dabbawala presentation on org strt

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    The Wonder of Mumbai DabbawallasInspiration of Management

    supported by http://www.mydabbawala.com/

    http://www.mydabbawala.com/http://www.mydabbawala.com/http://www.prettislim.net/mydabbawala/Image/tiffin.jpghttp://www.mydabbawala.com/http://www.mydabbawala.com/
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    Introduction A dabbawala (one who carries the box, see Etymology), sometimes

    spelled dabbawalla ordabbawallah, is a person in the Indian city ofMumbai whose job is to carry and deliver freshly made food fromhome in lunch boxes to office workers. Tiffin is an old-fashionedEnglish word for a light lunch, and sometimes for the box it is carriedin. Dabbawalas are sometimes called tiffin-wallas. For the efficiencyof theirsupply chain it has been claimed that this virtually achieves a

    Six Sigma performance rating, (i.e. 99.9999% of deliveries are madewithout error, he is at CMMi level 6).[1] Though the work sounds simple, it is actually a highly specialized

    trade that is over a century old and which has become integral toMumbai's culture.

    The dabbawala originated when India was underBritish rule: manyIndian people who worked in British companies disliked the Britishfood served by the companies, so a service was set up to bring lunchto them in their workplace straight from their home. Nowadays,Indian businessmen are the main customers for the dabbawalas, andthe service often includes cooking as well as delivery.

    http://en.wikipedia.org/wiki/Indiahttp://en.wikipedia.org/wiki/Mumbaihttp://en.wikipedia.org/wiki/Lunch_boxhttp://en.wikipedia.org/wiki/Office_workerhttp://en.wikipedia.org/wiki/Tiffinhttp://en.wikipedia.org/wiki/Supply_chainhttp://en.wikipedia.org/wiki/Six_Sigmahttp://en.wikipedia.org/wiki/British_Rajhttp://en.wikipedia.org/wiki/Customerhttp://en.wikipedia.org/wiki/Customerhttp://en.wikipedia.org/wiki/British_Rajhttp://en.wikipedia.org/wiki/Six_Sigmahttp://en.wikipedia.org/wiki/Supply_chainhttp://en.wikipedia.org/wiki/Tiffinhttp://en.wikipedia.org/wiki/Office_workerhttp://en.wikipedia.org/wiki/Lunch_boxhttp://en.wikipedia.org/wiki/Mumbaihttp://en.wikipedia.org/wiki/India
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    (Nutan Mumbai Tiffin Box Suppliers Association)

    History : Started in 1880

    Charitable trust : Registered in 1956 Avg. Literacy Rate : 8th Grade Schooling Total area coverage : 60 Kms Employee Strength : 5000 Number of Tiffin's : 2,00,000 Tiffin Boxes

    i.e 4,00,000 transactions every day. Time taken : 3 hrs

    What is NMTBSA?

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    Error Rate : 1 in 16 million transactions

    Six Sigma performance (99.999999) Technological Backup : Nil. Cost of service - Rs. 200/month ($ 4.00/month) Standard price for all (Weight, Distance, Space) Rs. 50 Cr. Turnover approx.[200,000*200=400,000,00 p.m. i.e 48 crore p.a.]

    No strike record as each one a share holder

    Earnings -5000 to 6000 p.m.

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    DABBAWALLAS IN TRAIN COMPARTMENT

    The word "Dabbawala" can be translated as "box-carrier" or "lunchpail-man". In Marathi and Hindi, "dabba" means a box (usually a cylindricalaluminium container), while "wala" means someone in a trade involving theobject mentioned in the preceding term, e.g. punkhawala with "pankha"which means a fan and "wala" mean the person who owns the pankha (Theone with the fan).

