Big Data & Marketing Innovation

Data Must Lead to Action

November 6 & 7, 2014JW Marriott, Miami

Miami, Florida

Speakers

• Director, Search Strategy & Marketing Analytics, Kaiser Permanente• Senior Manager, eCommerce Strategy, Virgin Vacations• Director, Digital Strategy & Analytics, Salesforce• Manager, Marketing Data Analytics, Miami Dolphins• Director, Audience Development, AOL• Senior Development Manager, Sears Holdings• Vice President, Audience Development, Sharecare• Director, eCommerce, Davidson Hotels• Senior Development Advisor, Global Poverty Project• Marketing Professor, Olin Business School, Washington University• Chief Marketing Officer, Enjoy Life Foods• Manager, Optimization & eBusiness, HD Supply• Head of Marketing Technology, LinkedIn• Manager, Personalization & BI, Lowe’s Companies• Director, Customer Analytics & Insights, JC Penney• Manager, Marketing, Financial Times• Chief Marketing Officer, Insurance Care Direct• Director, Marketing Operations, InterContinental Hotel Group• CEO, BeyondCore• Global Vice President, Analytic Solutions, Dun & BradStreet

Confirmed Speakers

Past Delegates include

• Vice President, Marketing Analytics - Macy’s

• Director, Marketing Analytics - Novartis

• Head of Internet Marketing - eBay

• Director, Marketing Analytics - Electronic Arts

• Senior Vice President, Customer Analytics - Bank of America

• Director, Customer Analytics - Sears Holdings

Who Will You Meet? There is no question that IE. provides the gold standard events in the industry and will connect you with decision makers within the Big Data space. You will be meeting senior level executives from major corporations and innovative small to medium size companies.

Job Title Of Attendees

President/Principal

SVP/VP

C-Level

Snr. Director/Director

Global Head/ Head

Snr. Manager/Manager

Academic (1%)

78%

1000+ Employees300-999 Employees50-299 EmployeesLess than 49 Employees

Company Size Of Attendees

8%

11%

25%56% 81%Attendees are

companies with at least 300

employees

3%

21%

12%

42%

13%

8%

Attendees are at Director level or above

F TI L

The Big Data revolution has the potential to help marketers reach and engage with customers and consumers in new ways. With so much consumer information and prospect data now avai lable, organizations embracing data analytics and metrics are seeing significant differences; organizations are now able to go beyond the demographic to address the individual. Using metrics to gain a more complete picture of a target audience can provide insights as to how to engage the customer in innovative ways.

The Big Data & Marketing Innovation Summit brings together thought-leaders from various industries for an event acclaimed for its interactive sessions and high-level speakers.

Illustrated intermittently with case studies, interactive panel sessions and deep-dive discussions, this summit offers solutions and insight from the leaders operating in the Big Data & Marketing space.

Key Themes & Topics for 2014

• Mobile Analytics• Social Media• Real-Time Information Utilizations• Behavioral Analysis• Big Data & Communication to Marketeers• Engaging the Market• Empowering Employees• Data Patterns

About The Summit

Confirmed Speaker Information

Bhavesh leads Enterprise Search (Paid & Organic) for Kaiser Permanente, a role that allows him to geek out on data. As a performance marketer with 15 years of experience across online and offline channels, Bhavesh has deep expertise in the application of data and analytical insights in driving marketing strategy. Currently, Bhavesh is actively involved in developing the framework for evidence based marketing at KP and thinking about the role of big data in the context of a digital first, multi-screen consumer experience.

Bhavesh ShahDirector, Search Strategy & Marketing AnalyticsKaiser Permanente

Big Data – A Marketer’s Rorschach Test

Big data or big hype? Excited, confused, cynical – or a bit of everything? The reactions of marketers to “big data” range across the spectrum. In this interactive session, we will try to strip out the jargon and focus on identifying the blind spots as marketers try to track and respond to the consumer journey. And share experiences on how organizations are trying to use data (big and small) in solving for these blind spots.

