building a high performance community team
TRANSCRIPT
Building a High Performance Community Team
Jennifer Sable LopezDirector of Community at Moz
@jennita
2011
20112012
20112012
2013
20112012
2013
2014
20112012
2013
2014Today
Start with YOU
Understand your goals
@jennita #CMXSummit
Focus on your strengths
@jennita #CMXSummit http://mz.cm/1LlTfB3
Gallup StrengthFinder
@jennita #CMXSummit https://www.gallupstrengthscenter.com/
Gallup StrengthFinder
@jennita #CMXSummit
What? But you’re a community
manager!
Break up tasks by type
@jennita #CMXSummit
Create a calendar
@jennita #CMXSummit
Create backups & train
@jennita #CMXSummit
Use this template
@jennita #CMXSummithttp://mz.cm/personaltasks
Take an actual vacation
Use this process with the team
Love/Like/Hate
@jennita #CMXSummit
Learn each person’s tasks
@jennita #CMXSummit
Painful process caused this
“hate”
Learn each person’s tasks
@jennita #CMXSummit
We found tasks that weren’t
needed!
Discover openings
@jennita #CMXSummit
Discover openings
@jennita #CMXSummit
Someone out there who *loves* this?
Break down team tasks
@jennita #CMXSummit
Backups for EVERY task
@jennita #CMXSummit
Download this template
@jennita #CMXSummit
http://mz.cm/teambackup
Get your job done AND have a life
Now you can GROW the team
No budget?
Find someone internal!
What skillsets are needed?
@jennita #CMXSummit
Remember these?
Too task focused?
@jennita #CMXSummit
Too task focused?
@jennita #CMXSummit
Continuous Process
@jennita #CMXSummit
Take all these tasks
Check in each
quarter
Make necessary changes
Do it all
again
Know yourself
Know yourself Know the team
Know yourself Know the team Grow the team
Lay the foundation
Build your high performing Community team
Personal Task Worksheethttp://mz.cm/personaltasks
Team Backup Worksheethttp://mz.cm/teambackup
Gallup StrengthFinder Testhttps://www.gallupstrengthscenter.com/
Resources
Jennifer Sable Lopez Director of Community at Moz
@jennita
Thank You