, dedicated concierge staff, and more. With a prime Manhattan location near Grand Central Station and Rockefeller Center, our hotel puts the very best of NYC easily within your reach.

CONTINUING LEGAL EDUCATION (CLE)

Qualifying Momentum events ordinarily receive Continuing Legal Education (CLE) credit in many states including CA, CO, FL, GA, IL, KS, MS, MO, NY, NJ, OH, OK, PA, TX and WV. Many of these states do not approve a program for credit before the program occurs. This course is expected to qualify for at least 6.25 CLE credit hours in 60-minute-hour states and 7.5 credit hours in 50-minute-hour states. Momentum works closely with each state to ensure that the accreditation process is smooth and that each attendee who applies for credit receives his/her certification promptly after attending an event. To this point, it is our goal to process all accreditation certificates within 8 weeks of attending a Momentum event. CLE financial aid assistance is also available for attorneys who wish to attend CLE courses but who find it difficult to attend due to cost considerations. To learn more about assistance, request a scholarship or to contact us with any additional accreditation related questions, please email our CLE Coordinator at [email protected].

ABOUT CPE ACCREDITATION

Momentum is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.learningmarket.org.

When does 1+ 1 = 1? In 2014, Gro Pro and FirmThink attracted a combined 100+ senior level executives from the professional services sectors representing some of the largest and best known law firms, accountancies, consultancies and advisories. Both events received tremendous audience feedback as the overwhelming need for thought-provoking, real-world and valuable content combined with a diverse speaker faculty and interactive event format was met.

Now merged as Gro Pro 20/20, the first “mash-up” event of its kind for professional services executives, this uniquely-styled event has been designed to incorporate creative, relevant thinking with practical solutions for addressing the complex issues faced by marketing, strategy, operations and business development professionals within the professional services industry today.

Not your typical professional services marketing and sales event, at Gro Pro 20/20 you will be encouraged to roll up your sleeves as you benefit from a mindshare of lessons learned, strategies that worked, as well as those that didn’t. Following the Chatham House Rule, to preserve open and honest conversation, no topic is off the table.

Attendee demographic: 2014 Gro Pro & Firm Think events:

GRO PRO 20/20www.gropro2020.com


CMO29%

Director23%

Executive23%

Partner13%

VP: 5%

CSO: 4% COO: 2%

CRO: 1%

Gro Pro 20/20 speakers who hold Chief Marketing, BD, Sales or Chief Executive Officer Titles

85%+

12:00pm Registration & Networking Luncheon

MAIN CONFERENCE AGENDA

www.gropro2020.com

Day One - Thursday, June 25, 2015


1:15pm OPENING COMMENTARY FROM THE CHAIRMEN EMERITUS ON THE FUTURE OF LAW FIRM AND PROFESSIONAL SERVICES MARKETING AND BUSINESS DEVELOPMENT STRATEGY

1:35pm OPENING SPOTLIGHT PRESENTATION - THE SECRET SAUCE: KEY BEHAVIORS & ACTIVITIES THAT DRIVE WORLD-CLASS BUSINESS DEVELOPMENT & SALES PERFORMANCE

1:55pm INDUSTRY RESPONSE PANEL: DEBUNKING THE SECRET SAUCE - ASSESSING THE UNDERLYING METRICS AND BEHAVIORS THAT DRIVE IMPROVED BD & SALES PERFORMANCE WITHIN THE PROFESSIONAL SERVICES SECTOR

Benjamin GreenzweigCo-CEO, MomentumChairman Emeritus, Gro Pro Advisory Board

Joe GalvinChief Research Officer and Executive Vice PresidentMHI Global Research Institute, a division of MHI Global

Doug JohnsonFounder & Managing Director, Catapult Growth PartnersChairman Emeritus, Gro Pro Advisory Board

2:35pm INDUSTRY LEADERS IN DIALOGUE: MEASURING CLIENT ENGAGEMENT AND DIGITAL MARKETING COMMUNICATIONS FOR A NEW GENERATION OF PROFESSIONAL SERVICES LEADERS

The business marketing landscape is ever changing to keep pace with consumer needs and preferences. Yet, as clients demand more and more by way of engagement and communication, often more progressive than what firm marketing and sales departments are finding themselves one step behind the client’s needs and expectations. Furthermore, as digital engagement maintains its priority as the preferred method of communication for today’s client, it is crucial to understand what level of activity and interaction is required to maintain but increase revenue year after year.

