Sum - e-portal Gendere-portal female male Total Resultamazonamazon,e-bayamazon,snapdeale-bayflipkartflipkart,amazonflipkart,amazon,e-bay,snapdealflipkart,amazon,snapdealjabongmyntrasnapdealTotal Result

Count of e-portal Column LabelsRow Labels femaleamazon 10amazon,e-bayamazon,snapdeal 1e-bay 8flipkart 20flipkart,amazon 3flipkart,amazon,e- 3flipkart,amazon,sn 2jabongmyntrasnapdeal 9Grand Total 56

male Grand Total13 23

1 11 25 13

32 521 42 5

21 11 1

12 2169 125

Count of e-portal Column LabelsRow Labels femaleamazon 10amazon,e-bayamazon,snapdeal 1e-bay 8flipkart 20flipkart,amazon 3flipkart,amazon,e-bay,snapdeal,myntra,jabong, 3+3+2+1flipkart,amazon,snapdeal 2jabongmyntrasnapdeal 9Grand Total 56

male Grand Total13 23

1 11 25 13

32 521 4

2+1+1+1+2 132

1 11 1

12 2169 125

Observed FrequencyColumn Labels

Count of e-portal female maleamazon 10 13e-bay 8 5flipkart 20 32flipkart,amazon,e-bay,snapdeal,myntra,jabong 9 7snapdeal 9 12Grand Total 56 69

Expected frequencyCount of e-portal female maleamazon 10.304 12.696e-bay 5.824 7.176flipkart 23.296 28.704flipkart,amazon,e-bay,snapdeal,myntra,jabong 7.168 8.832snapdeal 9.408 11.592Grand Total 56 69

Chisqr Test (p-value) 0.9759247945Conclusion: P-value =0.975924794 > l.o.s 0.05 we accept the null hypothesis and hence conclude that gender is independent of e-portals used by persons.

Grand Total2313521621

125

Grand Total2313521621

125

Conclusion: P-value =0.975924794 > l.o.s 0.05 we accept the null hypothesis and hence conclude that gender is independent of e-portals used by persons.

SL NO Gender Age Marital Status1 male 15-25 single2 male 26-35 single3 female 15-25 single4 male 15-25 single5 male 26-35 married6 female 26-35 married7 female 15-25 single8 male 36-45 married9 male 15-25 single

10 male 15-25 single11 male 36-45 married12 female 26-35 married13 female 15-25 single14 male 36-45 married15 male 15-25 single16 female 36-45 married17 male 15-25 single18 female 15-25 single19 male 15-25 single20 female 36-45 married21 female 15-25 single22 male 26-35 married23 male 15-25 single24 male 26-35 married25 male 15-25 single26 female 15-25 single27 male 15-25 single28 male 15-25 single29 female 15-25 single30 male 15-25 single31 male 15-25 single32 female 36-45 married33 female 26-35 married34 male 26-35 married35 female 36-45 married36 male above 50 married37 female 36-45 married38 female 26-35 single39 male 36-45 married40 male above 50 married41 female above 50 married42 male 36-45 married43 female 36-45 married44 male 26-35 married

45 male above 50 married46 female 36-45 married47 male 15-25 single48 female 15-25 single49 male above 50 married50 female 36-45 married51 male 26-35 married52 female 15-25 married53 male 15-25 single54 male 26-35 single55 female 15-25 married56 male 26-35 married57 male 36-45 married58 male 26-35 single59 female 15-25 single60 female 15-25 single61 male 26-35 single62 female 15-25 single63 male 36-45 married64 male above 50 married65 female 15-25 married66 female 15-25 single67 male 36-45 married68 female 26-35 married69 male above 50 married70 female 26-35 married71 female 36-45 married72 female 15-25 single73 male 15-25 single74 female 26-35 married75 male 36-45 married76 female 36-45 married77 male above 50 married78 male 26-35 single79 male 36-45 married80 female 26-35 married81 male 36-45 married82 male 36-45 married83 male 15-25 single84 female 26-35 married85 male 36-45 married86 male 15-25 single87 male above 50 married88 female 36-45 married89 female 26-35 married

90 male above 50 married91 male 15-25 single92 female 36-45 married93 male 36-45 married94 female 15-25 single95 female 26-35 single96 male 15-25 single97 male 36-45 married98 female 15-25 single99 female 26-35 married

100 male 15-25 single101 female 26-35 single102 male 15-25 single103 female 15-25 single104 female 15-25 single105 male 26-35 married106 male 15-25 single107 male 15-25 single108 male 15-25 single109 female 26-35 single110 female 15-25 single111 female 26-35 married112 male 15-25 single113 male 15-25 single114 female 15-25 single115 female 15-25 single116 male 26-35 married117 female 36-35 married118 female 15-25 single119 male 26-35 married120 male 15-25 single121 female 15-25 single122 male 26-35 married123 female 26-35 married124 female 15-25 single125 male 36-45 married

