c.e.s.a.r: 12 things you should know about us

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12 things one should know about us INNOVATION think of think of us C.E.S.A.R

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C.E.S.A.R - a private, non-profit and self sustainable center that innovates in products, services and companies with Information and Communication Technologies (ICTs). Since its foundation in 1996, the center helps companies throughout the innovation life cycle - from the study of contexts, design and prototyping ideas, to developing solutions in various sectors.

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Page 1: C.E.S.A.R: 12 Things you should know about Us

12 thingsone should know

about us

INNOVATIONthink of

think of us

C.E.S.A.R

Page 2: C.E.S.A.R: 12 Things you should know about Us

1. How is CESAR legally established?

2. What does CESAR do?

3. How is CESAR managing structure?

4. How are decisions made?

5. How is the General Assembly Formed?

6. What are the General Assembly responsibilities?

7. How is the Governing Board formed?

8. What are the attributions of the Governing Board?

9. Why does CESAR have a President and a CEO?

10. Why does CESAR owns a holding company?

11. Why CESAR keeps branches outside its headquarter city?

12. Why Sorocaba and not São Paulo?

Page 3: C.E.S.A.R: 12 Things you should know about Us

How is CESAR legally

established?

We are a private, not-for-profit,

self-sustained organization of civil

society.

1

Meaning that:

we are not formally related to any governmental organization;

we were created by an initiative of civil society, therefore, although we are

ruled by rules applied to any private company, since we have no owners,

we reinvest all our surplus within the organization;

we are not dependent on regular governmental funding and we are

sustained solely by our private performance.

Page 4: C.E.S.A.R: 12 Things you should know about Us

Our product is “innovation made in

Brazil”. We develop products, solutions,

services, training courses and

companies intensive in ICTs.

What does CESAR

do?2

Over the last 17 years we incubated and invested in over 40 ICT start ups,

delivered over 1000 R&D projects to more than 200 clients (national and

multinational companies) and trained over 2000 students;

Since we are a not-for-profit organization, all of our efforts and results also

aim to have an impact in our community and deliver value to society.

Page 5: C.E.S.A.R: 12 Things you should know about Us

How is CESAR managing structure?3

ENG

Page 6: C.E.S.A.R: 12 Things you should know about Us

the highest decision body is the General Assembly,

formed by the founders and associates;

the next decision body is the Management Board, with

eight people representing different stakeholders and the

President of CESAR;

the Executive Board is formed by the CEO and its

team;

whereas the most strategic decisions are made by the

higher boards, the Executive Board is responsible by

the direct management of the organization.

How are decisions

made? 4

Page 7: C.E.S.A.R: 12 Things you should know about Us

5 How is the General

Assembly Formed?

Founders: professors of the Center for Informatics of the Federal University of

Pernambuco;

Regular: also professors of the Center for Informatics that contributed for the

development of CESAR, but not directly involved in founding the organization;

Sponsor: companies that are willing to endow in exchange of contributing to

the development and good governance of CESAR;

Benemerit: distinguished individuals with notorious professional skills that

contribute to the good governance and high performance of the organization.

By our founders and three types of

associates: Regular, Sponsors and

Benemerit

Page 8: C.E.S.A.R: 12 Things you should know about Us

The General Assembly’s main

responsibilities are:

6 What are the General

Assembly

responsibilities?

Approval of any changes to CESAR’s statutes;

Deliberation about the organization’s finance reports;

Elections of the Managing Board Members;

Final Word about changing CESAR’s purposes and mission or

ending the organization’s activities.

Page 9: C.E.S.A.R: 12 Things you should know about Us

By representatives from:

7 How is the Managing

Board formed?

Porto Digital tech park managing unit;

CESAR’s associates;

Academia;

Local ICT business associations;

Director’s Board – where the President of CESAR sits;

CESAR’s spin-offs;

CESAR’s largest clients.

Page 10: C.E.S.A.R: 12 Things you should know about Us

Some of the Managing Board’s

main responsibilities are:

8 What are the

attributions of the

Managing Board?

decide about the organization’s strategic planning, including the opening

of new branches and the sales of high value assets;

audit C.E.S.A.R’s indicators, checking the organization’s and its

executives performance;

analyze C.E.S.A.R’s finance reports, submitting its results to the General

Assembly

approve deals and contracts over R$3million.

Page 11: C.E.S.A.R: 12 Things you should know about Us

9 Why does CESAR have a

President and a CEO?

The President: Professor Fabio Silva. Rules the Managing

Body – and is also the main legal representative of CESAR;

The CEO: Professor Sérgio Cavalcante. Together with is

executive team – manages the organization.

As a not-for-profit organization, CESAR is obligated

to separate its governance in different levels, leaving

part of the civil responsibilities to volunteer unpaid

members of society. In strategic decisions the CEO

reports to the President and to the Boards.

Page 12: C.E.S.A.R: 12 Things you should know about Us

Why does CESAR owns

the holding company

CESAR-PAR?

Those assets include: shares of the companies CESAR creates,

intellectual property CESAR develops and historic buildings retrofitted

by CESAR to house its projects;

As a not-for-profit organization, CESAR is entitled to some fiscal

immunities. Those immunities do not apply to its for-profit assets,

therefore the importance of maintaining a transparent separation of

each.

To separate the management and

governance of its for-profit assets from

the operation of the not-for-profit R&D

institute.

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Page 13: C.E.S.A.R: 12 Things you should know about Us

Why CESAR keeps

branches outside its

headquarter?

Although most of our team is based in Recife, we have branches in the

cities of Sorocaba (38 people) and Curitiba (30 people) to generate

proximity with our clients and better research different markets. In both

cities we keep development teams and usability labs;

We also have a commercial office in São Paulo and have employees

working directly inside of our clients in Rio de Janeiro and Brasília.

We have presence in the cities of São Paulo,

Sorocaba, Curitiba, Rio de Janeiro and

Brasília, in order to better serve our clients

with local capacities.

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Page 14: C.E.S.A.R: 12 Things you should know about Us

Why Sorocaba and not

São Paulo?

We understand that Sorocaba, and its academic environment, provides a

high level and high performing labor force;

Sorocaba offers the proximity we need to São Paulo without the same

urban problems and the competition over the highly trained team we

develop on our operation;

The partnership we maintain with the municipality, the local community

and the local universities provides a safe environment to invest on the

development of our activities.

To make a difference where it is

most relevant and needed.

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Page 15: C.E.S.A.R: 12 Things you should know about Us

Contact Us http://www.cesar.org.br

[email protected]

(81) 3425-4700