During this interactive session learn how diverse firms within the professional services sector took the initiative to explore and measure client engagement as you are provided with insight into how to better foster client relationships and mine for increased opportunities for client engagement through innovative digital marketing capabilities.

• Discuss and benchmark methodologies for measuring your client engagement and the effectiveness of digital marketing programs

• Understand customer participation across a range of platforms

• Uncover indicators for determining if client loyalty and future revenue may be at risk

A highlight of the Gro Pro event, Gro Pro 20/20 is pleased to offer you an inside examination of the findings from the 2015 MHI Sales Best Practices Study. Providing invaluable insight into the core behaviors and activities that are driving profes-sional services firms to success, benefit from a top line overview of the “secret sauce” that differentiates those firms who embody world-class BD and sales performance.

Building off of the findings shared during the prior session, during this roundtable discussion hear from a panel comprised of your peers within the professional services sector as they engage in a discussion that will assess how BD and sales management practices are impacted by such variables as management execution, people, organization and operations. Learn how your peers think about, evaluate, create and manage opportunities and relationships with an eye towards driv-ing stellar performance to create their own “secret sauce.”Time will be reserved for commentary and input from the audience at the conclusion of the discussion.


Matthew Thompson Director, Client Advisor Program LexisNexis

Moderator:Byron MatthewsPresident and General ManagerMHI Global

Douglas ReeseUS Sales Network Leader, Managing DirectorPwC

Investigate various approaches undertaken by diverse firms that have taken bold steps to innovate and link their marketing and business strategies to a meaningful brand positionas you observe their responses to 5 key questions. Areas to be discussed during this session will include:• Specialization trends for maximizing your organization’s niche potential• Utilizing competitive intelligence— • Gain understanding of key forces that impact how current and potential clients perceive your firm brand • Identify opportunities to differentiate your firm in the market and demonstrate your unique market position• Incorporating robust digital marketing channels to help elevate branding and position to target customers • Using content to increase brand awareness and showcase thought leadership to further brand recognition

MAIN CONFERENCE AGENDA (continued)MAIN CONFERENCE AGENDA (continued)

www.gropro2020.com

To register visit us online at gropro2020.com


Thomai SerdariProfessor of MarketingNYU Stern School of Business

Ezra CrawfordDirector of MarketingBuckleySandler

3:50pm HIGH SPEED, HIGH IMPACT- THE TIP OF THE SWORD – PIONEERING INSIGHTS FOR MAINTAINING YOUR COMPETITIVE EDGE AND RESPONDING TO CURRENT DISRUPTION REALITIES WITHIN THE PROFESSIONAL SERVICES INDUSTRY

4:30pm BECOMING THE FIRM OF CHOICE - DIFFERENTIATION AND MARKET POSITIONING STRATEGIES FOR DRIVING UNIQUE FIRM VALUE AND HEIGHTENED BRAND RECOGNITION

It’s no secret that professional services firms are competing with new market entrants who are distinguishing themselves by utilizing innovative service structures, non-traditional pricing models and digital technologies. During this session, learn not only what the sources of disruption are specifically within the law firm and professional services industry, but also how key innovators within competitive markets have been able to embrace digital technologies to reinvent their busi-nesses through non-traditional business approaches. Learn how to remain responsive to change while also re-inventing and reshaping your approach to remain competitive. Topics to be discussed will include:• Turning disruption on its head – insights for capitalizing on the current market disruption to reinvent your sales and marketing strategy • Tracking the evolution of client needs in order to ensure your firm remains responsive – - Insights for driving true focus on the customer - How to maintain a razor-sharp focus on client services and pricing in order to stay competitive in a new market reality • New delivery service models – what’s working, what’s not and what your firm can learn from the best of the best • New technologies – exploring how your organization can use new and innovative technology platforms and data capture mechanisms to your advantage • Incentivizing internal collaboration – how to best utilize your team to drive innovation from the inside out