Occupation Annual income How Frequentlystudent

business >10L occasionallyhomemaker 3-5L occasionallystudent 3-5L frequentlystudent >5L occasionallybusiness >10L occasionallyhomemaker 3-5L occasionallyprivate employee >10L frequentlystudent >10L frequentlystudent

government employee 5-10L rarelystudent

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e-portal price convenienceamazon 1 3snapdeal 1 3flipkart 2 4flipkart 5 1amazon 5 1e-bay 1 3snapdeal 3 4jabong 1 2flipkart 4 5flipkart 2 3flipkart 2 5amazon 1 4e-bay 1 3snapdeal 1 4flipkart 2 5snapdeal 4 2snapdeal 1 2snapdeal 2 3snapdeal 4 1amazon 3 4amazon 2 1flipkart 4 3flipkart 2 1amazon 3 1flipkart 5 2flipkart 1 2myntra 2 3flipkart 2 3snapdeal 1 2flipkart 1 2flipkart 1 4flipkart 1 3flipkart 1 2amazon 2 2e-bay 2 2snapdeal 2 2flipkart 2 2flipkart 2 3e-bay 3 2e-bay 2 2e-bay 1 2amazon 2 2amazon 2 2flipkart 3 3

flipkart 2 3flipkart 2 2e-bay 2 2amazon 2 2snapdeal 3 3flipkart 2 4amazon,snapdeal 1 4amazon 1 4flipkart,amazon,e-bay,snapdeal 1 5flipkart 4 2amazon 5 4amazon 5 4flipkart 2 5amazon 5 4flipkart,amazon,snapdeal 2 5flipkart,amazon 5 4amazon,e-bay 4 5amazon,snapdeal 4 2flipkart 4 3amazon 4 3flipkart,amazon,e-bay,snapdeal 3 4flipkart,amazon 4 5amazon 3 4flipkart,amazon,e-bay,snapdeal 3 5flipkart 4 5flipkart,amazon 3 4flipkart,amazon,e-bay,snapdeal 4 3e-bay 4 5flipkart,amazon,e-bay,snapdeal 4 3flipkart,amazon,snapdeal 3 4flipkart,amazon 4 3snapdeal 1 4flipkart 4 5flipkart 1 2flipkart 1 5flipkart 2 3flipkart 1 3snapdeal 3 4amazon 1 5flipkart 2 3snapdeal 3 4amazon 3 4flipkart 4 5snapdeal 1 4flipkart 1 2

flipkart 1 5e-bay 1 3flipkart 1 3snapdeal 1 3flipkart 1 2snapdeal 1 2snapdeal 1 4e-bay 1 2flipkart 4 2amazon 2 1amazon 3 4flipkart 1 3flipkart 1 3flipkart 2 4flipkart 5 1snapdeal 5 1flipkart 1 3flipkart 3 4amazon 1 2flipkart 4 5e-bay 2 3flipkart 2 5flipkart 1 4flipkart 1 3amazon 1 4amazon 2 2flipkart 2 2snapdeal 2 2e-bay 2 2snapdeal 2 3flipkart 3 2snapdeal 2 2flipkart 1 2e-bay 2 2flipkart 2 2flipkart 3 3

fastshipping time saving offers5 4 24 2 53 5 12 3 42 4 34 2 55 2 13 4 51 2 31 4 54 3 12 5 35 4 23 5 23 4 11 3 54 5 34 5 13 5 25 2 13 5 41 2 53 4 52 4 53 1 43 5 43 4 53 3 43 3 43 3 45 3 24 2 54 3 22 3 33 3 33 3 42 3 34 4 32 2 34 4 43 3 43 3 32 2 44 4 4

3 4 33 3 43 3 43 3 44 3 35 1 33 5 23 5 22 3 41 3 52 3 11 2 31 4 31 3 21 3 42 3 11 3 21 5 32 5 11 2 52 5 11 3 22 5 11 4 21 3 22 1 51 2 52 1 32 1 51 2 51 5 25 3 22 1 34 3 52 3 41 4 54 5 22 1 53 4 21 4 52 1 55 2 12 1 35 3 25 4 3

2 4 34 2 54 2 55 4 23 5 45 4 33 2 53 4 55 1 35 3 45 2 15 4 24 2 53 5 12 3 42 4 34 2 55 2 13 4 51 2 31 4 54 3 12 5 35 4 23 5 22 3 33 3 33 3 42 3 34 4 32 2 34 4 43 3 43 3 32 2 44 4 4