Stuart Weiss is the Manager of E-Commerce Marketing Strategy for Virgin Vacations.   Hehas expertise in lead generation, web development, search engine, email   and social media marketing. Stuart has implemented successful PPC campaigns for Walt Disney Parks and Resorts Online (WDPRO) propert ies such as DisneyCruise.com, DisneyVacat ionClub .com, DisneyParks .com and DisneyInstitute.com. He has created websites and online marketing programs for prominent timeshare companies such as The St. Regis Residence Club, The Ritz-Carlton Club, Starwood Vacation Ownership, and Marriott Vacation Club brands. Stuart was also a member of the Worldwide E-commerce Organization at Compaq Computer Corporation.

Stuart WeissManager, eCommerce StrategyKaiser Permanente

Using Analytics to Drive Progressive Enhancements for Your Website & Merchandising

Discover how Virg in Vacat ions refocused web development and online marketing   efforts though prioritization driven by KPI's and ROI to drive >20% YOY revenue growth. In this session you will learn how “Test & Measure” is the foundation for executing incremental web enhancements that drive sales and continuous improvement. The importance of a Monday Morning Huddle to review Weekly Web Performance Trends and foster collaboration and the simplicity of a 12 Week Trading Plan   for managing the workload of promotional content and landing page development.

Paul is an executive-level marketing advisor, development consultant, communications strategist, publicist, producer, agent and educator.   Paul’s career highlights include creating unique and socially relevant projects that combine cultural, humanitarian, philanthropic and educational arenas and initiating projects with local, national and global impact.   Paul is the Canadian Development Advisor to The Global Poverty Project Canada, an international consortium of leaders based in Australia, the UK, USA and Canada, dedicated to end of extreme poverty in our lifetime. He was the first board member in Canada, connected to the Global Festival Concert with Bono, Stevie Wonder, and Alicia Keys, and attracting 60,000 people and over 1 billion media impressions, and a follow-up to an event that generated over $1.3 billion in new funding commitments in 2012.

Confirmed Speaker Information

David leads analytics and operations for IHG's largest interactive marketing program. His team is responsible for developing and maintaining a global platform that provides marketing teams across the world with the infrastructure, tools, and insights they need to maximize their investment. Leveraging his unique blend of analytical, technical, and communication skills, David has an established reputation for bringing data to life in a way that is engaging, thoughtful, and sometimes even fun. He has been honored by SAS and Teradata as an “Analytic H e r o , ” a n d w r i t e s o n a n a l y t i c l e a d e r s h i p a t AllAnalytics.com.

David SchmittDirector, Interactive Marketing Operations & AnalyticsInterContinental Hotels

Digital Attribution Deployment: Culture Trumps Data

Historically, digital marketing has relied upon a "last click" model to attribute revenue to marketing activity.   This approach is easily understood but results in suboptimal investment, as higher funnel activities don’t get the credit they deserve for driving sales. Digital attribution uses Big Data to give proportional credit to each marketing touch point along the path to purchase, which can dramatically change how a company measures digital marketing effectiveness.   A successful digital attribution deployment includes a strategy for  managing cultural change, in order to ensure the organization can overcome the natural resistance that comes from changing how you measure effectiveness.

Mi Li is a Global Marketing Manager at Financial Times and her team is responsible for audience growth/engagement, customer acquisition and retention for digital and print subscription products.   She leads the innovation of Audience Development, Strategic Partnerships and Content Marketing while working closely with web analytics and consumer insights. Prior to FT, Mi ran audience development and business development at The Fiscal Times and oversaw online marketing strategies and training at American City Business Journals.

Mi LiManager, Marketing & Audience DevelopmentFinancial Times

Leveraging Data from Upper Funnel Audience to Delighted Customers

- Create audience scorecard to measure the quality of visitors that contribute to acquisition and retention efforts

- Use data to map out the customer lifecycle from the top of the funnel right through to the long-term customer

- Attribution model that track users from multiple marketing channels and optimize budget allocation and campaign ROI - Build remarketing strategies from audience development to customer acquisition

The Power of the STORY and Creating a Global Youth Movement in the age of BIG DATA

Paul Koidis Jr., Is an expert marketing, media, and education professional, and will walk through the anatomy of large-scale public mobilization and marketing engagement programs in an era of technology, data, and global consciousness, through the lens of powerful storytelling. Using His personal experiences with The Global Poverty Project (GPP) and the Global Citizen Festival (GFC), the relationship between data, action and stories will be explored. Founded By Australian Humanitarian Hugh Evans, And supported by the likes of Hugh Jackman, Katie Holmes, Bono, Stevie Wonder, And Dr. Jeff Sachs, The GPP And GCF Reached over 2 billion media impressions, attracted over 60,000 people to Central Park In NYC, And mobilized billions of dollars into the hands of NGOs Through one free concert, and all on the power of a really good story.

