“As technology advances, it reverses the characteristics of every situation again and again. The age of automation is going to be the age of ‘Do-It-Yourself.”

-Marshall McLuhan

8 Who are millennials?

10 user groups

15 Lobby

12 What’s in the palm of your hand?

Tech | Check 20

TABLE OF CONTENTS

Bar 22

CafÉ 24

guestroom 26

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Abstract

C3|Cubed is a hotel prototype focused on the fast-paced and tech infused lives of Millennials. This project features integrated control through technology, all accessible from the user’s personal hand held device.

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Who are Millennials?

mil·len·nial

/mi′lenēәl/

noun1. a person reaching young adulthood around the year 2000; a Generation Yer.“the industry brims with theories on what makes millennials tick”

Millennial generally refers to Generation Y who has been raised hand in hand with booming technology advancements. This group ranges from those born in the early 1980s to those born in the early 2000s. Their comfort and skill with technology is pushing markets of all kinds to be further integrated with more effi cient and customized features.

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The Weekend Travelers

While some have managed to fi nd a full time job after college and some haven’t, this group is traveling and they’re telling everyone about it. Use of social media like facebook and instagram capture adventures and scrapbooks have gone digital. Having Wifi is a must and provides instant satisfaction of posting artsy vacation selfi es.

MTWTH

MSU

THF

SA

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The Weekday Workers

MTWTH

SUSU

FFSA

The average number of devices carried by Americans is three. The most popular being a smartphone, followed by laptops and tablets. These young workers now have the ability to work from anywhere and on the go. They’re ditching the ‘business center’ and need a space that they can customize to fi t their needs. Not wanting to sacrifi ce their personal lives while on business, staying connected to friends and family through social media is a must.

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WHAT’S IN THE PALM OF YOUR HAND?

The amount of things you can do from your mobile device has grown tremendously in the past few years. There’s an app for almost anything you can think of. More and more businesses are venturing into mobile apps and sites to target Millennials and gain their business. Many app developers are Millennials themselves and when they think of something they need, they create it.Cubed

Dating

Entertainment

Money $News

TravelShopping

Eats

Social

Rides

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Dating

Entertainment

Money $

News

TravelShopping

Eats

Social

Rides

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Ready to check in?

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Programming

2ND

GROUND

A A A A A A A AB B

B B

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B C

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B B

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C MEETING

CAFÉ

ENTRY

BAR

OFFICEREST

ROOMREST

ROOM

BOH

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B B

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A A A A A A A A

OPEN TOBELOW

3RD-4TH

BOH

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Lobby

Tech | Check

Bar café

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Mood

Luminoso Fiber Optic Wood

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Lighting

To show the emphasis of connectivity, I used Fiber Optic light fixtures and materials that transfer light through the space.

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Tech | Check

Cubed

As guests arrive they can Check-In via the screens in the lobby or with their mobile device using the Cubed App. There is also the option to page a hotel employee to come to the guest’s location and assist them.

The app is also used for

• Booking Rooms• Hotel Schedule of Events• ‘Front Desk’ Contact• Virtual Concierge• Ordering Food &

Beverage• Guestroom Entry• Guestroom Environment

Controls• Membership Services• Reviews & Feedback

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Bar

In addition to being a social hub, the Bar area has interactive table tops. These surfaces can be used to order food & beverage, play group & individual games, or post to social media about the guest’s experience.

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Café

The Café includes different seating options for working individually or with groups. The lounge seating transitions to a comfortable workspace with space for a laptop and mouse. It also houses outlets for even more convenience.

The interactive table tops continue in the café where drinks can be custom ordered and ranked by popularity.

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Let’s get comfortable

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Guestroom

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Bathroom

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guestroom plans

Single Option Double Option

The prototype for Guestrooms is a customized scheme. Depending on the reservation, there can be one or two beds prepared in the room. In the single option the bed folds up into the wall and a work surface can be folded down. If both beds are down for the double option, a work surface can be pulled out of the opposite millwork wall along with two chairs.

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Guestroom SECTIONS

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Bed wall detail

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millwork detail

Closed Millwork

Desk & Chairs Mirror TV Mini-Bar Iron Wardrobes Dry Vanity

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Open Millwork

Desk & Chairs Mirror TV Mini-Bar Iron Wardrobes Dry Vanity