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5:10pm Conference Adjourns to Day Two, Evening Networking Activities Begin

Jeff AntayaPartner, Chief Marketing OfficerPlante Moran

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3:20pm Networking Break

Moderator: Cathy OlofsonChief Marketing OfficerInnosight

MAIN CONFERENCE AGENDA (continued)

www.gropro2020.com


8:30am Breakfast

Day Two - Friday, June 26, 2015

9:00am CO-CHAIR’S OPENING REMARKS AND RECAP FROM DAY ONE

Jennifer MantonChief Marketing and Business Development OfficerKramer Levin Naftalis & Frankel LLP

Melissa CroteauCMONixon Peabody

Mani DasguptaChief Marketing Officer, North AmericaCapgemini

Gabie BokoEVP MarketingSage


9:15am HIGH SPEED, HIGH IMPACT - BEST PRACTICES FOR THE UTILIZATION OF BIG DATA AND ANALYTICS TO IDENTIFY TRENDS, PROSPECTIVE CLIENTS AND MARKET CAPITALIZATION OPPORTUNITIES

10:00am FROM VISION TO ACTION: WINNING STRATEGIES IN DIGITAL MARKETING AND SOCIAL MEDIA FOR DRIVING CONVERSATION, CONTENT AND BRAND ENGAGEMENT

“Big Data in general, and predictive data analytics in particular, are the potential holy grail in the practice of law” — Donald Wochna, Chief Legal Officer, Vestige Digital Investigations quoted for Law Technology News

Vast amounts of data are creating a revolution in how corporations make business decisions. How firms are selected to perform various types of work, ROI measurement and client service are but a few of the data points that today’s budget and service-conscious organizations are evaluating before selecting who will win the bid for their next large or small-scale project. In response, data driven firms hold a considerable competitive advantage in not only developing new clients, but effecting greater outcomes and client satisfaction for current ones. Understand the deductions that can be drawn from data and learn how to utilize that information to—Capitalize on emerging trends can mean the difference between craft-ing a successful RFP and one that will be passed over by your more responsive, forward-thinking competitor. • Increase on firm productivity • Mine for and target profitable clients and projects• Better understand market risks and opportunities• Increase Client Loyalty

• Assessing what the most successful firms are doing in the social and digital space - what can your organization learn from key market leaders • Utilizing analytics to learn who is accessing your digital marketing and social media content and how best to target them• Capitalizing on knowing which platforms to engage on and drive conversations with your audience and potential clients• Deciding on the method for sharing content: through your subject matter experts vs. the firm – weighing the pros and cons

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10:45am Networking Break


www.gropro2020.com


11:15am A ROADMAP FOR SUCCESSFULLY BUILDING AND MAINTAINING STAR POWER: HOW TO RETAIN AND DEVELOP THE NEXT GENERATION OF MARKETING, SALES & BD LEADERSHIP AND TALENT WITHIN YOUR ORGANIZATION

Jeanne HammerstromChief Marketing OfficerBenesch

Laurie HerlihyChief Marketing OfficerEKS&H

Sarah KulkaChief Marketing OfficerL.E.K. Consulting

Moderator:Matthew ThompsonDirector, Client Advisor ProgramLexisNexis

Who are the current and upcoming revenue-generating stars within your organization? Have you identified the next generation of talent within your firm who are best equipped to guide your organization through the formidable chal-lenges associated with an increasingly complex business environment? What steps is your firm taking now to ensure that you are feeding the next class of growing leaders who will ensure your organization’s continued success? Explore key guideposts in developing, recruiting and maintaining your firm’s next generation of leaders as you are provided with tips for: • Identifying critical skills and capabilities of a successful leader within your firms structure, culture, and values• Creating a talent blueprint for key marketing and business development positions and the value proposition association for the roles• Innovating talent assessment and development approaches• How to create meaningful, accelerated development experiences• Advancing the firm within the business development maturity model

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12:00pm Networking Luncheon

2:40pm Networking Break

1:15pm DRIVING A MULTI-CHANNEL FOCUS ON MOBILE MARKETING: CONNECTING AND ENGAGING WITH A GROWING, MOBILIZED CUSTOMER BASE

With the increase in location based marketing, heightened proliferation of mobile devices and the continued explosion of the Internet of Things, your customers are carrying, utilizing and depending on their devices more than ever before. Mobilizing digital assets and content is incredibly important to remaining competitive in today’s hyper-connected, always on society. This session will examine customer expectations in receiving mobilized content, personalization requirements, engagement strategies and factors that differentiate an average mobile strategy from one that offers real value to the customer and increased business to the firm.