Paul KiodisSenior Development AdvisorGlobal Poverty Project

Ainul Huda is a Director at AOL within the Audience Development Group. Currently he heads up the central paid distribution team which is tasked with generating revenue and traffic for various AOL properties by smart investments on external partnerships. Previously at AOL, Ainul was primarily focused on providing investment and optimization guidance for various organic and paid initiatives to help grow and retain users. Prior to AOL Ainul has worked with Deloitte, Steria and Citigroup where he consulted and led development of multiple business intelligence systems for making efficient financial decisions.  Ainul has an MBA (Finance) from University of Rochester and an engineering degree in Computer Science from International Institute of InformationTechnology, Kolkata.

Ainul HudaDirector, Audience Dev & Strategic AnalyticsYahoo!

Analytics to Grow Bottom Line & Partnerships

This presentation covers how we use analytics to drive marketing and external investments on media & services properties. The presentation will also include a case study to assess the dollar value of a Facebook fan/ twitter follower or of a customer application product.

Confirmed Speaker Information

As Senior Development Manager, Omeid Seide leads curriculum development employing an applied method for training on the use of Big Data technologies such as Hadoop. Omeid brings a strong background in Predictive Analytics and Business Intelligence consulting for large public sector, municipality and major college and university technical implementations. Omeid is an active academic guest lecturer, helping students and faculty begin their explorations of Big Data and Hadoop in order to bridge the market skills gap.

Omeid SeideSenior Development ManagerSears

Machine Learning and Big Data Tools for Modern Retail Analytics

Big Data Analytics have revolutionized the shopping experience and the way retail organizations engage their customers. Gain an understanding of how big data technologies such as Hadoop and NoSQL set the stage for advanced analytics on customer buying behavior using Data Mining and Machine Learning techniques. Retail organizations of all sizes have a wealth of untapped data. By applying tools and techniques such as Clustering, Recommendation Systems and Market Basket Analysis, retailers can turn this data into actionable insights on buying behavior and a Customer 360 view. Your customers expect a modern shopping experience…are you equipped with the tools needed to provide one?

Joel Warady is Chief Sales & Marketing Officer of Enjoy Life Foods, a leading brand in the North American Gluten-Free, Allergy-Friendly CPG category. Prior to joining Enjoy Life, Joel was Principal of Joel Warady Group, a Marketing, Social Media, and Business Growth consulting firm. Joel Warady Group was the marketing agency of record for a number of emerging brands as well as assisting Fortune 500 brands looking to raise their brand awareness through word of mouth and consumer-centric marketing. 

Joel WaradyChief Sales & Marketing OfficerEnjoy Life Foods

Putting Together a Big Data Strategy on a Small Data Budget

Many companies believe that they are too cash-strapped to have a Big Data strategy. Yet most companies recognize the advantage of utilizing data to help execute strategic sales and marketing decisions. In this session, you will learn how one rising company navigates through the ocean of Big Data to identify, extract, and utilize meaningful information on a limited budget, with limited technological resources at its disposal. Its winning strategy has resulted in this company experiencing revenue growth of + 110% over the last 36 months.

Dr. J Galen Buckwalter is a research scientist at the University of Southern California’s Institute for Creative Technologies (ICT) and Chief Science Officer at Payoff.com. He created eHarmony’s matching system and has four patents pending in matching data distributions. He has experience working with companies such Kaiser Permanente, TidePool and ReachLocal with the overarching goal to use appropriate analytics with increasingly complex data to shed light on the functioning of multidimensional systems. A psychologist, Dr. Buckwalter received his M.A. in Theology and Ph.D. in Clinical Psychology from Fuller’s Graduate School of Psychology.  

