c.e.s.a.r: 12 things you should know about us
DESCRIPTION
C.E.S.A.R - a private, non-profit and self sustainable center that innovates in products, services and companies with Information and Communication Technologies (ICTs). Since its foundation in 1996, the center helps companies throughout the innovation life cycle - from the study of contexts, design and prototyping ideas, to developing solutions in various sectors.TRANSCRIPT
12 thingsone should know
about us
INNOVATIONthink of
think of us
C.E.S.A.R
1. How is CESAR legally established?
2. What does CESAR do?
3. How is CESAR managing structure?
4. How are decisions made?
5. How is the General Assembly Formed?
6. What are the General Assembly responsibilities?
7. How is the Governing Board formed?
8. What are the attributions of the Governing Board?
9. Why does CESAR have a President and a CEO?
10. Why does CESAR owns a holding company?
11. Why CESAR keeps branches outside its headquarter city?
12. Why Sorocaba and not São Paulo?
How is CESAR legally
established?
We are a private, not-for-profit,
self-sustained organization of civil
society.
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Meaning that:
we are not formally related to any governmental organization;
we were created by an initiative of civil society, therefore, although we are
ruled by rules applied to any private company, since we have no owners,
we reinvest all our surplus within the organization;
we are not dependent on regular governmental funding and we are
sustained solely by our private performance.
Our product is “innovation made in
Brazil”. We develop products, solutions,
services, training courses and
companies intensive in ICTs.
What does CESAR
do?2
Over the last 17 years we incubated and invested in over 40 ICT start ups,
delivered over 1000 R&D projects to more than 200 clients (national and
multinational companies) and trained over 2000 students;
Since we are a not-for-profit organization, all of our efforts and results also
aim to have an impact in our community and deliver value to society.
How is CESAR managing structure?3
ENG
the highest decision body is the General Assembly,
formed by the founders and associates;
the next decision body is the Management Board, with
eight people representing different stakeholders and the
President of CESAR;
the Executive Board is formed by the CEO and its
team;
whereas the most strategic decisions are made by the
higher boards, the Executive Board is responsible by
the direct management of the organization.
How are decisions
made? 4
5 How is the General
Assembly Formed?
Founders: professors of the Center for Informatics of the Federal University of
Pernambuco;
Regular: also professors of the Center for Informatics that contributed for the
development of CESAR, but not directly involved in founding the organization;
Sponsor: companies that are willing to endow in exchange of contributing to
the development and good governance of CESAR;
Benemerit: distinguished individuals with notorious professional skills that
contribute to the good governance and high performance of the organization.
By our founders and three types of
associates: Regular, Sponsors and
Benemerit
The General Assembly’s main
responsibilities are:
6 What are the General
Assembly
responsibilities?
Approval of any changes to CESAR’s statutes;
Deliberation about the organization’s finance reports;
Elections of the Managing Board Members;
Final Word about changing CESAR’s purposes and mission or
ending the organization’s activities.
By representatives from:
7 How is the Managing
Board formed?
Porto Digital tech park managing unit;
CESAR’s associates;
Academia;
Local ICT business associations;
Director’s Board – where the President of CESAR sits;
CESAR’s spin-offs;
CESAR’s largest clients.
Some of the Managing Board’s
main responsibilities are:
8 What are the
attributions of the
Managing Board?
decide about the organization’s strategic planning, including the opening
of new branches and the sales of high value assets;
audit C.E.S.A.R’s indicators, checking the organization’s and its
executives performance;
analyze C.E.S.A.R’s finance reports, submitting its results to the General
Assembly
approve deals and contracts over R$3million.
9 Why does CESAR have a
President and a CEO?
The President: Professor Fabio Silva. Rules the Managing
Body – and is also the main legal representative of CESAR;
The CEO: Professor Sérgio Cavalcante. Together with is
executive team – manages the organization.
As a not-for-profit organization, CESAR is obligated
to separate its governance in different levels, leaving
part of the civil responsibilities to volunteer unpaid
members of society. In strategic decisions the CEO
reports to the President and to the Boards.
Why does CESAR owns
the holding company
CESAR-PAR?
Those assets include: shares of the companies CESAR creates,
intellectual property CESAR develops and historic buildings retrofitted
by CESAR to house its projects;
As a not-for-profit organization, CESAR is entitled to some fiscal
immunities. Those immunities do not apply to its for-profit assets,
therefore the importance of maintaining a transparent separation of
each.
To separate the management and
governance of its for-profit assets from
the operation of the not-for-profit R&D
institute.
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Why CESAR keeps
branches outside its
headquarter?
Although most of our team is based in Recife, we have branches in the
cities of Sorocaba (38 people) and Curitiba (30 people) to generate
proximity with our clients and better research different markets. In both
cities we keep development teams and usability labs;
We also have a commercial office in São Paulo and have employees
working directly inside of our clients in Rio de Janeiro and Brasília.
We have presence in the cities of São Paulo,
Sorocaba, Curitiba, Rio de Janeiro and
Brasília, in order to better serve our clients
with local capacities.
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Why Sorocaba and not
São Paulo?
We understand that Sorocaba, and its academic environment, provides a
high level and high performing labor force;
Sorocaba offers the proximity we need to São Paulo without the same
urban problems and the competition over the highly trained team we
develop on our operation;
The partnership we maintain with the municipality, the local community
and the local universities provides a safe environment to invest on the
development of our activities.
To make a difference where it is
most relevant and needed.
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