digital tactics for 2013
DESCRIPTION
2013 brings about tremendous change in technology, and consumer behavior. Digital strategists and designers must understand the pros and cons of many new tactical decisions they'll make, this year.TRANSCRIPT
for EMPATHY LAB by JONATHAN LUPO @userexperience
companyan
2013 DIGITAL TACTICS
SOCIAL RECOMMENDATIONS
BEHAVIOR-BASED RECOMMENDATIONS
TABLET APPLICATIONSMARTPHONE APPLICATION
SERVICE DESIGNAPPLICATION DESIGN
REACH
DEVICE OPTIMIZATION
ENHANCEMENTS
COST
ACCURACY
SERENDIPITY
TECH COMPLEXITY
COST
MOBILE
SOCIAL
E-READER
M-COMMERCE
MULTI-CHANNEL
MULTI-CONTEXT
MULTI-YEAR
USER-CENTRIC
NATIVE APP
RESPONSIVE WEB DESIGN