Dr Galen BuckwalterChief Science OfficerPayoff.com

Intuition vs. Intelligence: Why Businesses Need Both To Remain Relevant

Humans will never be perfect. Solving complex patterns and problems is limited by our intelligence. Machines, on the other hand, have proven their superiority in complex problem solving, using excellent algorithms that allow for pure induction. However, machines lack the scope of knowledge underlying   intuition, which is critical in the business world for such tasks as tailoring marketing campaigns based on market changes or integrating knowledge that goes beyond spreadsheets. In this session, Dr. Galen Buckwalter will discuss why in the tug of war between intelligence and intuition businesses need both. Dr. Buckwalter will discuss why, now more than ever, companies must adopt data-driven intelligence, and marry it with irreplaceable human intuition.

Confirmed Speaker Information

Michael Cleavinger is the Director of Customer Analytics & Insights at JCPenney, where he enables superior performance by advancing data analytics in Marketing, CRM, Loyalty, and Credit. Michael previously worked at Amazon where he was responsible for Amazon's US delivery performance, including the same day package delivery program. At Target.com, Michael utilized data to drive merchandising and pricing decisions. Michael received his Bachelor degree in Psychology and Philosophy from BYU and an MBA from the University of Minnesota.

Michael CleavingerDirector, Customer Analytics & InsightsJC Penney

Before Big Data

You don't have to wait for a ‘Big Data’ implementation to drive results with your data – you can act now. Learn what questions to ask and how to begin utilizing marketing and customer data across your company. If you do this right, you will prime your analysts, internal  partners,  and leadership   to   get   the most out of a ‘Big Data’ implementation and immediately utilize the results. 

Saad Hameed is the Head of Marketing Technology at LinkedIn Corporation. He is responsible for the Marketing Department’s technology vision, roadmap, architecture, key innovations, and strategic initiatives.   In his three years at LinkedIn, Saad has led cross-functional teams to build award-winning technology and analytics solutions. He has two pending provisional patents related to predictive scoring at the company/account level. Saad has more than 13 years of engineering, marketing, and ops positions at technology firms including: Sun Microsystems, Arena Solutions, InsideView, Cisco Systems, and VMware.   Saad holds an MBA in Marketing and Bachelors in Computer Science from California State University. 

Saad HameedHead of Marketing TechnologyLinkedIn

Leverage Big Data Analytics To Power Lifecycle Marketing

A massive change has occurred in the relationship between customer and companies. Due to proliferation of information sources such as social media, customers are now in control of how they learn about products/services. In order for marketing to be effective in this new era, it has to shift from ad-hoc campaigns to a l ifecycle methodology. The goal is to empower customers with the right information at the right time in the right context. The application of Big data analytics to this new paradigm of lifecycle marketing, creates massive opportunities. 

Presentations Subject to Change

Arijit Sengupta is CEO of BeyondCore and Chair of the SRII Big Data and Advanced Analytics group. Arijit has guest lectured at Stanford; spoken at conferences in a dozen countries; and was written about in The World Is Flat 3.0, New York Times, San Jose Mercury News, etc. Arijit held leadership positions at several industry associations and previously worked at Oracle and Microsoft. He has been granted eight patents in the domains of analytics and privacy. Arijit holds an MBA with Distinction from the Harvard Business School and Bachelor degrees with Distinction in Computer Science and Economics from Stanford University.

Arijit SenguptaChief Executive OfficerBeyondCore

Advanced Analytics for All

Manual analysis does not equal Big Data. In traditional Advanced Analytics, manual exploration is the weak link that slows speed-to-insight and risks overlooking key insights. The future of analytics is simplicity, ubiquity, and actionability; in other words, – Advanced Analytics for All (A3). In an A3 approach, automated algorithms rather than expert Data Scientists conduct the analysis, the results are delivered in a manner business users can understand without Statistics or Computer Science skills, and users can easily overlay human intuition on top of the automated analysis. For example, McKinsey recently evaluated a Million model terms with a single click.