    http://en.wikipedia.org/wiki/Marathihttp://en.wikipedia.org/wiki/Hindihttp://en.wikipedia.org/w/index.php?title=Punkhawala_with_%22pankha%22_which_means_a_fan_and_%22wala%22_mean_the_person_who_owns_the_pankha&action=edithttp://en.wikipedia.org/w/index.php?title=Punkhawala_with_%22pankha%22_which_means_a_fan_and_%22wala%22_mean_the_person_who_owns_the_pankha&action=edithttp://en.wikipedia.org/w/index.php?title=Punkhawala_with_%22pankha%22_which_means_a_fan_and_%22wala%22_mean_the_person_who_owns_the_pankha&action=edithttp://en.wikipedia.org/w/index.php?title=Punkhawala_with_%22pankha%22_which_means_a_fan_and_%22wala%22_mean_the_person_who_owns_the_pankha&action=edithttp://en.wikipedia.org/wiki/Hindihttp://en.wikipedia.org/wiki/Marathi
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    APPROACH

    DISCIPLINE : No Alcohol Drinking during business hours Wearing White Cap during business hours Carry Identity CardsWOMEN: Mrs. Bhikhubai of Borivali(East) Mrs. Anandibai of Andheri(East)LATEST MARKETING STRATEGY:Marketing message in the dabba

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    How do they do it?

    Organizational

    structure

    Executive Committee(5 members)

    Teams of 20-25 headed by agroup leader

    Individual Dabbawallaworkload = 30 tiffins

    Operations

    War against Time (10.301.00)

    The Code

    Case Study : TBSATiffin Box Suppliers Association

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    ORGANISATIONAL STRUCTURE

    The service is uninterrupted even on the days of extreme weather, such asMumbai's characteristic monsoons. The local dabbawalas at the receiving andthe sending ends are known to the customers personally, so that there is noquestion of lack of trust. Also, they are well accustomed to the local areas theycater to, which allows them to access any destination with ease. Occasionally,people communicate between home and work by putting messages inside theboxes. However, this was usually before the accessibility of

    telecommunications

    http://en.wikipedia.org/wiki/Extreme_weatherhttp://en.wikipedia.org/wiki/Monsoonhttp://en.wikipedia.org/wiki/Telecommunicationhttp://en.wikipedia.org/wiki/Telecommunicationhttp://en.wikipedia.org/wiki/Monsoonhttp://en.wikipedia.org/wiki/Extreme_weather
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    PRESIDENT

    VICE PRESIDENT

    GENERAL SECRETARY

    TREASURER

    DIRECTORS(19)

    MEMBERS(5000)

    MUKADAM

    13 MEMBERS

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    PRESIDENT & GENERAL SECRETARY

    NUTAN MUMBAI TIFFIN BOX SUPPLIERS ASSOCIATION

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    FINANCIAL DATA OF AGROUP

    1st group

    Rs 125000 Total earnings -20 People

    Rs 35000 Maintenance costTiffin luggage basket passRs 180 per person.

    Maintenance of cyclesRs 3002 cycles per month.

    Maintenance of wooden boxesRs 100 per person .

    T.C , police robbery of Tiffin Rs 500 yearly.Organizational fee Rs 15 per head.

    Puja held per station Rs 50 per head.

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    Awards and Felicitation

    Shri.Varkari Prabhodhan Mahasmati Dindi (palkhi) sohala

    4th

    march2001.

    Invitation from CII for conference held in Bangalore.

    Documentaries made by BBC ,UTV, MTV, and ZEE TV

    Dabbawalla services are popular with the Indian IT developercommunity in Silicon Valley, California, USA

    In literatureOne of the two protagonists in Salman Rushdie's controversial novel The Satanic

    Verses, Gibreel Farishta, was born as Ismail Najmuddin to a dabbawallah. In the

    novel, Farishta joins his father, delivering lunches all over Bombay (Mumbai) atthe age of 10, until he is taken off the streets and becomes a movie star.

