HP TECHNOLOGY@WORK 2011THE INSTANT-ON ENTERPRISE IS HERE

DATA CENTRES –ONE SIZE DOESNOT FIT ALL

David WotzkoHP Critical Facilities Services

AGENDA

– Challenges

– Data Centre Solutions

– HP Critical Facilities Services

– Next Steps

3

CHALLENGES

Management software

Network

Servers

Power & cooling

Storage

HP CONVERGED INFRASTRUCTURE

THE DATA CENTRE OF THE

FUTURE WILL BE BUILT ON

A CONVERGED

INFRASTRUCTURE

BUSINESS & DATA CENTRE PRESSURES

6

BUSINESS

OPERATIONS

FACILITIESIT INFRASTRUCTURE

Economic Uncertainty

TOP CHALLENGES FOR TODAY’S DATA CENTRES

– The most often cited top minded challenge for the data centre is power and cooling

– Space is the #3 challenge • often linked with power and cooling

– As companies become increasingly dependent on IT, reliability and availability of the on IT, reliability and OVERALL data centre is crucial

21.8%

15.5%

12.4%

8.8%

8.3%

2.1%

3.6%

4.1%

6.2%

6.7%

Other

Complete withoffshoring/outsourcing

Technology

Security

Maintenance

Staffing/qualified staff

Growth/change

Costs/budgets

Space/spaceplanning/size limitations

Availability/redunancy/DR

Power & cooling

7.3%

DATA CENTRE TYPES

ENTERPRISE

– High reliability

– Heterogeneous

– Mix density

– Customised

– Tier 3-4

8

INTERNET

– Low reliability

– Homogeneous

– High density

– Standardised

– Tier 1-2

CO-LOCATION

– Average reliability

– Heterogeneous

– Market driven mixed density

– Standardised

– Tier 2-3

DATA CENTRE SOLUTIONS

MULTI-TIERED HYBRID DESIGN: MTHD

Redundant MEP for critical applications

MEP for less-critical applications

Now-unused floor space

High-availability pod for highly critical applications

Pod for less-critical applications

MULTI-TIERED HYBRID VS. MONOLITHIC

Provides same operational framework (i.e., Tier level I, II, III, or IV) across all pods

Allows applications of similar criticality to be deployed in different pods

MEP infrastructure provides the required operational level to each pod

BENEFITS OF MULTI-TIERED HYBRID DESIGN

Reduced cost of building & retro-fitting

data centres

Up to 25% less that monolithic

Dynamic IT environment

Adaptivenot static facility

response

Variable & scalable

availability

Direct correlation to desired

uptime

Avoids unused redundancy

Reducing facilities and energy costs

FLEX DC

Innovative concept -

challenging conventional data

centre design

Designed with a centre core module for networking and security, surrounded by four server rooms

Cooling equipment attaches to the rear of each data center module

Generators and power conditioning units are housed next to the facility

ELEMENTS OF HP FLEX DC: THE BUTTERFLY

Power Conditioning Module

Generator Module

ITM Module

Cooling Module

Central Core

M8 –800 kW Module

BENEFITS OF HP FLEX DC

Industrialisedapproach

Low cost solution

Modular architecture

Limitless scalability

and flexibility

Innovative cooling

technology

Low cost energy

efficiency

Shortened concept to

commissioned cycle

Significantly reduces time

to productivity

Standard design module

Suitablefor all

climate zones

HP PODPERFORMANCE-OPTIMIZED DATA CENTRE

HP PODSize•20ft or 40ft

Capacity• 10 or 22 50U

full-depth racks

• Support for 3,520 compute nodes,12,000 LFF drives or any combination

• Power capacity290kW or 450kW

Efficiency• PUE ratio <1.25 (1.07 excluding chiller)

BENEFITS OF HP POD

Lower construction &

acquisition costs

Up to 45% lessthan bricks & mortar

Reduced construction &

deployment time

12–16 weeks worldwide

Reduced operating expenses

Energy efficient PUE ratio as low

as 1.25

Higher equipment

density

Up to 27kW/rack (avg) (max

34kW)

HP CRITICAL FACILITIES SERVICES

CFS OVERVIEW

Formerly known as EYP MCF

360 Staff (300 Technical)

22 Offices in 15 countries

16 industry segments Largest Financial, Telecom, Internet, Government

Best-in-class high performance computing leadership and experience

Designed 2.7 million+ sqm critical space

Commissioned 1.8 million+ sqm of raised-floor environments

Current work in over 35 countries

Active projects in North & South America, Europe, Asia, Middle East

Majority of customers multi-national corporations

Designed the majority of the major Tier 4 “Greenfield” data/operations centers in the US in the last 3 years

Leader in E2 design Designed first LEED certified center

Designed first LEED GOLD center

Patent holder on DC Data center

DATA CENTRE LIFE CYCLE

PLAN

DESIGN

BUILD

COMMISSION

OPERATE

OPTIMISE

CRITICAL FACILITIES PORTFOLIO

Consulting• Trusted Advisor for

critical facilities

• Critical facility data center roadmap

• CFC Program Management

Assurance• Commissioning &

testing

• Facility operations strategy

• Failure & forensic analysis

Design• Facility design,

programming & cost modeling

• Engineering infrastructure

• Technology (cable plant) infrastructure

Implementation• Data Center Design-Build

Turnkey Service

• CFI On-Site Services

• Flexible Data Center

• DC Right-Sizing* • DC Sourcing Options* • Facility Infrastructure (FI)

Capability Maturity Model Assessment*

• Energy Efficiency Assessment• Thermal Assessment• Conceptual Planning Service

• Operational Risk Assessment

• Basic Capacity Survey• Infrastructure Condition

and Capacity Analysis

• Operational Continuous Improvement service*

• Reliability Assurance Testing*• Site Selection Service*

• Energy efficient design • Outsourced energy efficiency management services

Critical Facilities Standardised Services

Energy Efficiency Management *

HP TECHNOLOGY@WORK 2011THE INSTANT-ON ENTERPRISE IS HERE

QUESTIONS?

NEXT STEPS

Visit: The Cloud System Feature

Engage: See the HP Rep at rear of clinic

Seek more: Request follow up via Eval Form

Re-Live: www.hp.com.au/taw11post