Confirmed Speaker Information

Taralyn is the Vice President of Audience Development, Acquisition & Analytics at Sharecare and is responsible for new member acquisition and engagement. Previously, Taralyn was VP, Membership and Consumer Activation at LifeMed Media, the parent company for dLife; a venture capital backed healthcare media and technology start up. Taralyn was a part of the founding team and helped build dLife into one of most recognized and respected consumer media brands in diabetes.   Prior to dLife, Taralyn was Senior Director of Mobile Acquisition & Distribution at Tranzact, a $200 Million Dollar marketing services firm.   In that ro le she helped bui ld Tranzact ’s wire less telecommunications vertical specifically focusing on customer acquisition.

Taralyn LuehrsVP, Audience DevelopmentShareCare

Developing your Audience with Data

Digital technology and big data have the potential of revolutionizing health care. Sharecare’s digital engagement platform empowers people to take control of their health by leveraging data to connect users with personalized resources including high-quality information from experts, clinical decision support tools, interactive programs and local healthcare providers. The power behind Sharecare is its scientifically-based health risk assessment, the RealAge® Test, taken by more than 38M people, and validated in peer-reviewed journal PLOS ONE as a more accurate predictor of mortality than calendar age and the Framingham Risk Score. With every RealAge Test respondent providing 120 data points about their health, Sharecare has amassed more than 4B health facts about its users.   This session looks at ways of leveraging data to improve acquisition, create a personalized user experience and positively impact engagement.

Dan Haroldsen is the Director of Digital Strategy and Analytics at Salesforce.com. Dan is responsible for the measurement, optimization and strategy for the complete Salesforce.com digital experience.   While at Salesforce.com, Dan and his team have worked tirelessly with cross functional teams to develop an integrated reporting system and culture that is now driven by data and testing.  Prior to Salesforce.com Dan worked at Adobe (Omniture) as a Digital Consultant where he worked with numerous high tech and consumer brands on their digital measurement and optimization strategies.   With more than 10 years of experience in digital analysis Dan has seen the best and worst in the industry and offers a real world approach to solve digital analysis needs.

Dan Haroldsen Director, Digital Strategy & AnalyticsSalesforce

Data Maturity – You May Not Be as Mature as You Thought You Were

Many organizations hear the term “big data” and think they’re mature enough to begin importing, processing, and analyzing endless amounts of data. In reality most organizations are “data immature” and are quickly overwhelmed by rows of data that they can’t use. Over the past two years while at Salesforce.com I've seen firsthand how an organization can mature and use data to make decisions and drive strategy.  I’m excited to share lessons learned to help your organization mature and drive real change through data.

Ron Stevenson currently serves as Director of eCommerce for Davidson Hotels and Resorts. He oversees content management, online distribution, search engine optimization, search engine marketing, email marketing, reputation management and social media efforts for a portfolio of 40 Marriott, Hilton, Starwood, Hyatt, Radisson and independent hotel properties and is responsible for the overall digital marketing strategy and revenue d e l i v e r y f o r t h i s $ 7 5 0 m i l l i o n d o l l a r h o t e l portfolio.   Previously, Ron served as the Manager of Channel Integration for InterContinental Hotels within IHG’s Distribution Marketing team where he was accountable for maintaining IHG’s channel product development delivery and travel strategy. His focus was on innovating and improving distribution products and programs to leverage IHG’s scale across the distribution

Ron StevensonDirector, eCommerceDavidson Hotels & Resorts

Big Data Analytics: How Will Hotel Marketers Use Them in the Future

As hotels marketers look to expand their reach and determine how they will compete in a continually changing digital world, big data analytics becomes vitally important. Digital channel distribution has become a science for a number of reasons and hotel marketers are being driven to make decisions using data and analytics.

Confirmed Speaker Information

Seethu Seetharaman is W. Patrick McGinnis Professor of Marketing, and the Academic Director of the Master of Science in Customer Analytics (MSCA) program, at the Olin Business School, Washington University in St. Louis. His research primarily deals with applied statistical and/or econometric models of consumer and firm behavior. Seethu’s research has been published in journals such as Journal of Marketing Research, Marketing Science, International Journal of Research in Marketing, Quantitative Marketing and Economics etc. Seethu has consulted with companies in the consumer packaged goods industry, the automotive sector etc. Seethu has also taught courses on Marketing Management, Database Marketing, Marketing Research and Data Analysis to various constituencies.

