evaluation question 3 – what kind of media

Evaluation Question 3 What kind of media institution might distribute your media product and why?

Evaluation Question 3 What kind of media institution might distribute your media product and why?

Where could your media product be distributed?

Our media product could be distributed in a number of different institutions. These could include cinemas, film or music festivals, on television for advertisement. Due to the fact that our audience is young people, they will use more modern ways of watching films, such as on Netflix, Now TV, streaming on sites such as put locker and 123 movies.

The cinema and streaming online would more than likely be the best way to have our product distributed and both would reach a wide audience.

What is on at the local Odeon? Guildford

The main genres that are currently being shown in the local Odeon is action and adventure films, closely followed by fantasy based films. These are the genres that are more in demand than other genres, surprisingly not one of the films currently being shown is a psychological thriller. Our opening sequence is a psychological thriller, this shows us that there is not a audience for this genre in the Odeon at this moment in time, also suggesting that our film would not do very well in the Odeon as there would be no one to watch it.This tells us that the audience for the Guildford Odeon is those that like action packed adventure films and those that like the more fantasy based films, showing us a producer of a media production that our film may not do very well at the Guildford Odeon as it is not of these genres meaning we would have to find another institution where we can show our film.

Woking Ambassadors Cinema film showing compared with Guildford Odeon

Some of the films that are being shown in the Woking cinema and some are different and carry different genres to those at the Guildford Odeon, including family and animation films. However the over all genres of the Woking cinema are similar to those at the Guildford Odeon. The Woking cinemas most popular genre is drama based films where films such as Passengers, Silence and Construal beauty are being shown. This suggests to us that similar to Guildford Odeon, the audience for our genre film is not there so we would be unable to reach a high rating of audience members from this institution meaning that we would need to film else where to show our media product as it would not make much money at either cinema. The difference is genres for the two cinemas may be due to the fact that the Woking cinema is a lot bigger than the Guildford cinema so can show a wider range of films that could be of different genre. Due to the fact that the Guildford cinema is Odeon and Woking is Ambassadors they may have different contracts with different film companies meaning they will show a different variety of films and genres due to the contracts they have with the different production companies.

Independent Cinema BFI

BFI cinema is the UKs leading repertory cinema. They specialise in seasons of classic, independent and non-English language films and is operated by the British Film Institute. The genres of films that BFI are currently showing are a mixture of classic musicales, comic dramas and period dramas. These genres are completely different from the genre of our media production, this means that if we were to show our film at this institution it probably wouldnt do very well as the type of audience that BFI attract is different to that of a psychological thrillers audience. The most common genre being shown at BFI at the moment is period dramas, telling us that the audience that the company are attracting at this point in time is that who like period drams and those who are interested in history.

Independent Cinema Reading film Theatre

The different genres that are shown at the Reading film Theatre are period and historical dramas, real life events and adventure films, they also show a wide range of films from around the world. The most shown genre at the reading film theatre is adventure and historical based films. This means that the audience for this particular institution will be similar to that of BFI due to them showing similar genre films. Our media product is a psychological thriller so would not fit in with the style of film that the institution is showing at this moment in time due to the genre being completely different. This may change over time however depending on the demand for the genre.

What does this tell you about the audiences that are attracted to independent cinemas compared to the Odeon?

This tells us that the audiences for independent cinemas are more interested in films based on real life events and that have something to do with the historical events. This is different from the audiences that are going to The Odeon . This may be because BFI and the reading film theatre can appeal to a wider range of audience due to the different range in the genres that they show and also because they show different genres of films that you wouldnt usually see in a Odeon or Ambassadors cinema. The Genres are different to the everyday genres that we experience in a everyday local cinema such as the Odeon or the ambassadors cinemas, this allows people to experience a different genre film that they wouldnt usually be able to see if they went to the local cinema.

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evaluation question 3 – what kind of media

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