Online Vs Offline Know about Expectationsonline tv advertisements yesoffline friends yesoffline tv advertisements noboth online pop ups yesboth online pop ups noboth tv advertisements nooffline friends yesonline friends yesonline friends yesboth online pop ups yesoffline tv advertisements yesboth tv advertisements yesonline tv advertisements nooffline online pop ups noonline tv advertisements yesoffline tv advertisements yesboth friends yesonline tv advertisements yesboth online pop ups yesboth friends yesboth tv advertisements yesboth online pop ups nooffline friends yesonline online pop ups yesboth friends noonline is better online pop ups yesonline is better online pop ups yesonline is better online pop ups yesboth are equal friends yesoffline is better tv advertisements yesonline is better friends yesboth are equal friends yesoffline is better online pop ups yesonline is better friends yesonline is better tv advertisements yesonline is better online pop ups yesonline is better friends yesonline is better friends yesonline is better friends yesonline is better online pop ups yesonline is better friends yesboth are equal friends yesoffline is better friends yesonline is better online pop ups yes

online is better friends yesonline is better friends yesonline is better friends yesonline is better friends yesonline is better online pop ups yesonline is better friends yesboth are equal friends, online pop-ups yesoffline is better tv advertisement yesboth are equal friends yesboth are equal friends yesboth are equal online pop-ups noboth are equal online pop-ups nooffline is better tv advertisement noonline is better friends yesoffline is better online pop-ups noboth are equal friends, online pop-ups yesboth are equal online pop-ups yesoffline is better tv advertisement noboth are equal tv advertisement yesoffline is better online pop-ups noboth are equal tv advertisement yesboth are equal online pop-ups yesboth are equal tv advertisement yesoffline is better tv advertisement noonline is better friends yesboth are equal friends,tv advertisement noboth are equal friends, online pop-ups noboth are equal online pop-ups yesonline is better online pop-ups yesboth are equal friends,tv advertisement yesboth are equal tv advertisement yesboth are equal friends yesoffline is better tv advertisements yesonline is better online pop ups yesboth are equal friends yesonline is better friends yesoffline is better friends noboth are equal friends noboth are equal friends yesonline is better friends yesboth are equal friends noonline is better online pop ups yesoffline is better tv advertisements yesboth are equal friends yesonline is better friends yes

offline is better friends noonline is better friends yesboth are equal friends noboth are equal friends yesonline is better friends yesonline is better friends yesboth are equal friends yesboth are equal tv advertisements yesoffline is better tv advertisements noboth are equal tv advertisements yesonline is better online pop ups yesonline is better friends noboth are equal tv advertisement noonline is better online pop ups yesoffline is better friends yesonline is better tv advertisement yesonline is better friends yesonline is better friends yesonline is better online pop ups yesoffline is better friends yesboth are equal tv advertisement noboth are equal tv advertisement yesboth are equal tv advertisement noonline is better friends yesboth are equal tv advertisement nooffline is better tv advertisement noonline is better friends yesboth are equal online pop ups yesonline is better tv advertisement yesboth are equal friends nooffline is better online pop ups yesonline is better online pop ups yesboth are equal friends yesoffline is better tv advertisement yesboth are equal friends yesoffline is better tv advertisement no

R Trasactions safe? Online problem If yes Whatyes noyes nono noyes nono yes product damageno yes delay in deliveryyes nono yes delay in deliveryyes noyes noyes noyes yes product damageno noyes noyes noyes yes delay in deliver yes noyes noyes nono noyes nono yes product damageyes yes delay in deliveryes yes delay in deliveryno yes cheap quality of productyes yes delay in deliveryyes yes delay in deliveryyes yes poduct damageyes noyes yes delay in deliveryyes noyes noyes noyes noyes yes cheap quality of productyes yes delay in deliveryyes noyes noyes yes delay in deliveryyes noyes noyes noyes yes delay in deliveryyes no

yes noyes yes delay in deliveryyes noyes yes product damageyes noyes yes delay in deliveryyes yes delay in deliveryyes noyes noyes nono yes delay in deliveryno yes delay in deliveryno yes delay in deliveryyes noyes yes product-damageyes noyes noyes yes cheap quality of productyes nono yes product-damageyes noyes noyes nono yes cheap quality of productno nono yes cheap quality of productno yes delay in deliveryyes yes delay in deliveryyes nono noyes nono yes delay in deliveryno yes cheap quality of productyes nono noyes nono yes cheap quality of productno yes cheap quality of productyes noyes nono yes cheap quality of productno nono yes cheap quality of productno yes delay in deliveryyes no delay in delivery

yes yes delay in deliveryyes noyes nono nono yes delay in deliveryyes yes delay in deliveryyes yes cheap quality of productno yes delay in deliveryno yes product damageyes nono noyes no delay in deliveryyes noyes nono no product damageyes yes cheap quality of productyes yes delay in deliveryyes yes product damageyes nono noyes nono yes non-deliveryes noyes noyes yes delay in deliveryno yes cheap quality of productyes yes cheap quality of productyes yes product damageyes nono yes delay in deliveryyes yes product damageyes nono noyes yes delay in deliveryyes noyes yes product damage

Gender Vs e-portalsBRM DATA