Mark Messing CMODuane Morris

Vincent J. Cordo Jr. Global Director Client ValueReedSmithLLP

John SimpsonCEOOne North Interactive

2:00pm SERVICE EXPECTATIONS AND COMPETITIVE PRICING APPROACHES THAT HAVE WON MY LOYALTY AND BUSINESS

With advancing technologies, evolving service and communications channels and shifting customer demands, the requirements of what builds client loyalty and business have evolved in response. During this uniquely-designed client response panel, hear directly from major institutions with prime purchasing power as they share perspectives on how their organizations –• Analyze, evaluate and assess service providers • Perceive and interpret firm pricing models• Determine and evaluate what matters most to them and firm responsiveness to those needs• Measure the allocation of work to firms - what it takes to sever a relationship or increase their business.

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Join Our LinkedIn Group Professional Service Firm Growth Leaders Network with 2800+ members

Follow Us on Twitter: @momentumeventco

https://twitter.com/momentumeventco

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Session 1: Using Segmentation, Personalization and Analytics to Deepen Client Relationships

Session 2: Customer Centric Approaches for Professional Services Firms - Successful New Business Development and Marketing Initiatives for Driving Client Engagement and Value

Session 3: Harnessing the “Voice of the Client”- Connecting Client Feedback to Firm-Wide Actionable Insights That Create Focused Accountability at All Levels

Time will be reserved for Q&A with the panel of speakers at the conclusion of Session 3.


www.gropro2020.com


Each focused on addressing a discrete topic, gain firsthand insights from industry leaders on key issues during the following speed session “GroTalks” –

3:00pm CLIENT-FOCUSED “GROTALK” CASE STUDIES LESSONS FROM THE FIELD – 15 MINUTE PRESENTATIONS/INTERACTIVE DISCUSSIONS

So what now? Over the past two days you’ve heard sessions on industry disruption, smartly managing sales and marketing strategies, driving internal talent and how to get a handle on digital and social media and emerging technology trends that can impact your competitive standing in the market. Now what do you do with all of this information once you’re back in the office?

Benefit from this opportunity to gain direct input from the best minds in your industry as you take part in “open mic” discussion and receive recommendations from your peers on how to best respond to key issues and challenges your organization is facing.

4:00pm INTERACTIVE PEER-TO-PEER BRAINSTORMING SESSION

4:30pm Conference Concludes

Laura BreslawChief Client Development Officer Proskauer Rose LLP



ADDITIONAL EVENT INFORMATION


www.gropro2020.com

THE FUTURE OF THOUGHT LEADERSHIP DELIVERED TODAYAs competition has significantly increased, resources have been curtailed and the overall economics of the industry have shifted, the race to, and critical importance of, establishing your organization as true subject matter experts with unique abilities and specialized access to methodologies and strategies has never been more important.

As the field gets perpetually more crowded, how can today’s smart company rise above the background noise to ensure that the right people hear your message in the intended capacity?

The answer is Momentum’s thought leadership solutions.

Developed with one goal in mind, yours, Momentum’s portfolio of leading business development services can provide your organization with multiple opportunities to achieve your strategic objectives. By choosing Momentum, your organization will:

• Engage with attendees before, during and after the event to support the development or maintenance of stronger, more valuable relationships.

• Research the event’s attendees in tremendous depth before the conference ever begins so you can more effectively prospect and execute a successful on-site strategy.

• Incorporate your thought leadership across several live and traditional channels that provide maximum exposure and awareness to the people that mean most to you.

• Benefit from a custom build database of prospects, a private LinkedIn group and even a bespoke, invitation-only meeting crafted to increase your business development opportunities.

