Download - Richard Moross @ FOWA Feb 07
Hello.
Print is dead.
We’re a new kind of printing business.
Long live print.
How we turn virtual stuff on the web into beautiful things
in the real world
Our story.
The challenges.
We wanted to build a remarkable company.
Remarkable.unusual; extraordinary; worth mentioning
People.If you look in the usual places,
you’ll get the usual people.
Berhane.
Products.The difference makes all the difference.
MiniCards:1. Unusual size and shape
2. Every card different3. Very high quality
Worth talking about?
0
500
1,000
1,500
2,000
2,500
MOO MiniCards QOOP MyCards
2
2,264Product Comments in respective Flickr Groups
Partnerships.Keep in good company.
Before Flickr.
After Flickr.
Marketing.Is a four letter word.
Operations.From London, with Love.
2.Print
3.Pack1.Code
4.Post
Being technically remarkable.
8 things we have learned.
1. We run our business on outboard brains.
2. No beta, no gamma, just permanently 1.0.
3. Code (not too) recklessly but watch closely and fix fast.
4. APIs are cool, but dangerous.
5. Don’t internationali{sz}e.
6. Do internationalize.
7. Give more by giving less.
8. Our biggest problem: how to sell a 2.01D
product.
So what does this mean for you?
What have we learned?
Thanks!