business plan.pptx jym
DESCRIPTION
entrepreneurship plan for gymTRANSCRIPT
OLAMPIA Gym and Fitness centre
PRESENTED TO:- PRESENTED BY:- AJAY CHANDEL. THE AVENGERS.
BUSINESS PLAN
OUR LOGO
OUR LOGO AS WELL AS OUR BUSINESS IS INSPIRED BY THE FAMOUS BODY BUILDING COMPITITION MR. OLYMPIA AS WELL AS THE CONCERN FOR THE HEALTH AND FITNESS OF THE COMMON MAN.
THE AVENGERS
DR. TARUN SONI B.A.M.S. , MBA(HHM)
MANAGERIAL
SUMIT SONI B.PHARMACY, MBA(HHM)
MANAGERIAL/FINANCE
DR. JASWINDER SINGH B.A.M.S.,MBA(HHM) TRAINER
HIMANSHU PANT B.Sc. , MBA(HHM) MARKETING
PUNEET B.Sc.(NURSING),MBA(HHM)
PR
RAKESH MBA(HHM) MARKETING
SALAMATULLA MBA(HHM) PR
NAME QULIFICATION RESPONSIBILITY
EXECUTIVE SUMMARY
Name of Centre: OLAMPIA GYM & FITNESS CENTER.
Address: OLAMPIA GYM & FITNESS CENTER, SHOPPING MARKET, URBAN ESTATE, PHAGWARA, Punjab (141001) Cont. 0161-230####,Mob.:098148-73###.
Brief Description of Our Business: To enhance the quality of life in the community of PHAGWARA through our accessible means of exercise and fitness & provide high class body building facilities for professionals.
Mission:
To enhance the quality of life in the community serving through our accessible means of fitness and exercise that is supervised by well trained staff as well as to instill the value of health in the lives of people.
Vision:
Come to the clinic with your goals, and we'll provide the advice, encouragement, facilities, equipment and most importantly the structure to your program, to allow you to achieve your goals as quickly and as effectively as possible.
Financial plan
Total investment- 49 lac.
Liquidity – 1 lac.
INVESTMENTS ARE AS:
Equipments- 36 lac.
Building rent- 2.40 lac( Annual).
Centralized A.C – 1.50 lac.
Floor mat – 20000.
Wall mirrors – 20000 (5 sheets).
Contd…
Music system – 20000.
Counter – 15000.
For supplement store – 1.10 lac.
Steam bath – 4 lac.
Interior – 20000.
Miscellaneous expenses -15000 .
Waiting lounge – 40000.
Contd…
SALARIES :-
TRAINER 3*25000 = 75000
DIETICIAN 1*25000 = 25000
PHYSIOTHERAPIST 1*20000 = 20000
YOGA TRAINER 1*20000 = 20000
SECURITY GUARD 1*3000 = 3000
SWEAPER 2*3500 = 7000
competitor
There is only one competitor in that area or near by :-
PANJAB Gym Centre.
Strengths Of Competitor
o Monopoly.
o Well known Environment.
o Located at centre point .
Weaknesses Of Competitor
o No Parking facility.
o Limited equipments available.
o No advanced technology.
Competitor Analysis
Location : Urban Estate,Phagwara .
Contact no: 0161 267023.
Working hours : 6am-9am,6pm-10pm.
Charges : 2000 per month with common coach,
2500 per month with personal trainer,
23000 per annum with personal trainer.
Swot Analysis
Strengths :-
• Low cost of services.
• Parking space.
• National level instructors.
Weakness :-
• Less Customer Trust.
• New Player.
• The inability to work on high volume business model.
Opportunities:-
• Large segment of market is still untapped; low income area will be of special focus.
• Increasing diseases are causing people to pay importance towards exercises.
• There is a room to grow and expansion of business.
Threats:-
• Recession and economic downturn can slow down the growth of health clubs.
• New Entrance.
• Competitors.
Requirements
1000 sq feet shop,
Latest equipment's,
Ac ,fans and generator,
Trainer,
Wall mirrors,
Sweeper,
Music system,
Water cooler,
Electricity,
Lockers,
Medical facility.
Competitive Strategy
Target Customer :- High class to middle level People, Students.
Working hours :- 5am - 11am, 4pm -11pm.
(4 pm – 6 pm special timings for females)
Charges :- 1000 per month with common coach,
1500 per month with personal trainer,
14000 per annum with personal trainer.
Special Package For Students :-750 per month with common coach.
facilities
Cardio.
Aerobics.
Spa.
Yoga.
Free-Weight Area.
Strength area.
Steam bath.
Shampoo and body wash.
Locker and hangers.
Shoe lockers.
Parking.
Medical aid.
Key to Success
The key to success is to meet the needs of the customers in terms of enhancing their quality of life through our means of exercise and fitness at affordable price .
Thank you