Let Momentum design the right thought leadership solution that supports your strategic objectives and doesn’t break your budget because as the only customer service organization within the events industry, our passion lies with driving value for all our clients and making the conference experience enjoyable again.

To learn more, contact:

Ben Greenzweig Principal, Co-CEOMomentum [email protected]

Now, when you visit www.momentumevents.com on your iPhone, Android, Blackberry or other smartphone you’ll receive specially designed and displayed mobile content and navigation which makes accessing your event on-the-go a breeze.

You can…• Review the agenda for any event• View the speaker profiles and connect via LinkedIn or Momentum Connect• Connect with fellow registered attendees through Momentum Connect Mobile EditionTM • Send messages to fellow attendees and speakers• Arrange “at conference” meetings and appointments with fellow attendees prior to the event.• Obtain a GPS enabled map and directions to the event• Contact the event hotel directly• Register for an event• Modify or cancel a registration• View our latest videos and tweets ..and more.

Visit us on your smartphone today and join the conversation.

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Matt Godson, CEO Momentum

Matt

Alexandra Hertel Vice President, Sales, Strategy & [email protected] .920.9133

REGISTRATION INFORMATION

For faster and more accurate service, please register online at www.gropro2020.com

Online registrants may pay by credit card, wire transfer, check or request an invoice.You may also use this form and mail it with payment to: MOMENTUM Suite 100, 50 Dimond Avenue, Cortlandt Manor, NY 10567, USA

O YES, PLEASE REGISTER THE FOLLOWING ATTENDEES FOR Gro Pro 20/20

CONTACT DETAILSName __________________________________________________________Position _____________________________________________

Approving Manager _____________________________________________Position _____________________________________________

Organization _________________________________________________________________________________________________________

Address _____________________________________________________________________________________________________________

City ___________________________________ State ___________________ZIP Code _______Phone _______________________________

Fax ___________________________________ E-mail __________________Type of Business _____________________________________

PLEASE QUOTE THE NAME OF THE ATTENDEE(S) AND THE EVENT CODE 165W15-NYC AS A REFERENCE.Please e-mail [email protected] to receive Wire Transfer and ACH details. W9: If you require a W9, please download it directly from www.momentumevents.com/w9

PLEASE CHARGE MY: O VISA O MASTERCARD O AMEX O DISCOVER O PLEASE INVOICE ME

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O I HAVE ENCLOSED MY CHECK FOR $_________MADE PAYABLE TO MOMENTUM EVENT GROUP. O ACH PAYMENT

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BOOKING FORM

Register online at www.gropro2020.com, email [email protected] or call +1 646.807.8555.

TERMS AND CONDITIONS

• Registration fees may not be shared among people from the same firm or company.• Payment must be received in full by the conference date. • Any early registration or other discounts cannot be combined and must be applied at the time of registration.• Group discounts are available to individuals employed by the same organization.

If you are unable to attend the conference, you may designate a substitute. Substitution, cancellation and refund requests must be made via e-mail to [email protected] in accordance with the information found online at: http://momentumevents.com/attendee-information. There are no refunds for no-shows. For more information regarding administrative policies such as complaint and refund, please contact our offices at 914.293.0350. All requests for refunds or changes to your hotel room reservation must be made directly with the hotel.

PHOTOS AND VIDEO

Event registration implies your consent that any pictures and/or video obtained during the event may be used for future promotional purposes. Momentum is able to use your likeness without remuneration.

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ATTENDEE FEEIncludes conference and all working group discussion, round tables, momentum connect and post-event webinars (all prices usd).

GROUP BOOKINGSGroup discounts are available for 2 or more attendees. Register 2 or more attendees and receive a 10% discount on all bookings. Register 3 or more attendees and all three receive 15% off registration. Register a group of 4 or more, and all four receive 25% off registration. This discount may not be combined with any other offer. All attendees must be employed by the same organization and must register together in one transaction. One invoice will be issued to the group lead.

GROPRO 20/20REGISTER BY 3/1/15 REGISTER BY 5/31/15 REGISTER AFTER 5/31/15

$1295 $1495 $1795

event group firmthink gro pro, are pleased to offer you...

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