    Dabbawalas feature as an alibi in the Inspector Ghote novelDead on Time.

    http://en.wikipedia.org/wiki/Information_technologyhttp://en.wikipedia.org/wiki/Silicon_Valleyhttp://en.wikipedia.org/wiki/Californiahttp://en.wikipedia.org/wiki/USAhttp://en.wikipedia.org/wiki/Salman_Rushdiehttp://en.wikipedia.org/wiki/The_Satanic_Verseshttp://en.wikipedia.org/wiki/The_Satanic_Verseshttp://en.wikipedia.org/wiki/Inspector_Ghotehttp://en.wikipedia.org/wiki/Inspector_Ghotehttp://en.wikipedia.org/wiki/The_Satanic_Verseshttp://en.wikipedia.org/wiki/The_Satanic_Verseshttp://en.wikipedia.org/wiki/Salman_Rushdiehttp://en.wikipedia.org/wiki/USAhttp://en.wikipedia.org/wiki/Californiahttp://en.wikipedia.org/wiki/Silicon_Valleyhttp://en.wikipedia.org/wiki/Information_technology
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    Some Achievements

    World record in best time management.

    Name in GUINESS BOOK of WorldRecords.

    Registered with Ripley's believe it or not.

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    LOGISTICS

    Logistics is happening 24 hrs a day,7 days a weekand 52 weeks a year.

    Logistical competency is achieved by coordinating

    the following: Network Design

    Information

    Transportation

    Inventory

    Warehousing

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    CodingVLP : Vile Parle

    (Suburb in Mumbai)

    9E12 : Code

    for Dabbawallas at

    Destination

    E : Express Towers

    (Bldg. Name)

    12 : Floor No.

    E : Code for

    Dabbawallas at

    Residential station.

    3 : Code for Destination station

    (E.g.. Nariman Point)

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    Let us now look at an example of these codes

    on the tiffins to better understand the system

    and what it all denotes:

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    MR. RAGHUNATH MEDGE

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    10:34-11:20 am

    This time period is actually the journey time. Thedabbawalas load the wooden crates filled with

    tiffins onto the luggage or goods compartment inthe train. Generally, they choose to occupy the lastcompartment of the train.

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    11:20 12:30 pm

    At this stage, the unloading takes place at the

    destination station Re-arrangement of tiffins takes place as per the

    destinationarea and destination building

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    In particular areas with high density of customers, a special crate isdedicated to the area. This crate carries 150 tiffins and is driven by 3-4dabbawalas!

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    1:15 2:00 pm

    Here on begins the collection process where thedabbawalas have to pick up the tiffins from the

    offices where they had delivered almost an hour ago.

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    2:00 2:30 pm

    The group members meet for the segregation as per thedestination suburb.

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    2:48 3:30 pm

    The return journey by train where the group finallymeets up after the days routine of dispatching andcollecting from various destination offices

    Usually, since it is more of a pleasant journeycompared to the earlier part of the day, thedabbawalas lighten up the moment with

    .

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    3:30 4:00 pm

    This is the stage where the final sorting and

    dispatch takes place. The group meets up at

    origin station and they finally sort out the tiffinsas per the origin area

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    Recently, the dabbawalas had royal company at Churchgate station. The Prince ofWales himself had visited them when he came down to Mumbai.

    He took keen interest in their way of functioning, expressed surprise at theirefficiency and was struck with awe when he was told that they didnt employ anytechnology.

    The prince was presented a small memento, accompanied with a garland, a Gandhitopiand a trophy by the dabbawalas.

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    Order Dabbawalas Products and services Online

    MyDabbawalas.com developing a software application through whichthe people of Mumbai can order Dabba service online through internet.The order will be booked online and Dabba will be picked up from yourhome and will be delivered to office in time. Please wait , the softwarewill be soon available. Meanwhile you may send us E-Mail us [email protected] with your details ( name, home address ,office address , home phone , office phone , mobile number , whetheryou want dabba on Saturday) and He will contact you to start theservice.

    mailto:[email protected]:[email protected]
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    THANK YOUhttp://www.mydabbawala.com

    [email protected]

    http://www.prettislim.net/mydabbawala/Image/tiffin.jpg