Seethu SeetharamanMarketing ProfessorOlin Business School

Measuring the Effects of Different Types of Retailer Targeted Coupons on Retailer Profits

We empirically estimate the expected basket-level demand effects and, therefore, the expected store profit effects, of three different types of retailer targeted coupon campaigns used by a national supermarket retail chain. The three types of campaigns differ in terms of household-level customization and personalization. One campaign employs a one-to-one approach by targeting a set of selected households with a unique bundle of coupons customized to that household’s preferences (high customization). Another promotes a bundle of brands around a theme (i.e., back-to-school, new baby, etc.) relevant to the household, but where all households receiving the promotion receive the same set of coupons (medium customization). The third provides a limited number of coupons for one brand in a single category relevant to the consumer, but where again all households targeted with the promotion receive the same promotional materials and coupons (low customization).

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The Information

Registration Pricing

Big Data & Marketing Innovation SummitDate: November 6 & 7, 2014Location: Miami, FloridaVenue: JW Marriott, MiamiAccommodation: Online ReservationsTelephone Reservations: +1 800 503 143 and quote ‘ANAC’

For larger groups or special requests contact Meera by calling +1 415 800 4713 or email meera@theiegroup.com* Team discounts are applicable at the point of registration only.

Ways to Register, Click or Call

+1 415 800 4713 +1 323 446 7673 Please Click Here For Online Registration

Group Discount Offers3 Silver Passes: $3000 ($1000 per attendee)5 Silver Passes: $4500 ($900 per attendee)3 Gold Passes: $3900 ($1300 per attendee)5 Gold Passes: $6000 ($1200 per attendee)3 Diamond Passes: $5700 ($1900 per attendee)5 Diamond Passes: $8500 ($1700 per attendee)

F TI L

Silver Pass

$1495Access to all sessions &

networking events7 days access to presentations from the

summit via ieOnDemand

$1295Early Bird Price(before Aug 29)

Diamond Pass

$2295Access to all sessions including co-located Social & Digital Analytics

Summit + Annual subscription to all content on the Big Data & Analytics

channels via ieOnDemand

$1995Early Bird Price(before Aug 29)

Gold Pass

$1795Access to all sessions, networking

events & unlimited access to presentations from the summit via

ieOnDemand

$1595Early Bird Price(before Aug 29)

1 Day Pass

$795Full access to the sessions to your chosen day of the summit, 7 days

access to presentations from the summit via ieOnDemand

7 dayonline access to event materials

On-Demand Pass

$600Unlimited access to presentations from the summit via ieOnDemand,

including presentations, interviews & the ability to contact speakers

Unlimited access to

ieOnDemand

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1. Delegate Information...

2. Pass Types...Early Bird Pass until August 29, 2014

Early Bird Silver: $1295 Attendees ____ Early Bird Gold: $1595 Attendees ____ Early Bird Diamond: $1995 Attendees ____

Regular Pass after August 29, 2014 Silver Pass: $1495 Attendees ____ Gold Pass: $1795 Attendees ____ Diamond Pass: $2295 Attendees ____

Group Discount Pass Options 3 Silver Passes $3000 ($1000 per attendee) 5 Silver Passes $4500 ($900 per attendee) 3 Gold Passes $3900 ($1300 per attendee) 5 Gold Passes $6000 ($1200 per attendee) 3 Diamond Passes $5700 ($1900 per attendee) 5 Diamond Passes $8500 ($1700 per attendee)

Pass Descriptions:Silver Pass: Access to all sessions & networking eventsGold Pass: Access to all sessions, networking events & unlimited access to the summit presentations via ieOnDemandDiamond Pass: Access to all sessions including co-located Social & Digital Analytics Innovation Summit, networking events, annual subscription to all content on the Big Data & Analytics channels via ieOnDemand

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Prices are exclusive of VAT. Places are transferable without any charge to another Summit occurring within 12 months of the original purchase. Team discounts are applicable at the point of registration only. Any cancellations within a group registration will in turn incur an increase in registration fee for the remaining group participants. Cancellations before September 29, 2014 incur an administrative charge of 50%. If you cancel your registration after September 29, 2014 you will be charged the full fee. You must notify The Innovation Enterprise in writing of a cancellation, or you will be charged the full fee. The Innovation Enterprise reserve the right to make changes to the program without notice. NB: FULL PAYMENT MUST BE RECEIVED BEFORE THE EVENT.

