bni 2013 meme presentation
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TRANSCRIPT
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Google (and ATW) hates Zombie SEO
• Target non competitive keywords, • Add clients keywords badly to home
page• Promise 1200 directory “submissions”
every month• Deliver “automagically” generated
“Exclusive” SEO Report• Use Textbroker.com for crap content
($5 to $10)• Post on Ezine.com• Add free or $5 junk links to your site• Quickly scale up operation -
harassing/conning others to win new business
• EAT CLIENT’s Braaiinnnnnnnnsss and move on....
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(Darren has a phobia of Zombies)
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Cheap SEO is NOT a Solution
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Cheap SEO increasingly fails to deliver
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Google Panda Update KICKS Cheap Seo’s Arse...
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Google Penguin FIGHTS Cheap/Low Quality Links
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For Clients We Consistently Achieve...
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But it is...
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SEO + Social Media = Social SEO
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SEO = Social Media
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Not all Web Marketing agencies are the same
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We ask the “What if” (a lot)
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A Few of our National Google Rankings
• Web Marketing Services – 3rd
• Web Marketing Consultants - 5th
• Google Author Tags – 4th
• How to get listed on Google – 4th
Note: We DON’T actually keyword target “SEO”
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... instead ...
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The “GOOD” S.H.I.T
• Super
• Honed
• Internet
• Tactics (and tools!)
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OUR Social Media Service boosts SEO efforts
• Plan and research appropriate blog content for YOU
• Use Google News, Quora, Alltop, Bottlenose
• Create blog content calendar for you
• Produce OPTIMISED KEYWORD TARGETED blog posts
• Set up Facebook, Twitter and Google+ accounts to promote blog
• Manage your Social Media accounts (getting links to YOUR site)
• Boost visits from social sites like Facebook & Twitter
• Get your blog post ranked quickly on Google’s 1st page
• Encourage shares, retweets and likes for others to visit (or link to) your site
• Set up Advanced Segmentation & Custom Reports in Google Analytics
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We also do the Technical SEO (Geekville!)
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We don’t do the “BAD” S.H.I.T
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We don’t do the “BAD” S.H.I.T
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We don’t do the “BAD” S.H.I.T
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We don’t do the “BAD” S.H.I.T
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We don’t do the “BAD” S.H.I.T
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We don’t promise this:
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We certainly don’t do this:
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Or this...
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We do
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... and this ...
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... and this ...
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... and this ...
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Feel free to tell other SEO’s:
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Thanks to Jim Bowen for the Maskirovka!
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