efolder partner chat webinar — making the case for secure file sync in the medical vertical
TRANSCRIPT
Introducing eFolder Anchor
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eFolder Partner Panel Webinar:
Making the Case for Secure File Sync in the
Medical Vertical
Carmen Yu
Marketing Coordinator, eFolder
• Partner Introductions
• Why Must MSPs Comply with HIPAA?
• Introducing eFolder Anchor
• Partner Discussion: Making the Case for Secure File
Sync in the Medical Vertical
• Requisites for Selling File Sync to Medical Clients
• Questions and Discussion
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Agenda
3
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Partner Introductions
Alan HelbushPresident
Where to Start
Fremont, CA
Antonio StromanPresident
The Brass Effect
Frisco, TX
Mike GillCEO
CIO Systems of Silicon Valley
Sunnyvale, CA
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Founded in 1991
2 employees
Deploying managed file sync to 150 end users
Providing fully managed IT services to 10 clients in the
healthcare, manufacturing, and services industries
Clients in the San Francisco Bay Area
Where to Start
5
The Brass Effect
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Providing fully managed IT services to 15 clients in the medical, financial, non-profit, and services verticals
Founded in 2009
Clients in North Dallas and around Texas
218 end users using AXIS CloudSync
3 employees
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Founded in 2003
12 employees
Deploying CIOSync to 30 clients
Providing managed IT services to 100 clients in the medical,
manufacturing, and services industries
Clients in San Francisco Bay Area
CIO Systems of Silicon Valley
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What is HIPAA?
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• Health Insurance Portability and Accountability Act (1996)
• Reduces health care fraud and abuse
• Mandates industry-wide standards for health care,
especially patient information
• Requires the protection and confidential handling of
protected health information
COMPLY & SURVIVE
Why Must MSPs Comply?
• September 2013: HIPAA Omnibus Rule– Expanded HIPAA so that business associates (BA) of
covered entities are required to comply
• Business Associate:– Business associates are entities who support covered
entities by performing duties that involve the usage,
storage, or transmission of protected health information
(PHI)
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Introducing eFolder Anchor
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Key Features of Anchor
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• HIPAA-compliant business-grade file sync
• Secure ways to access files using any device
• Simple ways to share sensitive files without interrupting workflow
• Cloud-enable file servers to eliminate the need for VPN or FTP
• Security and administrative features that give MSPs control over data
Partner Panel: Making the Case for Secure
File Sync in the Medical Vertical
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Partner Discussion
• When and how did you start serving medical
clients?
• What did you do to get yourself educated on HIPAA
requirements?
• Do you provide HIPAA consulting services to your
clients?
• What factors led you to adopt Anchor?
A Few Case Studies From Our Partners…
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Where to Start
FQHC Medical Clinic
• Most members of the management team worked remotely
• Files were getting accessed and transferred via email
• Alan’s team cloud-enabled the client’s existing file server to
allow remote employees to securely access and share files
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The Brass Effect
Medical Billing Company
• Previously using consumer-grade Dropbox to share files
• Client was introduced to AXIS CloudSync, a HIPAA-compliant
file sync solution
• Currently using Anchor with 90 accounts for medical offices
that they provide services for
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CIO Systems of Silicon Valley
Plastic Surgeon Office
• Mike noticed the client was using consumer-grade Dropbox
when visiting their office to perform a new assessment
• Deployed CIOSync, a HIPAA-compliant solution
• CIO Systems includes CIOSync as a part of the client’s managed
services agreement
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Partner Questions
• How do you communicate the value of a HIPAA-compliant file sync solution?
• How do you handle client objections, if any?
• How has the ability to rebrand Anchor benefited your MSP business?
• How has deploying a secure, managed file sync solution given you and your clients peace of mind?
Requisites for Selling File Sync to Medical Clients
1. Learn HIPAA and train your workforce
2. Implement HIPAA-specific policies and procedures for your
clients and your MSP business
3. Conduct a yearly risk assessment
4. Sign BAA agreements with vendors and clients
5. Deploy services from vendors that are HIPAA-compliant
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20 © 2016 eFolder, Inc. All Rights Reserved.
Free 25 User Anchor NFR
• www.efolder.net/AnchorNFR
Questions and Discussion