Registration FormBig Data & Marketing Innovation SummitNovember 6 & 7, 2014 | JW Marriott, Miami | Miami, FloridaFor registration or more information on the program, please call Meera on +1 415 800 4713, or fax this registration form to +1 (323) 446 7673

3. Payment Options...

For larger groups or special requests contact Meera by calling +1 415 800 4713 or email meera@theiegroup.com* Team discounts are applicable at the point of registration only.

Schedule

Networking Drinks 17.30 - 19.00

November 7

Keynote Presentations 08.30 - 10.00

Coffee Break 10.00 - 10.30

Session Two 10.30 - 12.30

Lunch 12.30 - 13.30

Session Three 13.30 - 15.00

Coffee Break 15.00 - 15.30

Session Four 15.30 - 17.30

Day Two

November 6Day One

Session Five 08.30 - 10.00

Coffee Break 10.00 - 10.30

Session Six 10.30 - 12.00

Lunch 12.00 - 13.30

Session Seven 13.30 - 15.00

Coffee Break 15.00 - 15.30

Session Eight 15.30 - 16.30

F TI L

08.30

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10.30

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13.30

15.00

15.30

17.30

19.00

08.30

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Confirmed Sponsors

For sponsorship information contact Giles at ggodwinbrown@theiegroup.comF TI L

Platinum Sponsor

Bronze Sponsor

Platinum Sponsor

Media Partner

Partnership Opportunities: Giles Godwin-Brown | ggb@theiegroup.com | +1 415 692 5498Attendee Invitation: Sean Foreman | sforeman@theiegroup.com | +1 415 692 5514

NovemberBig Data & Analyticsfor PharmaNovember 4 & 5, Philadelphia

Big Data & Marketing Innovation SummitNovember 4 & 5, Miami

Big Data for Finance November 11 & 12, Boston

Data VisualizationSummit November 11 & 12, London

Chief Data Officer Summit November 11 & 12, London

Big Data & Analytics Innovation Summit November 11 & 12, London

Big Data & Analytics Innovation SummitNovember 25 & 26, Beijing

DecemberBig Data & Analytics in Banking Summit December 2 & 3, New York

Chief Data Officer Summit December 2 & 3, New York

JanuaryBig Data Innovation SummitJanuary 28 & 29, Las Vegas

Cloud InnovationSummitJanuary 28 & 29, Las Vegas

FebruaryThe Digital Oilfield Innovation SummitFebruary 18 & 19, Houston

Data Science InnovationSummitFebruary 18, San Diego

Apache Hadoop InnovationSummitFebruary 25 & 26, San Diego

Big Data & Analytics Innovation Summit February 27 & 28, Singapore

JuneBig Data & Analytics for PharmaJune 10 & 11, Philadelphia

Open Data Innovation SummitJune 10 & 11, Boston Big Data & Analytics for Retail SummitJune 17 & 18, Chicago

MayBig Data Innovation SummitMay 13 & 14, London

Big Data & Analytics in Healthcare May 13 & 14, Philadelphia

Chief Data Officer SummitMay 20 & 21, San Francisco

Women

FinanceCXO HealthcareExpected

Flagship GovernmentHigh Tech

Pharma

Hadoop

MarchBig Data & Analytics Innovation SummitMarch 25 & 26, Brazil

2015 Calendar

AprilBig Data Innovation SummitApril 9 & 10, Santa Clara

DataTalentApril 9 & 10, Santa Clara

Data Visualization SummitApril 9 & 10, Santa Clara

Big Data Innovation SummitApril 23 & 24, Hong Kong

SeptemberBig Data & Analytics Innovation SummitSeptember 17 & 18, Sydney

Data Visualization SummitSeptember 23 & 24, Boston

Oil & Gas

September Continued

Big Data Innovation SummitSeptember 23 & 24, Boston

AugustBig Data & Analytics InnovationAugust 5 & 6Kuala Lumpar

Big Data & Analytics Innovation SummitAugust 19 & 20, Brazil